- The average U.S. citizen over the age of 12 spent more than 100 hours in 2011 accessing content on wireless devices, such as smartphones, computer tablets and e-readers.
- The average person spends about 400 hours per year on the internet, with about one-quarter of the time is spent on social media sites.
- Over 285 million mobile phones were operating in the U.S. in 2011, of which about 34% were smartphones and consumer end users will make up the majority by 2016.
- Over 600 million tablets will be in use worldwide by 2016.
These customers now expect all information, contacts, news, applications, services and products to come to them in any easy-to-access location, personalized and customized to suit their individual needs. To deliver these experiences, organizations will need to design content and services that can feed all channels used, whether it is field sales, a store location or the Internet (presented on any device, site or platform). The rising sales of iOS applications have shown that usability and convenience are of real value.
A personalized buying experience, enabled by Smarter Commerce, delivers the tools to improve relationships with connected customers.
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand ...Watt International
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions
In the world of retail, what matters more – perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of what’s truly important to your (potential) customers, and where your brand stands relative to these factors. After that, it’s all a question of execution, measurement and refining.
In this presentation, Patrick will present:
a. A ground-breaking case study outlining how a retailer is using shopper perceptions and
insights to identify what matters to customers, where it’s winning, and where it’s losing;
b. A look at the path to purchase for a non-traditional retail environment, and what every CPG
and retailer can learn from it; and
c. What role social media plays in the path to purchase.
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand ...Watt International
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions
In the world of retail, what matters more – perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of what’s truly important to your (potential) customers, and where your brand stands relative to these factors. After that, it’s all a question of execution, measurement and refining.
In this presentation, Patrick will present:
a. A ground-breaking case study outlining how a retailer is using shopper perceptions and
insights to identify what matters to customers, where it’s winning, and where it’s losing;
b. A look at the path to purchase for a non-traditional retail environment, and what every CPG
and retailer can learn from it; and
c. What role social media plays in the path to purchase.
Discussion about how the move toward production and distribution of advertising assets in digital form is transforming the industry.
Moderated by: Jack Myers, Media Economist, Media Advisory Group
Andrew McLean, EVP - General Manager, Marketing & Business Development, Deluxe
Chris Lyons, WW Director Communications & Marketing, Kodak
Harold S. Geller, Chief Growth Officer, Ad-ID
Steve Hernandez, Director, Commercial Operations, NBCUniversal
Application Stores: How Operators Can Create a Winning CaseGreen Packet
With the overwhelming success of application stores, this whitepaper provide
Operators insight on how to launch their very own application store to increase ARPU.
It presents the strategy for Operators to embrace to succeed in the application store arena and offer best-in-class experience to subscribers as well as content developers.
A majority of small businesses are experiencing revenue growth in 2012, according to new survey data from Constant Contact®, Inc. While the Constant Contact Small Business Pulse Survey reveals optimism about 2012, attracting new customers continues to keep small business owners up at night.
Data drives innovation in the life sciences. Collaborative teams in biomedical research, pharmacology, academia, government and national laboratories need to quickly and efficiently exchange and process vast amounts of data. New research technologies – in particular, next-generation genomic sequencing – create tens of gigabytes of data for each experimental run. Supporting the movement of these huge data sets, Aspera software provides breakthrough high-speed file transfer across the globe for projects which serve up vast public databases for the study of human genomic variation. Scientific users enjoy familiar Unix-style interfaces, embeddable APIs and user-friendly web and desktop GUIs.
Heavy focus on customer experience, diverse service offerings, and operational efficiency are altering the industry. Telecommunications providers must embrace the emerging role of Digital Service Provider by offering more mobile and social services, more digital content, and
more exceptional customer experiences.
Aspera Files enables fast, easy, and secure exchange of files and folders of any size between end users, even across separate organizations. Using Files, organizations can store and readily access files and folders in multiple cloud-based and on-premises storage systems. Sharing among users is as easy as browsing or dragging-and-dropping -- regardless of where the files are located -- freeing collaboration from traditional boundaries among colleagues in both local and remote locations. Aspera Files is built on Aspera's acclamined FASP transport technology, giving customers easy access to send & share large gigabyte files or massive terabyte data sets. Easily move big data up to 100's of times faster over long distance and acheive multi-Gbps speeds on high bandwidth networks. Additionally, storing and sharing your data from any cloud, hybrid or on-premises infrastructure. Learn more and sign up for a trial of Aspera Files at: http://files.asperasoft.com/
The CMO’s office today requires an increasingly rich variety of digital marketing asset types and hyper-focus on time to market for new campaigns and releases. Marketing organizations are dealing with larger file sizes and exchanging them between more partners with ever-tightening deadlines. This means Increase flexibility and workflow capabilities along with the ability to accelerate transfer of large graphic marketing assets 100x faster than normal collaboration solutions to deliver a coordinated and secure marketing solution is critical. With the IBM Aspera File Sharing Suite (FSS) marketing leaders can reduce their asset development and distribution times significantly.
In digitally-connected exploration and production, enormous amounts of data are created. A single well can generate upwards of a terabyte of data daily and seismic exploration data sets can easily reach several terabytes in size. IBM Aspera software enables Chemicals & Petroleum companies to transfer large files and data sets at maximum speed, fully utilizing the available bandwidth, regardless of file type, size, transfer distance or network conditions, reducing turnaround times for gathering, processing and distribution, alleviating expensive IT infrastructure upgrades, and eliminating the need for slow, costly shipments.
As communications service providers (CSP) respond to industry disrupters such as the empowered consumer, the rise of over-the-top (OTT) providers and the decline of traditional revenue lines like wireline voice and mobile messaging, they are faced on the other side with the enormous increase in data file sizes and quantities. Whether coordinating securely while mobile, increasing the amount of video-on-demand (VoD) content managed or moving big data on and off the cloud, IBM Aspera has a solution to meet the needs of today’s digital service provider.
IBM Aspera in Banking and Financial ServicesChris Shaw
As financial institutions like banks become virtualized more workforce coordination is done remotely. Whether for a remote branch or a distributed marketing team, this means high-speed collaboration and secure sharing among a remote workforce is becoming paramount to the customer experience. As employees inevitably turn to third-party file sharing solutions, e-mail, ftp, etc. to try and solve their needs to collaborate, friction increases along with frustration in the workforce and in the IT organization. Business continuity and high availability requires the bank IT organization to ensure its file transfer infrastructure is designed to meet business security requirements as well.
This is heavily influenced by industry and government regulations and oversight in the wake of 9/11 and the financial crisis of 2008 (SOX, IRS 86-19, EFA, GLB, FFIEC and BASEL II).
A better way to coordinate, collaborate and replicate both internally and externally with partners is needed. A solution that reduces experience angst and friction and scales to file sizes, distances and participants as needed by the organization.
CIOs and CTOs are now increasingly in step with CEOs’ top priorities. Some long-held assumptions remain true as well. Every CTO still has to deliver excellence in the fundamentals: the secure and reliable delivery of information technology is one example. IBM Aspera High Speed Data Center and Cloud Sync solutions help CTOs and their organizations innovate and accelerate their data migration and sync activities.
DEV-1268: IBM Connections Adminblast – IBM Connect 2017panagenda
Buckle up, join Christoph and Nico and get ready to learn 50 tips and tricks you can implement right away to improve your IBM Connections environment. Your users will thank you as they too benefit from this best practice list gathered from real-World projects while deploying and administering IBM Connections On-premises. Walk away with knowledge covering anything from Cognos integration, docs, CCM and Forms Experience Builder to the backend and DB2, TDI and SSO.
A presentation by Nico Meisenzahl (panagenda Consulting) and Christoph Stoettner (panagenda Consulting)
Discussion about how the move toward production and distribution of advertising assets in digital form is transforming the industry.
Moderated by: Jack Myers, Media Economist, Media Advisory Group
Andrew McLean, EVP - General Manager, Marketing & Business Development, Deluxe
Chris Lyons, WW Director Communications & Marketing, Kodak
Harold S. Geller, Chief Growth Officer, Ad-ID
Steve Hernandez, Director, Commercial Operations, NBCUniversal
Application Stores: How Operators Can Create a Winning CaseGreen Packet
With the overwhelming success of application stores, this whitepaper provide
Operators insight on how to launch their very own application store to increase ARPU.
It presents the strategy for Operators to embrace to succeed in the application store arena and offer best-in-class experience to subscribers as well as content developers.
A majority of small businesses are experiencing revenue growth in 2012, according to new survey data from Constant Contact®, Inc. While the Constant Contact Small Business Pulse Survey reveals optimism about 2012, attracting new customers continues to keep small business owners up at night.
Data drives innovation in the life sciences. Collaborative teams in biomedical research, pharmacology, academia, government and national laboratories need to quickly and efficiently exchange and process vast amounts of data. New research technologies – in particular, next-generation genomic sequencing – create tens of gigabytes of data for each experimental run. Supporting the movement of these huge data sets, Aspera software provides breakthrough high-speed file transfer across the globe for projects which serve up vast public databases for the study of human genomic variation. Scientific users enjoy familiar Unix-style interfaces, embeddable APIs and user-friendly web and desktop GUIs.
Heavy focus on customer experience, diverse service offerings, and operational efficiency are altering the industry. Telecommunications providers must embrace the emerging role of Digital Service Provider by offering more mobile and social services, more digital content, and
more exceptional customer experiences.
Aspera Files enables fast, easy, and secure exchange of files and folders of any size between end users, even across separate organizations. Using Files, organizations can store and readily access files and folders in multiple cloud-based and on-premises storage systems. Sharing among users is as easy as browsing or dragging-and-dropping -- regardless of where the files are located -- freeing collaboration from traditional boundaries among colleagues in both local and remote locations. Aspera Files is built on Aspera's acclamined FASP transport technology, giving customers easy access to send & share large gigabyte files or massive terabyte data sets. Easily move big data up to 100's of times faster over long distance and acheive multi-Gbps speeds on high bandwidth networks. Additionally, storing and sharing your data from any cloud, hybrid or on-premises infrastructure. Learn more and sign up for a trial of Aspera Files at: http://files.asperasoft.com/
The CMO’s office today requires an increasingly rich variety of digital marketing asset types and hyper-focus on time to market for new campaigns and releases. Marketing organizations are dealing with larger file sizes and exchanging them between more partners with ever-tightening deadlines. This means Increase flexibility and workflow capabilities along with the ability to accelerate transfer of large graphic marketing assets 100x faster than normal collaboration solutions to deliver a coordinated and secure marketing solution is critical. With the IBM Aspera File Sharing Suite (FSS) marketing leaders can reduce their asset development and distribution times significantly.
In digitally-connected exploration and production, enormous amounts of data are created. A single well can generate upwards of a terabyte of data daily and seismic exploration data sets can easily reach several terabytes in size. IBM Aspera software enables Chemicals & Petroleum companies to transfer large files and data sets at maximum speed, fully utilizing the available bandwidth, regardless of file type, size, transfer distance or network conditions, reducing turnaround times for gathering, processing and distribution, alleviating expensive IT infrastructure upgrades, and eliminating the need for slow, costly shipments.
As communications service providers (CSP) respond to industry disrupters such as the empowered consumer, the rise of over-the-top (OTT) providers and the decline of traditional revenue lines like wireline voice and mobile messaging, they are faced on the other side with the enormous increase in data file sizes and quantities. Whether coordinating securely while mobile, increasing the amount of video-on-demand (VoD) content managed or moving big data on and off the cloud, IBM Aspera has a solution to meet the needs of today’s digital service provider.
IBM Aspera in Banking and Financial ServicesChris Shaw
As financial institutions like banks become virtualized more workforce coordination is done remotely. Whether for a remote branch or a distributed marketing team, this means high-speed collaboration and secure sharing among a remote workforce is becoming paramount to the customer experience. As employees inevitably turn to third-party file sharing solutions, e-mail, ftp, etc. to try and solve their needs to collaborate, friction increases along with frustration in the workforce and in the IT organization. Business continuity and high availability requires the bank IT organization to ensure its file transfer infrastructure is designed to meet business security requirements as well.
This is heavily influenced by industry and government regulations and oversight in the wake of 9/11 and the financial crisis of 2008 (SOX, IRS 86-19, EFA, GLB, FFIEC and BASEL II).
A better way to coordinate, collaborate and replicate both internally and externally with partners is needed. A solution that reduces experience angst and friction and scales to file sizes, distances and participants as needed by the organization.
CIOs and CTOs are now increasingly in step with CEOs’ top priorities. Some long-held assumptions remain true as well. Every CTO still has to deliver excellence in the fundamentals: the secure and reliable delivery of information technology is one example. IBM Aspera High Speed Data Center and Cloud Sync solutions help CTOs and their organizations innovate and accelerate their data migration and sync activities.
DEV-1268: IBM Connections Adminblast – IBM Connect 2017panagenda
Buckle up, join Christoph and Nico and get ready to learn 50 tips and tricks you can implement right away to improve your IBM Connections environment. Your users will thank you as they too benefit from this best practice list gathered from real-World projects while deploying and administering IBM Connections On-premises. Walk away with knowledge covering anything from Cognos integration, docs, CCM and Forms Experience Builder to the backend and DB2, TDI and SSO.
A presentation by Nico Meisenzahl (panagenda Consulting) and Christoph Stoettner (panagenda Consulting)
Banking and other financial industries are being transformed significantly by the expectations of the empowered, digitally connected customer, resulting in a need for larger, faster and more secure file transfers between partners, employees and the cloud.
Retail Mobility: Welcoming the consumer on mobile[x]cube LABS
Our Whitepaper focuses on retail mobile solutions and endeavors to decipher the reasons behind retailers taking the mobile plunge, the seismic shift in the consumer behavior, the growth engines behind retail mobility,
opportunities, challenges and advantages for various stakeholders and a look into the days ahead.
Conversation Index Q3 2011 gewährt überraschende.
Einblicke in das Verbraucherverhalten.
5,8 Mio. Einzeldaten aus 210 Ländern. Echte, nutzbare Ergebnisse.
In jedem Quartal werten wir die Millionen von Verbrauchergesprächen aus, die es inzwischen online gibt, und leiten daraus verwertbare Erkenntnisse ab. Der Index Q3 2011 gewährt u. a. folgende wichtige Einblicke:
-Der über Benutzer von Mobilgeräten erwirtschaftete Umsatz hat sich dieses Jahr verdreifacht. Verbraucher verwenden ihre Mobilgeräte inzwischen nicht nur zum Abrufen von Informationen, sondern auch für Bestellungen, zum Hinterlassen von Feedback und für vieles mehr. Verfügen Sie über eine Strategie für Mobilgeräte?
-Langjährige Kunden von Finanzdienstleistern geben Produkten eine um 8 Prozent geringere Bewertung als neue Kunden — – und tragen mehr nutzergenerierte Inhalte bei. Wie zufrieden sind Ihre langjährigen Kunden?
-Der Lebenszyklus der Verbrauchermeinung zu Produkten folgt einem vorhersehbaren Muster, das in allen Phasen der Produktentwicklung berücksichtigt werden kann. Welche Auswirkungen hat die Meinung der Verbraucher in frühen und späten Phasen auf Ihre derzeitigen – und künftigen – Innovationen?
Und das ist noch nicht alles. The Conversation Index ist nicht nur eine Sammlung von Social-Media-Daten: Wir ermitteln wichtige Erkenntnisse, die sich für Ihr Geschäft auswerten lassen und direkt auf authentischem Kundenfeedback beruhen.
Conversation Index: Mapping the Value of the Social World by Bazaar VoiceWaqar Riaz
Brands that lead, capture, and analyze customer conversations develop a deeper understanding of what they must do to meet and exceed expectations and become truly customer-centric enterprises. In serving over 220 billion pieces of user-generated content (and counting), Bazaarvoice has collected massive amounts of customer data across hundreds of clients in many industries, allowing for a uniquely holistic view of consumers and their use of user-generated content (UGC).
5.8 million data points from 210 countries. Real, actionable results.
Each quarter, we analyze millions of online consumer conversations to present, then turn this social data into actionable insights.
-Revenues generated from mobile device users tripled this year. Consumers no longer simply browse via mobile: they buy, leave feedback, and more. Is your strategy fully mobile?
-Long-term financial services customers rate products 8% lower than newer customers — and they contribute more user-generated content than new customers. How happy are your long-term customers?
-Consumer sentiment about products follows a predictable lifecycle, which can inform product development at all stages. How can early- and late-stage customer sentiment impact your current — and future — innovation?
And there's more. The Conversation Index doesn't just compile social data: We strive to uncover vital insights that power business, based directly on the authentic feedback of consumers.
ptimal site performance directly impacts the customer experience, preventing shoppers from abandoning retailers’ sites. However, smartphones and tablets are now impacting customer expectations regarding traditional web sites. As many as 70% of mobile shoppers expect a page to load as quickly on their phone as their desktop. But in reality, mobile pages load 3 to 4 times slower than an average web page. Join Steve Rowen, Managing Partner of Retail Systems Research (RSR), and M.J. Johnson, Director of Product Marketing for mobile and site performance at Akamai, to learn how to deliver optimized site performance.
Making Money with Mobile (2012 MFSA Annual Conference)interlinkONE
John Foley, Jr., the CEO of interlinkONE and Grow Socially, delivered this presentation at the 2012 MFSA Annual Conference in Asheville.
During his one-hour session, John will explained how mobile technology is changing the way that people communicate and consume information.
He shared the latest statistics on how devices such as smartphones and tablets are having a dramatic effect on everything from marketing, to sales, to customer support, to fulfillment, and more.
Best of all, John demonstrated how there are plenty of opportunities for mail and fulfillment services providers to grow their business by incorporating mobile technology. During his presentation, John will share actionable solutions, case studies, and provide plenty of inspiration.
Some of the technologies that John discussed include:
- QR Codes
- Augmented Reality
- Near Field Communication (NFC)
- Mobile Payments
- And more!
Attendees also had the chance to provide real-time feedback during the session via their smartphones and tablets!
2013 Future state E-commerce Trends WebinarMichael Healey
This deck is from an InformationWeek 2013 Internet Trends webinar. Summary: There's no such thing as a standalone ecommerce site – today, this function cannot be a bolt-on. Companies must go broad and think holistically, looping in ERP, suppliers, security, marketing automation packages and more. There are multiple ecommerce instances geared for specific partners. But it's a big, ongoing development challenge, and customers demand a seamless experience, whether interacting on PCs, tablets or smartphones. Yet, there are no standards to lean on.
In this webcast we'll discuss state-of-the-art back-end infrastructure and automation, ways to overcome gaps in transaction processes, and services-based options.
You'll learn:
Technical hurdles and design considerations
Major challenges and opportunities to improve
Examples of companies using best practices to get this right
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
The average U.S. citizen over the age of 12 spent more than 100 hours in 2011 accessing content on wireless devices, such as smartphones, computer tablets and e-readers.The average person spends about 400 hours per year on the internet, with about one-quarter of the time is spent on social media sites.Over 285 million mobile phones were operating in the U.S. in 2011, of which about 34% were smartphones and consumer end users will make up the majority by 2016.Over 600 million tablets will be in use worldwide by 2016.These customers now expect all information, contacts, news, applications, services and products to come to them in any easy-to-access location, personalized and customized to suit their individual needs. To deliver these experiences, organizations will need to design content and services that can feed all channels used, whether it is field sales, a store location or the Internet (presented on any device, site or platform). The rising sales of iOS applications have shown that usability and convenience are of real value.A personalized buying experience, enabled by Smarter Commerce, delivers the tools to improve relationships with connected customersKey capabilities of personalized buying experience include:Extending the buying experience to multiple channels – like mobile, social, Tailoring customer interactions to customer traits by collecting and analyzing customer behaviorContinuously refining the approach by using dashboards and Key performance indicators to gain visibility and insight into customer actions and act accordinglySatisfy customer needs through new purchase options by providing a variety of methods for buying content (like subscriptions)Enhancing customer engagement through targeted promotions and offers delivered on intelligent storefronts across channelsContinuously analyzing interaction performance gleaned from across interaction points to make better strategic decisions.- Extend the buying experience to multiple channels. This is similar to the scenario just presented where the customer was able to complete a purchase for movie across a mobile, social network or set top box.Enabling a consistent experience across multiple sales and service channels that creates a compelling customer experience. To ultimately redefine the value proposition by using physical and digital products to create new value by understanding the customer and delivering quality content and experiences wherever they are.A Smarter commerce approach to delivering a personalized buying experience can help our services customers more effectively market sell services products and services improving margins, creating new revenue streams and improving the efficiency and effectiveness of how they execute commerce across channels.http://techcrunch.com/2012/04/10/gartner-tablets-apple-ipad-dominate/http://www.mediapost.com/publications/article/167228/mobile-social-media-revenue-accelerating-at-30.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+research-brief+(MediaPost+%7C+Research+Brief#ixzz1wGXJpywROverall mobile Internet usage will exceed desktop Internet usage by 2014.- 2011 GBS Thought Leadership White Paper: Smarter Channels: Which Channel Will You Bet On?Today, approximately 80 percent of online users have anaccount on a social networking site such as Facebook.- 2011 IBV CRM Study Analysis: From Social Media to Social CRM –What Customers Want.2011 Coremetrics Whitepaper: Building lift and loyalty with personal product recommendationshttp://public.dhe.ibm.com/common/ssi/ecm/en/zzw03062usen/ZZW03062USEN.PDF
E-commerce is the buying and selling of goods and services on the Internet and it has changed dramatically from the days of an Amazon.com and eBay launch back in 1995. Over the past few years the combination of an explosion in mobile smart devices as well as continued growth in overall Internet access is providing the foundation for continued growth worldwide for eCommerce and in particular some of it’s newest iterations such as social commerce.http://mediaserver.pulse2.com/uploads/2011/07/fcommerce-infographic.jpghttp://www.capturecommerce.com/blog/general/forecast-for-global-ecommerce-growth/
Overall mobile Internet usage will exceed desktop Internet usage by 2014.Approximately 80% of all online users have an account on a social networking site such as Facebook.Mobile commerce in particular will grow from $6 billion in 2011 to $31 billion by 2013.While all the micro-channels within eCommerce overlap and continue to emerge it make sense to talk about mobile in particular because it’s really an enabling channel to get to things such as mCommerce web sites, games, apps or social commerce solutions – but support for its usage is critical for any retailer, including CSPs.The Smarter Commerce approach supports mobile web, hybrid and native applications for the mobile industry.http://www.strangeloopnetworks.com/resources/infographics/mobile-infographics/the-growth-of-mobile-commerce/
With the explosion of social media a new dynamic has been introduced that changes our ecommerce customer lifetime value statement. Traditionally customers have been considered valuable if they either spend a large amount of money with a provider or show they are loyal. With the considerable influence accommodated through social networking that view point is changing. The new customer lifetime value statement includes not only a direct customer but their entire influenced network – however understanding, tracking and measuring this total revenue impact requires sophistication beyond what most service providers have utilized in the past.http://www.web-strategist.com/blog/2010/02/03/matrix-companies-should-factor-social-influence-in-total-customer-lifetime-value/
Even before the fracturing began within the eCommerce channel, providing a consistent customer experience coordinated across multiple channelshas been an ongoing challenge for many service providers. Traditionally silo-ed functions, a lack of knowledge and data sharing, and marketing incentives that do not promote customer-centric strategies or cross-enterprise collaboration have resulted in fractured customer experiences from one channel to the next.This ultimately hurts the brand, customer advocacy and the bottom line. The new micro-channel complexity merely exacerbates the problem, with customer expectations for a consistent, branded experience higher than ever before.Even for those that have organized themselves around their customers, it will not be easy to incorporate new channels into the mix. There are very few CSPs who have achieved this ‘nirvana’ in which customers can successfully complete their goals in each channel offered to them.Source: “IBM – Smarter Channels: Which Channels will You Bet On?”; June 2011
CSPs have a much higher level of complexity to deal with than most industry verticals. If someone wants to order a large red sweater from L.L. Bean, L.L. Bean doesn’t care that they already ordered a blue sweater a week before – they will still sell the red sweater – no questions asked. CSPs usually do not have that luxury. If someone calls to order a home phone service it might be very important that a week before they ordered an IPTV and broadband Internet solution.It’s difficult enough to handle these complexities with a skilled and experience human being on the phone or in a storefront but it’s considerably more difficult to do with self-service solutions like those utilized in ecommerce channels. However, the ease-of-use and cost savings offered by ecommerce is too large to ignore – so how does a CSP overcome the deficiency?Through a guided-selling solution a CSP can provide top-tier assistance modeled through best practices to guide their self-service customers and untrained sales personnel through the process of ordering complex items to reduce customer concern and anxiety and increase potential spend and advocacy of their customers.
The needs and demands of connected customers call for services providers to enable a personalized buying experienceA personalized buying experience initiative will enable services providers to deliver a compelling and differentiated buying experience to customers as they engage directly with services provider across digital channels. A personalized buying experience strategy should include the following elements in order for a services provider to deliver a compelling and differentiated buying experience to the connected customer. Omni:Can you seamlessly engage with your customers across multiple online channels with a single user experience?Social:Can you interact and analyze your customers within their preferred environments, the social networks?Personal:Can you support the different ways your customers want to buy services products and personalize the offers to meet a particular customers needs?This is a strategy of brand differentiation to drive revenue generation.
A smarter commerce approach and integrated portfolio of commerce solutions enables you to offer a personalized buying experience to the connected customerA personalized buying experience involves a services provider moving beyond single channel ecommerce into a cross-channel or omni-channel commerce environment that makes it easier, faster, and more satisfying for customers to purchase and manage services and products across online, mobile, social, and related channels.Enabling a personalized buying experience is involves a services provider addressing four key initiatives:Multi-channel enablement: where providers can seamlessly engage with customers across multiple channels like mobile and socialPersonalized marketing – where providers use customer data gleaned from customer interactions to personalize offers and promotions with targeted content and pricing with the goal of enabling personalized engagementDynamic Catalog– where providers can offer a variety of payment methods to customers to increase the likely hood of purchaseWeb Analytics - where providers can collect and analyze data about customers in order to refine the customer experience and quickly respond to customer needs.The goal of delivering a more personalized buying experience is to deliver greater customer value that encourage customers to buy more and more often.
“Omni” is defined as defined as “a combining form meaning ‘all’” – exactly what any online retailer, including CSPs should be striving for. A combined solution for all their digital channels – a unifying solution that brings together seamlessly the mobile, web, set top, app and social channels to create one experience for their customers.Combined with the complex product sets and components in the communications space this vision cannot be achieved without a solid foundation of capabilities supporting the channels. A cross-channel commerce framework, a common product configurator and universal guided selling are key capabilities needed to support an omni-channel experience.
A personalized buying experience starts with enabling omni-channel interactions between a CSP and their customers. The Smarter Commerce approach inherently enables a service provider to create and manage storefronts across multiple channels including web, mobile, and even social. Anomni-channel interaction architecture enables the connected customer to browse and buy where and when they want to.In addition, this solution has the capability to not only enable the deployment of interactive, channel-specific storefronts, but also enable a business to create storefronts for specific customer segments or brands. For example, if you offer games and ringtones, the solution enables the CSP to create and maintain a specific site targeted at the teen segment and the associated demographic brand.Of course, these storefronts must be supported by robust omni-channel commerce capabilities like natural language search and intelligent offer recommendations that create a differentiated and compelling buying experience for the customer.
While all the micro-channels within eCommerce overlap and continue to emerge it make sense to talk about mobile in particular because it’s really an enabling channel to get to things such as mCommerce web sites, games, apps or social commerce solutions – but support for its usage is critical for any retailer, including CSPs.The Smarter Commerce approach supports mobile web, hybrid and native applications for the mobile industry.http://www.strangeloopnetworks.com/resources/infographics/mobile-infographics/the-growth-of-mobile-commerce/
Dynamic Search Capabilities:Search Optimization Framework (SOF) for optimized search experience through embedded marketing triggersSearch based triggers can be used to drive search-driven landing pages, search-based merchandising, search-based recommendations, content spotlighting, etcImproved eCommerce search though meaningful keywords and shorten website addresses
The social channel is becoming increasingly more important tool for engaging with connected customers. As more connected customers use the social channel to share information as well as research what they want to buy, it essential that services provider extend their brand and commerce capabilities to the social channel. A personalized buying experience centers on enabling greater social interaction between a services provider and its customers. A Smarter Commerce approach takes customer interaction to the next level by shaping how a provider’s customers access, interact and experience theirbrand over social channels. With IBM capabilities, they can automatically and centrally manage their brand experience and marketing promotions across various social sites through business user tools and synchronize web promotions on their site with that of 3rd party sites like Facebook, and enable their customers to directly buy from the social site by directly linking to your on-line ordering capabilities. But enabling the presentation of promotions is part of the social experience. Today’s connected customers want to share and view information on the providers products and offers. To support this needs, the Smarter Commerce approach enables social bridging, which provides social networking capabilities that enable your on-line stores to support the open sharing of information within the storefront using external social IDs. Social bridging encourages shoppers to leverage their existing social networking sites and identities to extend the CSPs brand beyond their own ecommerce web site. Social bridging allows shoppers to use their established, external social networking IDs to create social content in your store. It also allows shoppers to leverage the social contributions they have made to your store on their personal external social networking sites.For example, Facebook integration allows shoppers to click and share their reviews. With a single click, shoppers to a CSPs site can share their finds with all of their Facebook friends using a Like button on the home page, Like and Send buttons on product pages, as well as an Activity Feed and log in support for Facebook. And it goes a step further by enabling marketing analysis of customers who participated in social commerce activities on your site. You can gather this information and then leverage precision marketing targeting promotions to shoppers who 'Liked' your home page or a product. With this approach, CSPs can greatly extend and enhance your relationship with customers via social channels, especially a new breed of customer called the influencer…
Enabling mutli-channel interactions is the foundation of a personalized buying experience. Delivering multi-channel interactions is key in enabling you to meet and exceed connected customer expectations for anywhere, anytime buying. To give an example of this capability in practice, a European Video Service Provider embraced the Smarter Commerce approach and uses the multi-channel interaction capabilities of WebSphere Commerce to enable the ordering of video-on-demand across on-line, mobile, and set-to-box channels. The catalog, pricing, and ordering experience is seamless across those channels.Another example is a book retailer that sells academic books to university students in the US. With our capabilities, this book retailer has created, within one eCommerce platform, unique sites by university each with its own look and feel, content, products, and pricing. Each sits is targeted to the needs and culture of each university. However, a common checkout process is used across sites to improve management efficiency. These are just a couple examples of the smarter commerce approaches you can take to deliver a compelling and differentiated buying experience to your customers.
According to research from Gartner Inc., global social commerce revenue is expected to hit $10.3 billion by the end of this year. That's an increase of 41.4% from 2010 and Gartner analysts predict that social media will stay on an upward trend, hitting an expected $29.1 billion in 2015.Facebook already has over $4 billion worth of merchandise listed on the site and Dell recorded $6 and a half million in direct sales from Twitter as early as 2010. Pinterest is the fastest growing social network in history and referrals from the new site are double those coming from Facebook.According to Carolyn Heller Baird, IBM's Communications Strategy Leader for Global Business Services in North America, “Approximately 90% of all the real-time information being created today is unstructured data. CMOs who successfully harness this new source of insight will be in a strong position to increase revenues, reinvent their customer relationships and build new brand value.”http://venturebeat.com/2012/02/28/google-plus-ghost-town/ (no mobile usage data included)http://www.gartner.com/it/page.jsp?id=1820015http://www.computerworld.com/s/article/9220717/Companies_slow_to_take_on_social_media_survey_findshttp://mashable.com/2009/12/08/dell-twitter-sales/http://venturebeat.com/2012/04/09/pinterest-drives-more-revenue-per-click-than-twitter-or-facebook/
The complexity of many product and service bundles in the telecommunications space means that anxiety and trepidation are introduced for many customers. In order to make the experience simpler and easier across all online channels a robust product configurator and guided selling solution are needed.The IBM Smarter Commerce approach provides for rapid product and model creation to enable new products in the marketplace faster than ever before while reducing the ongoing maintenance and operating costs for changes and updates to products and services offerings.Since the product and service offerings are configured through an easy to use business center it makes enabling a guided selling solution for that product or service easily configurable at the time of bundle creation meaning more targeted and complex offerings can be created, reducing order errors before they happen and allowing for cross-sell and up-sell opportunities along the way.
Guided ordering capabilities enables self-service and CSRs with less training to provide high level assistance for the ordering and configuration of complex solutions and bundles through an online interaction.
Precision comes through personalization, the ability to reach out directly to a particular customer.
Personalization must become a key corporate goal for CSPs with regards to their commerce initiatives, not just another feature added to their web site.Personalization is not a new idea in ecommerce as Amazon and Netflix have been using the concept for years. Personalization is the strategy of presenting options and offers to people based on what they are looking for, what they have found interesting in the past, what their friends have engaged with or based on declarative statements like their interests. Personalization has gotten a lot of positive attention recently because it can be used to make complex information into relevant, digestible and meaningful.Successful providers invest in personalization as a core value of how they do business – the same “customer-centric” philosophy employed by Smarter Commerce– rather than an add-on “feature.” In order to provide that they need a solution built with that purpose in mind.http://public.dhe.ibm.com/common/ssi/ecm/en/zzw03063usen/ZZW03063USEN.PDFhttp://www.webanalyticsworld.net/2012/03/growth-of-mobile-commerce-infographic.html
Let’s take a look at a Smarter Commerce scenario showing how a service provider might use precision marketing to improve the buying experience for a customer:The customer is a return customer who has written a number of reviews of various services products over time. This is valuable information for the provider and they want to reward or incent the customer for this type of behavior.Precision marketing is preset to reward such a customer after they have written 5 online reviews. The customer is added to a predefined customer segment called “Active Participant” and then either sent a text message offering a $10 off coupon or when the customer returns to the site, they will see an offer for $10 off their next services purchase. Thus the solution automatically segments customers based on behavior and takes actions based on that behavior to improve the overall relationship with the customer.
Here is a second and more detailed scenario showing how precision marketing works within the context of social services.The scenario begins with a customer viewing an e-marketing widget for a sports subscription service on a friend’s Facebook page. The widget will appear on a Facebook page when a customer goes to a services provider storefront and chooses to recommend a certain deal on their Facebook profile. In this case the customer is viewing a friends page and happens to see this deal of the week posted.Upon clicking on the page, the customer is added to the customer segment Facebook deal of the week. After registering the customer may choose to place the order for the subscription or navigate away and browse something else. Depending on this trigger by the customer, precision marketing will either send them a thank you email or text for placing their order. Or it will recommend other offers intelligently based on this customers past and current behavior. In this case it might be to recommend a live sports video stream bundle that might better suit what the customer is looking for in order to save the sale.Ultimately the goal is to track and act on customer behavior in real time in order to deliver then best and most relevant offers to customers in order to make the information they view more valuable and increase the number of sales and revenue.
Providers must develop deep understanding of the customer and how he or she makes their purchase decision. As the customer changes the provide must be able to adapt and refine the buying experience to continue to deliver value. With online web analytics service providers can develop a base of intelligence on which to build unique offers, promotions, custom storefronts, and social engagement.This is enabled by the ability to:Track performance of websites, sales, and campaignsTrack Impact of messages and brand engagement across channels like social and mobileAnalyze and refine the customer experience based on insight gathered about customer behavior over time.Web Analytics provides a complete picture of customer interactions to enable continuous experience refinement by services providers. First, service providers get a more comprehensive set of insights:Key performance indicators in real time so you know where you standBenchmark on how results compare to their peers in the communications industry( and sub-verticals), so they see immediately where they stand and where they have opportunity to improve.Dashboards and reports for business usersDeepest power user analysis for the most advanced analystsCapabilities for mobile site and app analytics And much more (e.g. API access, ability view reports in Excel, rich marketing attribution reporting, cross-session segmentation, etc. etc. etc.)Web Analytics can also be embedded more deeply into the enterprise and the CSP eco-system offeringDeep integration with ecommerce storefronts and single sign on that have been honed over the years. Self-service data feed capability.Web analytics is uniquely designed to allow a provider to domore than just to optimize a website and online ads but rather to go from insight to automated marketing action with just a few clicks to help turn visitors into repeat customers and loyal advocates over time byCollecting and analysing customer profiles to build granular visitor-activity profiles automatically.Selecting promising segments and configurig email or display ad campaigns to re-target or cross-sell or better service and “wow” their customers.
Delivering a personalized buying experience requires that you target specific offers and promotions to individual customer segments.But what if you could take the even further and interact with these segments over specific commerce sites tuned with content, look and feel, offers, etc. tuned to that segment? That would certainly deliver a differentiated user experience.The Smarter Commerce approach enables multiple stores to be deployed on a common instance of software. The stores share a code base and business context configuration called an Asset Store and both the business context configuration and code base can be modified for each extended site (or microsite) to create a completely separate store and experience for the end user.The Extended Site capability is best explained using an example scenario:Suppose you wish to create a microsite named “Smarter Tennis”, leveraging your ecommerce site assets but configured separately to display a sub-set assortment of products, content, and user interface for tennis enthusiasts. To implement, your overall store would be used as the Asset Store and the “Smarter Tennis” store would be created. The Smarter Tennis micro-site can automatically inherit all elements of your core store. However, when a separate UI is applied and user configuration is applied using the Extended Site business tooling, the content, catalog assortment, and presentation for the “Smarter Tennis” micro-site can be completely different.The goal is to enable today’s service providers with the tools to flexibly design unique experiences targeted at specific customer segments. In this way, they can differentiate the experience to drive greater customer attraction and revenue.
For CSPs who can bring a common ‘omni-channel’ and personal experience in the ecommerce micro-channels of mobile and social the rewards can be substantial – reduced cost, reduced time to market, increased customer advocacy, increased efficiency of campaigns and higher conversion rates on cross and up-sell activity.The IBM Smarter Commerce approach provides the foundations for helping CSPs take their first steps toward a personalized buying experience for their customers.
Use customer value strategy and engagement assessments to help clients rethink business models and optimize channel strategy to maximize value.