Ben Lister conducted a questionnaire about the fonts and layouts used for ancillary products promoting a film trailer. For the poster, respondents felt the fonts were conventional and visible. However, one noted the top fonts were too small. For the magazine cover, respondents agreed the similar fonts created brand identity. They also felt the poster layout was conventional and guided the eye well, while the magazine cover layout was clear but could improve its visual flow. Suggested improvements included incorporating the eye's path on the magazine, changing its cover fonts, and making the poster fonts clearer.

1. Questionnaire Results for Ancillary
Products within Images
Ben Lister

2. Question 1
‘What do you think of the fonts I have used for my
ancillary poster?’
I took a couple of responses that I got from my questionnaire but I found out that
every body said the fonts I have used are conventional fonts on my poster and
they said they stand out well. One person stated that the smaller fonts at the top
are too small and hard to read.

3. Question 2
‘What do you think of the fonts I have used for my
ancillary magazine cover?’
From the responses to the questionnaire, everybody said the fonts I have used
on my magazine cover are conventional and the fact I have used very similar
fonts for both creates brand identity for the film trailer.

4. Question 3
‘What do you think of the layout of my ancillary
poster?’
I also got some feedback on the layout of my ancillary products so far and
everyone said the layout for my poster was conventional and the route of the eye
has been used very well which makes everything easy to read and makes it
organised.

5. Question 4
‘What do you think of layout of ancillary magazine
cover?’
I got some feedback on the layout of my magazine and they said that the layout
is conventional because has been placed correctly which makes it clear and
organised and easy to read. One person stated the route of the eye hasn’t been
incorporated in my magazine cover.

6. Question 5
‘What improvements would you make if any?’
I also got some improvements that they suggested and found out that I should
use route of the eye on the magazine cover. They also suggested changing the
font of the cover lines on the magazine cover and making the fonts of the poster
clearer.