Employee engagement has become a hot topic over the last few years & is even more critical in a crisis. Greg West will discuss best practices on deploying a decentralized workforce while maintaining high productivity & engagement.

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Rules of Employee
Engagement in
Times of Crisis
Presented by
Greg West | President
Healthcare Resource Group

2. © 2019 Healthcare Resource Group, Inc. ALL RIGHTS RESERVED. hrgpros.com
Organizations with
higher employee
engagement perform
at higher levels
Organizations that are
the best in engaging
their employees
achieve 4x the
earnings
per share growth
over their competitors
Compared with
organizations in the
bottom quartile, those
in the top quartile of
engagement realize
substantially better
customer engagement,
higher productivity,
lower turnover, fewer
accidents, and 21%
profitability
Source: Gallup Marketplace, March 2019
Why High Engagement Culture is Important

3. © 2019 Healthcare Resource Group, Inc. ALL RIGHTS RESERVED. hrgpros.com
Disengaged Employees Study
• 48% Intentionally decreased their work effort
• 47% intentionally decreased the time spent at work
• 38% intentionally decreased the quality of their work
• 80% lost work time worrying about the incident
• 63% lost work time avoiding the offender
• 66% said that their performance declined
• 78% said that their commitment to the organization declined
• 25% admitted to taking their frustration out on customer
Source: Harvard Business Review

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The Eight Factors of Engagement
Trust and
Integrity
Meaningful
Work
Success Caring
Accountability Innovation Growth Fun

5. © 2019 Healthcare Resource Group, Inc. ALL RIGHTS RESERVED. hrgpros.com
A stage in a
sequence of
events at
which the
trend of all
future events,
especially for
better or for
worse, is
determined;
turning point.
A condition of
instability or
danger, as in
social,
economic,
political, or
international
affairs,
leading to a
decisive
change.
A dramatic
emotional or
circumstantial
upheaval in a
person's life.
The Definition of Crisis

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Target’s security
breach
Boeing Max 737
Failure
Children’s Hospital
mold discovery
Rural hospitals
shutting down
COVID-19
Natural Disasters,
environmental issues,
employee misconduct,
cybersecurity
Examples of Crisis
“You will have a crisis; it’s how you deal with them that makes or breaks
you”

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“For scientific discovery give me Scott, for
speed and efficiency of travel give me
Amundsen; but when disaster strikes and
all hope is gone, get down on your knees
and pray for Shackleton”
-Sir Edmund Hillary

8. © 2019 Healthcare Resource Group, Inc. ALL RIGHTS RESERVED. hrgpros.com
Immediately
address team when
crisis strikes
Eliminate
unnecessary middle
layers of authority
Plan several options
in detail
Streamline supplies
Keep team on
course
Keep the
displeased close
Defuse tension Let go of the past
Act on your own
best judgement
Participate in the
solution
Be patient
Give time to get
used to an
unpopular decision
Shackleton – Getting Your Team Through A Crisis

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7 Strategies for Crisis Engagement
1. In times of crisis, people want a leader – give them
one
2. Communicate more than ever
3. Tell stories of the great things happening
4. Revel in the wins
5. Help employees develop self-worth and success
6. Reinforce relationships; don’t strain them
7. Eliminate preventable sources of pressure

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Started early – We had a visionary
Appointed one person as a source of information
Daily debriefs by Executive Team and down
Remember the Passions – Innovation Stimulus
Manage by walking around – virtually
Communicate – all shareholder meeting
Celebrate the heroes
Applaud the triumphs
Still promote fun
HRG in the Current COVID-19 Crisis

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Never stop learning – invest in you
Network with peers
Allow yourself time for strategy (Hippie Tree Time)
Take time for your priorities besides work
Acknowledge your accomplishments
Have fun
Be passionate about your work
Leadership Tips Just For You

12. © 2019 Healthcare Resource Group, Inc. ALL RIGHTS RESERVED. hrgpros.com