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By Manraj Gill
2. HOW DOES YOUR MEDIA
PRODUCT REPRESENT
PARTICULAR SOCIAL GROUPS?
 In my magazine I feel that I have represented ages between 18 -30 as well
as many others. Due to my market research, I found out that these age
groups read the most dance music magazine, listen to dance music
consistently and go to dance music festivals consistently. This reflects my
target audience as they are in this age group. The lifestyle that these have
is very much ‘go with the flow’ and a very lavish party people. In addition
to this the interests they have is very much going out doing physical
activities and watching TV. The dress style they have is very much
fashionable and up to date in their style, also they would shop at branches
such as TopMan, River Island, etc. The aspirations that these age group
have is very much being a successful person in the future and have a happy
life but in the mean time they would have some fun whilst achieving their
aspirations.
AGE
 My magazine is aimed to appeal to 18-30 year old males and
females.
The male/female target audience would:
 Enjoy socialising and partying with friends
 Go to group holidays to party at Ibiza and etc
 Buy clothes and alcohol more than food
 Only go on holidays to countries where they can get a tan
 Living off a loan
One of my main aims in creating this dance music magazine was
to represent the target audience and my particular social group.
GENDER
 My media magazine represents my fans which is a social
group. This was meant to be like that because looking at
other mixmag magazines (my inspiration), it always
represented the fans. My dance music magazine was related
to the fans at all times, and it also had stories and articles
that fans would love to read and hear.
FANS
 My music magazine product clearly puts out messages about
artists that they are role models for other upcoming artists/DJ
and also for others. In addition to this, my dance music
magazine represents this particular social group (artists/DJs)
in a way that they are icons/ role models for others and also
that what they have become now is because of hard graft they
had to pull in to make themselves successful in not just Djing
but in everything else.
ARTISTS

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Question 2

  • 1. By Manraj Gill 2. HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?
  • 2.  In my magazine I feel that I have represented ages between 18 -30 as well as many others. Due to my market research, I found out that these age groups read the most dance music magazine, listen to dance music consistently and go to dance music festivals consistently. This reflects my target audience as they are in this age group. The lifestyle that these have is very much ‘go with the flow’ and a very lavish party people. In addition to this the interests they have is very much going out doing physical activities and watching TV. The dress style they have is very much fashionable and up to date in their style, also they would shop at branches such as TopMan, River Island, etc. The aspirations that these age group have is very much being a successful person in the future and have a happy life but in the mean time they would have some fun whilst achieving their aspirations. AGE
  • 3.  My magazine is aimed to appeal to 18-30 year old males and females. The male/female target audience would:  Enjoy socialising and partying with friends  Go to group holidays to party at Ibiza and etc  Buy clothes and alcohol more than food  Only go on holidays to countries where they can get a tan  Living off a loan One of my main aims in creating this dance music magazine was to represent the target audience and my particular social group. GENDER
  • 4.  My media magazine represents my fans which is a social group. This was meant to be like that because looking at other mixmag magazines (my inspiration), it always represented the fans. My dance music magazine was related to the fans at all times, and it also had stories and articles that fans would love to read and hear. FANS
  • 5.  My music magazine product clearly puts out messages about artists that they are role models for other upcoming artists/DJ and also for others. In addition to this, my dance music magazine represents this particular social group (artists/DJs) in a way that they are icons/ role models for others and also that what they have become now is because of hard graft they had to pull in to make themselves successful in not just Djing but in everything else. ARTISTS