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Innocent Ad or Subliminally Suggestive?
How would you respond to online outrage? ,[object Object]
Target’s Response ,[object Object],[object Object]
Not So Good. ,[object Object],[object Object],[object Object],[object Object]
Who uses Social Media? 30% 7% 25% 9% 23% 23% 70% Older Boomers (55-64) 14% 6% 15% 4% 4% 18% 31% The Silent Generation (64-72) 6% 10% 20% 28% Create Blogs 49% 57% 72% 57% Watch Videos Online 27% 34% 43% 49% Read Blogs 16% 29% 60% 55% Create a SNS Profile 20% 36% 67% 65% Use Social Networking Sites 28% 38% 59% 68% Send Instant Messages 79% 82% 87% 93% Go Online Younger Boomers  (45-54) Gen X (33-44) Gen Y (18-32) Teens  (12-17)

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Sabol Q Additional Slides

  • 1. Innocent Ad or Subliminally Suggestive?
  • 2.
  • 3.
  • 4.
  • 5. Who uses Social Media? 30% 7% 25% 9% 23% 23% 70% Older Boomers (55-64) 14% 6% 15% 4% 4% 18% 31% The Silent Generation (64-72) 6% 10% 20% 28% Create Blogs 49% 57% 72% 57% Watch Videos Online 27% 34% 43% 49% Read Blogs 16% 29% 60% 55% Create a SNS Profile 20% 36% 67% 65% Use Social Networking Sites 28% 38% 59% 68% Send Instant Messages 79% 82% 87% 93% Go Online Younger Boomers (45-54) Gen X (33-44) Gen Y (18-32) Teens (12-17)