![MOBILE MARKETING
BUILDING BLOCKS
Building a mobile marketing campaign is as easy as:
Mobile Marketing Building Blocks
Mobile Marketing Building Blocks
1 2
Building a mobile marketing campaign is as easy as: campaign is as easy as:
Building a mobile marketing 3
VISIBILITY OFFER ENGAGEMENT
[ Banner Ad ] [ Landing Page ] [ Click to Action ]
1 Visibility 21 Offer
Visibility 32 Engagement
Offer 3 Engagement
(Banner Ad) (Landing Page)
(Banner Ad) (Click to Action)
(Landing Page) (Click to Action)
1 BANNER AD 1 1 2
2 LANDING PAGE 2
Banner Ad Banner Ad Landing Page Landing Page
High Visibility, top of page location High Visibility, top of pageOptimized for mobile
location Optimized for mobile
• High-visibility top of page location
Exclusive Presence Exclusive Presence Location for offer • Optimized for mobile
description Location for offer description
Invitation to take action Invitation to take action
• Exclusive presence • Location for offer description
• Invitation to take action](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommended
More Related Content
Viewers also liked
Viewers also liked (17)
Similar to Rj mobile pgs1-6
Similar to Rj mobile pgs1-6 (20)
Recently uploaded
Recently uploaded (20)
Rj mobile pgs1-6
- 1. MOBILE ADVERTISING JUST GOT EVEN BETTER.
- 2. MOBILE MARKETING BUILDING BLOCKS Building a mobile marketing campaign is as easy as: Mobile Marketing Building Blocks Mobile Marketing Building Blocks 1 2 Building a mobile marketing campaign is as easy as: campaign is as easy as: Building a mobile marketing 3 VISIBILITY OFFER ENGAGEMENT [ Banner Ad ] [ Landing Page ] [ Click to Action ] 1 Visibility 21 Offer Visibility 32 Engagement Offer 3 Engagement (Banner Ad) (Landing Page) (Banner Ad) (Click to Action) (Landing Page) (Click to Action) 1 BANNER AD 1 1 2 2 LANDING PAGE 2 Banner Ad Banner Ad Landing Page Landing Page High Visibility, top of page location High Visibility, top of pageOptimized for mobile location Optimized for mobile • High-visibility top of page location Exclusive Presence Exclusive Presence Location for offer • Optimized for mobile description Location for offer description Invitation to take action Invitation to take action • Exclusive presence • Location for offer description • Invitation to take action
- 3. rtising Network RATES *cost per thousand onal, IMPRESSIONS R.O.S. EXPANDABLE GEO-AWARE rgeting – eeds are. 300,000+ $ 20 $ 22 $ 24 200,000 $ 22 $ 24 $ 26 100,000 $ 24 $ 26 $ 28 *minimum 50,000 $ 26 $ 28 $ 30 *ALL POSITIONS INCLUDE OPTIONAL CUSTOM LANDING PAGE! Pricing based on 1 mil average impressions per month. All non-contracted pricing subject to change. 3 month minimum commit. Network Demographics NETWORK DEMOGRAPHICS 67% Male, 33% Female 67% Male, 33% female Age 18-44 (78% Composition) Age 18-44 (78% composition) HHI $100K+ (55% Composition) HHI $100k+ (55% composition) 80% Employed 80% employed 74% Associate degree or higher 74% Associate degree or higher Source: Verve Wireless rve Ad Network, contact sales@vervewireless.com RJ Mobile Insert_051611
- 4. RICH MEDIA ADVERTISING EXPANDABLE BANNERS Banner Ad Trackable Rich media content content options GEO-AWARE UNITS Banner Ad Get location Location results with map links
- 5. 3 CLICK TO ACTION CLICK TO CALL User can make direct phone call from landing page CLICK TO MAP Phone’s mapping capability drives customers to store locations SMS User texts a keyword to a short code and gets an SMS reply RJ Mobile_051611
- 6. BENEFITS TO ADVERTISING MOBILE Great points to keep in mind about mobile advertising • Highly personal media channel – “Look At” vs. “Listen To” environment • Strengthen media reach against younger demographics • Clean, exclusive, “Leaderboard” on page presence for advertiser message • Custom landing pages ensure clarity of advertiser offer • Engagement tools offer unparalleled connection options for users. • Click through rates are higher than basic online: avg. between .30 - .50. Apps are even higher • Auto re-direct depending on device CONTACT US Attach business card here, or leave your contact information: