The document discusses a company called Recommend that builds social networks and algorithms to leverage word-of-mouth recommendations. It notes that friends and expert recommendations are the most trusted sources of information for consumers. Recommend aims to optimize conversion rates by adding a social layer to client websites and redirecting qualified traffic. The company's platform combines social networks and reviews to generate key data and traffic leads for e-merchants. It argues that word-of-mouth marketing through recommendations is more powerful and less costly than advertising.

1. Recommendations from People you TrustRecommendations from People you Trust
re.co

2. OUR VISION

3. WHY?
• We are dedicated to optimizing your final conversion rate
• We help you create new lead opportunities

4. Friends and expert reviews are the
most trusted source of information in
the Buying Decision Process.
** Forrester Technographics online benchmark survey
* Amount of consumer’s trust
70%*
FRIENDS & FAMILY
55%**
EXPERTS

5. 55%70%
Emailing
Forrester Technographics online benchmark survey
Trust in Information Sources
Friends & Family Experts
Anonymous
consumer reviews
Natural search Paid search
50% 45% 26% 18%

6. Forrester Technographics online benchmark survey
90%
REMAINING OFFLINE
70%
FACE-TO-FACE
Personal Word-of-Mouth
Recommend uses the most important source
of information in the purchase lifecycle:
We are solving
the equation of
the:

7. Word-of-mouth Past experience Saw in a store office
Newspapers &
Magazines
Package, flyer,
brochures
The Keller Fay’s Recommendations Study for RewardStream
TV &
Radio
Anonymous
consumer reviews
Information Sources in the Buying Decision Process
50% 32% 19% 17% 10% 6%
17%

8. HOW?
We add a social layer to your client data on your product pages
and redirect super qualified traffic to your website,
thanks to our social network and algorithms.

9. WHAT?
is the first network combining friends and experts
recommendations powered by algorithms based on trust.

10. PLUG AND PLAY

11. Advertising is costly
« 80% of online investment sometimes lead to
a very small 0,2% conversion rate »
Kantar Media

12. Our launch offer is free
« And it pays off in time with increased
conversion rates and premium lead generation »

13. Advertising is interruptive
« 26% of all internet users have already
installed an ad-blocker »
Adobe

14. Friends recommendations are spontaneous
« 96% of French people are making
recommendations to their family & friends,
that influence their buying decisions »
SENSE & Mediametrie

15. Advertising is impersonal

16. Recommend provides tailored content

17. Advertising is unilateral

18. Word-of-mouth is interactive

19. Advertising influences opinion

20. Word-of-mouth shapes opinion

21. Advertising informs

22. Word-of-mouth legitimizes & evaluates

23. Global Platform
Social Networks
Reco sharing
User data
Medias & Brands
Content
Traffic leads
Meta data from external
referentials (Google, Yelp,
Foursquare, Imdb, etc.)
Social Network
Web App Mobile Apps
SDKs &
Open API
E-Merchants
Reviews
Traffic leads
…and generates Key Data through our Social Network
How our widget works

24. The Simple Maths
10%
Transformation
into Reviews on
our Platform
1 MM Users* 100k Reviews
7 to 10%
Redirection to
your web and
mobile apps
10k monthly super
qualified leads that
are coming back on
your website
10% Conversion Rate**
An additional 300k€ revenues/month***
*to be multiplied by your number of MM Users
** percentage observed in the case of highly qualified leads
*** Based on an average 300€ basket
Coming from your
client network
Free lead generation
from our social network

25. Facts
• A Growing Social Network of 150k users with unique features
(growing 10%/month). 1M users expected by the end of 2016
• A merchant platform with widget and plugins, gathering +350 experts
with more than 60 000 recommendations
• An algorithm measuring trust among your network
• A highly qualified trafic
• Very high standards in terms of strong critical reviews
• An iOS app featured best new app in US & FR app stores

26. 3 Compelling Reasons Why You Should Install
Recommend Now
Nothing is easier than installing our widget!
PLUG AND PLAY
Thanks to Word-of-Mouth, our solution is 3 X more powerful than SEO/SEM
(7 to 10% of redirection to your website)
THE POWER OF TRUST
Installing our widget will cost you nothing but can make a big difference
IT’S FREE FOR OUR FIRST 100 PARTNERS! (NO HIDDEN COSTS)

27. Meet the Team
NICOLAS MENDIHARAT
Founder & CEO
GILLES DASSAC
CTO
BENOIT MENET
COO
PARIS OFFICE
Team of 6 talented engineers and designers
LAURENT BELLAÏCHE
Sales Engineer

28. http://re.co
Apple Editors’ Choice 2015
US, FR & Middle-East
LeWeb
Paris Finalist
4YFN WWDC
Barcelona Finalist
Join us on Twitter @reco

29. Get in touch
Nicolas Mendiharat
Founder & CEO
Mobile : 415-465-9908
Mail : n@re.co
Laurent Bellaïche
Sales Engineer
Mobile : +33 6 03 73 24 34
Mail : laurent@re.co