This document describes a peer-to-peer (P2P) platform that connects organizations with supporters to empower grassroots engagement. The platform provides tools for supporters to recruit new contacts, fundraise, organize events, and communicate within private social networks. It aims to leverage existing relationships to cost-effectively grow organizations through automated and personalized supporter experiences.

1. 1
REDSTAMPEDECONNECT & EMPOWER PEOPLE TO TAKE ACTION
YOU

2. Consumer
VOTER #4
Direct Mail
TV / Radio
(CLIENT)
Print
2
THE NEW
MODEL
Identify and target individuals
directly through TV, radio, direct
mail, print, and other traditional
sources
CURRENT
MODEL
Reward their
success
Motivate
supporters to take
action on your
behalf
Empower
people to
connect
PEER-2-PEER RELATIONSHIPSDIRECT MARKETING
POTENTIAL
SUPPORTER
POTENTIAL
SUPPORTER
Existing
SUPPORTER
P2P is based on the fact that we are more
likely to trust & be influenced by people
with whom we have an existing
relationship”
• Have introduced to one
someone we know
• Have invited to a party,
meeting, or some other event
we were attending or hosting
• Recommended a product to
purchase
• Sent an email or shared
something that captured our
attention
• Have asked to support
something we believe in
• Join an organization we
belong too
We all have friends, family members,
co-workers, or other contacts who
we…
Your Supporter’s
Family &
Friends
THE MISSING
PIECE
LEVERAGES YOUR GREATEST ASSET
POTENTIAL
SUPPORTER
POTENTIAL
SUPPORTER
Your Supporter’s
Professional
Contacts
Your
Supporter’s
Neighbors

3. Contact
#1
Supporter
#2"Client"
3
Supporter #2
Member
Dashboard
Location or interest
groups
Fundraising
Pages
Event promotions &
sponsorships
Sharing
tools
Supporter Reviews,
endorsement, &
referral
Email
Recruiter
Supporter #1
Member
Dashboard
Contact
#2
New
Supporter
#2
Contact
#1
Contact
#5
HOW P2P
WORKS
• (CLIENT) provides existing supporters the tools and training
• Supporters leverage their personal relationships and connect (CLIENT) to their contacts
• Supporters establish instant credibility and cultivate relationships on (CLIENT)’s behalf
with their personal contacts
• Supporters engage personal contacts and ultimately convert some of them into new
(CLIENT) supporters
• (CLIENT) rewards supporter and provides the new supporter P2P tools and training
New
Supporter
#1

4. 4
Red Stampede builds, implements and manages custom software applications for forward thinking
clients
• Applications: Fully integrated online management suite with complete back-office functionality to
manage websites, web-designs, content, constituents, and crowd funding/fundraising, and social
media
• Private Social Network: Secure online community complete with proprietary, custom developed
peer-to-peer tools to connect together and empower people with similar interests, location, or
activity to take action.
• Crowd-funding/Social-fundraising Suite: Robust set of fundraising tools customized to raise
money through websites, social networks, email platforms, events, crowd-funding campaigns, and
personal fundraising.
• Marketing & Communications Suite: Action oriented suite of tools designed to leverage
personal and targeted peer-to-peer recruitment, build and sustain constituent loyalty, enable
social interaction, and cultivate deeper relationships with the community
• Analytics: Robust and custom built analytic dashboards and reports in multiple formats. View a
snapshot of platform totals; dive deeper into modularized reports to track and monitor web traffic,
content distribution and reach, and member interactions and social engagement; or view
member-based leader-boards of top point earners, fundraisers, recruiters, and social advocates.
THEOFFERING

5. 5
THEBENEFITS
ORGANIZATIONAL • Reduce long-term expenses
• Automate workflow and data capturing
• Easily expand as organization grows
• Provide detailed analytics
• Organize key customers, supporters, and/or activists by location and/or interests
• Implementation of your own e-commerce solution with secure payment gateway and
merchant services account
• Eliminate third-party fundraising fees by accepting donations directly into your bank
• Optimize sales through your website, social networks, email marketing platforms, events,
and personal fundraising campaigns
• Empower your existing customers to find & recruit new customers
• Streamline your online communications
• Manage your online presence across multiple channels from one central system
• Reach more people, faster
• Recruit new supporters through your existing activists
• Automate online video integration into your website through your existing activists
MARKETING
SALES /
CROWDFUNDING
CUSTOMER LOYALTY

6. AUTOMATED ALERTS & RECOMMENDATIONS
Intuitive technology
Automate
recommendations for
each user
Grow your support
Let your supporters
grow your network
Better
Communication
Internal email for
you and your
Supporters
Notifications
Email and dashboard
alerts set by each
member
6
Progress meters
Keep members
moving forward
Technology that understands your supporters and keeps
them engaged, active, & moving forward
• Automated
recommendations alert
each user of new
members, groups or
coalitions, events, or call
to actions within 25 miles
of their provided zip
codes
• User’s can specify what
issues are important to
them to tailor their
experience inside your
network
Summary | Details
THEDASHBOARD

7. 7
THEDASHBOARD
CUSTOM INTERFACES FOR EACH SUPPORTER
Supporters control their interface, public profile information, and
network interactions

8. Action menus
• Actions tailored
to each member
PERSONAL ACTION HUBS FOR YOUR SUPPORTERS
8
Member tools
• Blog
• Events
• Recruit
• Organize
• Communicate
• Fundraise
Activity Index
• Incentivize
action and
reward top
performers
• Earn point and
win rewards for
taking action
Dashboard Menu
• Expandable
action menus
for each tool
Summary | Details
THEDASHBOARD
To take action at anytime, from anywhere, and earn points and
rewards along the way

9. • Enable people to create personal profiles to learn
and share information about who they are, why
they support you, & how they interact inside your
private social network.
• Recruit, organize, and manage your loyal followers
into location or interest based coalitions.
• Maximize your sales or fundraising potential by
providing your supporters tools to sell your product
or brand; or raise money on your behalf.
• Enable people to recruit their personal contacts to
targeted areas inside your network.
• Communicate and share information, make an
announcement, promote an event, release
breaking news, or thank your constituent base.
• Enable Members to message and chat with you
and their friends inside your social network
• Receive instant feedback and real-time intelligence
from the ground
THETOOLS
DASHBOARD
Member
Blog
Location /
Interest Groups
Event
Manager
Alerts &
Notifications
Member
Messaging
/ Chat
Personal Referral/
Fundraising Pages
Personal
Profiles
Friends /
Network
9
Social
Sharing
Email
Recruiter
Product/
Donation
Pages
Real-time
Feedback

10. SUPPORTER
PROFILES
• Gain deeper insights and build
supporter loyalty
• Build trust and establish credibility
among your supporter’s personal
contacts
• Let the world know who supports you
• Recognize your greatest advocates
• Incentivize others to join
• Keep connected to your supporters on
and off your network
10
Enable your supporters to create socially connected profiles to share
information about who they are, why they support you, & how they
interact inside your network.
Your supporters have a story to tell – share it with the world
Summary | Personal Profile Elements | FAQ

11. LOCATION / INTEREST
GROUPS
Security
• Control, moderate & manage each group’s security parameters
Members can interact and engage you and other supporters
• Private messaging
• Discussion boards – latest happenings, announcements
• Member alerts – Call to actions, promotions
• Group events – Organizational or supporter hosted
• Members can recruit their personal contacts
Groups allow your organization to:
• Receive real-time feedback from supporters
• Communicate and share tailored information messages,
alerts, and call to actions
• Provide materials, support, training, or other relevant
information to a specific segment of your supporters
11
Organize and interact with existing supporters by interest,
location, or purpose.
Summary | Creating a Group | Published Groups

12. Recruit New Customers or Donors through extensive
P2P recruitment and sharing technology
• Users can recruit their personal contacts to make a
donation through their personal or group fundraising
page
• Enables you to reach more potential supporters
• Increases you’re your credibility and trust among your
supporter’s contacts.
• Establishes greater trust and credibility among your
supporter’s contacts.
Personal Referral / Fundraising Dashboards
• Users can create, edit and promote a fundraising
page in seconds
• Member’s can track their progress in real-time
• Each page contains social sharing, recruiting and
embedding tools and options
12
CROWDFUNDING /
PERSONAL FUNDRAISING
PAGES
Enable your customers or supporters to refer new business or raise
money on your behalf from their personal contacts
Highlights : Fundraising Dashboard | Highlights: Public Fundraising Page
How to Create Your Page | Edit Your Page | Recruit and Share Your Page

13. Manage the lifecycle of your events. Recruit
sponsorships, share & promote them with groups and
social networks, email invitations to contacts, track
attendance, sell tickets and manage registration.
Event planning made easy
• The who, what, when, where, and any special
instructions to alert guests about
• Generate maps and download directions
• Manage access and registration
• Track event sponsorships and attendance
Better marketing with less cost
• Unlimited unique sponsorship packages
• Extensive sharing features within your network
(groups) as well as to any social network outside
the platform
• Premade Email & blogs formatted event invitations
• Enable supporters and event attendees to recruit
their personal contacts
Increase event Revenue
• Eliminate third party fees from outside providers
like Eventbrite by enabling guests to purchase
sponsorships or tickets directly from you
13
EVENT
MANAGEMENT
Details

14. E-COMMERCE SOLUTIONS
SECURE TRANSACTIONS
Secure and Flexible
• Transactions made directly to your bank account
• Full ownership of unique payment gateway & Merchant Services
Account
• Donor information protected by SSL certificate
• Accept MasterCard, Visa, American Express, Discover
• Accept single and recurring donations
• Validation of field data before submitting to the payment
processor
• Separate billing and shipping addresses allowed
• PCI compliant
Robust Reporting
• Snapshot reports for quick view of your sales pipeline to date
• Detailed Crowdfunding/supporter fundraising revenue generation reports
• Detailed transaction reports including any custom regulatory information required
• In-depth revenue analysis
14
Easy Management
• 3 unique page styles: full width, right aligned & left aligned
• Set page title, URL, content, and page disclaimers
• Set threshold(s) to trigger custom fields
• Preset transaction amounts to show on page
• Set default amount for each page
• Option to allow user-input of the donation amount
Details
Intuitive Interface to donors
• Members have information pre-populated to expedite their transaction

15. PROSPECT / NEW SUPPORTER
RECRUITER
Your supporters can exponentially grow your company by
enabling them to target and recruit their contacts to specific areas
within your network
15
Peer-2-Peer Targeting
• Your existing supporters can send personal
emails to their contacts targeting them to…
• Attend a conference or seminar
• Join a product or interest group
• Subscribe or make a purchase
• Fundraising pages
• Join their personal network inside the
platform
Enable supporters to import and target their personal
contacts
• Users can import their address books from all major
email service providers like Gmail and Yahoo
• Upload a desktop file
• Manually enters one or more email of the individual(s)
to recruit
Details

16. SUPPORTER
NETWORKS
Grow your organization’s network by enabling
your supporters to recruit their friends,
neighbors, family, colleagues, and others
16
Friends
• Supporters can build their own network
of “Friends” with similar interests,
activities, or location to them.
• Each supporter has the right to
approve or deny friend requests
• Anyone recruited by an existing
member of your network who joins is
automatically friends with the supporter
who recruited them and the company
Details

17. Blogs enable you and your supporters to:
• Market an event
• Make an announcement or send an alert
• Share a view point, idea, or thought
• Promote a fundraising campaign / or
fundraising page
• Showcase an existing supporter or project
• Promote contests and user generated activity
Target messages – maximize audience reach
• Share blog(s) relevant to group(s) that you’re a
member
• Maximize your audience by sharing blog(s) to
Facebook, Twitter, and LinkedIn
A tool, channel, and method to allow
your supporters to promote and share
anything through their own unique
voice.
17
SUPPORTER
BLOGS
Highlights | Posting a Blog | Published Blogs

18. The built-in email and instant messenger enables you and your supporters to easily
communicate
18
Supporter to supporter member chat
Supporters can message one or more friends
inside the network
The company can send a global message to all
members
Members will receive automated messages from the
campaign
SUPPORTER
CHAT / MESSAGING
Inbox - Sending a Message

19. 19
CONTACTUS
NEAL HARRINGTON
W 704-364-3261 (EXT: 242) | C 704-578-1248
NEAL@REDSTAMEPDE.COM