View the webinar recording: https://attendee.gotowebinar.com/recording/6453906020599702273 Red e App CEO Jonathan Erwin participated in a great webinar with Terryberry CEO Mike Byam addressing the importance of communicating with employees and how to communicate with and recognize them when desk focused tools like email are not an option. These guys are experts in the field and had a great conversation with more than 250 people listening in and asking questions. Some of the big topics they hit on include: * What the research says about the importance of effective employee communication * Tools to connect employees with managers, with each other, and with corporate information * How to disseminate consistent messaging across departments and teams We are happy to talk about any concerns you might have when trying to communicate with your employees. View the webinar recording: https://attendee.gotowebinar.com/recording/6453906020599702273

1. Cutting Through the Clutter
How to Communicate with Employees When
Email Isn’t an Option
Mike Byam,
Terryberry Managing Partner
Jonathan Erwin
CEO Red e App

2. Cutting through the clutter…
• Importance of employee communications &
engagement
• Communication tools and channels
• How to distribute consistent messaging and
encourage feedback
• Strategies to connect a non-desk workforce

3. http://www.tinyhr.com/blog/top-things-employees-would-change-about-their-managers-new-report

4. The average corporate email user
sends and receives
120 emails a day
http://www.radicati.com/wp/wp-content/uploads/2011/05/Email-Statistics-Report-2011-2015-Executive-Summary.pdf

5. Communication Plan
11.3 Impressions
What Does it Take To Get Your
Message to Stick?
Make Recognition a Part of Regular Internal Communications…
Newsletters ● Staff meetings ● Posters ● Mailings ● Social Strategy

6. No Email. Now What?

7. How Do We Communicate…
• Company/HR/Team Logistics & Updates
• Training & Idea Sharing
• Sense of Team and Connectedness
• Recognition and Rewards
• Mission, Vision, Values

8. Poll
What tools have you found most successful at
communicating your messages to employees?
a) word of mouth
b) posters/ kiosks/ closed circuit TV
c) postal mail or payroll inserts
d) social media
e) sms or personal phone calls

9. Encouraged people achieve the
best; Dominated people achieve
second best; Neglected people
achieve the least.
- Anonymous
“
.”

10. Good Communication Matters
What Drives Employee Engagement and Why It Matters, Dale Carnegie & Associates 2012

11. Stems Turnover
• Hospitality 29.3%
• Healthcare 16.8%
• Retail Full-time 24%
• Retail Part-time 67%
• Manufacturing 13.3%
Cost of Turnover
20% to 213% of Annual Salary
References:
http://www.cbsnews.com/news/how-much-does-it-cost-companies-to-lose-employees/
http://www.bloomberg.com/article/2012-05-08/aWdgOKjbTBXY.html
http://www.compensationforce.com/2014/02/2013-turnover-rates-by-industry.html

12. Engagement = Profits
Companies with engaged employees and
engaged customers enjoy a
240 percent jump in
performance-related business outcomes
compared to those with neither engaged workers
nor engaged customers.
Cost of Disengagement
$450 to $550 billion annually
Reference:
http://www.gallup.com/services/178514/state-american-workplace.aspx

13. What Do Employees Really Want?
What Employers Think Their
Employees Want
1. Good wages
2. Job security
3. Promotion/growth
opportunities
Good working conditions
Interesting work
Personal loyalty to workers
Tactful discipline
Full appreciation for work done
Sympathetic help with personal
problems
Feeling “in” on things
What Employees Actually
Want
1. Full appreciation for work done
2. Feeling “in” on things
3. Sympathetic help on personal
problems
Job security
Good wages
Interesting work
Promotion/growth opportunities
Personal loyalty to workers
Good working conditions
Tactful discipline
http://wheniwork.com/blog/what-todays-employees-want-from-their-managers/

14. What Could Make Your Organization’s
Recognition Programs More Successful?
7/22/2014 Building a WOW Recognition Culture, HR Poll
0% 10% 20% 30% 40% 50% 60% 70%
Better award
selection/individualization
Better communication of program
among employees
Better tools to simplify program
administration tasks
More management support and
participation
13%
18%
8%
61%

15. 2015 Terryberry Employee Recognition Survey
Communication Challenges
36% of leaders do not feel their
organization’s mission vision and values are
clearly communicated to employees.
67% of leaders do not think Employees
understand how their recognition program
works or how they can earn recognition

16. Connecting Employees &
Managers
Your options fit into 3 categories …
Print In person Digital
It takes 13 impressions for your message to stick.

17. Employee Communication
Tools & Channels
What about the non-desk or hourly worker?

18. Consistent Messaging
46% of professional communicators indicate a significant challenge
to be keeping supervisors involved in employee communication.
• Set clear expectations with managers
• Provide managers a resource library with
message templates, graphics and FAQs
Reference:
University of Alabama. (2014). Read My Lips: Leaders, Supervisors, and Culture Are the Foundations of Strategic Employee
Communications. Research Journal of the Institute for Public Relations. Vol. 1, No.1

19. Encourage Participation,
Input, and Ownership
STOP
Talking
AT ME ;
Start Talking
WITH ME
“Millennials value collaboration
and expect to give input. They
are used to being asked about
what they are thinking and
having substantial input in
decisions being made that affect
their life.”
No Fair: Managing Millennials Monica Maxwell, SPHR ...

20. Practical Application
GIVE A WOW: Peer Recognition Program
Who:
5 Locations, 1900 employees at all levels: Techs,
RNs, Secretarial, Physicians, Sr. Administration
Purpose:
Instant, daily, monthly & annual recognition for
Service Excellence
How:
Nomination form and Recognition Wall,
accessible from intranet and smartphone app
Communication:
Orientation class, monthly departmental
celebrations, monthly winner acknowledgements
Results 1900+ nominations in the month of Dec 2014

21. Practical Application – Nomination Form
Core Values
Personalized
Comments
Award
Levels-
• Nonmonetary
Praise
• Tangible Awards

22. Practical Application – Recognition Wall

23. Case Study

24. Practical Application
Seminole Hard Rock Casinos + Red e App
Who:
8 Locations, 10,000 employees at all levels:
Servers, bartenders, dealers, and managers
Purpose:
Digitally connect non-desk employees for real-
time messaging, distribute documents and
employee directory
How: Red e App distributed to all employees
Use Cases:
Employee recognition, access to policies and
procedures, simplified shift coverage
Results 75% adoption, 85% read rate

25. Practical Application

26. Practical Application
Mobile access to
corporate messaging &
documents
Access to policies,
procedures, phone numbers
& schedules
Connect managers and
employees with real-time
messaging and shift coverage

27. What Does this Mean for My Business?
 Evolve Our Methods
 Evolve Our Conversation
 Rinse, Repeat
 2 Way Street
 In the Loop
 Mission, Vision Values
TAKE AWAYS

28. THANK YOU
Mike Byam,
Terryberry Managing Partner
@Terryberryco
m.byam@terryberry.com
Jonathan Erwin
CEO Red e App
@Redeapp
jonathan@redeapp.com