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Product Brochure: Latin America Online Payment Methods: Full Year 2017
1. LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
PUBLICATION DATE: JULY 2018
PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-5 TABLE OF CONTENTS I PAGE 6 REPORT-SPECIFIC SAMPLE
CHARTS I PAGE 7 METHODOLOGY I PAGE 8 RELATED REPORTS I PAGE 9 CLIENTS I PAGE 10-11 FREQUENTLY ASKED QUESTIONS
PAGE 12 ORDER FORM I PAGE 13 TERMS AND CONDITIONS
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Latin America Online Payment Methods: Full Year 2017
Report
Online Payment
Latin America
Brazil, Mexico, Argentina, Colombia
English
PDF & PowerPoint
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QUESTIONS
ANSWERED
IN THIS REPORT
Which payment methods do consumers in Latin America’s top markets prefer when buying online?
What is the attitude of online shoppers in Latin America towards payment security?
How is the use of mobile payments developing in this region?
What is the expected ROI for FinTech projects in Latin America compared to other regions?
What are the key trends and developments in online and mobile payments worldwide?
SECONDARY MARKET
RESEARCH
Our reports are exclusively based on secondary market research. Our researchers derive
information and data from a variety of reliable published sources and compile the data into
understandable and easy-to-use formats.
ADVANTAGES Maximum Objectivity
Reliable Sources
Up-To-Date Analysis
Boardroom-Ready PowerPoint Presentations
Guidance For Strategic Company Decisions
LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
3. ONLINE SHOPPERS IN LATIN AMERICA VALUE SECURITY OF PAYMENTS
MORE THAN THEIR CONVENIENCE
More than three-quarters of online shoppers in Brazil and Chile, and above one-half
in other major markets of Latin America prefer to use authentication measures like one-
time SMS codes or biometrics when making payments online, valuing their security over
convenience, according to a recent survey cited in the yStats.com report. In Brazil, a double-
digit share of shoppers chooses local banking method Boleto Bancario rather than payment
card due to unwillingness to share their credit card information on the Internet.
Nevertheless, domestic credit cards remain the leading payment method by share of
the region’s E-Commerce purchases, with digital buyers in Argentina and Brazil also likely to
choose payments in credit card installments. In Mexico, however, PayPal ranks above debit
and credit cards in terms of online shoppers’ usage, as the yStats.com’s report reveals.
Moreover, local in-store payment method Oxxo is used by more than one-third of online
shoppers in this country.
Mobile payment methods are also gaining acceptance in Latin America, with this
region ranking behind Asia-Pacific only in mobile payment user penetration among
connected consumers, according to a survey from 2017.
LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
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4. MANAGEMENT SUMMARY
GLOBAL DEVELOPMENTS
Payment Methods Preferred in E-Commerce, in % of Online Shoppers, Q1 2017
Card Spending, in USD trillion, and Breakdown by POS and E-Commerce, in %, 2015 & 2021f
Breakdown of E-Commerce Sales by Payment Methods, in %, 2021f
Top Two Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online
Shoppers, 2016 & 2017
Reasons For Not Shopping Online, incl. Payment-Related, in % of Internet Users Who Do Not Shop Online, Q1
2017
FinTech Adoption Rate, in % of Internet Users, by Selected Countries, 2017
Most Used FinTech Services According to Internet Users, in %, 2017
Most Relevant Emerging Technologies for Large FinTech and Financial Companies to Invest In, in % of
Respondents in Each Group, April 2017
Entities Expected to Be The Most Disruptive in FinTech in the Next Five Years According to Financial Services
and FinTech Executives, in %, 2017
Top 10 VC-Backed FinTech Unicorns by Valuation, in USD billion, Q3 2017
Expected Annual ROI According to Financial Services and FinTech Executives, in %, 2017
Mobile Payment User Penetration, in % of Internet Users, by Regions, Q4 2015 & Q2 2017
Share of Internet Users Who Are Likely To Use Mobile Payment Next Year, in % of Internet Users, by Selected
Countries, Q1 2017
Penetration of Bank Account Holders Willing to Share Personal Financial Data with Third-Party Providers to
Use Their Services, in %, by Selected Countries, August 2017
Breakdown of the Number of Transactions/Purchases by Payment Methods, in %, as Perceived by Businesses
and by Consumers, 2016
Factors Most Important to Consumers in Deciding to Use Mobile Payments, in %, 2016
Share of Internet Users Who Believe That Mobile Payment is Not Secure, in %, October 2016
Mobile Payment Security Features Demanded by Consumers and Implemented by Businesses, in %, 2016
Attitudes Towards Mobile Payment and Mobile Money, in % of Consumers, by Developed and Developing
Markets, 2016
Contactless Payment Transaction Value, in USD billion, 2017e & 2019f
Number of Contactless Payment Users of Apple Pay, Samsung Pay and Android Pay, in millions, 2015 - 2017e
Apple Pay User Penetration Compared to Overall Mobile Payment User Penetration, in % of Internet Users,
by Penetrated Markets, Q2 2017
LATIN AMERICA
3.1. REGIONAL
Breakdown of E-Commerce Sales by Payment Methods, in%, 2017e
Share of Mobile Shoppers Who Use Mobile Wallets to Pay for Products/Services Purchased via Mobile Device,
in %, by Brazil, Chile, Colombia, Mexico and Peru, August 2016
Use of Second Factor Authentication Systems in E-Commerce, incl. Methods Used and Attitude, in % of
Banked Online Shoppers, by Selected Countries, 2017
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LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
TABLE OF CONTENTS (1 OF 2)
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3.5. COLOMBIA
Payment Methods Used in E-Commerce, in % of Online Shoppers, August 2016
Top 5 Motivations for Online Shopping, in % of Online Shoppers, August 2016
LATIN AMERICA (CONT.)
3.2. BRAZIL
Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
Breakdown of the Number of Payment Installments Used, in % of Online Shoppers, 2016 & 2017e
Share of Top 10 B2C E-Commerce Payment Methods of Orders Placed and Approved Orders, in %, and
Approval Rate by Payment Method, in %, Q1 2017
Breakdown of Payment Methods Used in the Last Online Purchase from International Site, in % of Cross-
Border Online Shoppers, 2013 - 2016
Reasons to Give Up an Online Purchase, in % of Online Shoppers, June 2017
Factors Important for the Decision to Purchase in E-Commerce, incl. Payment-Related, in % of Online
Shoppers, April 2017
Reasons For Using Boleto Bancario, in % of Online Shoppers Who Use Boleto Bancario, July 2017
Breakdown of Online Shoppers Who Pay with Boleto Bancario by Gender and Age Group, in %, July 2017
Payment Methods Used in M-Commerce, in % of Mobile Shoppers, September 2017
3.3. MEXICO
Online Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017
Offline Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017
Payment Methods Used in E-Commerce, in % of Online Shoppers, December 2016
Reasons for Not Shopping Online, in % of Internet Users Who Do Not Shop Online, December 2016
Share of E-Commerce of Total Payments with Credit and Debit Cards, in %, 2016
Breakdown of E-Commerce Card Payment Transactions by Credit Card and Debit Card, in %, 2016
Number of Authorized Payment Transactions on E-Commerce Websites, in millions, Value, in MXN billion, and
Authorization Rate, in % of Transactions and in % of Transaction Value, by Credit Cards and Debit Cards, Q1
2016 – Q3 2017
Chargeback Rate, in % of Number of Authorized Payment Transactions on E-Commerce Websites and in % of
Their Value, by Credit Cards and Debit Cards, Q1 2016 – Q3 2017
Share of Online Shoppers Who Stored Information With an Online Merchant and Type of Information Stored
with an Online Merchant, in % of Online Shoppers, 2016 & 2017
Reasons for Not Storing Credit/Debit Card Information With Online Shops, in % of Online Shoppers, 2016 &
2017
Top 5 Most Important Aspects in E-Commerce Payments, in % of Online Shoppers, February 2017
Payment App and Wallet Penetration, in % of Banked Internet Users, July 2016
3.4. ARGENTINA
Breakdown of E-Commerce Sales by Payment Methods, in %, 2016
Breakdown of E-Commerce Sales Paid in Installments by Number of Installments, in %, 2016
Most Attractive Uses of Mobile Payment Services, in % of Smartphone Users, August 2016
Breakdown of Preferred Mobile Payment Providers, in % of Smartphone Users, August 2016
Share of Smartphone Users Indicating Security Concerns as a Hindrance to Making Mobile Payments, in %, by
Age Group, May 2017
Motives to Use Mobile Wallet as a Primary Payment Method, in % of Mobile Payment Users, September 2016
LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
TABLE OF CONTENTS (2 OF 2)
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7. GENERAL METHODOLOGY OF OUR MARKET REPORTS
Secondary Market Research
The reports are compiled based on secondary market research.
Secondary research is information gathered from previously published
sources. Our reports are solely based on information and data acquired
from national and international statistical offices, industry and trade
associations, business reports, business and company databases,
journals, company registries, news portals and many other reliable
sources. By using various sources we ensure maximum objectivity for all
obtained data. As a result, companies gain a precise and unbiased
impression of the market situation.
Cross referencing of data is conducted in order to ensure
validity and reliability.
The source of information and its release date are provided on
every chart. It is possible that the information contained in one chart is
derived from several sources. If this is the case, all sources are mentioned
on the chart.
The reports include mainly data from the last 12 months prior
to the date of report publication. Exact publication dates are mentioned in
every chart.
Definitions
The reports take into account a broad definition of B2C E-
Commerce, which might include mobile commerce. As definitions may
vary among sources, exact definition used by the source (if available) is
included at the bottom of the chart.
Chart Types
Our reports include text charts, pie charts, bar charts, rankings,
line graphs and tables. Every chart contains an Action Title, which
summarizes the main idea/finding of the chart and a Subtitle, which
provides necessary information about the country, the topic, units or
measures of currency, and the applicable time period(s) to which the data
refers. With respect to rankings, it is possible that the summation of all
categories amounts to more than 100%. In this case, multiple answers were
possible, which is noted at the bottom of the chart.
Report Structure
Reports are comprised of the following elements, in the following
order: Cover page, preface, legal notice, methodology, definitions, table of
contents, management summary (summarizing main information
contained in each section of report) and report content (divided into
sections and chapters). When available, we also include forecasts in our
report content. These forecasts are not our own; they are published by
reliable sources. Within Global and Regional reports, we include all major
developed and emerging markets, ranked in order of importance by using
evaluative criteria such as sales figures.
Notes and Currency Values
If available, additional information about the data collection, for
example the time of survey and number of people surveyed, is provided in
the form of a note. In some cases, the note (also) contains additional
information needed to fully understand the contents of the respective data.
When providing information about amounts of money, local
currencies are most often used. When referencing currency values in the
Action Title, the EUR values are also provided in brackets. The conversions
are always made using the average currency exchange rate for the
respective time period. Should the currency figure be in the future, the
average exchange rate of the past 12 months is used.
METHODOLOGY OF OUR LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
Report Coverage
This report covers the online payment market in Latin America.
It takes into account a wide definition of online payment, including
payment methods used in online shopping and mobile payment, such as
remote and proximity payments.
The report includes data mostly published within 2017. The
exact date of publication of the source is stated on each chart. The time
period which the data refers to differs by source.
Report Structure
The global chapter opens the report, featuring an overview of
global online and mobile payment developments.
Next, information about the regional development is included.
The rest of the report contains country-specific information. The
countries in the region are presented in the descending order of B2C E-
Commerce sales.
Depending on data availability, the following types of market
information are included: payment methods most used by online shoppers,
number and value of online/mobile payment transactions, mobile payment
usage and consumer awareness of mobile payment providers. Not all the
mentioned types of information are available for each of the covered
countries.
LATIN AMERICA ONLINE PAYMENT METHODS: FULL YEAR 2017
16
8. North America Online Payment Methods: Full Year 2017
Europe Online Payment Methods: Full Year 2017
Asia-Pacific Online Payment Methods: Full Year 2017
Global Online Payment Methods: Full Year 2017
Latin America B2C E-Commerce Market 2017
Global B2C E-Commerce Marketplaces 2018
Top 5 Country B2C E-Commerce Sales Forecasts: 2017 to 2021
Innovation Trends in Global Retail and Payments 2017
Global Digital Gaming Market 2017
Global Cross-Border B2C E-Commerce Market 2017
Asia-Pacific B2C E-Commerce Market 2018
Southeast Asia B2C E-Commerce Market 2018
Africa B2C E-Commerce Market 2018
Middle East B2C E-Commerce Market 2018
July 2018
June 2018
June 2018
July 2018
October 2017
March 2018
December 2017
October 2017
August 2017
February 2017
June 2018
May 2018
March 2018
January 2018
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