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COMPETITORS ANALYSIS SYNDICATE 1 Ankit Biswas Aakshi Suri Paridhi Sarna  Gaurav Wadhwa Vivek Deshpande Soumik Solanki  SAMSUNG MOBILE
INTRODUCTION ,[object Object],[object Object],[object Object]
HANDSET MARKET SHARE
SWOT ANALYSIS
SAMSUNG ,[object Object],[object Object],STRENGTHS ,[object Object],[object Object],[object Object],THREATS ,[object Object],[object Object],[object Object],OPPORTUNITIES ,[object Object],[object Object],WEAKNESS
Nokia ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],STRENGTHS ,[object Object],[object Object],[object Object],THREATS ,[object Object],[object Object],[object Object],OPPORTUNITIES ,[object Object],WEAKNESS
Sony Ericsson ,[object Object],[object Object],[object Object],STRENGTHS ,[object Object],[object Object],[object Object],THREATS ,[object Object],[object Object],OPPORTUNITIES ,[object Object],[object Object],[object Object],[object Object],[object Object],WEAKNESS
STP STRATEGIES
Competitor’s Segmentation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Competitor’s Segmentation
Target Market ,[object Object],[object Object],[object Object]
Positioning ,[object Object],[object Object]
Positioning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LG Positioning ,[object Object],[object Object]
MARKETING STRATEGIES
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SAMSUNG
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sony Ericsson
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Nokia
[object Object],[object Object],[object Object],[object Object],[object Object],SAMSUNG –  Products Overview
[object Object],[object Object],[object Object],[object Object],[object Object],Sony Ericsson – Products Overview
[object Object],[object Object],[object Object],[object Object],[object Object],Nokia Mobile – Products Overview
RURAL PENETRATION STRATEGIES
SAMSUNG ,[object Object],[object Object],[object Object],[object Object],[object Object]
NOKIA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SONY ERICSSON ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FUTURE CORPORATE STRATEGIES
Nokia Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Nokia Future Products Handsets : X3, X6 – Music Edition Phones N97 mini – High End Phone
Nokia
Nokia Netbook : Based on Intel Atom 1.6 GHz Windows 7 10.1 inch screen
Nokia Nokia :  Nokia’s Acquisition of Check point which provides Total Security for networks.
Samsung strategies ,[object Object],[object Object],[object Object],[object Object]
Samsung ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Samsung Samsung Progresses the Future of Wireless Technology with Mobile WiMAX and LTE Samsung : Concentrating on Smart Phones with touch Screen features
Sony Ericsson Mission is to establish Sony Ericsson as the most attractive and innovative global brand in the mobile handset industry.
 
CORPORATE SOCIAL RESPONSIBILITIES
Corporate Social Responsibility - SAMSUNG ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Corporate Social Responsibility - NOKIA
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Corporate Social Responsibility – SONY ERICSSON
[object Object]

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