The document discusses various techniques used to engage and attract the audience, including tension-building music, slow motion footage, low angle shots, gun props and gunshot audio, black and white editing, sound bridges between scenes, delayed shots and transitions, and walkie talkie audio. Each technique is explained in terms of why it was chosen and its intended effect on the audience, such as drawing attention, portraying power, indicating future action, acknowledging dramatic scenes, and helping the audience follow roles and genre.