Running head: FedEx HELICOPTERS PARCEL DELIVERY FedEx HELICOPTERS PARCEL DELIVERY 10 FedEx helicopters parcel delivery Student Name Course/Number Due Date Faculty Name Title of Paper FedEx helicopters parcel delivery Overview of Organization Federal Express Inc is usually a global organization known to offer package delivery service. From the begging, the organization has proved great aptitude for its marketing strategies, leading to massive growth has one of the largest organizations in the United States. This factor has usually been facilitated by the organization mission that is to grow the global business through helping logistics needs of their customers via offering excellent and value in all of their business operations (Rushton, A., & Walker, S. 2007). Federal express Inc is an organization with the ability to delivery logistics services in more than 220 countries globally, covering all areas in North America and Europe. Currently, the organization is usually offering a variety of services that have a similar goal in packages mind move from the source to the receiver. Ground shipping is normally the most means of transport used by the organization due to its affordability whereby they use rail and trucks to send their packages. For the individuals who want their packages to be delivered quickly, the organization uses air freight which is much more expensive unlike other means of transport. The organization ensures that they offer appropriate services based on the services quality, cost, reliability, and speed, in various services to satisfy the customer’s needs. In order for the organization to remain competitive in the market, a new service is normally being proposed in order to create a competitive gap against its competitors in order to achieve its goals and remain the leading logistics organization globally and in future. Description of Product/Service It is essential to make sure that the new service developed is of worth to the stakeholders and clients while matching the global standards for competition factor. The new service proposed will usually involve and use a remote functioned flying helicopter to distribute parcels to the homes of customers directly. This service is being facilitated by the advancement in helicopter aviation system, representing the next generation of parcels carriage technology. The new service will be utilized to deliver services to urban areas that are densely populated, to increase the packages delivery speed. An example of the densely urban area that the service will be offered is in San Francisco especially to customers who purchase their products from Oakland. FedEx new helicopter delivery service will be able to transport these products to the doorstep of clients in a matter of minutes or hours, unlike truck delivery that takes several days. The organization will be the first to introduce this helicopter delivery service on val ...