This document outlines Red Hat's social selling program to better engage customers and prospects through social networks. The objectives are to amplify the Red Hat brand, drive awareness, and improve sales effectiveness. An initial pilot program saw encouraging results, with 50% of the global sales force registered and 44% being active users on the PeopleLinx social selling platform. Metrics showed over 100,000 content clicks and shares in the first 6 months. Next steps include continuing adoption growth and aligning more salespeople to become Social Selling Certified.