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These are slides from a presentation I gave at CalIT2 for the "New Communication Channels for Biology" conference.

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Communicating Science with New Media By Chris Condayan Manager, Communications American Society for Microbiology
The Future of Media in 2008
Source: Universal McCann Power to the People Social Media Tracker Wave.3, 5/08
Growth in New Media 9/2006 to 3/2008 Source: Universal McCann Power to the People Social Media Tracker Wave.3, 5/08
Top Social Media Sites 2005 - 2008 Source: iStrategyLabs, 1/2008
Top Newspaper Sites 2005 - 2008 Source: iStrategyLabs, 1/2008
Microbiology on Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New Media Statistics (Podcasting) ,[object Object],[object Object],[object Object]
New Media Trends | Video Professional and “user-generated video” views are expected to grow by 43.4% in 2008, following a 57.6% increase in 2007. (Accustream, 3/2008) U.S. Internet users viewed 11.5 billion online videos in March 2008, a 13-percent gain versus February and a 64-percent gain versus March 2007. (ComScore, 5/2008) The increase in online video watching is universal across all countries. From 9/06 to 3/08, views jumped from 31% to 82% (Universal McCann/ 5/08)
What are they Viewing Online? Pew Internet & American Life Project Tracking Survey, February 15 – March 7, 2007
[object Object],[object Object],Television Viewing vs. Internet Use Source: IBM, “The End of Advertising as We Know It,” 9/2007
Science on the Internet ,[object Object],[object Object],[object Object],[object Object]
Putting it into Perspective ,[object Object],[object Object],[object Object],[object Object]
Some Conclusions ,[object Object],[object Object]
Science 2.0 Online
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],An Example of Science in New Media - Blogging Source: Sarah Glasser, Seed Media Group, 5/08
Examples of Microbiology in New Media MicrobeWorld Radio Downloads/Subscribers Statistics August 2005 to May 2008                                                                                                                                                               MicrobeWorld Radio's podcasts have been listened to 3.65 million times as of May 2008. MicrobeWorld Radio's podcast averages 1237 subscribers for the last three months (Feb. 08 to May. 08)
ASM’s Video Feed Includes Intimate Strangers/MicrobeWorld Video January 2006 to May 2008 Views 1.8 Million views/hits in total per Feedburner.com
MicrobeWorld Video Internet Distribution Example Over 620,000 Views and Growing
Small Things Considered - The Microbe Blog - ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Other Microbiology New Media Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
In Closing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions Contact Chris Condayan [email_address] @csuspect (Twitter) csuspect (Skype) 202-942-9302

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Science and New Media

  • 1. Communicating Science with New Media By Chris Condayan Manager, Communications American Society for Microbiology
  • 2. The Future of Media in 2008
  • 3. Source: Universal McCann Power to the People Social Media Tracker Wave.3, 5/08
  • 4. Growth in New Media 9/2006 to 3/2008 Source: Universal McCann Power to the People Social Media Tracker Wave.3, 5/08
  • 5. Top Social Media Sites 2005 - 2008 Source: iStrategyLabs, 1/2008
  • 6. Top Newspaper Sites 2005 - 2008 Source: iStrategyLabs, 1/2008
  • 7.
  • 8.
  • 9. New Media Trends | Video Professional and “user-generated video” views are expected to grow by 43.4% in 2008, following a 57.6% increase in 2007. (Accustream, 3/2008) U.S. Internet users viewed 11.5 billion online videos in March 2008, a 13-percent gain versus February and a 64-percent gain versus March 2007. (ComScore, 5/2008) The increase in online video watching is universal across all countries. From 9/06 to 3/08, views jumped from 31% to 82% (Universal McCann/ 5/08)
  • 10. What are they Viewing Online? Pew Internet & American Life Project Tracking Survey, February 15 – March 7, 2007
  • 11.
  • 12.
  • 13.
  • 14.
  • 16.
  • 17. Examples of Microbiology in New Media MicrobeWorld Radio Downloads/Subscribers Statistics August 2005 to May 2008                                                                                                                                                               MicrobeWorld Radio's podcasts have been listened to 3.65 million times as of May 2008. MicrobeWorld Radio's podcast averages 1237 subscribers for the last three months (Feb. 08 to May. 08)
  • 18. ASM’s Video Feed Includes Intimate Strangers/MicrobeWorld Video January 2006 to May 2008 Views 1.8 Million views/hits in total per Feedburner.com
  • 19. MicrobeWorld Video Internet Distribution Example Over 620,000 Views and Growing
  • 20.
  • 21.  
  • 22.
  • 23.
  • 24. Questions Contact Chris Condayan [email_address] @csuspect (Twitter) csuspect (Skype) 202-942-9302