Westchester Library Association Leveraging Library Services Using QR Codes May 13, 2011 Professors Ben Turner & P. Charles Livermore St John’s University
At the end of the presentation you should know What a QR code is What they can do What you need to read them Some non-library uses of QR Code How a LIBRARY might find them useful How to create a QR code How to keep track of their usage Some caveats What’s on the horizon
1 What is a QR Code?
 
 
2  What do QR Codes do?
Create a link -  take you to a website Create a phone number - dial a phone number for you 3. Create text -  provide textual information 4. Other
3  How do you read QR Code?
Virtually any smart phone w/camera  can read QR code. Some newer models  have code scanners pre-installed. Other smart phones require installation of code scanners, which are usually free.
4 Non-library Uses of QR Code
Increasing use of QR Code A  ProQuest Direct  search performed on 5/9/2011 using the phrase qr code retrieved  463 articles . 359  of these were published in the  past year .
 
 
Street  ad Announces availability of “28 weeks later”  DVD Provides Link.
Provides a link to more pictures of the house. It’s $229,000 and near Westchester PA
 
 
 
 
5 How might a LIBRARY find them USEFUL?
Increasing use of Smart Phones The “ACRL top ten trends in Academic Libraries” predicts that “explosive growth of mobile devices and applications will drive new services.” The 2010  Horizon Report  predicts that mobile computing through the use of devices like smart phones will play an increasingly prominent role in education.  A survey at Ryerson University predicted that by 2011, 80% of its students would own smart phones.
 
 
 
 
 
 
 
 
 
 
Stephen Leacock Frenzied Fiction
Other ways to use QR Code step-by-step instructions on machines like photocopiers and printers QR codes around campus could link to digital libraries or items from special collections related to the different buildings Library tours – barcodes can be placed in different areas of the library so visitors can access information relevant to that particular space 4. Link to Phone number on a web page so people don’t have to dial the number on their phone 5. Other uses we haven’t though of…
Implications expanded pedagogical value  students might research information about local sites, write up what they have learned  generate QR code for their content  post the codes at key destinations  tour the sites other students have posted.  move students outside the bounds of the campus and into city centers, historic neighborhoods, and manufacturing districts, where learning becomes a matter of exploration  http://net.educause.edu/ir/library/pdf/ELI7046.pdf
6 How to Create a QR Code
Creating QR Code http:// qrcode.kaywa.com /
 
 
 
 
7 How to Gather Statistics
Microsoft
Microsoft Code Statistics Report
Compromise Solution Don’t take statistics for everything. NO stats for phone numbers NO stats for SMS service NO stats for text service Take states only for links to websites
How to get stats for QR web links Get the URL for the destination website. Go to bit.ly (or some other url abbreviator) Shorten the URL Create your QR code with that URL Bit.ly gathers statistics for each shortened URL you create.
8 Some Caveats
Not everyone is aware of QR codes May not know to use their cell phone Not all phones read QR code Downloads necessary for some Public acceptance may lag http://net.educause.edu/ir/library/pdf/ELI7046.pdf
9 What’s on the Horizon
AUGMENTED REALITY
AUGMENTED REALITY
 
Further Reading Ashford, Robin. &quot;QR Codes and Academic Libraries.&quot;  College & Research Libraries News  71.10 (2010): 526-30.  Pulliam, Beatrice, and Chris Landry. &quot;Tag, You're It! Using QR Codes to Promote Library Services.&quot;  Reference Librarian  52.1/2 (2011): 68-74.  Library, Information Science & Technology Abstracts . EBSCO.  Library Success: A Best Practices Wiki. &quot;QR Codes.&quot; 17 November 2010.Web. < http:// www.libsuccess.org/index.php?title = QR_Codes >.  &quot;Qr Codes to Extend Library's Reach in Contra Costa, Ca.&quot;  Library Journal  135.1 (2010): 22-5. Subagio, Cliffano. &quot;QR Code Usage in Japan.&quot; 2010.Web. < http://blog.cliffano.com/2009/05/18/qr-code-usage-in-japan/ >.  Walsh, Andrew. &quot;QR Codes - using Mobile Phones to Deliver Library Instruction and Help at the Point of Need.&quot;  Journal of Information Literacy  4.1 (2010): 55-63.  Augmented Reality http://librarianbydesign.blogspot.com/search/label/augmented%20reality
END

QR Code

  • 1.
    WestchesterLibrary Association Leveraging Library Services Using QR Codes May 13, 2011 Professors Ben Turner & P. Charles Livermore St John’s University
  • 2.
    At the endof the presentation you should know What a QR code is What they can do What you need to read them Some non-library uses of QR Code How a LIBRARY might find them useful How to create a QR code How to keep track of their usage Some caveats What’s on the horizon
  • 3.
    1 What isa QR Code?
  • 4.
  • 5.
  • 6.
    2 Whatdo QR Codes do?
  • 7.
    Create a link- take you to a website Create a phone number - dial a phone number for you 3. Create text - provide textual information 4. Other
  • 8.
    3 Howdo you read QR Code?
  • 9.
    Virtually any smartphone w/camera can read QR code. Some newer models have code scanners pre-installed. Other smart phones require installation of code scanners, which are usually free.
  • 10.
  • 11.
    Increasing use ofQR Code A ProQuest Direct search performed on 5/9/2011 using the phrase qr code retrieved 463 articles . 359 of these were published in the past year .
  • 12.
  • 13.
  • 14.
    Street adAnnounces availability of “28 weeks later” DVD Provides Link.
  • 15.
    Provides a linkto more pictures of the house. It’s $229,000 and near Westchester PA
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
    5 How mighta LIBRARY find them USEFUL?
  • 21.
    Increasing use ofSmart Phones The “ACRL top ten trends in Academic Libraries” predicts that “explosive growth of mobile devices and applications will drive new services.” The 2010 Horizon Report predicts that mobile computing through the use of devices like smart phones will play an increasingly prominent role in education. A survey at Ryerson University predicted that by 2011, 80% of its students would own smart phones.
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  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
    Other ways touse QR Code step-by-step instructions on machines like photocopiers and printers QR codes around campus could link to digital libraries or items from special collections related to the different buildings Library tours – barcodes can be placed in different areas of the library so visitors can access information relevant to that particular space 4. Link to Phone number on a web page so people don’t have to dial the number on their phone 5. Other uses we haven’t though of…
  • 34.
    Implications expanded pedagogicalvalue students might research information about local sites, write up what they have learned generate QR code for their content post the codes at key destinations tour the sites other students have posted. move students outside the bounds of the campus and into city centers, historic neighborhoods, and manufacturing districts, where learning becomes a matter of exploration http://net.educause.edu/ir/library/pdf/ELI7046.pdf
  • 35.
    6 How toCreate a QR Code
  • 36.
    Creating QR Codehttp:// qrcode.kaywa.com /
  • 37.
  • 38.
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  • 40.
  • 41.
    7 How toGather Statistics
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  • 43.
  • 44.
    Compromise Solution Don’ttake statistics for everything. NO stats for phone numbers NO stats for SMS service NO stats for text service Take states only for links to websites
  • 45.
    How to getstats for QR web links Get the URL for the destination website. Go to bit.ly (or some other url abbreviator) Shorten the URL Create your QR code with that URL Bit.ly gathers statistics for each shortened URL you create.
  • 46.
  • 47.
    Not everyone isaware of QR codes May not know to use their cell phone Not all phones read QR code Downloads necessary for some Public acceptance may lag http://net.educause.edu/ir/library/pdf/ELI7046.pdf
  • 48.
    9 What’s onthe Horizon
  • 49.
  • 50.
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  • 52.
    Further Reading Ashford,Robin. &quot;QR Codes and Academic Libraries.&quot; College & Research Libraries News 71.10 (2010): 526-30. Pulliam, Beatrice, and Chris Landry. &quot;Tag, You're It! Using QR Codes to Promote Library Services.&quot; Reference Librarian 52.1/2 (2011): 68-74. Library, Information Science & Technology Abstracts . EBSCO. Library Success: A Best Practices Wiki. &quot;QR Codes.&quot; 17 November 2010.Web. < http:// www.libsuccess.org/index.php?title = QR_Codes >. &quot;Qr Codes to Extend Library's Reach in Contra Costa, Ca.&quot; Library Journal 135.1 (2010): 22-5. Subagio, Cliffano. &quot;QR Code Usage in Japan.&quot; 2010.Web. < http://blog.cliffano.com/2009/05/18/qr-code-usage-in-japan/ >. Walsh, Andrew. &quot;QR Codes - using Mobile Phones to Deliver Library Instruction and Help at the Point of Need.&quot; Journal of Information Literacy 4.1 (2010): 55-63. Augmented Reality http://librarianbydesign.blogspot.com/search/label/augmented%20reality
  • 53.

Editor's Notes

  • #26 The QR here gives author title and shelf location
  • #33 This code takes you to a webpage that gives you a choice of how you would like to download this book.
  • #42 I haven’t found an ideal solution here. Many of the sites that allow you to create QR codes for free have a statistics counter for which they charge. The cheapest found was $10.00 per month. The jump was then to about $50.00 per month.
  • #43 Microsoft has its own proprietary system. They have their own reader but can hold the same kinds of information found in a QR code. They offer a statistical capture as part of the package and it’s free. But you have to go to Microsoft for the product. More importantly – in order to gather the statistics you always have to have a connection to the web either through a wireless network or to the 3g or 4g network. 3g and 4g communication is what connect your smart-phone to the internet when you are out and about. Many smart phones also allow you to connect to the internet using any free wireless network. They are usually faster that 3g or 4g. But there are times when you are not connected to either. That’s the nature of smart-phones. This information is important because in order to keep statistics on QR usage you need to be connected to the internet one way or the other. If you are not connected to the internet the statistical mechanism can’t work – but more importantly – neither does the function of the QR code – thus the possibility of defeating its purpose. Most of the free QR creators don’t take statistics.
  • #54 One of the things to avoid is the creation of another class of library user. The QR codes I have created always have the text, phone number or web link contained in the QR Code. The QR code simply provides an easier way of capturing the information.