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www.downstreambusiness.com Downstream Business | December 2016
Aquick survey of the refining and petrochemical
industry would find owners and contractors fac-
ing the challenges of a new marketing landscape.
Slackened crude oil prices have depressed profit margins
leading to petrochemical capex peaking in 2016. Adding
to this is GDP contractions in Latin America coming to
completion and an oil price that should be stable in the
$50/bbl to $60/bbl range for the foreseeable future.
In spite of these conditions, U.S. petroleum refinery and
petrochemical capital spending will still rise in the near term
as companies prepare facilities to meet new rules from the
U.S. Environmental Protection Agency. It is likely producers
will build and expand existing plants to take advantage of
cheap domestic feedstock, with crack spreads in refining and
gas-oil ratios in petrochemicals largely determining which
types of capital projects move forward.
Global crude pricing has suppressed North America’s
appetite for large projects upstream. This, plus uncertainty
toward downstream demand related to sluggish GDP growth
and developing alternative energy, suggests brownfield
expansion projects will be more prevalent.
Many large petrochemical projects are not moving as fast
as planned with some companies rolling back on proposals
for new cracker plants and other projects likely to be smaller
than originally anticipated.
Spending is expected to pick up in 2020 with regions such as
theU.S.,MiddleEastandChinahavingmarketadvantageatthe
onset. However, the current lack of resources in the industry,
particularly in terms of personnel going into retirement and/
or shifting industries, continues to increase project costs—and
the recent downturn has only exacerbated the problem.
Among the players, there are more new entrants and
niche owners, with international competition rising on the
contractor side in the U.S. market. This also results in a
smaller project size mix in capex spending.
Meanwhile, with the technology mostly established,
improvements will come from other areas, especially with
integration of the owner-contractor interface and loss of
project experience emerging as core issues. Ultimately,
efficient project execution and lack of experienced people,
particularly in North America, will be a challenge.
New contracting strategies
Under these circumstances, more and more petrochemical
owners are adopting a longer-term view and investing in new
strategies to improve the performance of their projects in the
face of volatile prices and challenging profit margins—from
increasing worker training to adopting innovative project
management solutions. While enduring the current low
commodity price cycle some companies have begun inves-
tigating new ways of executing engineering, procurement
and construction (EPC) projects, including new types of
contract structures that serve a changing market.
For example, taking a more investment angle in projects,
SNC-Lavalin offers an approach that is not necessarily aimed
at the majors that have access to capital but at smaller firms
that can leverage the balance sheet of the global engineering
and construction firm.
The strategy is aimed at independents planning small-
scale plants and for new entrants in the downstream market,
specifically, international and independent owners who are
increasing their presence in the downstream industry.
With downstream technology largely established, owners are
examining new contract structures and greater collaboration
to control costs.
By Richard Neale
Recovering
Downstream Market
Yields Opportunity
Downstream Business | December 2016 www.downstreambusiness.com
In addition, structur-
ing progressive lump-sum
contracting strategies,
which allow reimbursable
to lump-sum conversion
at completion of an agreed
upon percentage of design,
is emerging as a better way
to control costs and schedule
while reducing risk to both
owners and contractors.
A lump sum conversion,
while not new, achieves
goals that owners want in
developing some cost cer-
tainty but without incur-
ring a huge cost increase
due to unknowns early in
the process.
There are similar ben-
efits to build-own-operate contracts, which allow owners
to focus on their core business while the contractor takes
responsibility for the design and operation of the project.
Build-own-operate projects provide customers reduced
operating costs and improved technical performance with
little to no capex. This type of contract essentially delivers
security and service continuity without the costs and com-
plexities typically associated with managing daily operations.
In general, taking a “project development” approach
supports greater flexibility in structuring contracts. In some
cases, for example, the owner might need help at the front-
end with the design itself in addition to getting help to find
financing and understanding environmental and permitting
requirements. Depending on the project and customer in
such a case, SNC-Lavalin would not necessarily be the
investor or even do the EPC other than sweat equity in a
FEED but would help bring the project to fruition.
Concurrent with these types of contracts is a move toward
taking a greater partnering approach with owners from the
conceptual design throughout the life of the project. With
a strategy that maximizes their front-end planning, owners
can reduce the impact of market volatility on the scope of
their projects, ultimately reducing overall cost and schedule.
With businesses in today’s market primarily focusing on
controlling cash flow, there is a trend toward more upfront
planning on the owner side to eliminate cost overruns caused
by fast-track project planning in the recent past.
Strong collaboration from the start of front-end loading
ensures owner alignment with the contractor and reduces
cost overruns and expense further down the project devel-
opment cycle. Due to the benefits in cost and time reduc-
tion, as well as an increase in trust and collaboration among
stakeholders, the trend will likely continue gaining traction
as a strategy.
Communication and collaboration
To optimize the engineering approach and ensure the
best talent is put on a project, collaboration across mul-
tiple engineering centers is now a differentiator and
requires communication tools and planning.
Because collaboration is a particularly effective way
to lower costs and simplify project management, orga-
nizational capabilities lie at the very heart of a successful
capital project.
Vertical integration combining various service offer-
ings can unlock significant value for customers, and many
companies are partnering or merging with others to
provide a wider range of services. SNC-Lavalin’s 2014
acquisition of engineering and construction specialist
Kentz and its subsidiary Valerus expanded organizational
capabilities across the full spectrum—from feasibility
studies, process engineering and execution of complete
FEED packages to the detailed execution of projects on
an EPC and management or self-perform EPC package
basis as well as self-performing construction, completions
and commissioning and providing sustaining capital
services.
Vertical integration can create a considerable pool
of in-house technical personnel and expertise, along
with an extensive network of suppliers and contractors
to meet specific project requirements quickly, reliably
and competitively. This critical infrastructure provides
a foundation of communication and planning tools
necessary for seamless collaboration with stakeholders
throughout the project life cycle.
The owner-contractor relationship is going to be a
long one over the entire project life cycle so establishing
a solid partnership is crucial from the start. The stronger
the partnership the better collaboration is possible.
PetrochemCapacity(mtpa)
North America Latin America EUR/CIS Middle East Asia-Pacific
0
500
1,000
1,500
2,000
2,500
2010A 2011A 2012A 2013A 2014A 2015A 2016E 2017E 2018E 2019E 2020E
Source: Global Data September 2016, data include additional SNC-Lavalin estimates
Global Petrochemical Capacity to 2020
(in million tons per annum or mtpa)
Infrastructure
Looking forward
In the long term, the downstream industry can benefit
from innovations being introduced further up the value
chain. The industrial Internet of Things already is linking
improvements in robotics, 4-D modeling, drones, radio
frequency identification and wireless transmitters that
provide the enabling technology for future capabilities in
process automation and remote monitoring, both already
widely implemented in midstream operations.
As a result, it’s expected that automation of any of the
processes will continue to gain traction among all streams
of the industry. With the operations of plants already
heavily automated, remote monitoring should soon be
on the horizon if not already embraced.
A fully integrated, total facility remote monitoring
system can capture exactly what’s happening in real time
from all vital points of the facility. Using advanced data
analytics to deliver a continuous stream of real-time infor-
mation to key stakeholders increases situational aware-
ness of the project. Should an event occur technicians,
analysts and engineers are able to see all equipment and
operations data remotely and can drill down to diagnose
the problem and determine corrective action.
Continually monitoring performance characteristics
of key assets reveals the causes of reduced performance
earlier so timely action can be taken. The information
also can be leveraged to drive preventive operations,
analyzing data not just for shutdown events but potential
events as well.
Also of interest in the current market is the growing trend
toward modular equipment designs that meet a wide range
of conditions, are quickly installed and scalable for recon-
figuration. Already, modular surface facilities have proven
capable of meeting the technical requirements of a midstream
project while maintaining quality, safety and environmental
requirements. Now there is particular interest in modular
designs coming into the refining and petrochemical industries
to reduce the footprint of the plants, following midstream
operations that already have adopted the technology.
There is economic advantage to modular designs as well.
In the past, many products were not designed with total cost
of ownership in mind. With adoption of modular design,
procurement and manufacturing also benefit from economies
of scale that impact total cost of ownership.
While these benefits are tempered by a current lack of
standardization for modularization and specifications, rede-
signing equipment with more modular designs to drive out
inefficiencies will prove an effective strategy in downstream
applications.
In the meantime, companies can find opportunity in a
recovering market by examining new contract structures and
strategies that incorporate a front-end approach to planning
and facilitate an owner-contractor collaboration focused on
full life-cycle project realization. n
Richard Neale is senior vice president, Canada Oil & Gas and senior
vice president,Americas, for SNC-Lavalin.
Source: Global Data September 2016, data include additional SNC-Lavalin estimates
Global Refining Capacity to 2020
(in crude distillation unit (CDU) thousands of barrels per day)(CDUMbbl/d)
COPYRIGHT © HART ENERGY | 1616 S. VOSS, STE. 1000, HOUSTON, TX 77057 USA | +1 713 260 6400 | FAX +1 713 840 8585
Recovering Downstream Market Yields Opportunity by Richard Neale

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Recovering Downstream Market Yields Opportunity by Richard Neale

  • 1. Infrastructure www.downstreambusiness.com Downstream Business | December 2016 Aquick survey of the refining and petrochemical industry would find owners and contractors fac- ing the challenges of a new marketing landscape. Slackened crude oil prices have depressed profit margins leading to petrochemical capex peaking in 2016. Adding to this is GDP contractions in Latin America coming to completion and an oil price that should be stable in the $50/bbl to $60/bbl range for the foreseeable future. In spite of these conditions, U.S. petroleum refinery and petrochemical capital spending will still rise in the near term as companies prepare facilities to meet new rules from the U.S. Environmental Protection Agency. It is likely producers will build and expand existing plants to take advantage of cheap domestic feedstock, with crack spreads in refining and gas-oil ratios in petrochemicals largely determining which types of capital projects move forward. Global crude pricing has suppressed North America’s appetite for large projects upstream. This, plus uncertainty toward downstream demand related to sluggish GDP growth and developing alternative energy, suggests brownfield expansion projects will be more prevalent. Many large petrochemical projects are not moving as fast as planned with some companies rolling back on proposals for new cracker plants and other projects likely to be smaller than originally anticipated. Spending is expected to pick up in 2020 with regions such as theU.S.,MiddleEastandChinahavingmarketadvantageatthe onset. However, the current lack of resources in the industry, particularly in terms of personnel going into retirement and/ or shifting industries, continues to increase project costs—and the recent downturn has only exacerbated the problem. Among the players, there are more new entrants and niche owners, with international competition rising on the contractor side in the U.S. market. This also results in a smaller project size mix in capex spending. Meanwhile, with the technology mostly established, improvements will come from other areas, especially with integration of the owner-contractor interface and loss of project experience emerging as core issues. Ultimately, efficient project execution and lack of experienced people, particularly in North America, will be a challenge. New contracting strategies Under these circumstances, more and more petrochemical owners are adopting a longer-term view and investing in new strategies to improve the performance of their projects in the face of volatile prices and challenging profit margins—from increasing worker training to adopting innovative project management solutions. While enduring the current low commodity price cycle some companies have begun inves- tigating new ways of executing engineering, procurement and construction (EPC) projects, including new types of contract structures that serve a changing market. For example, taking a more investment angle in projects, SNC-Lavalin offers an approach that is not necessarily aimed at the majors that have access to capital but at smaller firms that can leverage the balance sheet of the global engineering and construction firm. The strategy is aimed at independents planning small- scale plants and for new entrants in the downstream market, specifically, international and independent owners who are increasing their presence in the downstream industry. With downstream technology largely established, owners are examining new contract structures and greater collaboration to control costs. By Richard Neale Recovering Downstream Market Yields Opportunity
  • 2. Downstream Business | December 2016 www.downstreambusiness.com In addition, structur- ing progressive lump-sum contracting strategies, which allow reimbursable to lump-sum conversion at completion of an agreed upon percentage of design, is emerging as a better way to control costs and schedule while reducing risk to both owners and contractors. A lump sum conversion, while not new, achieves goals that owners want in developing some cost cer- tainty but without incur- ring a huge cost increase due to unknowns early in the process. There are similar ben- efits to build-own-operate contracts, which allow owners to focus on their core business while the contractor takes responsibility for the design and operation of the project. Build-own-operate projects provide customers reduced operating costs and improved technical performance with little to no capex. This type of contract essentially delivers security and service continuity without the costs and com- plexities typically associated with managing daily operations. In general, taking a “project development” approach supports greater flexibility in structuring contracts. In some cases, for example, the owner might need help at the front- end with the design itself in addition to getting help to find financing and understanding environmental and permitting requirements. Depending on the project and customer in such a case, SNC-Lavalin would not necessarily be the investor or even do the EPC other than sweat equity in a FEED but would help bring the project to fruition. Concurrent with these types of contracts is a move toward taking a greater partnering approach with owners from the conceptual design throughout the life of the project. With a strategy that maximizes their front-end planning, owners can reduce the impact of market volatility on the scope of their projects, ultimately reducing overall cost and schedule. With businesses in today’s market primarily focusing on controlling cash flow, there is a trend toward more upfront planning on the owner side to eliminate cost overruns caused by fast-track project planning in the recent past. Strong collaboration from the start of front-end loading ensures owner alignment with the contractor and reduces cost overruns and expense further down the project devel- opment cycle. Due to the benefits in cost and time reduc- tion, as well as an increase in trust and collaboration among stakeholders, the trend will likely continue gaining traction as a strategy. Communication and collaboration To optimize the engineering approach and ensure the best talent is put on a project, collaboration across mul- tiple engineering centers is now a differentiator and requires communication tools and planning. Because collaboration is a particularly effective way to lower costs and simplify project management, orga- nizational capabilities lie at the very heart of a successful capital project. Vertical integration combining various service offer- ings can unlock significant value for customers, and many companies are partnering or merging with others to provide a wider range of services. SNC-Lavalin’s 2014 acquisition of engineering and construction specialist Kentz and its subsidiary Valerus expanded organizational capabilities across the full spectrum—from feasibility studies, process engineering and execution of complete FEED packages to the detailed execution of projects on an EPC and management or self-perform EPC package basis as well as self-performing construction, completions and commissioning and providing sustaining capital services. Vertical integration can create a considerable pool of in-house technical personnel and expertise, along with an extensive network of suppliers and contractors to meet specific project requirements quickly, reliably and competitively. This critical infrastructure provides a foundation of communication and planning tools necessary for seamless collaboration with stakeholders throughout the project life cycle. The owner-contractor relationship is going to be a long one over the entire project life cycle so establishing a solid partnership is crucial from the start. The stronger the partnership the better collaboration is possible. PetrochemCapacity(mtpa) North America Latin America EUR/CIS Middle East Asia-Pacific 0 500 1,000 1,500 2,000 2,500 2010A 2011A 2012A 2013A 2014A 2015A 2016E 2017E 2018E 2019E 2020E Source: Global Data September 2016, data include additional SNC-Lavalin estimates Global Petrochemical Capacity to 2020 (in million tons per annum or mtpa)
  • 3. Infrastructure Looking forward In the long term, the downstream industry can benefit from innovations being introduced further up the value chain. The industrial Internet of Things already is linking improvements in robotics, 4-D modeling, drones, radio frequency identification and wireless transmitters that provide the enabling technology for future capabilities in process automation and remote monitoring, both already widely implemented in midstream operations. As a result, it’s expected that automation of any of the processes will continue to gain traction among all streams of the industry. With the operations of plants already heavily automated, remote monitoring should soon be on the horizon if not already embraced. A fully integrated, total facility remote monitoring system can capture exactly what’s happening in real time from all vital points of the facility. Using advanced data analytics to deliver a continuous stream of real-time infor- mation to key stakeholders increases situational aware- ness of the project. Should an event occur technicians, analysts and engineers are able to see all equipment and operations data remotely and can drill down to diagnose the problem and determine corrective action. Continually monitoring performance characteristics of key assets reveals the causes of reduced performance earlier so timely action can be taken. The information also can be leveraged to drive preventive operations, analyzing data not just for shutdown events but potential events as well. Also of interest in the current market is the growing trend toward modular equipment designs that meet a wide range of conditions, are quickly installed and scalable for recon- figuration. Already, modular surface facilities have proven capable of meeting the technical requirements of a midstream project while maintaining quality, safety and environmental requirements. Now there is particular interest in modular designs coming into the refining and petrochemical industries to reduce the footprint of the plants, following midstream operations that already have adopted the technology. There is economic advantage to modular designs as well. In the past, many products were not designed with total cost of ownership in mind. With adoption of modular design, procurement and manufacturing also benefit from economies of scale that impact total cost of ownership. While these benefits are tempered by a current lack of standardization for modularization and specifications, rede- signing equipment with more modular designs to drive out inefficiencies will prove an effective strategy in downstream applications. In the meantime, companies can find opportunity in a recovering market by examining new contract structures and strategies that incorporate a front-end approach to planning and facilitate an owner-contractor collaboration focused on full life-cycle project realization. n Richard Neale is senior vice president, Canada Oil & Gas and senior vice president,Americas, for SNC-Lavalin. Source: Global Data September 2016, data include additional SNC-Lavalin estimates Global Refining Capacity to 2020 (in crude distillation unit (CDU) thousands of barrels per day)(CDUMbbl/d) COPYRIGHT © HART ENERGY | 1616 S. VOSS, STE. 1000, HOUSTON, TX 77057 USA | +1 713 260 6400 | FAX +1 713 840 8585