Project 6
Part 1
1. Approach Description
I was assigned the following criteria a campaign :
Country :- India
Course : HTML5 Canvas for Beginners.
Budget : Daily Budget $10
With help of Google Adwords I created a campaign.
Adwords makes thing simple while creating a
campaign in proper format and it includes all
essential options to improve ad quality and it helps
me to improve of a particular ad campaign.
Talking to the keyword strategy I am focusing on the
people who are the intersted in learning the basics
about HTML5 Canvas. Actually it’s a tough job for
me select the right keywords, but Google keyword
plannner help me a lot about trending keywords
strategy.
Ad copy is the crucial part of my campaign I chose
short and quality content for my campaign, because
that is the main attraction point why people click on
my ads.
2. Marketing Objective &
KPI
To collect leads and conversion with the budget $10
per day and I put the default CPC (cost per click) at
$3
KPI :
The number of leads and the number of conversion
collected.
Ad Groups
Ads and Keywords
Ads Group#1
Ads & Keywords list
html
html5
html tags
html5 tutorial
html5 template
unity game development course
html5 css and java script tutorial
canvas in html5
html5 multiple canvas
working with canvas
html5 development tutorial
create new javascript
html5 3d drawing
html5 canvas dom
draw canvas on canvas
html canvas image background
html canvas filter
html5 multiple canvas layers
mutiple canvas in html5
html5 canvas draw 3d
Ad Group #2:
Ads & Keyword List
unity game development course
html5 css and java script tutorial
canvas in html5
html5 multiple canvas
working with canvas
html5 development tutorial
create new javascript
html5 3d drawing
html5 canvas dom
draw canvas on canvas
html canvas image background
html canvas filter
html5 multiple canvas layers
mutiple canvas in html5
html5 canvas draw 3d
Appendix
Screenshots for
Reference
Example:
Review your campaign
Example:
Campaign Summary

SA Google Ads Search Project part 1

  • 1.
  • 2.
    1. Approach Description Iwas assigned the following criteria a campaign : Country :- India Course : HTML5 Canvas for Beginners. Budget : Daily Budget $10 With help of Google Adwords I created a campaign. Adwords makes thing simple while creating a campaign in proper format and it includes all essential options to improve ad quality and it helps me to improve of a particular ad campaign. Talking to the keyword strategy I am focusing on the people who are the intersted in learning the basics about HTML5 Canvas. Actually it’s a tough job for me select the right keywords, but Google keyword plannner help me a lot about trending keywords strategy. Ad copy is the crucial part of my campaign I chose short and quality content for my campaign, because that is the main attraction point why people click on my ads.
  • 3.
    2. Marketing Objective& KPI To collect leads and conversion with the budget $10 per day and I put the default CPC (cost per click) at $3 KPI : The number of leads and the number of conversion collected.
  • 4.
  • 5.
    Ads Group#1 Ads &Keywords list html html5 html tags html5 tutorial html5 template unity game development course html5 css and java script tutorial canvas in html5 html5 multiple canvas working with canvas html5 development tutorial create new javascript html5 3d drawing html5 canvas dom draw canvas on canvas html canvas image background html canvas filter html5 multiple canvas layers mutiple canvas in html5 html5 canvas draw 3d
  • 6.
    Ad Group #2: Ads& Keyword List unity game development course html5 css and java script tutorial canvas in html5 html5 multiple canvas working with canvas html5 development tutorial create new javascript html5 3d drawing html5 canvas dom draw canvas on canvas html canvas image background html canvas filter html5 multiple canvas layers mutiple canvas in html5 html5 canvas draw 3d
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