Kellany Mathis has over 5 years of experience in digital marketing, including positions at ClickDimensions as a Marketing Success Manager where she trains customers on marketing software and analyzes email campaign results. She holds a Bachelor's degree in Business Administration with a focus on digital marketing from the University of Georgia and has developed marketing campaigns for businesses and non-profits through internships and competitions. Her skills include Microsoft Dynamics CRM, Google Analytics, social media marketing, and Microsoft Office.

1. Kellany Mathis
kellany.mathis@gmail.com | 770.654.3214
220 Covington Avenue | Thomasville, GA 31792
Availablity to Relocate
EDUCATION
The University of Georgia Athens, GA
Bachelor of Business Administration, Terry College of Business May 2015
Major: Marketing; Emphasis: Digital Marketing; Minor: Religion
Certificate: Business Professionalism
Overall GPA: 3.35/4.00
HOPE Scholarship Recipient, Buick Achiever’s Scholarship Recipient, Dean’s List
SKILLS
 Microsoft Dynamics CRM, ClickDimensions, ZenDesk, GoToMeeting, GoToWebinar, Eventbrite, Twilio,
HTML FreeMarker, Social Media Marketing, Google Analytics, Photoshop, Prezi, Microsoft Office
WORK EXPERIENCE / INTERNSHIPS
ClickDimensions Atlanta, GA
Marketing Success Manager May 2015 – Present
 Train customers how to use ClickDimensions integrated with Microsoft Dynamics CRM via webinars,
support tickets, and email
 Administer training and product support to personal client base of over 100 international customers and
partners
 Collaborate with sales, technical support, and development teams to ensure success of customer campaigns
 Analyze results of clients’ email marketing campaigns including open rates and click through rates
 Research and troubleshoot technology issues, provide solutions, and offer supplementary links to help site
 Contribute to company blog with trends, ideas, solutions, and research in the online marketing industry
 Selected as Knowledge Base Writer to create and update Help site documentation for major annual releases
University of Georgia Digital Marketing Competition Athens, GA
Competition Semi-Finalist December 2014 – March 2015
 Worked alongside team Interstellar coworkers to develop a digitally focused integrated marketing campaign
for Crowne Plaza
 Used creativity, analytics, and strategic thinking to create a campaign around the client’s desired objectives,
and delivered quantifiable results
 Developed a breakthrough campaign to drive consideration, increase web contribution, and enhance
retention of the client’s brand while differentiating Crowne Plaza and finding ways to increase bookings
 Delivered a campaign with a 5:1 return on investment using a $1 million budget
The Purple Door Boutique Commerce, GA
Social Media Marketer August 2014 – December 2014
 Set up and manage social media accounts, and correspond with clients online
 Enhance the brand image of The Purple Door through social media profiles and blogging
United Way of Hall County Gainesville, GA
Summer Intern Summers 2012 - 2013
 Corresponded with local businesses to gain funds and supplies for various community projects
 Initiated United Way of Hall County’s Adopt-A-Backpack drive to obtain school supplies
 Developed United Way of Hall County’s All for Good volunteer opportunities widget
University of Georgia Athletic Association Athens, GA
Promotions Intern September 2012 - May 2013
 Marketed the UGA brand to increase student awareness and excitement about all events
 Researched new technologies, policies, and procedures in the sports industry to increase event attendance