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ChooseMuse.comChooseMuse.com
Ariel Garten
Founder
ariel@choosemuse.com
@choosemuse
ChooseMuse.com
Discount Code:
TechTO
$50 off Muse at Choosemuse.com
Wearable Technology: Not Just a Fad
7% consumer owned
wearable tech last year.
28% will own wearable tech
next year
Wearable Technology
=
Smart Technology
• I became interested in the brain… because I
wanted to create truly “smart” technolgy, that
enabled and empowered the user to make
better choices in his life, not be at the beck
and call of his technology.
Steve Mann, Brain Computer Interface
@ choosemuse ChooseMuse.com
Sensing the Brain
@ choosemuse ChooseMuse.com
This is Muse: the brain sensing headband
@ choosemuse ChooseMuse.com
Meditation
@ choosemuse ChooseMuse.com
100+ developers building brain sensing
experiences with Muse
Saving Pennjamin is a mind
therapy game that helps children
reduce anxiety, stress, and tension
to prevent onset PTSD
Using brain sensing to alter
objects, lighting, and virtual
environments
Health Games Environmental control
@ choosemuse ChooseMuse.com
Muse with Oculus Rift: interact
with objects with your mind in an
immersive 3D environment.
Integration with other
technologies
It’s not about Technology
It’s about YOU!
ChooseMuse.comChooseMuse.com
Ariel Garten
Founder
ariel@choosemuse.com
@choosemuse
ChooseMuse.com
Discount Code:
TechTO
$50 off Muse at Choosemuse.com
Expires Feb 15
The brain sensing headband that
makes meditation easy

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Ariel Garten of Interaxon/Muse presents Wearable Technology: Not just a Fad

Editor's Notes

  1. We are fed a future in which technology will be ubiquitous- where internet of things fridges will know you are hungry, or autonomous cars will chauffeur us around silently. or your glasses will provide augmented layers to the world,
  2. While tech early adopers are still in small numbers, It’s predecited that 1/3 of all consumers will own a wearable technology device next year. It’s been a while since I’ve heard the question “are wearables just a fad”, It’s clear that they are not- that wearables are another mode of extending computing power, distributed on our bodies, in ways that lead to new kinds of tech expereinces and solutions It’s been a while since I’ve heard the question “are wearables just a fad”, It’s predecited that 1/3 of all consumers will own a wearable technology device next year. It’s clear that wearables are another mode of extending computing power, distributed on our bodies, in ways that lead to new kids of tech expereinces and solutions Last year, 7% of consumers owned a wearable tech device. That number will jump to 28% next year. By 020, 20% of consumers will own a smart watch- acquity group. This year, wearable tech 7.8 B, to 20B in 2020 14% of comsumers in 2020 own smart clothing
  3. Yet what kind of a world will this lead to? A perfect techno utopia in which technology is smoothly at our beck and call?
  4. Or one in which we’ll be ovewhelmed by the dmands and needs of our technology as it frustrates us,
  5. distracts us, begs for our attention, and basically consumes every one of our waking hours till we forget ourselves? (University of cambridge study- 1/3 of people feel overwhelmed by technology, and have less life satisfaction)
  6. Here’s another common mis-future that tech suggests… technology will do everything for us and therefore we will never have to leave the couch. This is a real concern I hear all the time, and I have to roll my eyes
  7. In reality, we’ve figured out how to use wearable technology to instead motivate ourselves to be healthier. To get ourselves off the couch, rather than using it to bring the couch to us. (fitbit have made millions of people healthier by makign them awayre of their steps and their house., my husband bought a withingsacale andonly now, with a tech enabled task master, he finally he’s loosing weight.
  8. Just like we have enginerred tech solutions for the tech-couch potato supersize me future, for the So too does wearable technology have a solution for this notion of “distraction” and “overwhelm” and seeming loss of self that this technological era has created.
  9. One advantage of wearable technology, over otherkinds of technology is that allows it to more effectively support us humans and our goals,- becasue wearable tech has the opportunity to know something about the user, because of it’s proximate relationship to us, and in doing so, be able to be “smarter” about us. Can we be smarter about it? Wearable = Smart Technology
  10. I wanted to movtiate people to live better lives, To create technoloy that undertands and empoers the human, not leaves us victom to it’s whims. I wanted to create tech that makes our lives better, not tech that wawas cool because it’s technology. Wearable tech offers the opportunity to know what’s on our mind because it lives priximal to us- it let’s us ceeate expereinces that can connect us with ourselves, not disconnect or ovwehelm us. I started with technology that was truly s
  11. I began working in a lab almost 15 years ago with the guy who is credited with inventing the wearable computer- Dr Steve Mann. Steve created, amongst other things- the eyetap he’s wearing in that photo in the 90s. I twas a full computer in glasses.
  12. The ooprtunity for wearable technology to really tell you something about yourself. To give you feedback about you, rather than just letting you interact w technoloy
  13. So we made this- Muse, the brain sensing headband. Clinical grade EEG that tracks your brain activity in real time. Slim, easy to wear, slips on like a pair of glasses
  14. And we applied Muse to the problem of Meditation. Meditation- the perfect antidote to a distracted and overwhelmed world. A very human peruit, where you get in touch with your self, an learn to control the distractions and materiality around you. This is the perfect ‘at peace’ image we are all supposed to aspire to. To use technology to do a thing that is utterly human Used technology for this greater,quieter good. The scientific evidence now for the efficacy and benefits of meditation is overwhelming. Meditation reduces distraction, feelings of isolation, stress, it can treat depression and anxiety, it can improve attention, and it improves practitioners self-assessed quality of life
  15. We also have an ecosystem of thought-controlled applications developing around Muse. Muse comes with a free SDK, and we have developers (INAUDIBLE) to enable anybody to create music based on brain state, we have game developers creating meaningful games for kids with ADHD to allow them to imrpove their ADHD symptoms by driving cars or flying ships with their brains; and Muse is currently in use in museum exhibits, and marketing installations around the world. A recent exhibition at the Exploratorium in San francisco where you can use Muse with Oculus Rift while you interact with lights with your brain. Quite lovely. <next slide>
  16. Technology should be about making us better, about serving us, about helping us live and design better lives, not about technoogy and our fascination with it. We are the end goal, not technology itself. We need to make technoogies and make choices to design technologies that make us and our lives smarter as the end goal, not just tech.