A new not-for-profit organisation founded in 2014 (led by Miranda McKearney formerly of The Reading Agency)
Empathy Lab’s vision Read stories Build empathy Make a better world
Spark Talk: Guerrilla Professional Development #PLA14Amy Koester
This slide deck accompanied my 5-minute Spark Talk at the 2014 PLA Conference, where I talked about the benefits of branching away from paid, top-down "expert" trainings and instead allowing in-house staff to share their own expertise in guerrilla-style training events.
What's the point of author visits? A presentation by the Children's Writers a...TheSocietyofAuthors
A presentation about the benefits of organising an author visit by the Children's Writers and Illustrators Group of the Society of Authors. For schools, teachers and anyone thinking of organising an author visit!
A new not-for-profit organisation founded in 2014 (led by Miranda McKearney formerly of The Reading Agency)
Empathy Lab’s vision Read stories Build empathy Make a better world
Spark Talk: Guerrilla Professional Development #PLA14Amy Koester
This slide deck accompanied my 5-minute Spark Talk at the 2014 PLA Conference, where I talked about the benefits of branching away from paid, top-down "expert" trainings and instead allowing in-house staff to share their own expertise in guerrilla-style training events.
What's the point of author visits? A presentation by the Children's Writers a...TheSocietyofAuthors
A presentation about the benefits of organising an author visit by the Children's Writers and Illustrators Group of the Society of Authors. For schools, teachers and anyone thinking of organising an author visit!
Developmentally Appropriate Programming for Babies & ToddlersAmy Koester
Brooke Newberry and I gave a webinar for Infopeople exploring the developmental milestones of the youngest library patrons and how best to support their development through programming.
The PCEC "1000 X 5" Children's Book Recycling Project is a community literacy initiative whereby free books are provided to families with young children (birth to 5 years) living on the Saanich Peninsula. It is our hope that all young children will have at least 1000 books read to them by the time they are five years-old.
Should publishers sell direct-to-consumer: challenges + opportunitiesDominique Raccah
Direct to consumer is not for every book publisher. As publishers grapple with the decision of direct to consumer, what are the things to consider? What are the needs? What are the advantages? What are the investments that need to be made?
If you choose not to sell direct, what can you do so you are not at a disadvantage? This talk, given at IDPF 2016, discusses some of the pros and cons, the decision-making process, thinking through your value proposition, examples of book publishers selling directly, the data implications, as well as a Sourcebooks case study.
As a member of the first-ever US publishing mission to Cuba, I had the opportunity to attend at speak at the Havana Book Fair. I talked about what the digital transformation has looked like in the U.S. and what that has meant for our industry. Particularly relevant for the Cuban industry right now are what I called the 5 major outcomes of ebooks.
Transformation in Action: Sourcebooks - Digital Book World 2016Dominique Raccah
A case study presented at Digital Book World on the transformations Sourcebooks and the industry have experienced and where we are headed with regard to personalized content, new business models, and the tools and tactics we use to create change.
Developmentally Appropriate Programming for Babies & ToddlersAmy Koester
Brooke Newberry and I gave a webinar for Infopeople exploring the developmental milestones of the youngest library patrons and how best to support their development through programming.
The PCEC "1000 X 5" Children's Book Recycling Project is a community literacy initiative whereby free books are provided to families with young children (birth to 5 years) living on the Saanich Peninsula. It is our hope that all young children will have at least 1000 books read to them by the time they are five years-old.
Should publishers sell direct-to-consumer: challenges + opportunitiesDominique Raccah
Direct to consumer is not for every book publisher. As publishers grapple with the decision of direct to consumer, what are the things to consider? What are the needs? What are the advantages? What are the investments that need to be made?
If you choose not to sell direct, what can you do so you are not at a disadvantage? This talk, given at IDPF 2016, discusses some of the pros and cons, the decision-making process, thinking through your value proposition, examples of book publishers selling directly, the data implications, as well as a Sourcebooks case study.
As a member of the first-ever US publishing mission to Cuba, I had the opportunity to attend at speak at the Havana Book Fair. I talked about what the digital transformation has looked like in the U.S. and what that has meant for our industry. Particularly relevant for the Cuban industry right now are what I called the 5 major outcomes of ebooks.
Transformation in Action: Sourcebooks - Digital Book World 2016Dominique Raccah
A case study presented at Digital Book World on the transformations Sourcebooks and the industry have experienced and where we are headed with regard to personalized content, new business models, and the tools and tactics we use to create change.
Bologna toc 2013 changing world of children's books finalDominique Raccah
The Changing World of Children's Books 2013 was a keynote given by Dominique Raccah at the Tools of Change Bologna 2013 Conference which took place at the Bologna Children's Book Fair #BCBF13
Through the Looking Glass: The Past, Present and Future of Children's Publish...Dominique Raccah
At Digital Book World 2016, as part of the Launch Kids pre-conference day, I spoke about what we've seen in children's publishing in the last 5 years and where we could be headed. The evolution of digital, content as a driver, and the development of Put Me In The Story, which is adding significant revenue to author and book brands.
Sarina M. Bower, Library Assistant, Jersey Shore Public Library, Jersey Shore, PA (Population served: 5,694)
Big Talk From Small Libraries 2023
February 24, 2023
http://nlcblogs.nebraska.gov/bigtalk
Random House Case Study - WOMMA, School of WOM PresentationAffinitive
Presentation at School of WOM event in Chicago, May 2011. Random House | The Building Blocks of a Successful WOM Platform Through its "Random Buzzers" online community platform, Random House is facilitating conversations between the publisher, authors, and Millennial readers. In this session, you'll not only learn the mechanics behind this program (2010 Gold WOMMY Award Winner), but also find answers to questions like; How do I best utilize a 'Give to Get' philosophy to drive WOM? How can I sell that concept internally? How can brands act cross-functionally to maximize consumer experience and program ROI? How do I employ segmentation strategies to optimize engagement? What are optimal content development and frequency strategies? How important are engagement incentives? How can I report on and measure online and offline WOM?
EAC273For your second blog assignment, you will choose a childre.docxjacksnathalie
EAC273
For your second blog assignment, you will choose a children's book and one online interactive content from ages 6-9 or 9-12 to evaluate applying the criteria set out by Anti-Defamation League "Evaluating Children Books" website and opinions by Nicolette Jones and Kate Wilson. While you may choose your own book, here are some suggestions if you are stuck:
Children's Book Ages 6-9
Captain Underpants /app on iTunes / game website
Ivy and Bean /website
Children's Books Ages 9-12
Diary of a Wimpy Kid / Wimpy Kid Club
Ever After High: The Unfairest of Them All / website
39 Clues: The Midnight Ride / website
Percy Jackson and the Olympians: The Lightning Thief / website
Please note that you are not expected to read the whole book. The links in the title above bring you to Google Play where you can read a free sample and purchase the book at a reasonable price. You should read at least the first three chapters to get an general idea about the story, character, themes, setting, etc. The links following the titles bring you to interactive online content to be evaluated as part of your assignment.
The medium in which you will present your evaluation will be either an infographic, or an educational video. Resources are available online in the attached links to help you fulfill the requirements. As well, you need to be aware and responsible for ensuring the legalities and use of digital mediums. To learn, read up on Seneca's Introduction to Digital Citizenship Page.
To help you succeed in this project, the college has provided the Sandbox, a space for you to use equipment, software and people to help you. Book early so that you can get your project done on time. If you need some assistance in the production, contact [email protected] (You'll have to cut and paste the e-mail).
This can be a very overwhelming project, so you may work in groups of two or if you prefer you can work alone. I recommend that students connect with each other via the Tools menu. Click on the "Send e-mail" link in Tools and choose "All Student Users" to find members with whom you would like to work.
Assignmement Guidelines:
If you are writing your evaluation, please ensure that it meets the following criteria: (individual work only: no pair/group work).
· has at least two points from each section (Story, Characters, Themes, Settings..etc) is addressed from the website Evaluating Children Books - that does not mean the book has to meet that point, it may not - and the articles by Nicolette Jones and Kate Wilson for the interactive content.
(i copied the information of these 3 points at below)
· ensure that the book meets the age range
· is in essay format, approximate 650-750 words (introduction with thesis, development, conclusion)
· contains examples from the reading and online content to support conclusion about the book
· documentation of source in-text MLA Style and a Works Cited at the end
Evaluating Children's Books
Before selecting a book for children review its ...
Interactive Story Telling Workshop : YMCA CLUB Ilaxi Patel
Conducted Interactive Story Telling Session (by Ilaxi Patel, Author of Guardian of Angels and Editor, Kidsfreesouls) held at YMCA Club (YMCA International Centre) on International Children’s Book Day on Hans Christian Andersen Birthday, 2nd April.
Inspired love for reading and cultivating reading habits making the kids dive into the imagination World.
More on this on Ed Blog:
http://www.kidsfreesouls.com/interactive-story-telling-ymca-international-centre-club-super-fun-children/
There's a new educational movement that uses social media platforms and personality profiles to enable youths anywhere to design their own educational program and network directly with experts mentors--check this out!
Кachak: Reading as a tool of children's development from 6 monthsZoryana Kulyk
Reading as a tool of children's development
from 6 months:
project "All of Ukraine Reads to Kids"
Tetyana Kachak, candidate of Philology, Associate Professor of Precarpathian National University named after V.Stefanyk, member of the Ukrainian Research Center of Children’s and Youth Literature
Presentation on the Future of the Book,
The Amplified Author and the Local Unlibrary
by Chris Meade,
Director of if:book (London)
the think and do tank exploring the future of the book in the digital age
How ebooks Have Changed the Print Book Marketplace
Jonathan Nowell heads Nielsen Book. Their Bookscan service tracks sales of books and ebooks in the US, the UK, and other markets around the world.
In this presentation, Nowell will look back over a decade or more of Nielsen book sales data to tell us how the print world has changed. It is accepted fact now that ebooks work commercially for narrative books, but not so well for reference and illustrated books. What that means by category is the focus of Nowell's presentation. He will tell us both how the proportion of print and ebook sales break down in various categories, but also will show how the share of printed books has changed across categories as ebooks have taken hold in the marketplace. The data from Nowell will indicate to us what bookstores might look like in the future as the mainstay sales of bestselling authors move increasingly to digital.
Founder of Children’s Tech Review and host of the Dust or Magic Institute, Warren Buckleitner knows the ins and outs of children’s apps, ebooks, and digital games. Children’s Tech Review offers some of the best and highest quality ongoing trends reporting in the children's digital app space. Warren will explain what works and what’s next in children’s digital technology.
PlayCollective is a global research and strategy group focused on the impact of changing media and technology on education and entertainment for children and families. For the last two years, PlayCollective has also partnered with Digital Book World to track the growth of e-reading among families with children ages 2-13 and parents’ increasing belief in the beneficial power of ebooks. Join David Kleeman, PlayVangelist for PlayCollective, to get some insight on how parents', teachers', and kids' attitudes toward digital media are changing and what today's brands and tech companies are integrating into their products and content for both the home and the classroom.
In this presentation at Launch Kids, Jonathan Nowell of Nielsen Book will examine the data his company has developed about the habits and preferences of younger readers and children's book buyers. He will offer insight about the consumption habits of younger readers with some thoughtful speculation about how children's book buying is changing over time (across formats and channels) and why young people today continue to remain attached to the printed book.
The growth of digital devices, digital reading, and online purchasing is opening up new opportunities for publishers around the world, and this is particularly true in the classroom environment. Shane Armstrong, Executive Vice President of Scholastic Corporation and President of International Growth Markets, will present an overview of Scholastic’s big plans for global educational publishing, especially in the core areas of math and reading. He’ll talk about new opportunities with assessment, how ancillary products support Scholastic’s goals, and how trade pubs can take advantage of an increasingly global (and increasingly digital) education market.
Nielsen regularly tracks the children’s book consumer market through its BookScan data and on-going consumer surveys. In this presentation, they’ll look at trends in book buying behaviors among parents and kids – and help publishers understand what that means for the future of both print and digital children’s book sales.
These publishers share details about their newly launched products, partnerships, imprints and ventures. Both relatively new and long established children’s publishers will discuss how they’ve built their companies and retooled their strategies for a more digital future.
Publishers are following their customers into mobile as handheld devices take over, developing new strategies to extend print and digital products into the mobile space. This panel will review the latest data about mobile usage among kids and will discuss the impact of mobile on how children’s book consumers find, buy, and interact with books and book-related content.
SARAH MLYNOWSKI is the author of nineteen books for tweens, teens and adults, including the upcoming DON’T EVEN THINK ABOUT IT from Random House, theWhatever After series from Scholastic, TEN THINGS WE DID (AND PROBABLY SHOULDN’T HAVE) from HarperCollins, SEE JANE WRITE: A GIRL’S GUIDE TO WRITING CHICK LIT from Quirk and MILKRUN from Harlequin. Her books have more than 3 million copies in print, and have been translated into twenty-seven languages and optioned to Hollywood. Sarah started her career in the marketing department of Harlequin, and has embraced every sort of social media tool – from her own website to Instagram, Wattpad, Facebook, Twitter, Pinterest, Goodreads, Google Plus, and even, once upon a time, MySpace. You can visit her at http://www.sarahm.com or find her at @SarahMlynowski.
Insight Strategy Group provides research and consulting services to big brands and media companies. CEO Stacey Matthias will take a look at general kids' digital media trends and how books fit into larger digital ecosystem. She'll look at how, when, where kids are consuming their books, games, movies, and video; and she’ll examine how child development impacts media consumption at each stage, and the role of books at each level.
Eric Huang, formerly at Disney, Penguin, and Mind Candy, now works with all manner of kids' brand owners and creators of IP – from publishers to broadcasters to museums and film studios – helping them build forward-thinking digital strategies and multi-format/multi-media approaches to brand development. Eric has seen licensing, franchising, and brand development from all angles, and he will help book publishers better understand both the business of buying licenses to publish books and the business of selling licenses to make product from powerful book brands.
Reaching a Global Audience of Readers -- Presented by Allen Lau, CEO and Co-Founder, Wattpad
At Publishers Launch Frankfurt, Frankfurt Book Fair, 8 October 2013
Wattpad has a fast-growing user base of over 15 million members, including readers and emerging writers from the English-speaking world as well as from Spain, Mexico, Germany, the Philippines, Vietnam, the BRIC countries, Singapore, Saudi Arabia, and elsewhere around the globe. Wattpad will describe how some pioneering publishers are using the Wattpad platform as a marketing tool: building author-reader connections, publishing original short stories and prequels within existing series, and creating direct relationships with an increasingly global audience that buys their ebooks. And they'll point to the major markets where their user base is growing quickly, like Germany.
Digital Publishing in the Developing World -- Presented by Octavio Kulesz, Director, Editorial Teseo - Alliance Lab
At Publishers Launch Frankfurt, Frankfurt Book Fair, 8 October 2013
Octavio Kulesz studies the world’s emerging markets: China, India, Russia, Africa, and Latin America. In this quick summary, he will tell us what we can expect to see as they develop into real ebook markets in the near future. How do local players and cultural differences change the game for publishers hoping to find new readers? Where can we expect to see the biggest breakthroughs soonest? How should publishers approach new business partnerships in these markets?
Data-Driven Publishing: Using Big Data and smart analysis to make better decisions across the business -- Presented by Ken Brooks, Senior Vice President, Global Supply Chain Management, McGraw-Hill
At Publishers Launch Frankfurt, Frankfurt Book Fair, 8 October 2013
With more data from more internal and external sources available to publishers than ever before, and with ever-more powerful tools and service providers to crunch them, it is incumbent on C-level executives to build Big Data capabilities into their organizations. The possibilities, and the imperatives, will be the topic for Ken Brooks, who has held senior management positions at Bantam Doubleday Dell, Simon & Schuster, Barnes & Noble, and Cengage, and is both a master of data and experienced with all kinds of publishing.
Although there are service providers to do Big Data crunching, and any publisher might use them for some challenges, Brooks believes that learning to use available tools routinely will become a necessary skill set in most publishing houses. He says the key is to become more “data-driven” in analysis and decision-making, because data-driven decisions are possible in more ways than ever before and because publishing is particularly amenable to improvement through the skilled use of data.
Brooks also points out that routine Big Data analysis will become increasingly accurate and beneficial over time. He believes it is an emerging competitive tool of great importance and that the companies that get it soonest will gain great advantage. In this presentation, he will give publishers ideas about how to use Big Data across their enterprise: marketing, editorial, operations, and finance.
Hachette Book Group has rebuilt their own digital infrastructure in the past several years to leverage the advantages of scale — scale which they believe can be achieved through efficiency as well as through size. Under the leadership of Ken Michaels, President and COO of Hachette and Chair of the Book Industry Study Group, the company is focused on better providing value to authors by investing in services, capabilities, and agility, rather than relying strictly on volume and size.
Benedict Evans of Enders Analysis in London tracks the big companies that manage so much of the environment and ecosystem in which publishers operate. In this presentation, he will review the strategies of Amazon, Apple, Facebook, Google, and Microsoft, with a special focus on the aspects of their activities that affect book publishers. Then Evans will talk about how publishers can best take advantage of the opportunities these companies make available while avoiding the pitfalls of dancing with partners who dwarf the publishing industry—let alone any single player—in size.
In several short years, F+W Media has built its thriving ecommerce business to revenues in the tens of millions. Economies of scale have made this possible. David Nussbaum, Chairman & CEO will share how applying a single strategy to its direct-to-consumer ecommerce business has benefitted even the Company’s narrowest communities through increased efficiencies and shared resources. By focusing on creating best practices to serve its largest six communities and by deploying a centralized service model, two dozen of its smaller sub-communities have achieved greater reach and growing revenues. Hear from Nussbaum and learn how economies of scale make ecommerce success possible for publishing companies of any size.
Linda Leonard and Sonia Nash Gupta will present about teen list destination RandomBuzzers.com. They will talk about the importance of creating content that engages readers and draws in new members as well as how they are evolving and amplifying members' interests while promoting RH titles and authors.
In conjunction with Kristen McLean of Bookigee and leading US children’s book publishers, Bowker has tracked the children’s book consumer market through their ongoing biannual study, Understanding the Children’s Book Consumer in the Digital Age. This consumer survey looks at trends in book discovery, consumption, and buying behaviors among parents, teachers, and kids of all ages. They will reveal the latest data from the study, with special attention paid this year to price sensitivity and value perception across devices and channels, as well as to the adult crossover market for YA titles.
The data presentation will be followed by a panel conversation among the participating publishers. They will discuss the implications of the data for the publishing industry and what children’s book publishers should be doing to continue to reach their audience in the digital age.
9. ―I am excited and proud to be a
debut author with Sourcebooks
new e-initiative that will offer
kids and parents a new way to
connect with a love of reading!‖
̶ Marianne Richmond
10. Strong early user review for the app …
―One of the best apps for
children on the iPad!
Beautiful art and
animations, enjoyable story
and a delightful Put Me In The
Story mode. Very much
recommended!‖
11. Great early press …
As seen in the New York
Times: Children‘s Books Starring
Your Own Children
―‗Put me in the story, Mom!‘
Now you really can.‖—The
Christian Science Monitor
12. Great early press …
Very young children will be
enthralled and delighted by this app
that allows you to quickly and easily
personalize specific picture books so
your child is included in the story.‖
– The Literary Platform
13. Great early press …
―A wonderful tool to aid in the
development of your child‘s language skills
and improves attention span through
interactive reading.‖ – AppDiction
―I had to wrestle my iPad away from the
girls‖ – Barbara Vey, Publishers Weekly,
Beyond Her Book
18. ―We’ve been so pleased with the Put Me In The Story
books that we recommend them to anyone looking
for the perfect children’s gift. The books are a true
keepsake that will be treasured in years to come‖
19. Put Me In The Story
A children’s and adult
personalized books
platform for bestselling
authors and bestselling
books
20. Why is Put Me in the Story News:
• APP and Print — Both Experience and Keepsake
• Bestselling Books — Beloved Stories
• Organized and Developing Platform for Brands and Authors
• Perfect Gift Platform
• Beyond Children’s Books
21. Put Me In The Story–
What’s different:
• Collaboration – not every
personalization is the same
• Creating a virtuous circle that
impacts all 3 parts of the
relationship: the adult, the
child and the book
• Building a first love of reading
• Building a bridge to what to
read next
• Creating our own IP
Here’s one of our users. Bedtime reading, it’s always been an important moment for parents and grandparents.It can be that magic, silent momentwhen you and your child really connect with a book. We believe it can help foster a lifelong love of reading and build a stronger relationship between parent and child, just like books have always done. And what we’ve been working on is exactly that…can we create
But that’s actually not all that’s different.
This is really about the importance of story. These are bestselling books. And their bestelling because people love them. Put me in the story: This is something new… an innovative new personalized children’s book platform that creates personalized books with the child’s name throughout each bestselling story. You can customize a digital book using your child’s name and picture.
Not surprising, this is a captivating and magical experience for any child and an amazing experience for parents. And that’s exactly why We built Put Me In The Story to create greater bonding through and with books, and to change how kids grow with books. We categorized the app in education because we think that it could well have real education outcomes. The goal is to engage kids more deeply with stories that include them as a phase towards being more deeply engaged with books of all kind. By the way, The app is free and comes with a free book. I'd love to hear what your experience is. Let me show you how this worksPlay video here
Great response from authors and agents.
Launched
Creating keepsakes. In an age when digital is ephemeral, we’re creating books that will be treasured forever.
Had a strong Christmas.
Books that really matter
This is coming out of book publishing.
But that’s actually not all that’s different.
Adoption—I wished for youI Believe in You.Books allow us to say the things that we can’t always know how to say. Using personalization as a bridge.
As you can see today, we're at the very beginning of what the book can become. Our first experiences of books come from children’s books and textbooks, but our children will have new and different experiences with books. For them books will be interactive - Content itself will be touchable, social, experiential, smart and deeply personal. Books will become not more mechanical, cold, impersonal but just the opposite. Books will talk to you and help you. Books will be connected and connecting, becoming something quite new that we’re just beginning to understand.
I invite you to join us on Put Me in the Story. All of us, together, are creating a completely new future for the book, for authors, for readers. It’s really time for us to break some of the boundaries that separate us and try to grow some of these new ideas. I hope we’ll have a chance to work together. Thank you.