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This Is Today’s Metadata
Quality
Nathan B. Putnam
Director, Data Quality & Governance
OCLC
Metadata and Discovery: Quality Is Key
NISO Virtual Conference | 17 May 2023
Photo by Tolu Olubode on Unsplash
Yesterday
Photo by fauxels: on Pexels
Today
Photo by Markus Spiske on Unsplash
Tomorrow
The foundation of quality
Photo by Tolu Olubode on Unsplash
Out with the old,
in with the new
Unlike other tech losses, let’s
build on what we have
All the history
No day like today
Photo by fauxels: on Pexels
Entity
representation
Words matter
To instruct a path toward
reparative and inclusive
description
Experts, community members,
practitioners, the Shift
Collective, OCLC
https://oc.lc/reimagine-workflows-report
What
Who
Language is powerful. It conveys meaning, framing,
and sets intentions. …[We]…have tried to use language
that is accurate and respectful, but words are imprecise
and, in many cases, may not adequately communicate to
every reader in every context what we wish to say.
Together, with the advisory group, we spent much time
and discussion struggling to come to a consensus for a
range of terms used in this agenda, exemplifying the
challenge of…changing descriptive practice itself.
For example, although words like “acknowledge” and
“repair” are used in discussions…these terms are imperfect.
…acknowledgment and apologies are not substitutes for
redress, and that “repair” implies that you are fixing
something that was fine before. [We] acknowledge the
inadequacy of language, but we use the imperfect
words…to move on to the work at hand. We encourage
readers to adapt the ideas presented in this report, using
language that is meaningful and appropriate.
Photo by Tolu Olubode on Unsplash
Yesterday
Photo by fauxels: on Pexels
Today
Photo by Markus Spiske on Unsplash
Back to the future
1955 1985 2025
Today
Bring on the revolution?
We are at the beginning of another technological
revolution, this time with generative AI — models that
can produce text, images, and more.
How to Avoid the Ethical Nightmares of Emerging Technology (hbr.org)
Reid Blackman, CEO of Virtue, a digital ethical risk consultancy
Current search behavior – MARC
Grocery store
Marc Jacobs fashion
Library of Congress MARC
Current search behavior – MARC
Grocery store
Marc Jacobs fashion
Library of Congress MARC
Definitions from Oxford Languages
Current search behavior – MARC
Grocery store
Marc Jacobs fashion
Library of Congress MARC
AI Chat #1
How do I ensure best
practices for reparative
descriptions are met?
✓ Not bad
✓ Needs copy editing
✓ Needs professional review
AI Chat #2A
What is needed for a
high quality MARC
record?
✓ Not as good as #1
✓ Outdated information
✓ Needs professional review
AI Chat #2A
What is needed for a
high quality MARC
record?
✓ Not as good as #1
✓ Outdated information
✓ Needs professional review
AI Chat #2A
What is needed for a
high quality MARC
record?
✓ Not as good as #1
✓ Outdated information
✓ Needs professional review
AI Chat #2B
What is needed for a
high quality MARC
record?
✓ Not as good as #2A
✓ Didn’t answer the question
More on the way
While generative AI has our attention right now, other
technologies…promise to be just as disruptive. Quantum
computing will make today’s data crunching look like
kindergarteners counting on their fingers. Blockchain technologies
are being developed well beyond the narrow application of
cryptocurrency. Augmented and virtual reality, robotics, gene
editing, and too many others to discuss in detail also have the
potential to reshape the world for good or ill.
How to Avoid the Ethical Nightmares of Emerging Technology (hbr.org)
Reid Blackman, CEO of Virtue, a digital ethical risk consultancy
conclusion
insert scary music here
no not really, it’s all good
The importance of metadata professionals
continued
quality is key
inventory
cataloging
purchasing
selling
borrowing
circulating
registering
discovering
licensing
The technology of 1971
WorldCat
Arcade video game
Cell network
@
Address with @
https://en.wikipedia.org/wiki/1971_in_science
Understanding MARC Bibliographic: Machine-Readable Cataloging (loc.gov) Photo by Centre for Ageing Better on Unsplash
Image by OpenClipart-Vectors from Pixabay
Solar system space travel universe - Free Stock Illustrations | Creazilla
The importance of metadata professionals
continued
=
Let’s not
forget that
there is no
day like
today.
"Multiple colored pencils 07.jpg from Wikimedia Commons by Jonatan Svensson Glad, CC-BY-SA 4.0"
Putnam "This is Today's Metadata Quality"

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Putnam "This is Today's Metadata Quality"

  • 1. This Is Today’s Metadata Quality Nathan B. Putnam Director, Data Quality & Governance OCLC Metadata and Discovery: Quality Is Key NISO Virtual Conference | 17 May 2023
  • 2. Photo by Tolu Olubode on Unsplash Yesterday Photo by fauxels: on Pexels Today Photo by Markus Spiske on Unsplash Tomorrow
  • 3.
  • 4. The foundation of quality Photo by Tolu Olubode on Unsplash Out with the old, in with the new Unlike other tech losses, let’s build on what we have
  • 6. No day like today Photo by fauxels: on Pexels Entity representation
  • 7. Words matter To instruct a path toward reparative and inclusive description Experts, community members, practitioners, the Shift Collective, OCLC https://oc.lc/reimagine-workflows-report What Who
  • 8. Language is powerful. It conveys meaning, framing, and sets intentions. …[We]…have tried to use language that is accurate and respectful, but words are imprecise and, in many cases, may not adequately communicate to every reader in every context what we wish to say. Together, with the advisory group, we spent much time and discussion struggling to come to a consensus for a range of terms used in this agenda, exemplifying the challenge of…changing descriptive practice itself.
  • 9. For example, although words like “acknowledge” and “repair” are used in discussions…these terms are imperfect. …acknowledgment and apologies are not substitutes for redress, and that “repair” implies that you are fixing something that was fine before. [We] acknowledge the inadequacy of language, but we use the imperfect words…to move on to the work at hand. We encourage readers to adapt the ideas presented in this report, using language that is meaningful and appropriate.
  • 10. Photo by Tolu Olubode on Unsplash Yesterday Photo by fauxels: on Pexels Today
  • 11. Photo by Markus Spiske on Unsplash Back to the future 1955 1985 2025 Today
  • 12. Bring on the revolution? We are at the beginning of another technological revolution, this time with generative AI — models that can produce text, images, and more. How to Avoid the Ethical Nightmares of Emerging Technology (hbr.org) Reid Blackman, CEO of Virtue, a digital ethical risk consultancy
  • 13. Current search behavior – MARC Grocery store Marc Jacobs fashion Library of Congress MARC
  • 14. Current search behavior – MARC Grocery store Marc Jacobs fashion Library of Congress MARC Definitions from Oxford Languages
  • 15. Current search behavior – MARC Grocery store Marc Jacobs fashion Library of Congress MARC
  • 16. AI Chat #1 How do I ensure best practices for reparative descriptions are met? ✓ Not bad ✓ Needs copy editing ✓ Needs professional review
  • 17. AI Chat #2A What is needed for a high quality MARC record? ✓ Not as good as #1 ✓ Outdated information ✓ Needs professional review
  • 18. AI Chat #2A What is needed for a high quality MARC record? ✓ Not as good as #1 ✓ Outdated information ✓ Needs professional review
  • 19. AI Chat #2A What is needed for a high quality MARC record? ✓ Not as good as #1 ✓ Outdated information ✓ Needs professional review
  • 20. AI Chat #2B What is needed for a high quality MARC record? ✓ Not as good as #2A ✓ Didn’t answer the question
  • 21. More on the way While generative AI has our attention right now, other technologies…promise to be just as disruptive. Quantum computing will make today’s data crunching look like kindergarteners counting on their fingers. Blockchain technologies are being developed well beyond the narrow application of cryptocurrency. Augmented and virtual reality, robotics, gene editing, and too many others to discuss in detail also have the potential to reshape the world for good or ill. How to Avoid the Ethical Nightmares of Emerging Technology (hbr.org) Reid Blackman, CEO of Virtue, a digital ethical risk consultancy
  • 22. conclusion insert scary music here no not really, it’s all good
  • 23. The importance of metadata professionals continued quality is key inventory cataloging purchasing selling borrowing circulating registering discovering licensing
  • 24. The technology of 1971 WorldCat Arcade video game Cell network @ Address with @ https://en.wikipedia.org/wiki/1971_in_science
  • 25. Understanding MARC Bibliographic: Machine-Readable Cataloging (loc.gov) Photo by Centre for Ageing Better on Unsplash
  • 26. Image by OpenClipart-Vectors from Pixabay Solar system space travel universe - Free Stock Illustrations | Creazilla
  • 27. The importance of metadata professionals continued =
  • 28. Let’s not forget that there is no day like today. "Multiple colored pencils 07.jpg from Wikimedia Commons by Jonatan Svensson Glad, CC-BY-SA 4.0"