This document discusses privacy and how individuals freely provide their personal data to companies in exchange for free services and lower prices. It notes that companies then use this data for targeted advertising, retargeting, and other purposes to generate billions in revenue without compensating individuals. The document suggests ideas like personal clouds and data cooperatives to give consumers more control over their own data and ensure they benefit from its use and sale.

1. PRIVACY IS FOR LOSERS
STIMA - 21/01/06

2. WHO AM I?
@RANSBOTTYN

3. 2013?
PROTECTING DATA
CRYPTO TOOLS
Tor and Bitcoins

4. 2014?
RETARGETING
REMARKETING
TRANSPARENCY
INDIVIDUAL BENEFITS
Do not track fail

5. 2015?
LAW SUITS
PRIVACY LEGISLATION
FACEBOOK DATR COOKIES
EU Safe Haven

6. PERSONALISATION
TARGETED ADS
Doom Scenario

7. INTELLIGENT ASSISTANT
BASED ON BIG DATA
LOCATION - CONTEXT - INTENT
Zuck Jarvis

8. Siren Servers

9. SIREN SERVERS
WE GIVE OUR DATA AWAY FOR NOTHING!

10. INSTAGRAM
TAKING PHOTOS
PUTTING FILTERS
SHARING THEM

11. TWITTER
CONNECTING WITH FRIENDS
READING THE NEWS.

12. FACEBOOK
BEING ABLE TO BRAG ABOUT YOURSELF
STALK YOUR FRIENDS
READING THE NEWS.

13. AMAZON
GIVE US YOUR REVIEWS FOR FREE AND PURCHASE
DATA AND WE’LL GIVE YOU LOWER UPFRONT
PRICES.

14. MEDIUM
GIVE US YOUR CONTENT FOR FREE AND
WE’LL GIVE YOU “EXPOSURE.”

15. GOOGLE
USE GMAIL, GOOGLE DOCS, SEARCH, BROWSER, ANDROID,
BLOGGER, YOUTUBE, CALENDAR, GOOGLE PLUS FOR FREE,
IN EXCHANGE FOR USING YOUR DATA

16. FACEBOOK WORTH?
ZERO USERS? ZERO DOLLARS!
1.5B USERS AND IS WORTH $150B.
Our data

17. SHOW ME THE MONEY?
SO WHO GETS MONETARY COMPENSATION?
MARK ZUCKERBERG
No fair deal

18. DISRUPTION
1% HAS THE $ IN THE REAL WORLD
ON THE INTERNET IT’S MORE LIKE 0,1%
Whatsapp?

19. TODAY?
FIXING THE TRUST!
Hyperlocal

20. TIME TO GIVE BACK!
INDUSTRIES WILL STILL DO THIS FOR
THEIR OWN BENEFIT THOUGH

21. PERSONAL CLOUD
GIVE DATA BACK TO THE CONSUMER

22. "UBERIZATION"
THE PRE-DIGITAL WORLD
Disrupt Nest

23. ARTIFICIAL INTELLIGENCE
INTELLIGENT ASSISTANT

24. HOW TO TACKLE?
LET’S ALLY!
PERSONAL CLOUD!

25. DATAMIXER
ALL MY HISTORY
CAIN@RANSBOTTYN.COM