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#dataforgoodyqr
for
good
data
regina
Regina Food Summit
#dataforgoodyqr
Our Purpose Today
Business problem
Bring order to
the data
Data becomes
an asset
#dataforgoodyqr
Our Purpose Today
Wayfinders
#dataforgoodyqr
Build data literacy in social focused organizations
Contribute positively to the data community in Saskatchewan
Our Purpose
#dataforgoodyqr
Data For Good - Leadership
Kevin Hayes Scott Wells Maryna Moskalenko Josh West
Kody Rogers
Community Lead
Arnav Jatukaran
Data Viz Lead
#dataforgoodyqr
Structure
Chapters
Lead
Community
Lead
Data Viz
Lead
Meetups
Lite Projects
Major
Projects
Data Viz
Challenges
#dataforgoodyqr
Meetups
Meetups
#dataforgoodyqr
Meetups
Meetups
#dataforgoodyqr
Data Viz Champion
People’s Choice
Data Viz Challenge
#dataforgoodyqr
Projects
#dataforgoodyqr
Section 1
Data Education
#dataforgoodyqr
75%
#dataforgoodyqr
Data Strategy
#dataforgoodyqr
Data Lifecycle
#dataforgoodyqr
Data Maturity
#dataforgoodyqr
Examples - Regina Food Bank
#dataforgoodyqr
Examples - Sofia House
#dataforgoodyqr
Other Examples - Macmillan
National cancer support charity Macmillan used data analysis about past
donors and the amounts they gave to project their income over a long
period.
They sought to increase return on investment with their World’s Biggest
Coffee Morning campaign by uncovering their motivations for taking part
in the event, with the help of surveys and questionnaires.
From this data and analytics, they reworked their messaging to appeal to
their key demographic, ultimately overshooting their fundraising target by
millions.
#dataforgoodyqr
Other Examples - Macmillan
National cancer support charity Macmillan used data analysis about past
donors and the amounts they gave to project their income over a long
period.
They sought to increase return on investment with their World’s Biggest
Coffee Morning campaign by uncovering their motivations for taking part
in the event, with the help of surveys and questionnaires.
From this data and analytics, they reworked their messaging to appeal to
their key demographic, ultimately overshooting their fundraising target by
millions.
#dataforgoodyqr
Other Examples - Prior’s Court
Berkshire charity Prior’s Court runs a school, supported living centre,
and training and development centre for young people with autism,
learning difficulties, and complex needs.
The charity collected over 10,000 ‘diary’ entries a week about activities
young people were taking part in, such as watching TV, playing a
game, going for a walk, or eating and drinking, and analysed them on a
bespoke digital platform. Data analytics allowed them to understand
what activities were seeing the most benefits, as well as to predict
when seizures might happen based on certain triggers.
#dataforgoodyqr
Analytics Process
#dataforgoodyqr
Section 2
Current State
#dataforgoodyqr
Potential discussion topics:
- Do you have the appropriate business problems identified that you would like data to help you
inform?
- Do you have the data you need to tackle organization challenges, if not, what are you missing?
- Do you have the tools you need? - Collect data, analyze data, visualize?
- Do you have the skills inside your organization you need to use the data?
- What are the limiting factors? - Executive buy-in, funding, knowledge, et.c
When it comes to using data in your organization, what what is going well? Where do you
run into roadblocks?
Breakout Session
Document your organization’s key themes
#dataforgoodyqr
Section 3
Future State
#dataforgoodyqr
Future State - Possibilities
#dataforgoodyqr
Data Maturity
#dataforgoodyqr
Future State - Engagement Models
Vestibulum congue
Vestibulum congue
Vestibulum congue
Vestibulum congue Standardized
Harmonized
Coordinated
Autonomous
#dataforgoodyqr
Future State - Engagement Models
● Using the same systems and reporting
mechanisms
● Ability to link data
● Ex: common CRM
● Easy to compare and share
● More difficult to support and maintain
● Requires tight governance
Standardize
d
● Similar reporting or data capture
● Some alignment of processes and definitions
● Possible to link data
● Ex: CRM’s or methods to capture data with
common standards
● Some flexibility in approach, but
outputs are aligned
● Requires lots of continued engagement
Harmonize
d
● Similar reporting
● Definitions are generally the same
● Ex: Everyone has a CRM or process to
capture data with similar outputs
● Generally following similar processes
● Processes, tools will differ
● Outputs will be similar
Coordinated
● Everyone has their own processes,
definitions, standards and reporting
● Ex: Nothing common
● Allows for flexibility
● Difficult to compare or share across
groups
Autonomous
#dataforgoodyqr
Future State - Engagement Models
Autonomous Harmonized Standardized
Coordinated
#dataforgoodyqr
Exercise
In your groups, review the engagement models, discuss
what could work best for this group
#dataforgoodyqr
Section 4
Measurement
and KPI’s
#dataforgoodyqr
Objectives and Key Results (OKR’s)
whatmatters.com
OKRs is a collaborative goal-setting methodology used
by teams and individuals to set challenging, ambitious
goals with measurable results. .
OKRs are how you track progress, create alignment,
and encourage engagement around measurable goals.
#dataforgoodyqr
Objectives and Key Results (OKR’s)
Objectives
An Objective is simply what is to be achieved, no more and no less. By definition, Objectives are
significant, concrete, action-oriented, and (ideally) inspirational. When properly designed and deployed,
they’re a vaccine against fuzzy thinking and ineffective execution.
Key Results
Key Results benchmark and monitor how we get to the Objective. Effective KRs are specific and
time-bound and aggressive yet realistic. Most of all, they are measurable and verifiable. You
either meet a key result’s requirements or you don’t; there is no gray area, no room for doubt. At
the end of the designated period, typically a quarter, we do a regular check and grade the key
results as fulfilled or not.
whatmatters.com
#dataforgoodyqr
Objectives and Key Results (OKR’s)
whatmatters.com
I will (Objective) as measured by (Key Results).
“I will fix the website for the vast majority of people as measured by
7 out of 10 people being able to get through, a 1 second response
time, and a 1% error rate.”
#dataforgoodyqr
Syracuse
Objective: Achieve fiscal sustainability.
KR1: Reduce the general fund budget variance from
11% to 5%.
KR2: Spend 95% of authorized capital project dollars
by the end of the fiscal year.
KR3: Spend 95% of grant dollars for grants from prior
fiscal years.
#dataforgoodyqr
Allbirds
Objective: Create the lowest carbon footprint in our industry.
KR1: Supply chain and shipping infrastructure 100% zero waste.
KR2: Pay 100% carbon offset for calculated carbon dioxide
emissions.
KR3: 25% of material is compostable.
KR4: 75% of material is biodegradable.
#dataforgoodyqr
Non-Profit
Objective: Grow and diversify revenue through increased donor
engagement.
KR1: Grow unrestricted donations by 25% with a baseline of $2,700,000
and a target of $3,375,000.
KR2: Host 12 engagement events to nurture major donor and
foundation prospects with a baseline of 2 and a target of 12.
KR3: Grow highly engaged subscribers by 30,000, with 2.5% becoming
new or re-engaged donors with a baseline of 60,000 and a target of
90,000.
#dataforgoodyqr
Exercise
Objectives
#dataforgoodyqr
Exercise
3 - 4 supporting Key
Results per objective
#dataforgoodyqr
Section 5
Next Steps
#dataforgoodyqr
meetup.com/data-for-good-regina
twitter.com/dataforgoodyqr
slideshare.net/dataforgoodyqr
kevin.hayes@dataforgood.ca | scott.wells@dataforgood.ca
instagram.com/dataforgoodyqr

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