Rally Webinar: Candidate Experience Makeover featuring Intermountain Healthcare

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Intermountain Healthcare improved their candidate experience by implementing real-time communications strategies. They formed a Candidate Experience Committee that analyzed feedback showing candidates wanted more frequent communication. Intermountain then automated keeping in touch emails while handling offers and interviews live. They also used text recruiting, which allowed one recruiter to extend 17 offers in one day. These efforts led to Intermountain winning a 2018 Candidate Experience Award. They continue optimizing with career pages, social media responses, and chatbots.

Recruiting & HR

SPONSORED BY
Candidate Experience Makeover:
Intermountain Healthcare’s Remarkable
Journey to Real-time Communications

Lori Sylvia
Founder
Rally
Amanda Gold
Employer Marketing Specialist
Intermountain Healthcare
Damon Vitangeli
Talent Acquisition Manager
Intermountain Healthcare

About Intermountain Healthcare
• Utah’s largest private employer
• 38,000 employees
• 24 hospitals and over 185 clinics
• 1,600 physicians and clinicians
• 600 hires / month

About Talent Acquisition
• 4 TA Portfolio Managers (Nursing, Clinical
Non-Nursing, Support, Exec./Business)
• 28 Recruiters, 10 Talent Advisors,
4 On-call Recruiters and 2 Sourcers
• 1 Talent Marketing Specialist
(Amanda Gold)

Intermountain Healthcare’s
Remarkable Journey to
Real-time Communications

What You’ll Learn Today
• The steps that Intermountain Healthcare followed to improve
their candidate communications strategy
• What communications they automate, what they don’t and why
• Lessons learned in recruiter adoption of text recruiting (and why
the beta test suddenly stopped)
• Live Q&A with our speakers

Where We Started...
• Infrequent communication from recruiters
resulting in higher abandonment rates
• Live feedback from candidates at career
events regarding lack of communication
• Ineffective phone and email communication
leading to loss of candidates to competitors
• Frustrated Recruiters and Hiring Managers
over losing good candidates

Steps We Took
• Assembled Candidate Experience Committee
• Improved candidate and hiring manager experience
• Applied for CandE Award and analyzed results
• Recruiter NPS signature line
• TextRecruit implementation

Keeping in Touch Program
• Recruiters maintain communication
with qualified candidates throughout
recruitment process
• Contest – portfolio that sends
out highest percentage of emails,
receives $500 for team activity

Text Recruiting
• Wanted simplistic messaging and
communication with ARI
• Consistent communication with the
hand off person for recruiters
• Promote text short code on Facebook
and LinkedIn

In beta phase, a
recruiter extended
17 job offers in
one day!

Example
Sent out a campaign text to
1200 potential candidates, got
200 responses, identified 16
people ready to hire and filled
the position in record time!

Automation... with a purpose
• Keeping in Touch
Letters are automated
• Job offers and
interview prep are live

Social Media
• Respond to direct messages and
comments within 48 hours
• Helps potential candidates feel like
they are being heard
• Questions:
• How do you apply?
• Can you check on my application?
• How do I get in contact with x,y,z?

2018 CandE Winner!
• Why we entered the program
•
•
•
•
• The process of applying

What’s Next?
• Career pages
• Employee
reviews
• Chatbot
• 2019 CandE
Award

Q&A
Lori Sylvia
Founder
Rally
Amanda Gold
Employer Marketing Specialist
Intermountain Healthcare
Damon Vitangeli
Talent Acquisition Manager
Intermountain Healthcare

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Rally Inside’s newest feature, Rally® AI™, is a revolutionary Recruitment Marketing assistant specifically designed for talent branding and attraction. Think of Rally AI like a Recruitment Marketing mentor who teaches you what they know, helps you work smarter, makes you more effective and gives you a competitive edge in recruiting. In this Learn With Lori strategy session, learn all the ways you can use Rally AI to guide, empower and transform your Recruitment Marketing strategy.

Rally Webinar: Candidate Experience Fixes that Get More Applications.pdf

Rally Recruitment Marketing

Rally Webinar: How to Build a Strong Employer Brand that Lasts.pdf

Rally Recruitment Marketing

Learn With Lori: A Better Way to Use Social Media to Promote Jobs

Rally Recruitment Marketing

You have a key job that you’re recruiting for right now. You want to use social media to promote the job. Great, that’s the right strategy! But wait… if your social post asks your followers to “apply now”, you’ve got the wrong approach. You’ll not only be wasting your time, you’ll also be damaging your channel’s reputation with the social platform by posting poor-performing social content.

Rally Webinar: Recruiting Tech & Digital Talent for Non-Tech Employers

Rally Recruitment Marketing

RallyFwd May 2023 - Robin Dagostino

Rally Recruitment Marketing

The document discusses BCG's efforts to reimagine its global talent acquisition strategy through a new employer branding and marketing campaign called "Beyond". It outlines the extensive research and testing done over 9 months with 66,000+ participants across 56 talent markets and 12+ geographies to develop the campaign's positioning, tagline ("Beyond is where we begin"), creative concepts, and templates. It also details the training and enablement approach used to launch the campaign and ensure BCGers could effectively represent the new brand positioning at scale.

RallyFwd May 2023 - Sam Fitzroy

Rally Recruitment Marketing

This document discusses how job alerts today are often irrelevant, sent infrequently through only email, and have low delivery rates. It proposes using remarketing techniques from e-commerce to recapture career site visitors who did not apply by capturing their contact info and sending personalized job alerts by text and email that are relevant to their interests and location. This improved approach can result in job alerts becoming the #1 source of qualified applicants, lowering cost-per-hire by 50% and increasing return on investment from job advertising by 25%.

RallyFwd May 2023 - Munteha Mangan

Rally Recruitment Marketing

This document discusses Turkish Aerospace's strategy for recruiting future talent. It outlines programs to attract young talent, starting from raising awareness in children as young as 6 through activities like educational magazines, workshops, and seminars. It also details larger initiatives like a musical roadshow and career festival to motivate and guide more youth towards engineering careers. The goal is to start engaging with potential recruits earlier through these seeding efforts in order to harvest a strong pipeline of talent for the future.

RallyFwd May 2023 - Roselle Rogers

Rally Recruitment Marketing

The document discusses strategies for attracting, engaging, and retaining diverse talent in the post-pandemic job market. It recommends diversifying candidate pipelines through partnerships with organizations serving diverse groups and using bias-free recruitment tools. Ensuring an unbiased selection process through skills-based criteria and a standardized, diverse interview panel is also suggested. Creating an inclusive workplace culture focused on belonging, recognition, and engagement can help retain diverse employees. Tracking diversity metrics was shown to improve representation of women, minorities, and individuals with disabilities over time.

RallyFwd May 2023 - Kelsie Johnson

Rally Recruitment Marketing

Kelsie Johnson presented recruitment marketing strategies used by Labcorp to address challenges in attracting talent in Madison, Wisconsin. The challenges included increasing awareness of their employer brand as a recent name change, appealing to high-demand skilled talent and entry-level positions. Their multi-channel campaign focused on audience research, designing messaging to connect with different interest levels, and deploying across billboards, buses, mailers, job boards, paid media and social media. The campaign achieved millions of impressions and thousands of interactions. Lessons learned included aligning channels to audience and considering employee referrals. Recommendations for other cities included recruiter involvement, aligning with local demographics and seasonality.

RallyFwd May 2023 - Lisa Kay Davis

Rally Recruitment Marketing

The document discusses Kyndryl's "Kid to Kyndryl" employee engagement campaign. The campaign aimed to build a sense of belonging and shared identity among Kyndryl employees around the world following the company's spinoff. It did this by showcasing how employees' childhood curiosities led to their current roles at Kyndryl, establishing the company's reputation for curious and diverse minds. The campaign was very successful, significantly increasing employee engagement on LinkedIn and Twitter compared to previous averages. Lessons learned included the power of employees' personal networks and using stories to authentically connect people.

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RallyFwd December 2023 - Booz Allen.pdf

RallyFwd December 2023 - ChenMed.pdf

RallyFwd December 2023 - Jason Jones.pdf

RallyFwd December 2023 - Lori Sylvia.pdf

RallyFwd December 2023 - Nicole Parish.pdf

Learn With Lori: How to use Rally AI to transform your RM Strategy (and your ...

Rally Webinar: Candidate Experience Fixes that Get More Applications.pdf

Rally Webinar: How to Build a Strong Employer Brand that Lasts.pdf

Learn With Lori: A Better Way to Use Social Media to Promote Jobs

Rally Webinar: Recruiting Tech & Digital Talent for Non-Tech Employers

RallyFwd May 2023 - Robin Dagostino

RallyFwd May 2023 - Sam Fitzroy

RallyFwd May 2023 - Munteha Mangan

RallyFwd May 2023 - Roselle Rogers

RallyFwd May 2023 - Kelsie Johnson

RallyFwd May 2023 - Lisa Kay Davis

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加急制作美国密歇根州立大学毕业证（msu毕业证书）本科文凭原版一模一样

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原版一模一样【微信：741003700 】【美国密歇根州立大学毕业证（msu毕业证书）本科文凭】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

哪里购买伯明翰大学毕业证（uob毕业证）学位证书原版一模一样

mesfe

原版一模一样【微信：741003700 】【伯明翰大学毕业证（uob毕业证）学位证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

1比1仿制(csun毕业证书)加州州立大学北岭分校毕业证硕士文凭原版一模一样

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原版一模一样【微信：741003700 】【(csun毕业证书)加州州立大学北岭分校毕业证硕士文凭】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

The Rules Do Apply: Navigating HR Compliance

Aggregage

https://www.humanresourcestoday.com/frs/26903483/the-rules-do-apply--navigating-hr-compliance HR Compliance is like a giant game of whack-a-mole. Once you think your company is compliant with all policies and procedures documented and in place, there’s a new or amended law, regulation, or final rule that pops up landing you back at ‘start.’ There are shifts, interpretations, and balancing acts to understanding compliance changes. Keeping up is not easy and it’s very time consuming. This is a particular pain point for small HR departments, or HR departments of 1, that lack compliance teams and in-house labor attorneys. So, what do you do? The goal of this webinar is to make you smarter in knowing what you should be focused on and the questions you should be asking. It will also provide you with resources for making compliance more manageable. Objectives: • Understand the regulatory landscape, including labor laws at the local, state, and federal levels • Best practices for developing, implementing, and maintaining effective compliance programs • Resources and strategies for staying informed about changes to labor laws, regulations, and compliance requirements

Webinar - How to Craft a Winning Compensation Strategy

PayScale, Inc.

原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样

mshd9m30

原版一模一样【微信：741003700 】【英属哥伦比亚大学毕业证研究生文凭证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

高仿迈阿密大学毕业证（um毕业证）硕士文凭证书原版一模一样

mshd9m30

原版一模一样【微信：741003700 】【迈阿密大学毕业证（um毕业证）硕士文凭证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

原版定制(ucdavis毕业证书)加州大学戴维斯分校毕业证学位证书电子版原版一模一样

4y5yl5qy

原版一模一样【微信：741003700 】【(ucdavis毕业证书)加州大学戴维斯分校毕业证学位证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma 1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700 留信网认证的作用: 1:该专业认证可证明留学生真实身份 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才

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加急制作美国密歇根州立大学毕业证（msu毕业证书）本科文凭原版一模一样

哪里购买伯明翰大学毕业证（uob毕业证）学位证书原版一模一样

1比1仿制(csun毕业证书)加州州立大学北岭分校毕业证硕士文凭原版一模一样

The Rules Do Apply: Navigating HR Compliance

Webinar - How to Craft a Winning Compensation Strategy

原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样

高仿迈阿密大学毕业证（um毕业证）硕士文凭证书原版一模一样

原版定制(ucdavis毕业证书)加州大学戴维斯分校毕业证学位证书电子版原版一模一样

Rally Webinar: Candidate Experience Makeover featuring Intermountain Healthcare

1. SPONSORED BY Candidate Experience Makeover: Intermountain Healthcare’s Remarkable Journey to Real-time Communications

2. Today’s Speakers

3. Lori Sylvia Founder Rally Amanda Gold Employer Marketing Specialist Intermountain Healthcare Damon Vitangeli Talent Acquisition Manager Intermountain Healthcare

4. About Intermountain Healthcare • Utah’s largest private employer • 38,000 employees • 24 hospitals and over 185 clinics • 1,600 physicians and clinicians • 600 hires / month

5. About Talent Acquisition • 4 TA Portfolio Managers (Nursing, Clinical Non-Nursing, Support, Exec./Business) • 28 Recruiters, 10 Talent Advisors, 4 On-call Recruiters and 2 Sourcers • 1 Talent Marketing Specialist (Amanda Gold)

6. Intermountain Healthcare’s Remarkable Journey to Real-time Communications

7. What You’ll Learn Today • The steps that Intermountain Healthcare followed to improve their candidate communications strategy • What communications they automate, what they don’t and why • Lessons learned in recruiter adoption of text recruiting (and why the beta test suddenly stopped) • Live Q&A with our speakers

8. Where We Started... • Infrequent communication from recruiters resulting in higher abandonment rates • Live feedback from candidates at career events regarding lack of communication • Ineffective phone and email communication leading to loss of candidates to competitors • Frustrated Recruiters and Hiring Managers over losing good candidates

9. 🗹 2 DAYS

10. 🗹 2 HOURS

11. Steps We Took • Assembled Candidate Experience Committee • Improved candidate and hiring manager experience • Applied for CandE Award and analyzed results • Recruiter NPS signature line • TextRecruit implementation

12. Keeping in Touch Program • Recruiters maintain communication with qualified candidates throughout recruitment process • Contest – portfolio that sends out highest percentage of emails, receives $500 for team activity

13. Example of Keeping in Touch email

14. Text Recruiting • Wanted simplistic messaging and communication with ARI • Consistent communication with the hand off person for recruiters • Promote text short code on Facebook and LinkedIn

15. In beta phase, a recruiter extended 17 job offers in one day!

16. Example Sent out a campaign text to 1200 potential candidates, got 200 responses, identified 16 people ready to hire and filled the position in record time!

17. Automation... with a purpose • Keeping in Touch Letters are automated • Job offers and interview prep are live

18. Social Media • Respond to direct messages and comments within 48 hours • Helps potential candidates feel like they are being heard • Questions: • How do you apply? • Can you check on my application? • How do I get in contact with x,y,z?

19.

20. Flyer Visual

21. 2018 CandE Winner! • Why we entered the program • • • • • The process of applying

22. What’s Next? • Career pages • Employee reviews • Chatbot • 2019 CandE Award

23. Intermountain Healthcare’s Remarkable Journey to Real-time Communications

24. Q&A Lori Sylvia Founder Rally Amanda Gold Employer Marketing Specialist Intermountain Healthcare Damon Vitangeli Talent Acquisition Manager Intermountain Healthcare

25. Thank You! SPONSORED BY

Rally Webinar: Candidate Experience Makeover featuring Intermountain Healthcare

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Rally Webinar: Candidate Experience Makeover featuring Intermountain Healthcare