- A product-service system (PSS) is a business model that provides both products and services to deliver functionality, aiming for sustainable consumption and production. - PSS combines products and services and can take different forms from adding a service to a product to creating a service based on a product. - Moving from a product-oriented to a service-oriented society and economy, PSS approaches can help address issues like job losses and increasing quality of life through solutions focused on results or use rather than just ownership of products.

1. SerenaTonus

2. - A product-service system (PSS) is a business model that is aimed at
providing sustainability of both consumption and production
- A product Service-System (PSS) is an integrated combination of products
and services

3. - A product service-system (PSS) is defined as
a system of products, services,
supporting networks and infrastructure
- Product Service-Systems (PSS) is a solution offered for sale
that involves both a product and a
service element, to deliver the required
functionality

4. FROM PRODUCT ORIENTED SOCIETY TO A
SERVICE ORIENTED SOCIETY

5. The quality of life begins to
deteriorate after reached a
certain point.
Rich countries, poor people.
The economy growths, quality
of life decreases.

6. Self realization more important
than material ownership.
Life is more important than job.
Self consciousness is more
important than society
projections.
Slow down lifestyle.

7. Customisation production
HighTechnology availability
Mass production vs Start Ups
Death of Fordism
In 7 years 22 million
manufacturing jobs disappeared

8. Environmental aspects are
likely to receive higher
attention when they are
connected to individual aspects
such as personal health and
customised solutions.
No Escapes.

9. How?

10. ownership
Wong, M. Implementation of innovative product
service-systems in the consumer goods industry. PhD
Thesis,Cambridge University, 2004.
access

11. ownership access

12. ownership access
experience

13. ownership access
experience
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED

14. Add a service
to a product Ownership is
maintained by
company
Product is part
of the service
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED

15. Product + Service
Product & Service
Service + Product
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED
Morelli, N. (School of Architecture and Design, Aalborg
University) Product service-systems, a perspective shift
for designers: a case study –The design of a telecentre.
Des. Stud., January, 2003

16. IPOD
MODERNTAILOR
MAITENANCE
…
Product + Service
Product & Service
Service + Product
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED
VENDING
MACHINES
LEASING
…
TRANSPORT
PAY PERWASH
….

17. Product + Service
Add a service to a
product

18. Ownership is
maintained by
company
Product & Service

19. Product is part of the
service
Service + Product

20. Create a
service based
on a product

21. Create a
product based
on a service

22. South Korea
Issues
Creative destruction: let manufacturing works and old jobs die
Need of services to replace work offer and increase the country
GDP
PSS approach is needed

23. Product + Service
Product & Service
Service + Product
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED
Going back to where we were….

24. Product + Service
Product & Service
Service + Product
PRODUCT
ORIENTED
RESULT
ORIENTED
USE
ORIENTED

25. Building partnerships and
relations along the
product/service chains … is a

28. The system map is a visual description of the service technical
organization: the different actors involved, their mutual links and the
flows of materials, energy, information and money through the system.

32. A PSS is a strategic decision to move from designing and selling physical
products to designing and selling systems of products and services that
together can satisfy the user needs.
Manzini andVezzoli

33. Reduction of material flow and energy consumption, longer product life
cycles, less waste and more efficient use of products.
Creation of collaborative networks, more diverse markets, awareness of
the stakeholder’s roles.
New market opportunities, increased competitiveness, more efficient
operations and strong innovation focus .

34. THANKYOU