Samsung is a South Korean multinational electronics company headquartered in Samsung Town, Seoul, South Korea. It started as a small export business in Taegu, Korea and has grown to become a leading global electronics company, specializing in digital appliances, media, semiconductors, memory, and system integration. Samsung offers a wide range of consumer electronics products including smartphones, tablets, televisions, home appliances, PCs, and printers. Some of Samsung's achievements include becoming the world's largest consumer electronics brand in 2005, the second largest mobile phone maker in 2007, and the world's largest technology company in 2009.