ProEffect Business Solutions offers an all-in-one business software suite called ProEffect Business Essentials that provides solutions like document management, virtual phone systems, web conferencing, and electronic faxing to help small businesses, home-based businesses, healthcare facilities, and other organizations work more efficiently in a cost-effective way through cloud-based technologies. The software aims to address common challenges that these organizations face around remote work, mobility, collaboration, and transitioning to electronic systems. ProEffect positions its minority business status and specialized knowledge of small businesses and healthcare as competitive advantages in serving these markets.

1. Virtually Changing the Way the World Works!

2. ProEffect Business Solutions
ProEffect Business Solutions is a software company that offers
customized business software products, support, integration,
training, and consulting.
The ProEffect Business Essentials Suite is a SaaS application
that creates an economic way for Community Care Facilities,
Home-based businesses, and other small businesses to utilize
integrated technology affordably.
The Ultimate All-In-One Office Solution
Virtual Phone System
Document Management
Web Conferencing
Electronic Fax

3. The Evolution of Technology in the (SMB) Workplace
The Past & Present The Future
Office Space Remote Staff
File Cabinets Electronic File Storage
Smart phones
Printers Consumers more E Signatures
tech savvy
Email/Fax Machines Companies more Email/Chat/SMS/Digital Fax/File Share
revenue/efficiency Netbooks / Mobile Devices / Tablets
Desktop Computers focused
On Premise Networking Healthcare reform Cloud Computing
Compliance
On Premise Software Web Based Applications
Handset Phones/PBX Phone Systems Headsets / Affordable VOIP Systems
Voicemail Messaging Voice to Email Messaging

4. Private Care Facilities and Home Healthcare
Solutions
 Document Management
Problems o Access your client files securely
 Healthcare reform from anywhere
mandating electronic o Fax files directly from system
records with any device
 Staff work in the field and  Virtual Phone System
need to communicate o Unlimited Extensions
effectively o Voice to Email Messaging
 Currently only option a la o Broadcast Messaging and
carte solutions not
Emergency Response
targeting community
healthcare industry
 Collaboration Tools
o Web Conferencing
o Inner Office Chat
 Mobile Application

5. Home-based Businesses/Small Businesses
Solutions
Problems  Virtual Phone System
 Affordable phone system o Customized Voicemail Greetings with
to increase service and business hours settings
support o Voice to Email Messaging
 Access to business at all
o Call Distribution and Call Forwarding to
times
 Need ability to sign remote staff
documents without  Document Management
printing o Access files securely from anywhere
 Need to consolidate o Fax files directly from system with any
business applications and device
systems  Collaboration Tools
 Need ability to collaborate o Web Conferencing
and share client files o Inner Office Chat
securely
 Mobile Application

6. Accounting, Legal, Insurance, & Consulting
Solutions
 Virtual Phone System
Problems o Customized Voicemail Greetings with
 Need access to files from business hours settings
anywhere and anytime
o Voice to Email Messaging
 Access to voicemails and
notification of messages
 Document Management
real time o Sign documents without printing using
 Need to consolidate the Electronic Signature function
business applications and o Access files securely from anywhere and
systems any device
o Fax files directly from system with any
device
 Collaboration Tools
o Web Conferencing

7. Total Available Market
Category Number of Employee Number of Businesses
Large 100 to 499 86,538
Medium 20 to 99 526,355
Small 10 to 19 632,682
Very Small 5 to 9 1,043,488
Total ----- 2,289,023
Community Care Facilities (Assisted Living, Residential Care, Family Care
Homes, Intermediate Care) Fastest Growing Industries based on wage & salary
employment growth
Average Annual Rate of Change # of Jobs # of Jobs # of Facilities # of Facilities
2002-2012 2002 2012 2002 2012
4.5% 695.300 1,077,600 423,000 712,333

8. Serviced & Serviceable Potential Market
Private/Community Care Facilities Obtainable Market
• 712,333 Community Care Facilities in the U.S.
• < 3% are currently using a form of Electronic Records
Management
• Healthcare reform mandates ALL Community Care Facilities
use a form of Electronic Records Management by 2015.
Small Business Obtainable Market
• 1,676,170 Small & Very Small Businesses in U.S.
• 17 % currently using some form of cloud based
applications.
• 72% of small & very small businesses are expected to be
using cloud based or SAAS applications by 2015

9. Served & Serviceable Obtainable Market

10. Competitors
Document Mgmt. VOIP
Digital Fax
Web Conferencing

11. Competitive Advantage
 The ProEffect Business Essentials Suite Offers:
o A single
Document access point for a portfolio of solutions
Mgmt.
o Competitive Pricing
o Superior Customer Service and Product Training
o We walk our customers through gaining the benefit
 E-Signature
o Sign Documents without printing
 Ease of Use
o Our Designers are not software developers but actual business
owners across many industries that help our design team focus on
use of our systems in the work place
 First SAAS provider to target Community healthcare facilities
 ProEffect Business Solutions Professional Services
o High level of service and support
o Minority Firm resulting in prioritized Enterprise and Government
contract procurement for diversity quotas

12. Our Business Model
Document Mgmt.
Core Capabilities: Partner Networks:
• Small Business Knowledge & • Networks in Small Business
Expertise across many industries Community and Healthcare
• Trained Support Staff and industry
Implementation Staff • Industry Specific Software
• Product Ease of Use partnerships for integration
• Minority owned firm for diversity (Ex.
prioritized contract procurement Payroll, Accounting, Client
Billing, CRM, POS, &
Inventory)

13. Our Business Model
Document Mgmt.
Value Proposition: We are changing the way the world works
by offering technology products and services that are easy to
use and reduce overall business expenses. Our success is
measured by our customer’s success….
Value Configuration: Product Design and Service offerings
developed by Small Business Owners and Healthcare
Professionals / Communication & Collaboration between the
design and development team during R&D to ensure our
consumers receive a product they value / Market Testing
/Product Training / Product Support

14. Our Business Model: Product Offering
Document Mgmt.
Inbound Marketing The Customer:
The Customer knows • Small Businesses
what technology is • Home based
needed to help grow Businesses
their business (Google • Businesses looking to
Docs, Webex, efax, increase revenue and
Gotomeeting, & Skype Users) increase productivity
• Businesses needing to
Outbound Marketing increase customer
service
Helping the customer • Businesses with
know what they need Remote Staff and
Sales Forces
• Industries with
All-In-One Office Software
changing compliance
requirements

15. Our Business Model: Service Offering
Document Mgmt. Inbound Marketing
The Customer:
Customer displays a • Medium to Large
need beyond our SaaS Businesses
Professional Services application. Enterprise • Government Entities
& Government contract (VA)
procurement • Businesses with
Industry Specific
Software that have
Outbound Marketing integration needs
Enterprise &
Government Contract
Marketing

16. Distribution Channels
Document Mgmt.Outbound Marketing: Inbound Marketing:
• B2B Campaigns • Web 2.0 Campaigns
• Telemarketing • Social Media
• Direct Sales Teams • Youtube
• Print Advertisement • Data Mining
• Web 2.0 Outbound Tools • Consumer Blogs
• Trade Shows • Google, Bing, Yahoo,
• Sponsorships • Referral Programs
• Radio • Book Publishing
Product
Outbound Marketing: Inbound Marketing:
• Government Contract • Web 2.0 Campaigns
Procurement • Social Media
Services • 8a Certification • Referral Programs
• Trade Shows & • Product Escalation Leads
Conferences • Book Publishing

17. Product info:
Leadership / Management
Damon Levell, Founder and CEO of ProEffect Business Solutions has successfully
Document Mgmt.
started and grown businesses in community healthcare and insurance for the past
10 years. He has started 2 Insurance agencies and a community healthcare
organization that provided services to individuals with disabilities. He grew these
businesses from scratch and sold them for a return on his investment. During his
tenure as an Allstate Insurance agency owner his location in Midtown Atlanta was #1
in the southeast region and sold for more than any agency in business for less than
3 years in Allstate’s 75 years of operations. He has owned and managed assisted
living facilities and acted as Director, HR Director, and IT Director. He designed and
implemented the technology infrastructure used in each of these businesses and
accredits each organizations success to it’s technology structure. He has also
authored policies and procedures and all training documents for each organization
and managed all day to day operations.
Intellectual Property
 Provisional Utility Patent in process

18. Capital Seeking
• $900,000
• To cover the following expenses:
 Marketing*
Document Mgmt.
 Staffing*
o Sales/Support/Training Team
o Full time lead developer (Jonathan Yarborough, Lead
developer. Currently under work for hire agreement)
o Contract Legal and Accounting Services
 Additional Product Development (Product complete and
ready to go to market)*
o Product integration with partner vendors
(ADP, QuickBooks, & Microsoft)
o Mobile Application Development
Intellectual Property
o Application Security
 Provisional Utility Patent in process
o Electronic Signature Finalization
o CRM Integration (CRM development complete)

19. 5 Year Profit Projection
2012 % 2013 % 2014 % 2015 % 2016 %
Sales $ 2,600,000 100.00% $ 17,100,000 100.00% $ 22,300,000 100.00% $ 72,200,000 100.00% $ 96,900,000 100.00%
Cost/ Goods Sold (COGS) 356,000 13.69% 2,400,000 14.04% 2,899,000 13.00% 9,386,000 13.00% 12,597,000 13.00%
Gross Profit $ 2,244,000 86.31% $ 14,700,000 85.96% $ 19,401,000 87.00% $ 62,814,000 87.00% $ 84,303,000 87.00%
Operating Expenses
Total Expenses $ 1,057,300 40.67% $ 7,041,180 41.18% $ 9,101,220 40.81% $ 29,453,480 40.79% $ 39,922,800 55.29%
Net Profit Before Tax 1,186,700 7,658,820 10,299,780 33,360,520 44,380,200
Income Taxes 593,350 2,680,587 3,604,923 11,676,182 15,533,070
Net Profit After Tax 593,350 4,978,233 6,694,857 21,684,338 28,847,130
Owner Draw/ Dividends - - - - -
Adj. to Retained Earnings $ 593,350 $ 4,978,233 $ 6,694,857 $ 21,684,338 $ 28,847,130
Exit Strategy:
• Obtain Financing from a Venture Capital Fund
• M&A
• IPO

20. Product Features:
VIRTUAL PHONE SYSTEM
 Record Greetings easily for your main number and employee extensions
Document Mgmt.
 Extensions can go directly to individuals, greetings, or information greetings
 Automatically distribute calls
 Message Notification allows you to receive notification of voicemails via text and email
 Voice to email messaging
 Give all employees a direct telephone number or extension for internal or external callers
 Record and send Broadcast Messages to multiple people by recording from your computer
 Track company call logs by employee
 Send and receive SMS messages to and from your computer
 Make Calls Directly from your computer using a headset
FILE MANAGER
 Access Files real time from anywhere from any device
 Fax files directly from file manager
 File share / Send email links to files
 Track files and keep track of workflow
 Electronic Signature
 Live Desktop Folder (Save Files to file manager directly from desktop)

21. Product Features:
ELECTRONIC FAX
 Receive and Send Faxes
Document Mgmt. from your computer
 Receive and Send Faxes without a fax machine
WEB CONFERENCING
 Collaborate with employees, group members, clients, and customers without meeting
in person
 Use whiteboard to review and collaborate on documents remotely
 Share screens remotely
 Record sessions and send links of recordings
 Group Video Conferencing and Training
CHAT
 Inner-office chat with
Document Mgmt. co-workers without picking up the phone or sending emails with
your secure network