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Katrina Pritchard and Gillian Symon
Department of Organizational Psychology,
          Birkbeck, University of London


           BAM Research Methods SIG:
         Sharing our struggles workshop
     Loughborough: 25th November 2011
                  This research was supported by the
               Economic and Social Research Council
                        (award PTA-0302004-00095).
 About   the research
 Methodological   challenges
 Practical Responses:
  • Preliminary fieldwork
  • Tracer studies
  • Mental mapping

   More challenges?
   Supervision in this context
Organizational                                           HR
                                Discourse
    Knowledge                                          professionals


 Knowledge as socially    Neglect of discursive    Problematic nature of
  constructed and           practice within           knowledge base
  situated in practice      knowledge studies
                                                     Discursive practice as
 Skepticism of            Discursive                key element of work
  importance of             construction of
  knowledge in and of       knowledge claims
  itself

 Constructed and
  contested nature of
  knowledge work
 American   investment bank

 Product,market and geography all
 influence management structure

 Global   HQ in US with London as regional
 office

 Researchfocus on Regional HR
 department
Local HR roles




Global Head Office
HR



                     Regional HR Department:
                     4 offices in London
                     1 office in South East England
                     1 office in Scotland
   12 month ethnography physically present in London
    offices approximately 3 days per week

   Face-to face activities involved: shadowing
    participants, participant interviews, tracer studies,
    collecting documents, attending meetings,
    workshops and training courses, conversations in
    meeting rooms, corridors, cafes and pubs.

   Mediated activities included: email exchanges,
    phone calls, conference calls, text messages.
 Three  teams became focus of research
 activity:

  • HR Call Centre


  • Training and development team


  • HR Partners
 Presence   (and therefore absence)

 Placesand spaces that are open (or
 closed) to the researcher‟s presence (or
 absence)

 Own„identity work‟ in the context of the
 above
 Preliminary   fieldwork activity

 Use   of tracer studies

 Mental   mapping
 Clearlydefined time for learning the ropes
 and finding way around (6 weeks)
 Manages  expectations (self and others) of
 „doing research‟ during this period
 Allowsmore detailed planning to emerge and
 time for more negotiation of access to take
 place
 Reflection  prompted reconsideration of
 „piloting‟ in subsequent research
   Following a specific organizational process via the
    use of tags:
    • an expatriate assignment, a creativity workshop, the launch
      of a diversity networking group and the development of a
      local HR plan.

   For each of process:
    • interviewed the individual with overall responsibility
    • using activity reports generated from work management
      system followed the process both forward and backwards,
      talking to the others involved and collecting related
      documentation

   Produced „flow diagrams‟ of activities
ACADEMIC SPACES                       RESEARCH SITE SPACES




                  SPACES IN BETWEEN




                  PERSONAL SPACES
ACADEMIC SPACES                                     RESEARCH SITE SPACES
                                           VIRTUAL
                                           SPACES
                       Conferences                                   Meeting
                                                                     Rooms
               Supervisor‟s Office   SPACES IN BETWEEN
                                                                Security & Reception
                              PhD room     Cafes and   Office Cafeteria
                 Library                   other
                                           Social
                                           spaces
                           Train                             Train


                                         Home Office




Taken from Pritchard (2011)          PERSONAL SPACES
 Increasing
           complexity of spaces and places
 and our engagement with them

 Growingtechnological mediation of research
 process and practices

 Evolving   demands on researcher identity
 work

 Possibility
            of opening up reflexivity on the
 above to include participant perspectives
 Not
    being there: lacking insight but
 maintaining distance

 Facilitating
             the „big picture‟: appreciating
 the detail while encouraging conceptual
 development

 Structuring the account: including detail
 within a „write-able‟ account
   Pritchard, K (2011) From ‘being there’ to ‘being … where?’:
    relocating ethnography. Qualitative Research in
    Organizations and Management 6 (3) 230-245
   Pritchard, K and Symon, G (2011) Identity on the line:
    constructing professional identity in a HR call centre. Work,
    Employment and Society 25 (3) 434-450
   Pritchard, K (2010) Becoming an HR strategic partner: tales of
    transition. Human Resource Management Journal, 20 (2)
    175-188
   Pritchard, K (2012) Combining Qualitative Methods. in
    Cassell, C and Symon, G (eds) “The practice of qualitative
    organizational research: core methods and current
    challenges” pp 138-156. SAGE. (to be published Feb 2012).

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Pritchard and symon reviewing sites and revisiting sights bam nov 2011

  • 1. Katrina Pritchard and Gillian Symon Department of Organizational Psychology, Birkbeck, University of London BAM Research Methods SIG: Sharing our struggles workshop Loughborough: 25th November 2011 This research was supported by the Economic and Social Research Council (award PTA-0302004-00095).
  • 2.  About the research  Methodological challenges  Practical Responses: • Preliminary fieldwork • Tracer studies • Mental mapping  More challenges?  Supervision in this context
  • 3. Organizational HR Discourse Knowledge professionals  Knowledge as socially  Neglect of discursive  Problematic nature of constructed and practice within knowledge base situated in practice knowledge studies  Discursive practice as  Skepticism of  Discursive key element of work importance of construction of knowledge in and of knowledge claims itself  Constructed and contested nature of knowledge work
  • 4.  American investment bank  Product,market and geography all influence management structure  Global HQ in US with London as regional office  Researchfocus on Regional HR department
  • 5. Local HR roles Global Head Office HR Regional HR Department: 4 offices in London 1 office in South East England 1 office in Scotland
  • 6. 12 month ethnography physically present in London offices approximately 3 days per week  Face-to face activities involved: shadowing participants, participant interviews, tracer studies, collecting documents, attending meetings, workshops and training courses, conversations in meeting rooms, corridors, cafes and pubs.  Mediated activities included: email exchanges, phone calls, conference calls, text messages.
  • 7.  Three teams became focus of research activity: • HR Call Centre • Training and development team • HR Partners
  • 8.  Presence (and therefore absence)  Placesand spaces that are open (or closed) to the researcher‟s presence (or absence)  Own„identity work‟ in the context of the above
  • 9.  Preliminary fieldwork activity  Use of tracer studies  Mental mapping
  • 10.  Clearlydefined time for learning the ropes and finding way around (6 weeks)  Manages expectations (self and others) of „doing research‟ during this period  Allowsmore detailed planning to emerge and time for more negotiation of access to take place  Reflection prompted reconsideration of „piloting‟ in subsequent research
  • 11. Following a specific organizational process via the use of tags: • an expatriate assignment, a creativity workshop, the launch of a diversity networking group and the development of a local HR plan.  For each of process: • interviewed the individual with overall responsibility • using activity reports generated from work management system followed the process both forward and backwards, talking to the others involved and collecting related documentation  Produced „flow diagrams‟ of activities
  • 12. ACADEMIC SPACES RESEARCH SITE SPACES SPACES IN BETWEEN PERSONAL SPACES
  • 13. ACADEMIC SPACES RESEARCH SITE SPACES VIRTUAL SPACES Conferences Meeting Rooms Supervisor‟s Office SPACES IN BETWEEN Security & Reception PhD room Cafes and Office Cafeteria Library other Social spaces Train Train Home Office Taken from Pritchard (2011) PERSONAL SPACES
  • 14.  Increasing complexity of spaces and places and our engagement with them  Growingtechnological mediation of research process and practices  Evolving demands on researcher identity work  Possibility of opening up reflexivity on the above to include participant perspectives
  • 15.  Not being there: lacking insight but maintaining distance  Facilitating the „big picture‟: appreciating the detail while encouraging conceptual development  Structuring the account: including detail within a „write-able‟ account
  • 16. Pritchard, K (2011) From ‘being there’ to ‘being … where?’: relocating ethnography. Qualitative Research in Organizations and Management 6 (3) 230-245  Pritchard, K and Symon, G (2011) Identity on the line: constructing professional identity in a HR call centre. Work, Employment and Society 25 (3) 434-450  Pritchard, K (2010) Becoming an HR strategic partner: tales of transition. Human Resource Management Journal, 20 (2) 175-188  Pritchard, K (2012) Combining Qualitative Methods. in Cassell, C and Symon, G (eds) “The practice of qualitative organizational research: core methods and current challenges” pp 138-156. SAGE. (to be published Feb 2012).