The document discusses Credly, a company that helps people connect to professional opportunities through portable verified achievement data. It summarizes Credly's growth in 2019, with organizations, badge templates, badges issued, and users all growing significantly. It also outlines Credly's approach of structuring and contextualizing achievement data while giving users ownership, and creating opportunities around users' data. The document discusses Credly's integrations, recommendations to drive further engagement, endorsements to recognize external standards, and official transcripts to share achievements.

1. UNLEASH THE WORKFORCE
© 2012-2019 Credly, Inc | Proprietary

2. © 2012-2019 Credly, Inc | Proprietary
Topics
● Growth
● Integrations
● Discovery
● Value
● Opportunities
● Credly Platform

3. © 2012-2019 Credly, Inc | Proprietary
Vision
Credly helps people connect to
professional opportunities with
portable verified achievement data.

4. © 2012-2019 Credly, Inc | Proprietary
Approach
Structure learning and
achievement data while
putting it into context.

5. © 2012-2019 Credly, Inc | Proprietary
Approach
Structure learning and
achievement data while
putting it into context.
Give ownership of learning
and achievement data to
professionals without
sacrificing authenticity.

6. © 2012-2019 Credly, Inc | Proprietary
Approach
Structure learning and
achievement data while
putting it into context.
Give ownership of learning
and achievement data to
professionals without
sacrificing authenticity.
Create a network of
opportunities around earners
based on their learning and
achievement data.

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Growth
A summary of progress in 2019.

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Organizations
73%
Growth YTD in 2019

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Badge Templates
44%
Growth YTD in 2019

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Badges Issued
20%
Growth YTD in 2019

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Users
32%
Growth YTD in 2019

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Integrations
Make issuing and acceptance easy!

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Integrations

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BadgeOS
BadgeOS empowers anyone using
WordPress to use the platform as a
community, engagement, and achievement
recognition environment.

15. © 2012-2019 Credly, Inc | Proprietary
Canvas
The Canvas Learning Management
Platform allows schools to build the digital
learning environment that meets the
unique challenges faced by their
institution. Canvas simplifies teaching,
elevates learning, and eliminates the
headaches of supporting and growing
traditional learning technologies.

16. © 2012-2019 Credly, Inc | Proprietary
Zapier
Zapier gives people internet superpowers
by letting them easily connect and
automate the apps they use. Partners,
including Salesforce, Intuit, Google, and
Dropbox, utilize Zapier to offer their
customers integrations with 1,000+ apps.

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Discovery
Driving earner behaviors and engagement
by showing what’s next.

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Why Discover?
We codenamed our updated UI/UX “Discover" due to the
guiding principle of encouraging discoverability—getting
your earners to discover and pursue more badges.
Work on “Discover” started over 2 years ago with a
simple idea to give earners a better sense of “home.”
We quickly realized that as this platform has grown, so
have the number of actions available to earners. We
needed to patterns and paradigms that align with our
earners objectives.

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Earner Dashboard

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You earned a digital credential…
“So what, now what?”

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Badge Activities
● Share
● Publish
● Labor Market Insights

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Badge Activities
● Share
● Publish
● Labor Market Insights
● Recommendations
● Related Badges
● ...

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Recommendations
Offering additional opportunities to drive value after a
badge has been earned. Categories include:
● Badge
● Education
● Employment
● Information
● Offer
● Participation

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Recommendations: Core Components
● Type
● Name
● URL
● Description

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Recommendations: Analytics

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Related Badges
● Displays related badges in your program
● Prioritizes overlaps in skill tags
● Additional group filtering/prioritization introduced overtime

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Related Badges

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Value
Little things can go a long way.

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Template Attributes

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Template Attributes: Types

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Template Attributes: Types

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Template Attributes: Types

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Template Attributes: Types

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Endorsements
A third-party who uses a documented set of criteria or
standards evaluate a badge. Use-cases:
● Credit Recommendation
● Standards Alignment
● Accreditation
● Continuing Education Unit

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Endorsements
● Leverages the “Authorization” workflow
● Includes a description
● Requires a link to the criteria/standards of the endorsement
● Allows for an active start and end date
● Allows for a description
● Allows for credit hours
● Allows for a Course ID
● Allows for competencies

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Endorsements

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Opportunities
Getting credit where credit is due.

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Official Transcript
The ability to share a verified transcript of your digital
credentials (badges) with an academic institution for
application or Prior Learning Assessments (PLAs). Use-
cases:
● Industry Credentials
● On-the-Job Learning
● Apprenticeships

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Official Transcript
● User initiates the sending of a transcript
● User specifies demographic details
● User specifies transcript destination
● Preview is provided to the user
● Email is sent to the destination with a link to download
● Official transcript is available in a .pdf format including all public badges of the user

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Official Transcript

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Credly
Platform
An eye to the future.

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Credly Platform Timeline

44. UNLEASH THE WORKFORCE
© 2012-2019 Credly, Inc | Proprietary

45. © 2012-2019 Credly, Inc | Proprietary
Organizations
73%
Growth YTD in 2019

46. © 2012-2019 Credly, Inc | Proprietary
Badge Templates
44%
Growth YTD in 2019

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Badges Issued
20%
Growth YTD in 2019

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Users
32%
Growth YTD in 2019