We secure your future - Xian Janssen Pharmaceutical LtdMaximum Nederland
Define the employer value proposition of Xian-Janssen and develop strategies for internal and external communication of the EVP to raise the employees’ belief in the company’s future developments.
To make Boehringer Ingelheim stand out from the competition as the place to work and present Boehringer Ingelheim’s EVP and unique selling points in an interesting way.
Global Message, Local Meaning - Bristol-Myers SquibbMaximum Nederland
Bristol-Myers Squibb wanted to localize their global employer value proposition for the Greater China market. They hired Maximum Employment Marketing Group to help. Maximum reinterpreted Bristol-Myers Squibb's "Leading Lights" theme to make it applicable to China using photography metaphors. They also built a new careers website with rich media and a custom applicant tracking system to promote the localized employer brand. The new campaign included videos, print ads, and a site where business unit leaders explained why candidates should join them.
1. Federal-Mogul is a global technology supplier that wanted to promote itself to fresh university graduates in China to recruit technology talent.
2. Maximum created an integrated marketing campaign using Federal-Mogul's products in visuals across posters, mailers, and an interactive online game on a dedicated careers website to effectively promote the company.
3. The career website game allowed students to learn about and create images using Federal-Mogul's car parts and technologies, and then apply for jobs on the site.
This document outlines the training and accolades of an individual. They qualified for an incentive plan on a power brand project in India, were a top performer for seven months in sales of that project in India and abroad, and received appreciation for increasing sales of an upcoming project. They also attended several management and personality development programs throughout their career.
Ogilvy & Mather India is a leading advertising agency that is a member of WPP, the largest communications network globally. It has four main departments - client servicing, creative, production, and finance. The client servicing department manages client needs and guides the other departments. The creative department develops advertisements using copywriters and art directors, while the production department ensures ads are produced. Ogilvy & Mather has earned a reputation as India's number one creative agency for ten consecutive years.
JWT is an advertising agency founded in New York in 1864. It has nearly 10,000 employees across over 200 offices in more than 90 countries. The presentation provides details on JWT's history and expansion globally. It then focuses on JWT's operations in India, including its headquarters in Mumbai and offices in major cities. Key leadership and the roles of departments like Creative, Accounts, Media, Art, Copywriting, and Research are outlined.
Jebsen is marketing and distribution leader of premium brands across consumer, industrial, beverage and luxury industry.
Though Jebsen represents numerous of well-known premium brands, Jebsen’s employer brand is unknown.
Maximum developed a Employer Value Proposition (EVP) and proposed an activation campaign to communicate its EVP to retain and attract good caliber candidates to meet its “doublein-five” business goal.
We secure your future - Xian Janssen Pharmaceutical LtdMaximum Nederland
Define the employer value proposition of Xian-Janssen and develop strategies for internal and external communication of the EVP to raise the employees’ belief in the company’s future developments.
To make Boehringer Ingelheim stand out from the competition as the place to work and present Boehringer Ingelheim’s EVP and unique selling points in an interesting way.
Global Message, Local Meaning - Bristol-Myers SquibbMaximum Nederland
Bristol-Myers Squibb wanted to localize their global employer value proposition for the Greater China market. They hired Maximum Employment Marketing Group to help. Maximum reinterpreted Bristol-Myers Squibb's "Leading Lights" theme to make it applicable to China using photography metaphors. They also built a new careers website with rich media and a custom applicant tracking system to promote the localized employer brand. The new campaign included videos, print ads, and a site where business unit leaders explained why candidates should join them.
1. Federal-Mogul is a global technology supplier that wanted to promote itself to fresh university graduates in China to recruit technology talent.
2. Maximum created an integrated marketing campaign using Federal-Mogul's products in visuals across posters, mailers, and an interactive online game on a dedicated careers website to effectively promote the company.
3. The career website game allowed students to learn about and create images using Federal-Mogul's car parts and technologies, and then apply for jobs on the site.
This document outlines the training and accolades of an individual. They qualified for an incentive plan on a power brand project in India, were a top performer for seven months in sales of that project in India and abroad, and received appreciation for increasing sales of an upcoming project. They also attended several management and personality development programs throughout their career.
Ogilvy & Mather India is a leading advertising agency that is a member of WPP, the largest communications network globally. It has four main departments - client servicing, creative, production, and finance. The client servicing department manages client needs and guides the other departments. The creative department develops advertisements using copywriters and art directors, while the production department ensures ads are produced. Ogilvy & Mather has earned a reputation as India's number one creative agency for ten consecutive years.
JWT is an advertising agency founded in New York in 1864. It has nearly 10,000 employees across over 200 offices in more than 90 countries. The presentation provides details on JWT's history and expansion globally. It then focuses on JWT's operations in India, including its headquarters in Mumbai and offices in major cities. Key leadership and the roles of departments like Creative, Accounts, Media, Art, Copywriting, and Research are outlined.
Jebsen is marketing and distribution leader of premium brands across consumer, industrial, beverage and luxury industry.
Though Jebsen represents numerous of well-known premium brands, Jebsen’s employer brand is unknown.
Maximum developed a Employer Value Proposition (EVP) and proposed an activation campaign to communicate its EVP to retain and attract good caliber candidates to meet its “doublein-five” business goal.
Sanjeev Kumar Ranjan has over 3 years of experience in visual merchandising for lifestyle retailers. He currently works as an Executive Visual Merchandiser for Future Lifestyle Fashion Limited-BrandFactory. Previously, he held visual merchandising roles at Kingfisher-FashionBeetas and AllenSolly. He has received awards for his creative visual merchandising work. His responsibilities include managing store promotions, merchandising displays, vendor relationships, and training store staff.
The document discusses workplace branding and employer branding. It describes how global branding companies like GLIMMA help large multinational companies implement branding programs across their many offices and workplaces around the world in a consistent yet locally customized way. GLIMMA provides an example of the workplace branding program it implemented for HSBC across its many countries and offices to reinforce the company values and culture.
Lemuriya is a Advertising Agency giving Media Solutions all under One roof.Our Unique style and perfection is depicted in every work of ours which makes it a Master Piece by itself. Our Hard work and Conceptual Adfilm reaches the Direct Audience of our Client.
The document discusses a design company called The Futur based in California. The Futur is a design company that handles design clients as well as teaches the business of design to creatives. The company The Futur was found for design work.
About Pradhanbros Advertising
Innovation is the only thing that will lead the way to success. Despites the lot of clutter in advertising spaces and mediums we at Pradhanbros are constantly innovation ourselves to provide different and definitive solution to our clients.
At Pradhanbros we are a small team of hungry professionals in advertising & marketing who has expertise in the field of providing effective solution for your brand. And we are on the constant move for pursuit of perfection.
Services Offered:
Advertising Campaigns |-
Digital Campaigns (Web Designing)
Outdoor Hoardings
Direct Marketing (Out of home promotional activities)
Local Media Planning
Infinity Brandcom is the finest out-of-home agency in its class. We offer a 360 degree media solution for Outdoor, Digital, Ambient & BTL across eastern India.
Infinity Brandcom empowers Media Planning & Buying solutions for its clients across Eastern India. We believe in a long lasting and sustainable relationship with our clients and commit ourselves to serve them to the core. Our excellence in the Outdoor and ambient industry justifies our ability to deliver each and every time we are required to do so.
Infinity Brandcom is the alternative to the big impersonal media agencies. Based out in Mumbai and Kolkata, we provide all the benefits of a “big agency” without the “big agency” disadvantages like over-inflated cost, and slow turnaround times.
WELCOME TO EVENTS PLANNING & MARKETING OF ARK BRAND ACTIVATION
Ark Brand Activation is one of the leading full-service event management companies in South India offering professional and personalized services to a host of clients since 2008. The company has evolved into a specialist Promotional event management company.
Ark exploded into the event management scene less than a decade ago, but has been shaping up the entertainment landscape with its impressive clientele, spectacular sets, magnificent shows and never-before-thought-of concepts. Our clients benefit from our in-depth experience & knowledge in a number of industries and businesses. We, as experienced professionals bear the responsibility to ensure every event from start to finish is designed to make you happy. We look into all the aspects that need to be taken care of from the most obvious to the finest details that meet your level of satisfaction.
We look forward to a long-term association with you
Ark started off with just product promotion activities and eventually expanded its capability spectrum to handle concept based ,product launches, Out door media, Dealer Boards, Road shows, corporate events, conferences, seminar arrangements, venue selection, entertainment, celebrity co-ordination and celebrity participation, exhibition stall designing and stall fabrication, award ceremonies, dealer meets, annual general meetings, fun parties, theme based events etc.,
The company offers comprehensive services to ensure everything is taken care from concept to completion well within the budget and deadline. Ark has a professional team with hands-on experience and creative skills to ensure every aspect of the event is handled with finesse. From designing to execution to co-ordination… what you need is what we deliver. Every show conducted by Ark stands a tall testimony to its conceptualization skills, creative execution capabilities, eye for details and the passion to deliver excellence.
Ark is a vertically integrated event management company. Meaning, you get everything under one roof. No outsourcing, no third party dependence. From Promotion to Branding to designing to Fabrication to props to furniture to lighting…. you get everything within your budget. Hence you save your time and money with Ark.
Webinar: Recruiting mal anders? Nutzen Sie Ihren Talent Brand - So geht's.LinkedIn D-A-CH
The webinar discusses how to strengthen a company's talent brand on LinkedIn to attract more candidates. It provides an overview of LinkedIn's recruiting solutions and how its large pool of members makes it a good platform for sourcing talent. The webinar then shares best practices from Boehringer Ingelheim for developing a strong talent brand, including empowering employees to share company content through their social networks in order to amplify the brand's reach and engagement. It also discusses measuring the success of talent brand efforts on LinkedIn through metrics like posts, reach, and followers.
Manivannan Murugan is a dynamic professional with 9 years of experience in eLearning and eMarketing services. He has hands-on expertise in managing and developing 3D content for industries like gaming, automotive, medical, and instructional videos. He is proficient in interacting with international clients, project planning, budgeting, collaboration, and implementing new technologies to build successful solutions.
David Langridge, Fitness First: The Fitness First Rebrand: Cracking the Code ...Edge Global Media Group
Topic: The Fitness First Rebrand : Cracking the Code on Retention
- Identifying human behaviours to redesign member experience
- How to support and enhance the development of member habit in the search of cracking the code on retention
- Discoveries and insight provided throughout the rebrand journey
- Challenges faced by Fitness First and the Leisure industry as a whole
This document discusses communication techniques for creative media production, specifically focusing on advertising. It defines what an advert is and its purpose to promote and sell products. It then lists different mediums where advertising can appear, such as magazines, newspapers, radio, TV, and online. The document goes on to explain the importance of mise-en-scene in advertising, specifically the AIDA principle of attracting Attention, Interest, Desire, and Action from customers. It also discusses the CLAMPS technique involving Costume, Lighting, Actors, Makeup, Props, and Setting. An example chosen advert is briefly mentioned along with its brand, slogan, product, and use of light colors.
The document describes a marketing communications company based in Mumbai, India called Activist Media. It has over 4 years of experience providing below-the-line marketing services across India. The company specializes in experiential marketing and has a dedicated team with experience in campaign execution, planning, and client servicing. It provides various services including on-ground activations, visual merchandising, event management, outdoor advertising, and mobile and digital marketing.
The document outlines the progress made by various departments in setting up a new school over three months. In September, the marketing department finished a billboard design and drafted KPIs while coordinating with HR on staffing. Admission staff training was also completed. In October, the admission office opened and first drafts of academic and administrative KPI plans were made as roadshows on bilingual education began. In November, pre-PR activities in the community started.
Raghav Mathur has over 3 years of experience in marketing. He has an MBA in Marketing and experience launching brands, executing multi-channel marketing campaigns, and managing marketing budgets and field teams. His most recent role was at HCL Avitas, where he launched the brand and led marketing programs across various mediums to drive revenue and footfall.
Diagnose is a tool that helps businesses analyze their strengths and weaknesses in order to improve performance and long-term survival. It uses a recorder to collect data on various business activities and metrics. An analyzer then scores the data and provides a roadmap for improvement. A coaching component provides training and consultations. It connects businesses to a network and community. The goal is to help businesses innovate and strengthen areas like leadership, creativity, knowledge sharing and sustainability.
WHY US?
Our value is helping businesses connect with their people or their customers.
Our communications always have a purpose. To increase awareness. Generate enquiries. Change behaviour. Grow sales. Or win business.
We start with your message. We develop it. We test it. We refine it. Only then do we decide on the best channels to reach your audience.
Then we measure it.
Messages matter. Results count
Youming MA completed an internship project for Danone Early Life Nutrition Trading BV related to developing a business proposal to sell excess baby food capacity in Germany. Despite being new to sourcing, logistics, and supply chain, Youming quickly learned and took on the project with confidence. He showed strong interest in learning about other topics that could help his project and made many cold calls to introduce himself and the project to potential customers. The director coached Youming on managing objectives and time, made introductions to other functions, and felt Youming fulfilled all commercial and technical aspects of the project impressively. He would recommend Youming as a great talent for any organization.
Jaynit Shah_Sales and Marketing ProfessionalJaynit Shah
This document lists key clientele and areas of proficiency for a project. It includes over 50 client names from various industries such as power, engineering, chemicals, automotive, healthcare, food, and pharmaceuticals. The areas of proficiency highlighted are business development, strategic planning, sales and marketing, relationship management, and team management. Skills mentioned include driving sales, strategic planning, identifying new business segments, prospecting and acquiring clients, marketing execution, and relationship building.
Prezentare proiecte INSUS (Training& People Development industry)INSUS Romania
The document discusses creativity and marketing strategy, stating that INSUS does not view marketing as separate pieces but as a holistic process. It provides examples of past creative projects INSUS has worked on for clients in various industries like consumer products, technology, and education. The document also outlines INSUS' DRIVE framework that guides the development and evaluation of creative ideas to ensure they are doable, relevant, insightfull, viral, and engaging.
Amongst the competitive talent pool in the tech industry, how can Baidu attract the brightest developers and software engineering students to attend the company's campus recruitment to become their future talent in an engaging and cost efficient way?
Bristol-Myers Squibb faced challenges for new hires in finding decentralized onboarding resources. Maximum developed a centralized onboarding platform organizing existing materials and initiatives into a single directory. The platform provided welcome messages, advice from employees, stories from first days, and a question forum to ease new hires' introduction. It was organized based on user needs and business units to give a warm welcome and make resources easy to access.
Sanjeev Kumar Ranjan has over 3 years of experience in visual merchandising for lifestyle retailers. He currently works as an Executive Visual Merchandiser for Future Lifestyle Fashion Limited-BrandFactory. Previously, he held visual merchandising roles at Kingfisher-FashionBeetas and AllenSolly. He has received awards for his creative visual merchandising work. His responsibilities include managing store promotions, merchandising displays, vendor relationships, and training store staff.
The document discusses workplace branding and employer branding. It describes how global branding companies like GLIMMA help large multinational companies implement branding programs across their many offices and workplaces around the world in a consistent yet locally customized way. GLIMMA provides an example of the workplace branding program it implemented for HSBC across its many countries and offices to reinforce the company values and culture.
Lemuriya is a Advertising Agency giving Media Solutions all under One roof.Our Unique style and perfection is depicted in every work of ours which makes it a Master Piece by itself. Our Hard work and Conceptual Adfilm reaches the Direct Audience of our Client.
The document discusses a design company called The Futur based in California. The Futur is a design company that handles design clients as well as teaches the business of design to creatives. The company The Futur was found for design work.
About Pradhanbros Advertising
Innovation is the only thing that will lead the way to success. Despites the lot of clutter in advertising spaces and mediums we at Pradhanbros are constantly innovation ourselves to provide different and definitive solution to our clients.
At Pradhanbros we are a small team of hungry professionals in advertising & marketing who has expertise in the field of providing effective solution for your brand. And we are on the constant move for pursuit of perfection.
Services Offered:
Advertising Campaigns |-
Digital Campaigns (Web Designing)
Outdoor Hoardings
Direct Marketing (Out of home promotional activities)
Local Media Planning
Infinity Brandcom is the finest out-of-home agency in its class. We offer a 360 degree media solution for Outdoor, Digital, Ambient & BTL across eastern India.
Infinity Brandcom empowers Media Planning & Buying solutions for its clients across Eastern India. We believe in a long lasting and sustainable relationship with our clients and commit ourselves to serve them to the core. Our excellence in the Outdoor and ambient industry justifies our ability to deliver each and every time we are required to do so.
Infinity Brandcom is the alternative to the big impersonal media agencies. Based out in Mumbai and Kolkata, we provide all the benefits of a “big agency” without the “big agency” disadvantages like over-inflated cost, and slow turnaround times.
WELCOME TO EVENTS PLANNING & MARKETING OF ARK BRAND ACTIVATION
Ark Brand Activation is one of the leading full-service event management companies in South India offering professional and personalized services to a host of clients since 2008. The company has evolved into a specialist Promotional event management company.
Ark exploded into the event management scene less than a decade ago, but has been shaping up the entertainment landscape with its impressive clientele, spectacular sets, magnificent shows and never-before-thought-of concepts. Our clients benefit from our in-depth experience & knowledge in a number of industries and businesses. We, as experienced professionals bear the responsibility to ensure every event from start to finish is designed to make you happy. We look into all the aspects that need to be taken care of from the most obvious to the finest details that meet your level of satisfaction.
We look forward to a long-term association with you
Ark started off with just product promotion activities and eventually expanded its capability spectrum to handle concept based ,product launches, Out door media, Dealer Boards, Road shows, corporate events, conferences, seminar arrangements, venue selection, entertainment, celebrity co-ordination and celebrity participation, exhibition stall designing and stall fabrication, award ceremonies, dealer meets, annual general meetings, fun parties, theme based events etc.,
The company offers comprehensive services to ensure everything is taken care from concept to completion well within the budget and deadline. Ark has a professional team with hands-on experience and creative skills to ensure every aspect of the event is handled with finesse. From designing to execution to co-ordination… what you need is what we deliver. Every show conducted by Ark stands a tall testimony to its conceptualization skills, creative execution capabilities, eye for details and the passion to deliver excellence.
Ark is a vertically integrated event management company. Meaning, you get everything under one roof. No outsourcing, no third party dependence. From Promotion to Branding to designing to Fabrication to props to furniture to lighting…. you get everything within your budget. Hence you save your time and money with Ark.
Webinar: Recruiting mal anders? Nutzen Sie Ihren Talent Brand - So geht's.LinkedIn D-A-CH
The webinar discusses how to strengthen a company's talent brand on LinkedIn to attract more candidates. It provides an overview of LinkedIn's recruiting solutions and how its large pool of members makes it a good platform for sourcing talent. The webinar then shares best practices from Boehringer Ingelheim for developing a strong talent brand, including empowering employees to share company content through their social networks in order to amplify the brand's reach and engagement. It also discusses measuring the success of talent brand efforts on LinkedIn through metrics like posts, reach, and followers.
Manivannan Murugan is a dynamic professional with 9 years of experience in eLearning and eMarketing services. He has hands-on expertise in managing and developing 3D content for industries like gaming, automotive, medical, and instructional videos. He is proficient in interacting with international clients, project planning, budgeting, collaboration, and implementing new technologies to build successful solutions.
David Langridge, Fitness First: The Fitness First Rebrand: Cracking the Code ...Edge Global Media Group
Topic: The Fitness First Rebrand : Cracking the Code on Retention
- Identifying human behaviours to redesign member experience
- How to support and enhance the development of member habit in the search of cracking the code on retention
- Discoveries and insight provided throughout the rebrand journey
- Challenges faced by Fitness First and the Leisure industry as a whole
This document discusses communication techniques for creative media production, specifically focusing on advertising. It defines what an advert is and its purpose to promote and sell products. It then lists different mediums where advertising can appear, such as magazines, newspapers, radio, TV, and online. The document goes on to explain the importance of mise-en-scene in advertising, specifically the AIDA principle of attracting Attention, Interest, Desire, and Action from customers. It also discusses the CLAMPS technique involving Costume, Lighting, Actors, Makeup, Props, and Setting. An example chosen advert is briefly mentioned along with its brand, slogan, product, and use of light colors.
The document describes a marketing communications company based in Mumbai, India called Activist Media. It has over 4 years of experience providing below-the-line marketing services across India. The company specializes in experiential marketing and has a dedicated team with experience in campaign execution, planning, and client servicing. It provides various services including on-ground activations, visual merchandising, event management, outdoor advertising, and mobile and digital marketing.
The document outlines the progress made by various departments in setting up a new school over three months. In September, the marketing department finished a billboard design and drafted KPIs while coordinating with HR on staffing. Admission staff training was also completed. In October, the admission office opened and first drafts of academic and administrative KPI plans were made as roadshows on bilingual education began. In November, pre-PR activities in the community started.
Raghav Mathur has over 3 years of experience in marketing. He has an MBA in Marketing and experience launching brands, executing multi-channel marketing campaigns, and managing marketing budgets and field teams. His most recent role was at HCL Avitas, where he launched the brand and led marketing programs across various mediums to drive revenue and footfall.
Diagnose is a tool that helps businesses analyze their strengths and weaknesses in order to improve performance and long-term survival. It uses a recorder to collect data on various business activities and metrics. An analyzer then scores the data and provides a roadmap for improvement. A coaching component provides training and consultations. It connects businesses to a network and community. The goal is to help businesses innovate and strengthen areas like leadership, creativity, knowledge sharing and sustainability.
WHY US?
Our value is helping businesses connect with their people or their customers.
Our communications always have a purpose. To increase awareness. Generate enquiries. Change behaviour. Grow sales. Or win business.
We start with your message. We develop it. We test it. We refine it. Only then do we decide on the best channels to reach your audience.
Then we measure it.
Messages matter. Results count
Youming MA completed an internship project for Danone Early Life Nutrition Trading BV related to developing a business proposal to sell excess baby food capacity in Germany. Despite being new to sourcing, logistics, and supply chain, Youming quickly learned and took on the project with confidence. He showed strong interest in learning about other topics that could help his project and made many cold calls to introduce himself and the project to potential customers. The director coached Youming on managing objectives and time, made introductions to other functions, and felt Youming fulfilled all commercial and technical aspects of the project impressively. He would recommend Youming as a great talent for any organization.
Jaynit Shah_Sales and Marketing ProfessionalJaynit Shah
This document lists key clientele and areas of proficiency for a project. It includes over 50 client names from various industries such as power, engineering, chemicals, automotive, healthcare, food, and pharmaceuticals. The areas of proficiency highlighted are business development, strategic planning, sales and marketing, relationship management, and team management. Skills mentioned include driving sales, strategic planning, identifying new business segments, prospecting and acquiring clients, marketing execution, and relationship building.
Prezentare proiecte INSUS (Training& People Development industry)INSUS Romania
The document discusses creativity and marketing strategy, stating that INSUS does not view marketing as separate pieces but as a holistic process. It provides examples of past creative projects INSUS has worked on for clients in various industries like consumer products, technology, and education. The document also outlines INSUS' DRIVE framework that guides the development and evaluation of creative ideas to ensure they are doable, relevant, insightfull, viral, and engaging.
Amongst the competitive talent pool in the tech industry, how can Baidu attract the brightest developers and software engineering students to attend the company's campus recruitment to become their future talent in an engaging and cost efficient way?
Bristol-Myers Squibb faced challenges for new hires in finding decentralized onboarding resources. Maximum developed a centralized onboarding platform organizing existing materials and initiatives into a single directory. The platform provided welcome messages, advice from employees, stories from first days, and a question forum to ease new hires' introduction. It was organized based on user needs and business units to give a warm welcome and make resources easy to access.
YUM! Brands is the world’s leading restaurant company with restaurant brands such as KFC, Pizza Hut and Taco Bell.
However, their existing website was developed many years ago and hasn’t been updated since – so it’s old news. It no longer meets the requirements in terms of design, content and user experience.
Th brief: Update YUM! Brands’ career website to meet applicants’ standards in terms of design, content and user friendliness.
Deloitte wanted to continue their message that joining them is the best start to graduates' careers. They hired Maximum Employment Marketing Group to develop a graduate recruitment campaign for China. Maximum created a campaign centered around a dance theme, comparing career development to learning different dance moves. They used this theme across print, outdoor, and online materials as well as campus presentations. The dance theme was used to represent Deloitte's training, mentoring, and respectful culture. The campaign helped communicate Deloitte's messages and offerings to targeted students.
Starbucks hired Maximum Employment Marketing Group to localize and implement Starbucks' new employer value proposition and employer branding campaign in China. Maximum developed localized toolkits for store recruitment, campus recruitment, and new partner onboarding. These included application forms in stores, online banners, and onboarding packages for new employees with welcome letters, partner bags, and customized mugs. The goal was to better promote Starbucks' employment opportunities and culture to the China market.
Oystercatchers Club Takeaway: Shaping the new brand/agency model Oystercatchers
Kimberly-Clark reshapes marketing to fit a digital world. Diageo scraps its marketing innovation unit and hands control of testing new media and digital strategies to brand teams. P&G abolishes marketing directors, changing the title to brand director as it ups its focus on brand building… Just three global giants tackling the challenge of transforming marketing models in a time of unprecedented pace of change – and one where customer experience is king.
We believe that understanding and harnessing new marketing models will deliver unprecedented opportunities for brands, agencies and customers alike.
So, for insights and inspiration, we have gathered together highly-respected leadership for our next Club event. Joining me on stage are four outstanding individuals from the client and agency world who are driving model change:
• Philip Gladman: Marketing and Innovation Director Africa, Diageo, innovator behind Diageo’s much-admired global new partnership model
• Ian Armstrong: Global Marketing Communications Director, Jaguar, successfully tapping into and developing a parent-owned agency to create marketing efficiency while enhancing creative output for the brand
• Abi Comber: Head of Marketing, British Airways, who has led the flag-carrier’s brand back into public favour with a new model placing the customer at its heart
• Ben Fennell: CEO, BBH, considered one of the most innovative and accomplished global business leaders today
Dream Hub Enterprises is a locally owned company established by five Far Eastern University students to produce a new type of security device called Instratech. The document outlines the company's type of business as a limited partnership, management structure, marketing and financial plans, jobs and responsibilities. It aims to provide quality security products at affordable prices and gain customers' trust in the National Capital Region of the Philippines.
9 Solutions is India’s leading strategy and brand insights firm. With proven expertise and global experience, 39 Solutions partners with clients and works closely with them to create success stories.
We help a business to grow, create a strong brand, manage risk and create sustainable strategic advantages. We believe in winning together: With You. For Success.
39 Solutions is India’s leading strategy and brand insights firm. With proven expertise and global experience, 39 Solutions partners with clients and works closely with them to create success stories.
We help a business to grow, create a strong brand, manage risk and create sustainable strategic advantages. We believe in winning together: With You. For Success.
For More:http://39solutions.com/
Dive into rich data from Facebook, Twitter and LinkedIn to discover how employers engage with students and graduates in Singapore. We share cross industry insights, providing knowledge and inspiration, enabling you to improve your social recruitment efforts. Understand how the Social Recruitment Monitor empowers graduate recruiters to set and measure clear KPI's and benchmark against other competitors.
Session 6: Using Marketing Tactics for L&D Success (Yvonne Chen of Udemy for ...Udemy for Business
Once you have your L&D program ready, how do you get people to show up? Simple marketing tactics can be the reason your programs succeed or fall by the wayside. Hear from Udemy for Business' Sr. Director of Marketing, Yvonne Chen, and Intel's Director of Digital Platform for Learning, Tim Quinlan, on how to think like a marketer to boost learning adoption across your learning programs and ultimately develop lifelong learning fans.
Operation MVB. What does it take to craft a 'minimum viable brand' as a healt...think moto GmbH
What is branding all about? What are the benefits of a brand for consumers and companies? How should healthcare start-up approach branding? What is vital, what is less important?
Presentation of Carsten Totz, Strategy Director at think moto GmbH Berlin, presented during M.E.S.H. Camp (Medical Entrepreneur Start-Up Hospital Camp) Berlin, September 2014.
The document profiles several corporate communication managers and marketing executives, describing their roles and accomplishments. It discusses how they have helped build brands, increase visibility, implement strategic plans, strengthen channel relationships, and drive growth for their respective companies through public relations, marketing communications, and other initiatives.
Ng Soo Chien has over 10 years of experience in marketing roles within the cosmetics industry. She has a proven track record of using strategic analysis to drive market success and has strong skills in social media marketing, budgeting, and identifying new opportunities. Her areas of expertise include trade marketing, strategic planning, customer relationships, and program management. She is fluent in English and Malay.
Yeshima Singh has over 10 years of experience in marketing and business development roles, managing key accounts and vendor partnerships for companies in the IT, pharmaceutical, and FMCG industries. She has a proven track record of developing strategic marketing campaigns, planning and executing events and product launches, and measuring ROI to improve sales performance and brand awareness. Yeshima holds an MBA in Marketing and International Business and is currently a Channel Marketer at Aptec managing a portfolio of major technology vendors in the GCC region.
The document provides an overview of employer branding services, including developing an Employee Value Proposition (EVP) and managing an employer brand to attract, retain, and engage employees. It discusses how strong employer brands can recruit better candidates, improve engagement, and enhance reputation. The company offers end-to-end consulting, workshops, and audits to help clients define their EVP, develop branding strategies, and evaluate their employment experience.
Best Profile is a company which operates in Portugal, Angola and Mozambique, whose core business is the provision of Business Development and Outsourcing services through a set of effective and innovative solutions that ensure the achievement of its partners objectives and thereby increasing their business and financial performance.
Similar to Pursue Excellence - Boehringer Ingelheim (20)
2015 Social Recruitment Management Benchmarking SurveyMaximum Nederland
We asked 125 employers from around the world that make use of social media for employer branding and recruitment questions on their objectives, channels used, management, measurement and their challenges. The results of the 2015 Social Recruitment Management Benchmarking Survey are in and have revealed some interesting changes in employers’ social recruitment management in comparison to our 2014 survey.
The Rules Do Apply: Navigating HR ComplianceAggregage
https://www.humanresourcestoday.com/frs/26903483/the-rules-do-apply--navigating-hr-compliance
HR Compliance is like a giant game of whack-a-mole. Once you think your company is compliant with all policies and procedures documented and in place, there’s a new or amended law, regulation, or final rule that pops up landing you back at ‘start.’ There are shifts, interpretations, and balancing acts to understanding compliance changes. Keeping up is not easy and it’s very time consuming.
This is a particular pain point for small HR departments, or HR departments of 1, that lack compliance teams and in-house labor attorneys. So, what do you do?
The goal of this webinar is to make you smarter in knowing what you should be focused on and the questions you should be asking. It will also provide you with resources for making compliance more manageable.
Objectives:
• Understand the regulatory landscape, including labor laws at the local, state, and federal levels
• Best practices for developing, implementing, and maintaining effective compliance programs
• Resources and strategies for staying informed about changes to labor laws, regulations, and compliance requirements