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Repeats,	
  develops	
  or	
  challenges	
  –	
  Front	
  Cover	
  
Code	
  or	
  convention	
  present	
   Repeat?	
  Where	
  from?	
  Why?	
   Developed?	
  Where	
  from?	
  Why?	
   Challenged?	
  Where	
  from?	
  Why?	
  
	
  
	
  
	
  
	
  
Central	
  front	
  cover	
  images	
  
	
  
I	
  repeated	
  the	
  central	
  cover	
  image	
  as	
  shown	
  
in	
  the	
  TotP	
  magazine	
  above,	
  as	
  I	
  found	
  that	
  it	
  
was	
  important	
  to	
  have	
  a	
  main	
  focus	
  to	
  the	
  
magazine,	
  could	
  immediately	
  associate	
  the	
  
picture	
  with	
  the	
  focus	
  point	
  of	
  this	
  edition	
  of	
  
the	
  magazine.	
  This	
  would	
  work	
  with	
  Richard	
  
Dyer’s	
  concept	
  of	
  ‘star	
  appeal’	
  as	
  by	
  having	
  a	
  
central	
  emphasis	
  point	
  to	
  the	
  magazine	
  it	
  will	
  
help	
  to	
  sell	
  and	
  promote	
  this	
  product.	
  
	
   	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Masthead	
  
	
   I	
  attempted	
  to	
  develop	
  on	
  my	
  masthead,	
  in	
  
comparison	
  to	
  my	
  magazine	
  of	
  inspiration,	
  this	
  is	
  
due	
  to	
  them	
  making	
  their	
  masthead	
  unique	
  
through	
  the	
  circle	
  in	
  the	
  centre	
  which	
  has	
  
including	
  ‘of	
  the’	
  and	
  a	
  larger	
  ‘S’	
  which	
  curls	
  at	
  
the	
  end	
  to	
  draw	
  attention	
  this	
  masthead.	
  Instead	
  
I	
  placed	
  a	
  background	
  layer	
  of	
  a	
  contrasting	
  
colour,	
  due	
  to	
  the	
  colour	
  on	
  my	
  masthead	
  being	
  
similar	
  to	
  that	
  of	
  my	
  background.	
  As	
  well	
  as	
  this	
  I	
  
tried	
  to	
  use	
  a	
  unique	
  font,	
  as	
  TotP	
  has	
  to	
  ensure	
  
that	
  it	
  stuck	
  out	
  in	
  comparison	
  with	
  the	
  rest	
  of	
  
the	
  cover	
  stories,	
  by	
  using	
  the	
  font	
  ‘THE	
  MINION’	
  
found	
  on	
  dafont.com,	
  to	
  ensure	
  that	
  it	
  would	
  
stand	
  out	
  while	
  appealing	
  to	
  my	
  target	
  audience,	
  
which	
  works	
  with	
  (KATZ	
  uses	
  and	
  gratification)	
  as	
  
it	
  shows	
  ‘personally	
  identify’	
  due	
  to	
  it	
  clearly	
  
being	
  for	
  girls	
  
	
  
	
  
Puff	
  Promotion	
  
	
  
	
   	
   In	
  comparison	
  to	
  my	
  magazine	
  of	
  choice,	
  I	
  have	
  
included	
  a	
  PUFF	
  promotion;	
  this	
  I	
  felt	
  would	
  
create	
  a	
  larger	
  surge	
  in	
  readership,	
  as	
  I	
  felt	
  that	
  
my	
  target	
  audience	
  would	
  buy	
  the	
  magazine	
  
purely	
  to	
  find	
  out	
  more	
  about	
  the	
  promotion.	
  
 
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Due	
  to	
  the	
  star	
  I	
  focus	
  on	
  being	
  Justin	
  Bieber,	
  this	
  
would	
  support	
  Diana	
  Seco	
  theory	
  of	
  the	
  ‘female	
  
gaze’	
  as	
  it	
  objectifying	
  the	
  male	
  gender	
  as	
  I	
  
would	
  be	
  using	
  Justin	
  Bieber’s	
  gender	
  and	
  ‘Star	
  
Appeal’	
  (Richard	
  Dyer)	
  to	
  help	
  to	
  widen	
  the	
  
readership	
  as	
  the	
  percentage	
  of	
  girls	
  in	
  my	
  target	
  
market	
  that	
  listens	
  to	
  Justin	
  Bieber	
  is	
  high.	
  
Cover	
  line	
  image	
  	
   I	
  repeated	
  the	
  cover	
  line	
  images	
  that	
  are	
  
displayed	
  on	
  my	
  front	
  cover	
  this	
  is	
  primarily	
  
due	
  to	
  them	
  having	
  an	
  important	
  purpose,	
  
which	
  is	
  to	
  help	
  the	
  readership	
  have	
  an	
  
invested	
  interest	
  in	
  the	
  magazine,	
  as	
  they	
  
know	
  who	
  other	
  than	
  the	
  main	
  star	
  appears	
  
throughout.	
  This	
  resembles	
  an	
  element	
  of	
  
Maslow	
  theory,	
  as	
  it	
  shows	
  the	
  readership	
  to	
  
be	
  ‘social-­‐climbers’	
  as	
  they	
  want	
  to	
  be	
  like	
  the	
  
celebrities	
  that	
  appear	
  throughout,	
  so	
  
therefore	
  showing	
  that	
  if	
  they	
  know	
  the	
  
celebrities	
  that	
  appear	
  the	
  readership	
  would	
  
be	
  more	
  likely	
  to	
  read	
  the	
  article,	
  as	
  they	
  
want	
  to	
  be	
  them.	
  	
  
	
   	
  

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Question 1 - front cover evaluation

  • 1. Repeats,  develops  or  challenges  –  Front  Cover   Code  or  convention  present   Repeat?  Where  from?  Why?   Developed?  Where  from?  Why?   Challenged?  Where  from?  Why?           Central  front  cover  images     I  repeated  the  central  cover  image  as  shown   in  the  TotP  magazine  above,  as  I  found  that  it   was  important  to  have  a  main  focus  to  the   magazine,  could  immediately  associate  the   picture  with  the  focus  point  of  this  edition  of   the  magazine.  This  would  work  with  Richard   Dyer’s  concept  of  ‘star  appeal’  as  by  having  a   central  emphasis  point  to  the  magazine  it  will   help  to  sell  and  promote  this  product.                       Masthead     I  attempted  to  develop  on  my  masthead,  in   comparison  to  my  magazine  of  inspiration,  this  is   due  to  them  making  their  masthead  unique   through  the  circle  in  the  centre  which  has   including  ‘of  the’  and  a  larger  ‘S’  which  curls  at   the  end  to  draw  attention  this  masthead.  Instead   I  placed  a  background  layer  of  a  contrasting   colour,  due  to  the  colour  on  my  masthead  being   similar  to  that  of  my  background.  As  well  as  this  I   tried  to  use  a  unique  font,  as  TotP  has  to  ensure   that  it  stuck  out  in  comparison  with  the  rest  of   the  cover  stories,  by  using  the  font  ‘THE  MINION’   found  on  dafont.com,  to  ensure  that  it  would   stand  out  while  appealing  to  my  target  audience,   which  works  with  (KATZ  uses  and  gratification)  as   it  shows  ‘personally  identify’  due  to  it  clearly   being  for  girls       Puff  Promotion         In  comparison  to  my  magazine  of  choice,  I  have   included  a  PUFF  promotion;  this  I  felt  would   create  a  larger  surge  in  readership,  as  I  felt  that   my  target  audience  would  buy  the  magazine   purely  to  find  out  more  about  the  promotion.  
  • 2.                         Due  to  the  star  I  focus  on  being  Justin  Bieber,  this   would  support  Diana  Seco  theory  of  the  ‘female   gaze’  as  it  objectifying  the  male  gender  as  I   would  be  using  Justin  Bieber’s  gender  and  ‘Star   Appeal’  (Richard  Dyer)  to  help  to  widen  the   readership  as  the  percentage  of  girls  in  my  target   market  that  listens  to  Justin  Bieber  is  high.   Cover  line  image     I  repeated  the  cover  line  images  that  are   displayed  on  my  front  cover  this  is  primarily   due  to  them  having  an  important  purpose,   which  is  to  help  the  readership  have  an   invested  interest  in  the  magazine,  as  they   know  who  other  than  the  main  star  appears   throughout.  This  resembles  an  element  of   Maslow  theory,  as  it  shows  the  readership  to   be  ‘social-­‐climbers’  as  they  want  to  be  like  the   celebrities  that  appear  throughout,  so   therefore  showing  that  if  they  know  the   celebrities  that  appear  the  readership  would   be  more  likely  to  read  the  article,  as  they   want  to  be  them.