Discussing the Target Audience of my Music Magazine

1. Target Audience

2. Psychographics
My Product is aimed at Males and Females between the ages; 16-25.
The Images to the left are a generic example of what the target audience
Represent themselves physically.
Leather jackets and black clothing are often popular with the gothic/
Metal head image, extreme hair colours or hair do’s are also popular
Within the target audience also. Heavy leather boots and or heels are
Also trendy, Goth’s and Metal head’s tend to make a very bold
Statement with their clothing/ image they rebel against society’s
Expectations and tend to stand- out from the crowd and tend to be very
Eccentric and unique. Dark clothing and make-up often connotes that the person does not
want to be approached and is a very individual person who doesn’t tend to socialise.
Popular interests; Music (Heavy Metal, alternative kinds of metal and rock), Gigs, playing
and making their own music, tattoos, piercings and other kinds of body modifications.

3. A Mood board to represent
The types of music, television, clothing
Refreshments and types of festivals
People of the target audience attend.