Ron explains how derisking your startup, hustle and focus are essential to building a company with minimal funding. Presented at Tech Toronto Meetup March 2016 For videos of this presentation and more, visit our channel at: https://www.youtube.com/c/techtorontoorg Follow us on Twitter: https://twitter.com/techtorontoorg Facebook: https://www.facebook.com/techtorontoorg Instagram: https://www.instagram.com/techtorontoorg/ Want to see presentations like this live? Join our the TechToronto.org meetup group.

1. STARTING UP ON A SHOESTRING
Ron Spreeuwenberg | ron@himama.com | @rspreeuwenberg

2. Connecting working parents with their
children in daycare
LESSONS FROM HIMAMA

3. In the earliest stages it is critical to decrease uncertainty and minimize waste.
FLOOZ AND BEENZ

4. #1 reason for startup failure
is no market need

5. 1. Confirm you are solving a real problem
2. Validate market timing is right
3. Conserve cash through discovery and validation
*DE-RISK

6. TYPING BIRD
Getting customers is hard work and you can’t do it from behind your computer.

7. Airbnb raised first $30k
selling cereal

8. 1. Avoid “The Big Launch”
2. Talk to people in person and on the phone
3. Monetize from first sale
*HUSTLE

9. SQUIRREL!
Growing a business takes persistence and there are a lot of distractions.

10. Average time to $50M
revenue is over 9 years

11. 1. Ignore startup media and press
2. Don’t blindly copy competitors
3. Focus on maximum 2 or 3 priorities
*FOCUS