Overview
Our on-line community building and advocacy tools give you the ability to leverage your supporter’s loyalty and
enable them to become your greatest advocate. Connect your supporters with others who share similar
interests, motivations, and/or passions; leverage their desire and competitive spirit; and motivate them to take
action that will further your cause and help you win.
Details Specs Training
MEMBER DASHBOARD
An action center for you and your supporters to connect,
fundraise, plan events, organize into groups, post blogs,
share content, recruit your personal contacts, and
mobilize people for victory.
READ MORE
PERSONAL PROFILES
Everyone has a story to tell. Personal Profiles allow your
supporters to share who they are, why they support you,
what they do on your behalf, & how they interact with
others in their network.
READ MORE
POINT LEADER-BOARDS
Encourage users to engage and activate their
competitive spirit through competition. Set your
point values, track who takes action, and reward top
point earners for their efforts.
READ MORE
BLOGS
A tool for you and your supporters to spread a message,
express a viewpoint, make an announcement, promote
an event, send an alert, or share a thought.
READ MORE
EVENT
You and your supporters can host events, share &
promote them with groups and social networks, email
invitations to contacts, track attendance, sell tickets and
manage registration.
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GROUPS
Help your activists organize their friends and
neighbors and mobilize others into action. Each
contains a suite of advocacy and fundraising tools
only available to members of the group.
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NETWORKS
Supporters can build their own network of “Friends”
with similar interests, activities, or location to them. In
addition, users can import their personal contacts from
their email address book, social networks, or desktop file
and send them a personal invitation to RSVP to an event,
join a group, donate to a fundraising page, or just join
their network.
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MESSAGES
Communicate with one or more friend inside your
network or send a global message to everyone. Recruit
your personal contacts from online and offline sources
with personalized messages.
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FUNDRAISE
“Social-Raising”, “Crowd-funding” – we simply call
it “Fundraising.” Regardless, our fundraising pages
will change how you raise money from this point
forward. Anyone can create & customize a their
personal fundraising page in seconds, share it to
Facebook & Twitter, embed it into a website or
blog, & email it to their personal contacts in a
matter of minutes.
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ALERTS & NOTIFICATIONS
Each platform contains technology to automatically
create user alerts and/or notifications based on the
information provided by each member. User's can always
change their notifications settings based on how, when,
and for which items they would like to receive updates in
real-time.
READ MORE
ACCOUNT TYPES & MEMBERSHIPS
Your online community is not a one-size fits all program.
Each platform contains 4 different account types, which
allows you to specify how much access to give to each
user and determine which tools to make available for
each account type.
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ACTIVITY FEED
Promote activity and encourage others to take
action by showing an autofeed of all activity taking
place within your platform. Maybe it's a new donor
recruited through a fundraising page, a new event
being hosted or attended; a new member in a group
or a new blog just posted. Regardless, showing
activity make others want to participate.
READ MORE
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USER NAVIGATION
When a User logs-in to a Red Stampede site, they are taken to their member dashboard where they are able to perform each action /
activity within the platform. User navigation is critical to User adoption. Sites are designed to ensure Users have access to content and
advocacy tools from multiple locations through menus and the User dashboard.
HEADER MENU
This Top Bar changes when you are logged in, and adds the following items
 Member Dashboard
Links to User’s Personal Dashboard where they are able to see an overview of the tools and resources provided
 Profile
Links to User’s public profile page where they can see what other individuals see when viewing their page
 Admin Portal (Site Administrators Only)
Links to backend page accessible to only those who have permission and where administrators manage each element of the site.
 Notifications (Optional)
Will show an alert indication that the User has new notifications in their account that links to a page listing each notification
 Inbox
Link to User’s personal inbox on the site
 Welcome Statement
Personalized welcome message to each User who is signed in to the site
 Log Out
Allows User to log out of the site
DASHBOARD MENU
 A second top menu allows each User a quick and easy way navigate to certain frequently used tools and features on the site from their
personal dashboards.
 This tool bar is only found when the User is signed in to their account and in their social networking portal of the site.
 The menu options change based on what action the User takes.
 The primary menu options displayed when the User is on his or her personal dashboard are Invite Friends, View/Update Profile,
Write a New Blog, and Host an Event.
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USER DASHBOARD SIDE MENU
 A side menu that provides quick access to User advocacy tools
 When the User accesses any of the social networking features available on the site, the menu options will change according to the
module/feature being accessed.
 Below are the menu options that will appear in each of the different social networking modules in the site.
 Create and update the User profile
 Post and view blogs
 Host and attend events
 Create and join groups with other supporters through common interest, location, or actions
 Recruit new supporters and message User’s friends on the site
 Create, share, and track User’s fundraising campaigns
 Set and/or update how and when the User would like to receive automated notifications
 Browse site network for other Users, activities, blogs, groups and events
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THE DASHBOARD
The Member Dashboard provides Users an organized snapshot of their interactions on the site.
 The dashboard serves as the “administrative portal” for each site User, which may be customized by the User
 The Dashboard is laid out in a series of Folders tailored to the User
 Each Folder represents a different page you can visit or a different action you can take
 Each folder contains a button in the top-right corner that lo oks like a minus sign.
New Member Dashboard
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Existing Member Dashboard
User has 100% Completed Profile
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ELEMENTS OF THE DASHBOARD
 Profile:
This folder shows the User’s public profile, which the User may control what content is
published. The profile widget displays the User’s location (City and State); a snippet taken from
the User’s “About Me” section; why the User supports the organization; and the User’s profile
picture if one has been uploaded. The User may select Edit Profile to revise the existing
information and/or update the profile with more or new information. The User may also view
his or her profile by clicking on the View button.
 My Blog:
This folder shows all of the blog posts that you have written, by most recent. Each blog post is
linked to the blog post page and shows the date that the blog was written and the number of
comments that the User has received for the post. The User may select “View” which will take
the User to a page containing all of the User’s blog postings, or can click “Write” to be taken to
the User blog module where the User may write a new blog. There are also three options the
User may select at the bottom of the module including: “My Blogs”, which takes them to the
page containing all of their blog postings; “Friends’ Blogs”, which will take them to a page listing
all of the Users’ friend’s blog postings; or “All Site Blogs”, which will take them to a page listing
all blog postings on the site
 Events I’m Attending
This folder shows all events that the User has RSVP’d “yes”. The User may select to find nearby
events by clicking the “Events Near Me” option found in three places – at the top of the
module; in the body, and in the footer. The User may also select to host an event by clicking on
the “host” button found in the header and the body of the folder. The User may also select to
view all the events he or she is attending by selecting the “Events I’m Attending link in the
footer. This allows the User to view events that may not be listed in the folder on his or her
dashboard if they are attending more than 5 events. The User may also view all events listed on
the site by selecting the option “All Events” located in the footer of the module
 My Friends:
The header displays the number of friends the User has on the site along with the option to
invite friends by selecting the “Invite Friends” option, which will take the User to a page using
the Invite Your Friends module customized for this feature. The body of the folder contains the
User’s 5 most recently active friends on the site. Each friend contains his or her profile picture if
one has been uploaded, the User’s name which is linked to their profile page, the User’s location;
the time of the User’s last activity, and a pen and pad icon that will allow the User to send them a
message. The User may view all of his or her friends by selecting the “View All Friends” in the
footer or invite friends by selecting the “Invite Friends” option also contained again in the footer
of the folder.
 My Groups:
This folder contains a list of the groups that the User is a member. Each group is linked to its
respective page and shows the group’s profile icon, the number of members, and the location of
the group. Each group will also indicate whether the group is owned by the User. The User may
select “My Groups” in the header to go to a page containing all of the User’s groups or “Create”
to create a new group on the site. The User also has the option of selecting “Groups I Own”
which will list all groups owned by the User or “Groups I Belong To” which will list each group
that the User is a member.
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 Activity Index:
Shows User’s total points earned and the recent actions with their associated point
values.
 My Messages:
User’s inbox containing their messages from other site Users
 My Fundraising:
Provides a snapshot of the User’s Personal Fundraising Page (PFP)
 My Network:
Shows the activity of User’s site network (Site Friends)
 My Candidate:
Shows the activity of the candidate or organization
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PERSONAL PROFILES
 Users may build and customize their public profile page to let others know about themselves, define and select what is important to
the User, submit an endorsement, and access each tool provided to all site Users.
 The Profile Page contains the following section, which shows the Users’ profile picture, a statement about the User, statement of
support for the organization, the most recent blog post, the events that you are hosting, the groups that you belong to, and the issues
that are important to you.
Editing a Personal Profile
 Each profile page contains a
menu bar at the top that allows
for quick access to edit your
details, edit your profile picture,
change your account password,
and change your site
notification
 Answer a series of simple questions about yourself
and watch your profile completion meter rise to
100%.
 Tell others who you are, why you support Red
Stampede, what you’re interested in, and how you
would like to interact with others in your network
 Connect your profile to Facebook and Twitter so
that you can sync your interaction on and off the
platform.
 Members who complete their profile are rewarded
with a premium and automatically qualify to earn
points for taking action on our behalf
 Once a User has completed their Personal Profile, it
should be shared it to Facebook and Twitter to
encourage others to create a profile and recognize
those who have.
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Public Profiles
 The User Profile on your site allows the User to share information
with the organization and with other supporters. This helps other
supporters get to know the User, allows them to contextualize
who is commenting on their blog post, asking to be their friend,
and communicating with them via Groups and Messages.
 Each profile page contains a menu bar at the top for quick access
to edit your details, edit your profile picture, change your account
password, and change your site notifications
 Each Profile page contains the User’s name at the top and a
button to share or print the profile page. The share button will
allow another User to share the profile on the Facebook page or
tweet a link to the page using their twitter account. The print
feature allows a User to print the profile page from the site
 Each profile page also contains an “about me” section which
allows the User to share a short bio about who they are.
 This section contains the users’ uploaded profile picture, their
location, online status, and the User’s Facebook profile address
and Twitter name. Site Administrators also have a link “Campaign
User Info” which provides administrators information about the
Users’ account including the site ID and the address and phone
number of the User, if they provided that information when they
created their account.
 To the right of the About Me Section is the User’s main account
menu which allows the User to perform whatever action he or she
would like. This side menu replaces the standard side badges on
every page that allows you to modify your profile; take an action
(blogs, events, groups, friends, messages, fundraise) modify your
notification settings, or browse information contain on the site.
Below the menu option is a button to connect the User’s account
to Facebook using Facebook Connect.
 The first column contains the Activity index which provides a
snapshot of the points that the User has earned by completing
various task(s) that has an assigned a point value.
 This folder also contains a “What’s this?” link which goes to a
page explaining the Activity Index and how the User can earn
points by completing certain activities on the site. Below the
Activity Index folder is the Most Recent Blog folder containing
the Users’ last blog posting and a link to view all the Users’ blogs.
The last folder in this column is the Users’ Group’s folder which
contains a profile icon of each group the User is a member.
 The second column contains the User’s statement of support
about the organization that the User has signed up for and
completed when creating his or her account.
 The next folder contains a listing of the User’s friends and a
link to view all the Users’ friends. The last folder in this
column contains the Users’ personal fundraising page
statistics, which shows the title the User has created for his
or her personal fundraising page, the amount and number of
donations they have raised for the organization, their
personal fundraising goal amount and the percentage of their
fundraising goal achieved. There is also a link to report
content at the bottom of each profile page for Users to click
if the content on the page is of inappropriate nature. A
notification will be sent to all site administrators letting them
know.
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ACTIVITY INDEX
Allows Users to see their point total with each action they have taken since signing up and the associated point value next to the specific action.
View All Points Earned
 Links to the Activity Index which shows the User the
point value, recent action, and the date completed for
each trackable activity on the site
Earn More Points
 Links to a blog posting which is created during
deployment that is to explain the activity tracking
index within the website snd to show the point value
associated with each action or task.
 The value of each activity is controlled and managed
through the Activity Builder located in the Admin
Portal under Site Builders in the Constiturent section.
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BLOGS
Every site User has a personal blog that may be used to tell others about an issue, promote an event, send alerts, share pictures and videos, raise money,
etc.
POSTING A BLOG
 To post a blog, the registered user types a title in the
appropriate field to name the blog and then types the
content into the body section using the content editor.
 Once the User is satisfied with the body of the posting,
they may select the following options before posting the
blog to the site
 Users have the option to preview the blog and see how
their posting will appear on the live webpage
 User may also share the blog posting with any and/or
all site groups in which they are a member
 The User may click on the “Post” button to post the blog
live
 Users who post blogs to certain groups may not see
the blog posting appear in the group module until the
moderator of the group has approved the posting to be
published live if the creator of that group has selected
to moderate blog postings.
 All group members will receive an email notification
that a new blog was shared with the group, which will
include a link to the bog itself. The moderator (if
applicable) will also receive an email notification asking
them to review the post and approve or reject it
 Site Admins have additional capabilities when posting blogs
 Admins are able to post as themselves, which will
function like a regular Users’ post; or they may post as
themselves and promote the posting to the master blog
which appears on the homepage
 Admins may also write a blog as the “candidate” or
“organization” which will propagate the posting to the
homepage but appear from the master User account
instead of their User account
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PUBLISHED BLOG
 After a blog has been posted,
visitors may read the blog, and
generate comments.
 Each blog posting contains its
title, the Username and profile
picture of its author, and the
number of comments on the
blog posting.
 The author of the blog will also
have a button to edit or delete
the blog.
 Registered Users may post a
comment to the blog, and/or
report content to a site Admin if
the User wants to flag it for
review.
 Each blog posting contains the
social sharing module which
allows Users to share the posting
with Facebook and Twitter.
 Site Admins have access to
information about the blog
posting not visible to other
Users, which is viewed by
scrolling over the “Info” link.
 The “Info” link displays the IP
address of who created and/or
updated the posting, and the
original author of the posting.
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EVENTS
Site Admins and Users may host events using the event planning tools
available to all Users.
HOSTING AN EVENT
 Event Title
This the name of the event that will be displayed publicly
 Event Description
Multi-media content editor to allow site Admins and registered
Users a full suite of content tools to create their event
descriptions
 Date and Time
The date and time are used to order the events in the All Events
View Module. The date and time also dictate when the event will
automatically be removed from public view and when RSVP will
no longer be available.
 Location
The Venue Name field lists where the event is being held
(Someone’s home, a restaurant, etc.) The Venue Location is the
physical address of the venue, which will automatically generate
an accurate Google map when created. There is also a field called
Extra Venue Notes, which allows the creator of the event to
input any special considerations and/or notes about the venue
(parking, contact numbers, etc.)
 Donation Tiers
This new features allows Users to create unique donation landing
pages specifically for each tier of the event. Users may click on the
Add Tier link and insert the name, label, and amount of the tier.
After the event is created and live on the site, these links will each
have a unique landing page and automatically be assigned to the
event it is associated with when a donation is received for the event,
Site Admins will see the event association in the referral page field of
the donation report accessed through the Admin Portal
 Invites / Permission
Invites: Using the Community Recruiter Module, Admins and Users
may select one or more methods to invite contacts to the event
including manually, uploading a CSV file from their desktop,
importing address books from email providers, and/or inviting their
friends on the site.
Who Can View: If your Event is open to all Organization Users, click
“Everyone” to view it. However, if you want to create an Event for
certain people, such as a training session for County Coordinators,
click “Only friends I invite” to view it.
RSVP: You may choose to require an RSVP for people to attend an
Event.
Share with Groups: you may share the event with any group that you
are a member. There is also an option to select all groups which will
automatically share the event with every group that you are a
member.
 Create Event:
This will create your event to be placed on the web platform. Some
events that are shared with certain groups will have to first be
approved by the group owner before it is displayed. Each Group
owner who has selected to moderate activity in the group will receive
a site notification and email regarding an event awaiting approval,
with a link to approve it.
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PUBLISHED EVENT
 After an event is created, visitors may view the event, download
information about the event, RSVP and purchase tickets and/or
reservations for the specific level, get directions, and invite others
 Each event shows the title, details, tier levels if applicable, venue
notes, a description about the event, a Google map showing the
location of the event with a link for directions, the Guest list and
number of people attending, and the community recruiter module to
allow Users to invite their contacts to the event
DONATIONS ASSOCIATED WITH AN EVENT
 The event created to the right was an actual event held for Dan
Forest in 2012 with Governor Mike Huckabee. The screenshots
below it show the process by which a supporter purchased a Co-host
level ticket to the event, which when clicked, redirects the User to a
unique donation landing page that lists the level and amount of the
selected tier as the only donation option on the page.
 Site Admins may also review event donations through the successful donation report under the Reports Manager in the Admin Portal as
shown below
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GROUPS / TEAMS
Groups are small teams of people with a common interest, goal, or location
 The Group structure allows you to have private communication with the members of the group, not open to all visitors on the site.
 Site Admins have the option to make official groups of the organization and/or specify whether the group is an action group.
 Site members may join and create groups
 Site User’s will receive server automated recommended groups to join, based on their geographic location and/or interest the User
indicated as important when creating their profile
CREATING A GROUP
 Specify if the group is an official and/or action group
 Official Group: Site Admins have the option
to make the group official which will
automatically place the group’s name in the
main site menu, if applicable.
 An action group is created to achieve some
objective and has a start and end date.
 Group Name: this is the title of the groups that will
appear on the site.
 Description: Users may publish a description of the
group, which explains the group’s purpose.
 Group Type:
 Location Based: Users may specify the
location of the group by City or County. The
platform is designed to alert Users of any
groups that are within a 25 mile radius of their
location when registering for the site.
 Issue Based: Users may specify one or more
issues that are important to the group and its
members. The platform is designed to
recommend new Users of any groups that
contain matching interests they selected
during registration of their account.
 The group’s creator may select if the group is public or
private, and if the group’s blogs and/or events are to
be moderated.
 Click the “Create Group” button to publish the group
to the site.
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CREATED GROUP
Group Name
The name of the group that was created
Social Sharing & Printing
Allows visitors to share the group with Facebook, Twitter, LinkedIn,
Email, and QR Codes as well as print the contents of the group
Group Type
 Official Groups: May be programmed to automatically be
displayed in the main navigation menu bar which appears at
the top of every page.
 Action Group: May be programmed to automatically
recommend the group to new User, who joins after the group
was created and selects the interest that is also associated with
the group.
Group Description Contents
The content generated when creating the group
Group Interests
Interests or issues important to the group which allows you to target,
recruit, and interact with users based on their specified interest(s)
Group Sign Up
Visitors can join your network by signing up directly from the group
they are joining.
Group Members
Profile images of newest Users to join the group, which are linked to
the User’s member profile page. There is also a link to view all group
members in a specific group
Group Events
Any events that have been created and shared with the group
Group Discussion Topics
Lists the latest discussions that have been created in the group which
links to the discussion board of the specific topic and any comments
that have been made regarding it.
Group Blog
shows the latest blog posting shared with the group which is linked to
the blog posting. There is also a link to view all group blogs.
User and Administrator Options
Change Icon | Edit Group Details | Remove Group
Leave Group
Invite Contacts
Using the Community Recruiter Module, Users may select one or more
methods to invite contacts to the group including manually, uploading a
CSV file from their desktop, importing address books from email
providers, and/or inviting their friends on the site.
Report Content – Allows User to flag content for review
*** Group creators have the option to transfer
ownership of the group to another member when
browsing members of the group as shown here
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FRIENDS
The “Friends” feature lists all of the User’s connections or contacts on the site. Its functionality and purpose is similar to your address
book from your e-mail service. Grow your network by enabling your supporters or customers to recruit their friends
• Customers can build their own network of “Friends” with similar interests, activities, or location to them.
• Each customer has the right to approve or deny friend requests
• Anyone recruited by an existing member of your network who joins is automatically friends with the customer who recruited them and
the company
YOUR FRIENDS
 Users may view their friends profile image, name, and location, which is linked to their profile pages
 Users may also send direct messages to each of their friends without having to use the messaging tool
 The systems shows the online status of each of the User’s friends
FRIEND REQUESTS
 Users may accept or reject becoming friends with another User on the site.
 When a site User recruits a contact using the community recruiter tool, the prospect will automatically become friends with the site
User if they complete whatever action the User is messaging them about.
 All new Users automatically friends with the master account (the candidate or organization)
INVITE FRIENDS
 Users may send email invitations to their personal contacts to recruit them to join your network
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MESSAGES
Users can communicate with another User or multiple Users through the site messaging system.
 Users may send and receive messages from friends on the site.
 Admins may send a “Global Message” which will be sent as the master account User / site owner to all site Users
INBOX
 The Inbox shows all the messages that the User has received
on the site.
 Users may select all or none to toggle their inbox and mass
archive or delete the select messages. They may also select a
specific message by clicking on the box to the left of each
message.
 Each message contains the name of whom the message was
sent from, which is linked to the User’s profile, the date the
message was received, a preview of the message’s content,
and a delete icon to erase the message
VIEWING A SINGLE MESSAGE
 When the User clicks on a specific message from their inbox,
the full message will appear with a window where the User
may reply back to the User who sent the message, and/or
delete the message
SENT MESSAGES
 Users may access their responses once they have been sent
by clicking on the Sent Messages menu option
VIEWING A “SENT” MESSAGE
 When the User clicks on a specific “sent” message from their
messaging menu, the full contents of the message and the
User’s reply will appear with a window where the User may
reply back to the User who sent the message, and/or delete
the message
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SEND A MESSAGE
 Users may send a message by clicking on the Send Message option on the messaging menu
 The User selects which friend(s)
to send a message by clicking on
the “Choose friends on (Site
Name)” link.
 Admins may send a “Global
Message” which will be sent as
the master account User / site
owner to all site Users
 A popup window will appear
where the User may select one or
more friends to send the message,
or “select all” to send the message
to all the User’s friends on the site
 After confirming who to send the
message, the User may write the
message to be sent
 Once the User has composed the
message, the User clicks “Send”
to send the message
A screen will appear with a yellow
bar on top. To confirm your message
was sent
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PERSONAL FUNDRAISING / REFERRAL PAGES
 Each registered site User may create a Personal Fundraising or Referral Page depending on which is applicable to their organization.
Listed below is the creation and editing process of the PFP’s followed by screenshots of a Personal Referral Page created for Red
Stampede to use as a business solution to recruit and automate customer payment and site deployment.
 Each User may have multiple personal fundraising pages and may customize the title, description, and the amount of their personal
fundraising goal.
 By default, the site administrator creates a site wide template for all personal fundraising pages so if the User prefers not to edit or
customize any editable section they may begin using their page immediately.
CREATING A PERSONAL FUNDRAISING PAGE
(PFP)
 Personal Fundraising Pages are available to
registered site Users only. If a site visitor attempts
to access or create a fundraising page, they are
redirected to a landing page as seen below
requesting them to create their page which then
activates the site registration process
Once registered, the User may take the following steps
to create their personal fundraising page
 Login to your Account
Enter your email address and zip code in the
appropriate box and click the Go button
 Locate your "My Fundraising Page" widget in
the middle column of the Member Dashboard
which by default is the landing page when a User
signs into the platform
 Click the button labeled “Create my Fundraising
Page or Edit My Fundraising Page”. This is
your Personal Fundraising page, which is already
populated with a suggested title, description, and
goal for your convenience. You may edit any or all
of these fields to personalize your page even more.
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EDITING A PERSONAL FUNDRAISING PAGE (PFP)
 Click the Edit Button from your
fundraising dashboard
 Users may use the defaulted content
created by site Admins or edit their page
with their own content. Users may edit
the title, description, fundraising goal,
whether to show or hide their progress,
and select if they would like to create a
“Money-bomb” for their page.
 The Money-bomb feature is new and
allows each User to create a fundraising
campaign with a start and end date and
time. The money-bomb is similar to
normal PFP’s except it contains an auto-feed
feature at the top of the page that
lists the name, amount and location of
anyone who has contributed through the
page during the money-bomb campaign.
 User’s may select the edit button at the
bottom of the page to save any changes
to their page
 You will be redirected to your public page as
shown below, and will see the yellow alert box
indicating that your page has been saved.
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HIGHLIGHTS OF THE USER’S PERSONAL FUNDRAISING DASHBOARD
 Edit: Link to page where User may
edit the title, description, and the
amount fields of their personal
fundraising page
 Edit Picture: User may upload a
photo that will appear next to their
personal fundraising thermometer on
their public page. This allows each User
to personalize their fundraising
campaigns even more.
 View Public Page: Links to the
User’s live personal fundraising page so
they may see what each person will view
while on their page
 My Fundraising Campaign
Statistics: Shows an automated
message thanking the User for helping
the campaign fundraise
 Statistics: Highlights the User’s
fundraising performance including
amount raised, number of donations,
their personal fundraising goal, and
percentage of their goal achieved
 Email your Contacts: The
Community Recruiter is embedded into
each User’s fundraising page allowing
them to easily invite their contacts to
participate in their personal fundraising
campaign
 Embedding Your Fundraising
Page and Campaign: A very
powerful tool that allows Users to copy
and paste a link to their personal
fundraising page, code to embed the
picture and thermometer into their own
personal website or blog; and/or code
to embed just the thermometer into
their personal website or blog.
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HIGHLIGHTS OF THE USER’S PUBLIC PERSONAL FUNDRAISING PAGE
 Each donation page
contains the title and
description of personal
fundraising campaign along
with a personal fundraising
thermometer to track the
fundraising success of each
User. There is also a tagline
personalized for each User
to help that specific User
achieve their personal
fundraising goal. To
reiterate, the title,
description, and amount
may all be edited to each
Users’ preference, or they
may decide to use the
defaulted content and value
that are preset by the site’s
administrators
 For the registered User,
there will also be a link to
View the Fundraising
Dashboard and a link to edit
the page, but these links are
only visible to the User who
has created the page
 Each PFP has our Social
Sharing tool embedded.
User’s may share their PFP
with their Facebook friends
and twitter followers to
promote their fundraising
campaign.
 Each time someone
contributes to the User’s
personal fundraising page,
the platform will track their
donation and apply it to the
Users’ personal
thermometer. With each
new contribution received
through the User’s personal
fundraising page, their
thermometer will rise along
with the percentage of their
personal fundraising goal so
that everyone can see their
success
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PERSONAL REFERRAL PAGES
 Red Stampede as a company uses the platform for its own business operations. We have modified certain features and functions to
align with the specific needs and objectives of a small business as compared to a political campaign or nonprofit using the system.
 Personal Referral pages may be created by any registered site on Red Stampede. Red Stampede’s strategy was to use these pages to
build company partners and also offer incentives to existing clients to help us recruit new customers to the platform.
 Using the same set of tools that a political campaign or nonprofit would use, we have been able to successfully expand our ability to
reach and retain new customers by providing a tool to allow Users to retain customers and we in turn either provide them discounts or
referral fees.
 The basic layout and functionality is very similar to that of PFP’s.
 Each referral page contains the title and description of the personal referral with a personal referral thermometer to track the success
of each User.
 Each User will also have a personal tagline to promote helping that specific User achieve their personal referral goal.
 One main difference is the layout of the form is vertical instead of horizontal which allows for more information – like order forms,
customization requests, upgrades, design features, etc.
 Create a Personal Referral page. Each page can be turned into a money/referral bomb
at anytime which will auto scroll the users most recent donors to give through their
page
 We use this tool to encourage others to make referrals. You can earn money by
creating your personal referral page with a single click. Try it here.
 Customize your page or use one of the templates provided. You can change the title,
description, and the goal amount of each fundraising page created.
 View your public fundraising or referral page
 Users can track and monitor their fundraising progress from their personal fundraising
dashboards and receive automated alerts for each new donation received
 Share your page to Facebook and Twitter
 Embed a link into your email program like Outlook or Gmail, embed your personal
fundraising thermometer and/or a link to your donation page in a website or blog.
 Users can send emails to their friends on the website, contacts from any online email
service, and/or contacts on any major social network asking them to make a donation
to your organization through their fundraising page. Invite your contacts to buy a Red
Stampede website through your page or embed it in a personal website or blog
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 Just like with PFP’s, each User has a
link to View their Referral
Dashboard and a link to edit the
page, but these links are only visible
to the User who has created the
page
 Each PRP has our Social Sharing
tool embedded. User’s may share
their PRP with their Facebook
friends and twitter followers to
promote their fundraising campaign.
 We modify our progress tracking to
reflect referrals – not money.
Therefore, each time a new
customer purchases a platform
through a User’s page, they are
credited with 1 referral which will
show on their personal referral
thermometer on their member and
fundraising dashboards.
 As shown to the right and on the
following pages, the donation form
is replaced with a shopping cart
formatted form which will allow
new customers to select a website
package, indicate the names and
information of site Admins, select a
design package, select any product
upgrades, and submit payment for
their web platform and any other
documentation needed before
launch of the site.
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DESIGN OPTIONS
 Each base theme image may be
opened to show the full size of the
template design
27

PRODUCT UPGRADES
 Red Stampede has modified its
pricing which has not yet been
updated on our Personal Referral
Page forms.
 The only product upgrades currently
offered are the “Pledge Your
Support” and “Mainstreet” modules.
All others are included with every
site deployment
PAYMENT INFORMATION
 The payment portion provides a
shopping cart like subtotal of the
customers selection and total
balance
 Each new customer is required to
complete and sign the Services
agreement and credit card
authorization form prior to being
able to submit their order
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NOTIFICATIONS
Each User may create and/or update how and when to receive site notifications.
 With an action that is connected or associated with the User or their content, an automated notification is sent to the User’s account.
 Users specify the type and frequency of their notifications through their Notifications Link on the User Dashboard side menu.
YOUR SITE NOTIFICATIONS
 Webpage accessible by each User
which shows any actions on the site
that have an association with the
User’s account
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CHANGE NOTIFICATION SETTINGS
 Users may change how (Site / Email) and/or if they
would like to receive notifications from each portal
FREQUENCY OF NOTIFICATIONS
 Users may receive notifications as they happen or a
summary of all notices received at the end of each
day
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BROWSE
Each User may browse or search the advocacy network to quickly locate other team members, blog posts, events, and groups as shown
below
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SITE REGISTRATION & LOGIN
User:
Access to the social networking tools inside the site on the Advocacy Network.
Volunteer:
Same access as a site User but automatically becomes a member of any official
group created on the site
Staff
Access to the entire platform including the Admin Portal except for feature enabling/disabling
Extended functionality of the site’s social networking tools such as posting blogs and/or sending a global
message to all site users as the organization
Extended security features including the ability to edit user point totals and account permissions
Site Admin
Total access to the entire platform
How to use it and what it's for?
By offering multiple methods of registration, your organization will remove potential barriers to user adoption and also allow your supporters
to tailor their experience and specify their interactions with your organization. Our Social Signup module provides multiple registration
methods allowing anyone to quickly and easily join your organization.
 At the top of every page you will find the header menu bar which is one location where registered members may log in to the site and
where visitors are able to create an account on your site. By default, visitors are only asked to submit their email address and zip code to
sign up.
 The email address serves as the site’s unique identifier for each account. Accounts are created using the email address and not other
criteria such as name or mailing address.
 The zip code field is required in order to propagate relevant information once the user has signed in. The system will automatically show
and suggest certain actions based on the location of the user.
 If a site visitor submits an email address that is already attributed to an existing account, the login pop up window will appear prompting
the user to submit his password.
How to login to the website?
1. Enter the same email address you used to create your account. Hit GO.
2. Enter your password, select Remember Me, and click Log In.
3. If you forgot your password, click the “Forgot your Password” link.
ACTIVITY FEED
The Activity Feed is a great tool to entice more user generated involvement and can also be a great
way of showing your breadth of support.
 The Activity Feed is a real-time auto-scroll of every activity or action taken by anyone on the site
that increases speed with more activity.
 A custom module that scrolls the most recent site activity
 Feeds information from all registered site accounts including administrators and registered users
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Red Stampede User Guide: Private Social Network