Official Resume
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Matthew Arbucci is a recent graduate of the University of Florida with a Bachelor's degree in Business Administration with a focus on Marketing and a minor in Entrepreneurship and Real Estate. He has extensive experience in marketing roles including internships at Simon & Schuster and as Chief Marketing Officer of TempoTrader LLC where he manages social media and online communities. Arbucci also has experience in content creation as a published author and senior writer for Gainesville Scene LLC where he creates articles tailored to college audiences.
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Official Resume
- 1. Matthew Arbucci (941) 313-1061 Marbucci@ufl.edu EDUCATION Bachelor of Science in Business Administration - Marketing University of Florida, Gainesville, FL May 2015 Minor: Entrepreneurship and Real Estate Relevant Coursework: Marketing Management, Sales Management, Social Media Management, Consumer Behavior, Retail Management, Business Finance, Accounting,International Business and Business Law St. Johns University - Rome, Italy – Interdisciplinary Studies (Language and Culture) Fall 2011 University of Florida Study Abroad Program EXPERIENCE Marketing and Publicity Intern, Simon & Schuster, New York, NY May 2014 – August 2014 Created digital marketing and media platforms in conjunction with new title releases in the Children's division Produced new content and material for a teen-targeted website affiliate of Simon & Schuster: “PulseIt” Scripted press releases for new titles to be sent out to retailers, wholesalers, and merchandisers worldwide Used Adobe Products such as Photoshop to create a summer web-marketing series for “www.weheartit.com” Designed and created an interactive trivia game for Ken Jennings’series “Junior Genius Guides” Chief Marketing Officer, TempoTrader LLC, Gainesville, FL May 2014 – present Managing all social media accounts (Facebook, Twitter, etc.) and have acquired over 5,000 organic followers Active Editor-In-Chief for an interactive music community with over 50,000 visitors from around the world Conducting a 6 month-intensive marketing plan with custommerchandise and integrative marketing strategies Produced, filmed, and edited original advertorial video content for online promotional campaigns Senior Writer/Published Author, Gainesville Scene LLC, Gainesville, FL January 2013 – present Scripted articles with a unique style that appeals to the college masses through unconventionalpoints of view and contemporary relevance Joined in the creation of a new website with a clean layout and a steady flow of articles tailored to the needs and interests of the 18 to 25 demographic Marketing Analyst, The Daily Hundred LLC, Gainesville, FL August 2013 – March 2014 Worked with a marketing team of 10 in order to successfully reach a semester participation goal of 5,000 users and $2,000 of advertorial revenue for the new start-up “app” Marketing Consultant, Puppy Hill Farm, Gainesville, FL January 2013 – May 2013 Raised over $2,400 through various marketing techniques in the Alachua County area that was donated directly to Puppy Hill Farm INVOLVEMENT Associate Producer, UF Gator Growl & Homecoming, Gainesville, FL February 2013 – present Managed a team of 6 in order to meet deadlines, produce comedic material, and facilitate paid sponsors in advertorial campaigns Created, scripted, directed, and produced twelve original sketches,as well as three promotional videos that were aired during the showto more than 50,000 people Collaborated with elite athletes at the University of Florida for six months to create, direct, schedule,and film an original introduction video highlighting the talents of these student athletes Executive Committee, Sigma Chi Fraternity,Gainesville, FL September 2012 – December 2013 Designed and wrote an original weekly newsletter sent to the active chapter and alumni highlighting achievements, awards, distinctions, and activities SKILLS/ACHIEVEMENTS Computer: Proficient in all the latest versions of Microsoft Office, Adobe Photoshop,Adobe Premier, Adobe Illustrator, Adobe After Effects, Social Media (Facebook, Twitter, Instagram, etc.), Supadü, MailChimp, Google Analytics, Linux, Rebel Mouse,Buffer Analytics, Keynote Authorof an original children’s series, Morton: The Not-So Abominable Snowman Florida Blue Key Leadership Honor Society (2014)