second rough draft
links to two commercials are:
Courier one:
http://www.youtube.com/watch?v=ZAt7fz4aFE0
DJ ad:
http://www.youtube.com/watch?v=raAHmQbIOvc
Overview of mobile internet: mobile internet evolution, value chain, smartphone growth, mobile user targeting, mobile advertising, media industry and mobile
Overview of mobile internet: mobile internet evolution, value chain, smartphone growth, mobile user targeting, mobile advertising, media industry and mobile
Toko Bunga Surabaya, Jual Karangan Bunga Surabaya, Jual Bunga Papan Surabaya, Jual Bunga Ucapan Surabaya, Jual Rangkaian Bunga Surabaya, Jual Buket Bunga Surabaya, Bunga Ucapan Selamat, Bunga Ucapan Duka Cita, Bunga Papan Selamat, Bunga Papan Duka Cita
For my Sales and Sales Promotion course, I worked with three other students to reposition the Blackberry brand and promote its products to consumers and businesses.
Project BBX - Turnaround Plan for Blackberry (Summer 2012)Robin Chan
Today Blackberry announced plans to look for a buyer. Over a year ago, I helped form a secret product and engineering team based Silicon Valley that was keenly interested in taking over the company. We wanted to move the company and its passionate customers to a custom enterprise tier of Android. We saw a troubled company that could be saved. We secured commitments of over $1B to pursue a turnaround. But we needed at least $5B more. Now, a year later, the strategy of an enterprise grade Android company is still sound, but it just might be too late to save Blackberry as an independent company.
This presentation deals with the marketing marketing strategies of the mobile giant Nokia. It discusses how it penetrated the market, what customer benefits it offered, its marketing mix and finally what led to its failure
This is a corporate overview of Nokia, covering the business, values, products, and strategy. This is from a public presentation employees usually give to introduce the company.
1. Nokia: Connecting People
2. History
3. Factors for Global Success
4.Types of Consumer Bases
5. Developing Markets
6. Competitive Markets
7. Analysing the Competition
8. Current Digital Age
9. Nokia Sales
10. Marketing Techniques
11. Advertisement
12. Celebrity Endorsement
13. Microsoft Collaboration
14. Global Leadership
15. Stats
16. Distribution Network
17. Local Involvement
18. World's largest
19. What's Next for Nokia?
20. Smartphone Advent
21. Recap
22. Title slides
23. Disclaimer
Toko Bunga Surabaya, Jual Karangan Bunga Surabaya, Jual Bunga Papan Surabaya, Jual Bunga Ucapan Surabaya, Jual Rangkaian Bunga Surabaya, Jual Buket Bunga Surabaya, Bunga Ucapan Selamat, Bunga Ucapan Duka Cita, Bunga Papan Selamat, Bunga Papan Duka Cita
For my Sales and Sales Promotion course, I worked with three other students to reposition the Blackberry brand and promote its products to consumers and businesses.
Project BBX - Turnaround Plan for Blackberry (Summer 2012)Robin Chan
Today Blackberry announced plans to look for a buyer. Over a year ago, I helped form a secret product and engineering team based Silicon Valley that was keenly interested in taking over the company. We wanted to move the company and its passionate customers to a custom enterprise tier of Android. We saw a troubled company that could be saved. We secured commitments of over $1B to pursue a turnaround. But we needed at least $5B more. Now, a year later, the strategy of an enterprise grade Android company is still sound, but it just might be too late to save Blackberry as an independent company.
This presentation deals with the marketing marketing strategies of the mobile giant Nokia. It discusses how it penetrated the market, what customer benefits it offered, its marketing mix and finally what led to its failure
This is a corporate overview of Nokia, covering the business, values, products, and strategy. This is from a public presentation employees usually give to introduce the company.
1. Nokia: Connecting People
2. History
3. Factors for Global Success
4.Types of Consumer Bases
5. Developing Markets
6. Competitive Markets
7. Analysing the Competition
8. Current Digital Age
9. Nokia Sales
10. Marketing Techniques
11. Advertisement
12. Celebrity Endorsement
13. Microsoft Collaboration
14. Global Leadership
15. Stats
16. Distribution Network
17. Local Involvement
18. World's largest
19. What's Next for Nokia?
20. Smartphone Advent
21. Recap
22. Title slides
23. Disclaimer
Peekshare is bringing ephemeral photo sharing to the rapidly growing mobile market in Latin America in a uniquely private, data efficient, battery efficient, and extremely easy to use way. We're targeting a market that is hyper-sensitive to data usage and app efficiency, and is running Android devices that are far less advanced than users in North America and Europe.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
3. “RIM is a leading designer, manufacturer and marketer of
innovative wireless solutions for the worldwide mobile
communications market. Through the development of
integrated hardware, software and services that support
multiple wireless network standards, RIM provides platforms
and solutions for seamless access to time-sensitive
information, including email, phone, short messaging service,
Internet and intranet-based applications.”
Fast Facts:
-Founded in 1984
-Headquarters in Waterloo
-Offices in North America, Asia-Pacific
and Europe
-Launched the Blackberry in1999
-Led By Co-CEO Jim Balsillie and
President and CO-CEO Mike Lazaridis
4. Business Objectives:
Continue to launch innovative new products and services to
address existing and new market segments;
Continue to focus on delivering strong financial performance for our
shareholders
Marketing Objectives:
-To increase brand loyalty by offering a user friendly product
-To Produce a product focused on the consumer market with more
style and better looks, which can suite the life style of consumers
-To change the stereotyped image on enterprise by offering new
products range
-And to increase the market share of blackberry by 10% in the
consumer market in the next years
5. -As of 2009 Canada had 6 Independent wireless
service providers totaling 24 million subscribers
-Forecasted to generate ~$39 billion in economic revenue
-154 million text messages sent per day in Canada
Total GDP Contribution
-Consumer trends moving towards smartphones
-Smartphone sales account for 25% of the
N.A. mobile phone market, smartphones
Are expected to become the majority by the end
of 2011 (Nielson)
-Morgan Stanley Research estimates sales of
smartphones will exceed those of PCs in 2012.
6. -Change in recent years from Business class to Business-Consumer
-Target Audience Males and Females 18-40
-Various models from prices to looks
-Hold large North American share, focusing on International shares
-Focusing on large shift towards social networking and applications
-New competition entering markets, with large financial backing
stealing market share
-Revamped models every 6 months-1 year due to technological
advancements
-With large shift in trends towards buying smartphones sometimes
resources among competitors become scarce
2002
Blackberry
Dec 2006
Google
Jan 2007
Apple
2007
Nokia
April 2009
Samsung
June 2009
Palm
Oct 2009
Motorola
Oct 2010
Microsoft
True Smartphone entrance of the years
-Political factors may effect profitability if financial
Deficits lead to higher taxes
7.
8.
9. -Smartphones have been accepted as the norm
-Lifestyles and integrated part of day to day life
-Loyal consumer base “crackberry addicts”
-Middle-Upper class consumers with disposable income
-Still large share of company enterprises
-Shifts in technology are now allowing smartphones to become
Laptop replacements
10. -Internationally largest competitor is Nokia with roughly 40%
of market share
-Within Canada: Apple, HTC, Samsung, LG, Motorolla, Sony & Palm
-Competitors have large financial backing from other products
11. Product Strengths:
-long time evolutionary experience with “push technology”
email, BBM and document handling
-full, easy to use qwerty key-pad
-over-the-air upgrades never have to see a cable other than the
one that charges the power
-administration workers no longer need to physically handle
devices
-advanced server networks allow users to download documents
from shared servers
-ability to store emails on an SD card
-enhanced telephony integration which makes blackberry’s
communication network run smoother
-excels in providing secure access to corporate network
enterprise support, including BlackBerry Enterprise Server
12. Company Strengths:
-Strive for Research and Development which leads to innovation
-Strong upper Management
-Reputation Management
-Strong finances which lead to technology advancement
-Company culture leads to lower turnover
rate
-Over 450 wireless carrier relationships
worldwide
-RIMs very strategic acquisition was its
purchase of QNX last april which is a supplier
of robust embedded systems software
-Loyal “Crackberry” addicts
13. Internet Browsing By Operating system
-Rim’s reliance on its suppliers for functional components
-Risks associated with expanding foreign operations
-Restrictions on import and use of rims products
-Government regulations of wireless spectrum and radio frequencies
-Sluggish mobile browser
-Lack of app development tools
-Channels of distribution are limited to operators
-Increases costs and time associated with smaller operations
-Rims arrangements with carriers are not friendly charging them high fe
14. -Increase market share in the highly concentrated European and
Asian markets
-Target the preteen and teenage market (12-18 years old) and
retain them as lifelong users
-Create family-oriented plans, promoting the Blackberry Messenger
“conference” function; the positive network externality or having
an entire family on the Blackberry network
-Create models that would appeal to a younger set:
· Bright colours
· Improve pc interface to make more user-friendly
· Improve music playing function
· Improve camera capabilities that allow for image editing
-New cellular providers entering Canada will make data more affordable
-Promotion of application development
15.
16. -As competition grows within the market so does employment
Competition making good engineers hard to find
-With rapid market growth and large profit this makes the market
Very tempting for large indirect competitors to quickly become
Direct competitors
-Rim has no other financial backing besides its smartphones
-Source code loss, &
software piracy