See full presentation here: https://youtu.be/0RaxW6PP1i0
Recruiting organizations are adjusting their strategies to increase their capabilities for finding, engaging and pipelining great candidates. Now TBE clients have access to integrated solutions for sourcing, tracking and engaging candidates.
3. About Talemetry
High Performance Recruitment Marketing 3
• Founded 1999
• Started in the resume parsing business
• That technology is embedded in Taleo
• Platform of solutions for:
• Job distribution (Inbound Attraction)
• Sourcing and engagement (Outbound)
• Mobile/social career sites & applications (Candidate Experience)
• Oracle Gold Partner Integrated/Approved for all of Oracle HCM
for CRM and Job Broadcast:
• TEE , TBE, PeopleSoft, EBS iRecruitment
15. New TBE-Integrated Solutions
• Source & CRM (Outbound)
• Build talent pool and track pre-
applicant recruiting activity
• Source from internal sources like
past applicants, talent networks,
employee referrals and external
candidates
• Engage talent pool with email
campaigns to fill pipelines/jobs and
nurture candidates
• Optimize recruiting activity and
sources with source-to-hire analytics
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16. New TBE-Integrated Solutions
• Job Broadcast (Inbound Attraction)
• Distribute jobs to boards, social networks,
and agencies
• Map posting rules to job families
• Hands-free, centralized posting based on
results
• Source-to-hire analytics
• Including digital ads and PPC
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17. New TBE-Integrated Solutions
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• Get more of the right candidates for
same/less budget
• Implement modern strategies
• Optimize channels with source-to-hire
analytics
18. Proactive Recruiting
“A recruiting strategy that emphasizes proactively
identifying the talent you need and actively searching and
engaging that talent both at the point of need and prior to
need.”
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19. Proactive Recruiting
• Sourcing
• ATS (past applicants)
• Talent networks
• LinkedIn
• Social networks
• Resume databases
• Referrals
• Events
• Pipelining
• Centralize and segment a proprietary talent
pool
• Engaging
• Sourcing email campaigns
• Nurturing campaigns
• Brand reinforcement
• Attraction
• Auto-distribution to job boards, social networks, digital ads (PPC)
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20. Why Proactive Recruiting
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• Job Boards (Attraction) alone are less and
less efficient
• 1.5 active candidates for every job (BLS)
• Increasingly, best candidates are employed
already
• Job boards are traditionally not good at
reaching passive candidates
• Channels to candidates fragmented
• Proliferation of job boards
• Competition for attention (social, mobile,
internet)
• So passive candidates and referrals play
larger role
21. Why Proactive Recruiting
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Recruiting is now a multi-channel process
• Multiple channels working together
• Outbound sourcing
• Search and engage
• Resume databases
• Social networks
• Inbound attraction
• Job boards
• Social networks
• Digital ads
• Agencies
• Referrals
• Events
• Internal employees
22. High Performance Recruitment Marketing 22
• More control
• You establish, define and fill your own talent pool/pipelines
• Fewer unqualified candidates
• A growing resource for sourcing, decreasing reliance on external sources
over time
• Maximizes programs
• Outbound and inbound (attraction) candidates populate your
talent pool
• Relationship-based rather than transaction based
• Engage and convert candidates over time
• Reduces cost-per-applicant
• Decreases time to hire
• Increases quality of hire
Why Proactive Recruiting
23. Talemetry Enables You To
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• Centralize talent into a shared proprietary
Talent Pool
• Past applicants (from TBE)
• Current employees
• Past employees
• Potential candidates from third party
resume databases
• Potential candidates from social sources
like LinkedIn
• Candidates on the open web
• People who have opted into your talent
network
• Candidates who have been gathered
through recruiting events or individual
recruiter email outreach
24. Talemetry Enables You To
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• Aggressively grow your pool
• Maximize all channels to talent to grow
pool
• Job boards
• Social networks
• Talent networks
• Events
• Email campaigns
• Employee referrals
• All channels feed into Talent Pool
• (Don’t be afraid of too much data)
25. Talemetry Enables You To
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• Organize your talent pool
• Pipelines
• Job families
• Location
• Pre-applicant stages
26. Talemetry Enables You To
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Engage your talent pool
• Use your pipelines to drive engagement content
• Invite to apply
• Nurture with relevant content
• Automated emails with company info, relevant content about their
profession, education about what it’s like to work for you, etc.
• Keep communications steady, but not annoying
27. Talemetry Enables You To
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Analyze key metrics that will drive your ongoing recruiting success
• Talent pool growth
• Size of talent pipelines
• Hiring rates of overall pool and individual pipelines
• Sources of candidate within talent pool
• Hiring rates by source of candidates within talent pool
• Understanding these key metrics allow your predict your ability to meet
hiring demand
28. Talemetry Enables You To
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Optimize your organization
• Three areas to optimize
• Data
• Ensure you have enough of the right kind of candidate data for sourcing
• Organize it by job family and stage
• Programs
• Monitor sourcing activity metrics and refine messages, targets for optimal
response
• People
• Monitor recruiter activity to leverage successes across your organization
• Train for new approach
29. Talemetry CRM Integration
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• Syncs candidate data with TBE for:
• Sourcing past applicants alongside external talent sources
• Segmenting past applicants into talent pools for future demand
• Tracking sourcing activity, tagging past applicants, and inviting them to apply for
active jobs
• Engaging past applicants in mass email campaigns
• Provide a robust and seamless candidate experience by inviting them to apply
directly to TBE
• Syncs job requisitions with TBE for:
• Using TBE job URLs for tracking sourcing activity from apply invitation to hire
• Pipelining potential candidates against live TBE jobs in real time
• Syncs step and stage data for:
• Targeting “silver medalists” within TBE that have reached late interview stages
• Excluding active candidates from sourcing activity
30. Talemetry Attraction Integration
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Syncs job requisitions with TBE for:
• Automation of posting to external job boards
• Automatic ad distribution based on easy to set up business rules
like job family, location, and more
• Targeted manual posting to multiple job boards
• Source to hire tracking based on TBE job URLs
• Instant removal of job ads based on TBE status