The document discusses promotional methods for a new magazine by an established publisher and through telemarketing. It recommends advertising the new magazine through similar publications by Bauer Media Group to leverage their audiences. It also suggests advertising in entertainment-focused newspapers rather than political ones. Finally, it proposes online ads targeted through users' cookies, TV ads highlighting the magazine's content, and radio ads on stations with similar audiences.

1. PROMOTIONAL METHODS

2. ESTABLISHED PUBLISHERS
• As I have previously stated, I aim for my magazine to be published by Bauer Media
Group so I could use their previous, well established publications that are similar to my
magazine such as Q magazine and Kerrang to advertise my own magazine, this would be
beneficial as potential readers could be also reading those magazines such as
individualists or music lovers.
• Another publication that could house my advertisements could potentially be
newspapers, newspapers have a large amount of advertisements and often a variety of
readers. However if using this method I must take into account what type of newspaper
to put it in to appeal to a greater audience. I feel strong political newspapers would not
benefit my magazine so I am most likely to adopt for more entertainment based papers
such as the metro.

3. TELE MARKETING
• TV is a large aspect of past times for people in the modern day, along with other
technology based appliance such as iphones, radio or computers. Due to this I feel
having my magazine advertised online would gain a lot of publicity. For example ads
on the side of web pages that have been placed from research from a users cookies
could allow me to find a large amount of potential readers. TV ads that emphasise
the magazines content and tone could also helped this . Radio, a major factor in
music listening could also be highly useful for advertisement with an ad being
broadcast on stations with listeners of the same taste.