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1 of 17
Digitalize every thing. 
A disruptive perspective on the Internet of Things. 
Stefan Zanetti, Founder and CEO 
© 2014, qipp ag – an ETH Zurich Spin-off.
2 
It's Official:
3 
The Internet Of Things Takes Over Big 
Data As The Most Hyped Technology. 
Forbes, 8/18/2014
4 
99.4% 
of all things are not connected today 
(according to Cisco, 2013)
Get to know 
& Archive 
© 2014, qipp ag 
What they are all seeking for 
Problem 
Upselling 
potential 
5-7x 
Co-creation & 
interaction 
potential 
>50% 
Support 
potential 
>80% 
Buy & 
Benefit 
Use & 
Extend 
Co-create & 
Share 
Wish & 
Save for 
Hand over 
& Sell 
Maintain & 
Repair 
Protect 
& Safe
© 2014, qipp ag
© 2014, qipp ag
© 2014, qipp ag
© 2014, qipp ag
© 2014, qipp ag
© 2014, qipp ag
The way we go: powerful thing-service engine, some own front-ends, and an 
API allowing partners to generate business models for their own industries. 
… 
© 2014, qipp ag 
Partner-verticals 
FMCG 
supercharger 
... 
... 
Horizontal 2C client 
qipps horizonal thing-service engine 
... 
FMCG 
supercharger 
SAFETYbox 
UNIshare 
BRAND 
care 
BRANDcare 
API API API API API API API API
16 
Those who sow identity 
will reap interaction.
e: stefan@qipp.com 
t: weareqipp 
Thank you!

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ProgrammablaWeb's Innovation Showcase: Stefan Zanetti, Founder/CEO, QIPP

  • 1. Digitalize every thing. A disruptive perspective on the Internet of Things. Stefan Zanetti, Founder and CEO © 2014, qipp ag – an ETH Zurich Spin-off.
  • 3. 3 The Internet Of Things Takes Over Big Data As The Most Hyped Technology. Forbes, 8/18/2014
  • 4. 4 99.4% of all things are not connected today (according to Cisco, 2013)
  • 5.
  • 6.
  • 7.
  • 8. Get to know & Archive © 2014, qipp ag What they are all seeking for Problem Upselling potential 5-7x Co-creation & interaction potential >50% Support potential >80% Buy & Benefit Use & Extend Co-create & Share Wish & Save for Hand over & Sell Maintain & Repair Protect & Safe
  • 15. The way we go: powerful thing-service engine, some own front-ends, and an API allowing partners to generate business models for their own industries. … © 2014, qipp ag Partner-verticals FMCG supercharger ... ... Horizontal 2C client qipps horizonal thing-service engine ... FMCG supercharger SAFETYbox UNIshare BRAND care BRANDcare API API API API API API API API
  • 16. 16 Those who sow identity will reap interaction.
  • 17. e: stefan@qipp.com t: weareqipp Thank you!