This document describes a survey conducted by a group of 4 students on smartphone usage among adolescents and young adults. The group developed a 20 question survey to understand how much respondents are willing to spend on phones and accessories. The survey was distributed to 100 respondents equally divided among adolescent males, adolescent females, young adult males, and young adult females on the campus of Taylor's University. The responses were analyzed to determine preferences for operating systems, phone brands, spending habits, and other phone usage patterns. The analysis found that Android and iOS were the most popular operating systems and Apple and Samsung were the most popular phone brands. On average, adolescents were willing to spend RM1780.50 on a phone while young adults were willing to spend RM14
A Study to Assess the Impact of Cell Phone among School Children in Bhubanesw...ijtsrd
Mobile phones have become an essential part of anyones day to day life since 1990s. As cell phones have become more available, they are increasingly owned and used by college university students as well. Objectives 1. To assess the knowledge of student regarding Health impact of cell phone. 2. To find out association between knowledge level regarding health impact and their Socio demographic variable. Methodology Non experimental descriptive research design was selected for 200 school going children who were belongs age group between 10 18 years studied in selected school, Bhubaneswar, Odisha. Simple random sampling technique was used. Results It shows that most of the students were having inadequate knowledge that is 43.611 . Only 18 students having adequate knowledge regarding Health impact of cell phone. Knowledge level and their Socio demographic variable Age, Gender, Religion, father’s occupation, Educational status of father’s, mother’s occupation, Number of siblings having, Type of family, Family income were shows significantly associated P 0.05 .Conclusion Each and every technology has its own advantages and disadvantages for students and mobile phone is one of them. Mr Sarvendra Pratap | Mr Rajdip Majumder | Nityananda Pattanaik "A Study to Assess the Impact of Cell Phone among School Children in Bhubaneswar Khorda, Odisha" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-4 , June 2021, URL: https://www.ijtsrd.compapers/ijtsrd43706.pdf Paper URL: https://www.ijtsrd.commedicine/nursing/43706/a-study-to-assess-the-impact-of-cell-phone-among-school-children-in-bhubaneswar-khorda-odisha/mr-sarvendra-pratap
Facebook costing 16-34s jobs in tough economic climate
One in ten young people have been rejected for a job because of their social media profile
We have just finished the third wave of our young people’s consumer confidence (YPCC) index, which is designed to help businesses understand what young people (16-34) think about their current and future economic and employment prospects, in both developed and growth markets.
The index covers 6000 16-34 year olds across six countries and revealed some surprising results.
Impact of social media on careers
If getting a job wasn’t hard enough in this tough economic climate the survey revealed that one in ten young people have been rejected for a job because of their social media profile.
Yet worryingly the majority (two-thirds) are not concerned that their use of social media now may harm their future career prospects and are not deterred from using it.
They are also more likely to have altered their social media profile to look good to their friends, as opposed to prospective employers.
Better education of the impact of social media is needed, to ensure young people are not making it even harder for themselves to get on the career ladder.
Consumer confidence
At the top line level consumer confidence levels amongst young people in growth markets are twice as high as the UK and US.
Young Chinese and Nigerian consumers have the overall highest confidence levels, indexing at 39, followed closely by Brazil (37) then India (37). In comparison, Britons index at just 16 and the US at 19.
Future employment
Confidence in growth markets is fuelled by optimism about their future employment prospects, with 88% firmly believing they will get a better education than their parent’s vs their counterparts in developed markets (64%). They are also more confident about earning a higher salary (89%) where as young people in developed markets are less certain (60%).
A Study to Assess the Impact of Cell Phone among School Children in Bhubanesw...ijtsrd
Mobile phones have become an essential part of anyones day to day life since 1990s. As cell phones have become more available, they are increasingly owned and used by college university students as well. Objectives 1. To assess the knowledge of student regarding Health impact of cell phone. 2. To find out association between knowledge level regarding health impact and their Socio demographic variable. Methodology Non experimental descriptive research design was selected for 200 school going children who were belongs age group between 10 18 years studied in selected school, Bhubaneswar, Odisha. Simple random sampling technique was used. Results It shows that most of the students were having inadequate knowledge that is 43.611 . Only 18 students having adequate knowledge regarding Health impact of cell phone. Knowledge level and their Socio demographic variable Age, Gender, Religion, father’s occupation, Educational status of father’s, mother’s occupation, Number of siblings having, Type of family, Family income were shows significantly associated P 0.05 .Conclusion Each and every technology has its own advantages and disadvantages for students and mobile phone is one of them. Mr Sarvendra Pratap | Mr Rajdip Majumder | Nityananda Pattanaik "A Study to Assess the Impact of Cell Phone among School Children in Bhubaneswar Khorda, Odisha" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-4 , June 2021, URL: https://www.ijtsrd.compapers/ijtsrd43706.pdf Paper URL: https://www.ijtsrd.commedicine/nursing/43706/a-study-to-assess-the-impact-of-cell-phone-among-school-children-in-bhubaneswar-khorda-odisha/mr-sarvendra-pratap
Facebook costing 16-34s jobs in tough economic climate
One in ten young people have been rejected for a job because of their social media profile
We have just finished the third wave of our young people’s consumer confidence (YPCC) index, which is designed to help businesses understand what young people (16-34) think about their current and future economic and employment prospects, in both developed and growth markets.
The index covers 6000 16-34 year olds across six countries and revealed some surprising results.
Impact of social media on careers
If getting a job wasn’t hard enough in this tough economic climate the survey revealed that one in ten young people have been rejected for a job because of their social media profile.
Yet worryingly the majority (two-thirds) are not concerned that their use of social media now may harm their future career prospects and are not deterred from using it.
They are also more likely to have altered their social media profile to look good to their friends, as opposed to prospective employers.
Better education of the impact of social media is needed, to ensure young people are not making it even harder for themselves to get on the career ladder.
Consumer confidence
At the top line level consumer confidence levels amongst young people in growth markets are twice as high as the UK and US.
Young Chinese and Nigerian consumers have the overall highest confidence levels, indexing at 39, followed closely by Brazil (37) then India (37). In comparison, Britons index at just 16 and the US at 19.
Future employment
Confidence in growth markets is fuelled by optimism about their future employment prospects, with 88% firmly believing they will get a better education than their parent’s vs their counterparts in developed markets (64%). They are also more confident about earning a higher salary (89%) where as young people in developed markets are less certain (60%).
SuperAwesome Insights have just released one of the first research reports on digital media activities in of 6-14 kids in Southeast Asia.
The report gives a comprehensive picture of kids' media consumption habits across the main ASEAN markets including Indonesia, Malaysia, Singapore, Thailand and Vietnam.
These slides examine how teens create and communicate, both in school and in their personal lives. This powerpoint was shown at the public forum "The Power of Youth Voice: What Kids Learn When They Create With Digital Media" on November 18, 2009.
Most of the data is from two surveys: the Pew Internet & American Life Project Survey conducted Nov. 2007-Feb. 2008, and the Pew Internet Project Teen/Parent Survey on Writing, Sept.-Nov 2007. For more information, please visit pewinternet.org.
What drives someone to get a connected device? What do they expect to get out of it – and what, once they have one, do they really use it for?
Recent O2 research showed that voice calls account for under 10% of the time people spend with smartphones. This is not because we spend less time talking – rather it is that we spend so much time doing other things.
It’s when we look at these behaviours that we see what drives the choices buyers are making. Tablets are not just big-screen smartphones, and smartphones have values which tablets are unlikely to replace.
And what about other issues? Will NFC and Augmented Reality take a hold? Are we becoming over-reliant on our devices? Are our devices secure against a myriad of digital threats?
Welcome to Touchscreen Life, Harris Interactive’s report on smartphones, tablets and modern digital life.
Amaze generation phase 2 final - October 2013Microsoft
The Amaze Generation are tomorrow’s society shapers. Today’s technological change is part of their lives – it’s unremarkable; they adopt it and change it at will. But how is it changing them and how will they, in turn, change society?
We are following a group of 10-15 year olds (our Amaze Generation) over a period of five years to understand their digital selves. We want to know how they evolve behaviourally, how they interact with digital tools, sites, networks… how tomorrow’s generation will communicate and shape tomorrow’s technology.
SuperAwesome Insights have just released one of the first research reports on digital media activities in of 6-14 kids in Southeast Asia.
The report gives a comprehensive picture of kids' media consumption habits across the main ASEAN markets including Indonesia, Malaysia, Singapore, Thailand and Vietnam.
These slides examine how teens create and communicate, both in school and in their personal lives. This powerpoint was shown at the public forum "The Power of Youth Voice: What Kids Learn When They Create With Digital Media" on November 18, 2009.
Most of the data is from two surveys: the Pew Internet & American Life Project Survey conducted Nov. 2007-Feb. 2008, and the Pew Internet Project Teen/Parent Survey on Writing, Sept.-Nov 2007. For more information, please visit pewinternet.org.
What drives someone to get a connected device? What do they expect to get out of it – and what, once they have one, do they really use it for?
Recent O2 research showed that voice calls account for under 10% of the time people spend with smartphones. This is not because we spend less time talking – rather it is that we spend so much time doing other things.
It’s when we look at these behaviours that we see what drives the choices buyers are making. Tablets are not just big-screen smartphones, and smartphones have values which tablets are unlikely to replace.
And what about other issues? Will NFC and Augmented Reality take a hold? Are we becoming over-reliant on our devices? Are our devices secure against a myriad of digital threats?
Welcome to Touchscreen Life, Harris Interactive’s report on smartphones, tablets and modern digital life.
Amaze generation phase 2 final - October 2013Microsoft
The Amaze Generation are tomorrow’s society shapers. Today’s technological change is part of their lives – it’s unremarkable; they adopt it and change it at will. But how is it changing them and how will they, in turn, change society?
We are following a group of 10-15 year olds (our Amaze Generation) over a period of five years to understand their digital selves. We want to know how they evolve behaviourally, how they interact with digital tools, sites, networks… how tomorrow’s generation will communicate and shape tomorrow’s technology.
Teens, trends in communications and revolutionsGraham McInnes
Teens, trends in communications and revolutions. What happens when you have a large group of under-utilized, socially active youth armed with abundant technology? This is perhaps the greatest social experiment of our time.
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This ppt will provide you a small introduction about origin of mobile phones, the various effects of mobile phones on student life and comparison of o.s based smart phones and conventional featured phones and some statistical results about usage of mobile phones.
Media Logic Media Preferences of Older Adults 2023Media Logic
Staying on top of the latest shifts in older adults' media habits is vital for delivering engaging, effective Medicare marketing. After all, this group of more than 65 million eligible people is ever evolving amid national and global changes. To that end, we conducted our sixth annual consumer survey to get a sense of media consumption among Medicare-eligible individuals.
This was a team project where we were tasked with developing a campaign proposal for a new product. Other team member names have been removed. I was responsible for the strengths and weaknesses of the competitors and for the launch event
A. Research background
Since the beginning of the smartphone era, smartphone devices are gaining more popularity among users of all ages due to the convenience provided by smartphone applications, which now play a significant role in helping users live their lives more conveniently through providing entertainment as well as a platform to do business everywhere and anytime. In the past, application categories are limited to a few such as games and a few productivity applications, but who would have imagined we would have fitness tracking applications, educational applications or even medical applications?
A. Research background
Since the beginning of the smartphone era, smartphone devices are gaining more popularity among users of all ages due to the convenience provided by smartphone applications, which now play a significant role in helping users live their lives more conveniently through providing entertainment as well as a platform to do business everywhere and anytime. In the past, application categories are limited to a few such as games and a few productivity applications, but who would have imagined we would have fitness tracking applications, educational applications or even medical applications?
While many applications today receive huge success in this fiercely competitive market, many are down falling. Developers today become more active in coming up with new types of applications with different layouts and designs to keep up with consumer’s demands, behavior as well as the changing trends.
Furthermore, new business models have been introduced to customers through reward application where consumers can collect stamps and points from their favorites places in order to claim discounts and prizes later.
W&S would like to study the rise and fall of smartphone applications and track changes during the past three months as well as study the awareness of reward applications in three Southeast Asian countries including Indonesia, Thailand and Vietnam.
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Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
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Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
1.4 modern child centered education - mahatma gandhi-2.pptx
Printthismathreport
1. SCHOOL OF ARCHITECTURE, BUILDING & DESIGN
Foundation in Natural and Built Environments
MATHEMATICS [MATH0103]
Name Student ID
Muhammad Ikmal Bin Nor Hisham 0316037
Ken Wong Chun Thim 0315534
Joshua Lee Yee Kai 0315820
Kelvin Yong Chen Yin 0316050
Group/Session: Wednesday (4pm-7pm)
Subject: Mathematics [MATH0103]
Course: FNBE (July 2013 Intake)
Lecturer: Ann See Peng
2. Table Of Content
No. Title
1 Introduction
2 Objectives
3 Methodology
4 Survey Questions
5 Respondents survey form
6 Analysis
7 Conclusion
3. Introduction
This assignment requires us to do a survey among adolescents aged 18-20
and young adults aged 21-23 in Taylor’s University Lakeside Campus. The goal of
this survey is to find out how much would adolescent and young adults are willing to
spend for a phone. At the same time, the survey is also conducted to find out how
willing adolescent and young adults would spend on their phones, be it by buying
accessories or even downloading apps that could enhance their experiences while
using their phones.
Our group consists of 4 members, which are Joshua Lee Yee Kai,
Muhammad Ikmal Bin Nor Hisham, Ken Wong Chun Thim and Kelvin Yong Chen
Yin. Initially, we gathered together and discussed various questions about
handphones and how it had impacted our lives and so on. We even discussed on the
possibilities of people not being able to answer questions that are too technical.
Therefore, we came up with questions that were general enough for their
understandings and emphasized a lot on user experience with their phones. We then
finally concluded on 20 questions to be placed on the survey forms.
On the other hand, our survey form consists of questions regarding how
willing are adolescents and young adults in spending on a phone. At the same time,
how frequently they change their handphones from time to time. We would like to
explore how handphones had become a norm in society and a lifestyle to society.
4. Objectives
There are 3 objectives to be attained from this survey assignment.
1. To apply the knowledge gained from statistical data in real life.
2. To find out how willing adolescent and young adults would spend for a
handphone.
3. To find out how willing adolescent and young adults would spend on a
handphone.
4. To explore how handphones had become a norm in society and a lifestyle to
society
9. The survey form questions
1. What is your gender?
a. Male b. Female
2. What is your age?
a. 18 b. 19 c. 20 d. 21 e. 22 f. 23
3. Do you own a power bank?
a. Yes b. No
4. Which operating system on a smartphone do you prefer?
a. Android b. iOS c. Windows Phone
5. What brand of phones do you like the most?
a. Apple b. Blackberry c. HTC d. Nokia e. Samsung
f. Sony
6. How much are you willing to spend on a phone?
a. RM 1 – RM 500 b. RM 501 – RM 1000 c. RM 1001 – RM 1500
d. RM 1501 – RM 2000 e. RM 2001 – RM 2500 f. RM 2501 – RM 3000
7. How often do you change your phone?
a. 1 – 12 months b. 13 – 24 months c. 25 – 36 months
d. 36 – 48 months e. Not until the phone gives problems
8. What do you do the most with your phone?
a. Messaging b. Phone calling c. Internet browsing
d. Entertainment (Gaming/Music/Video/Books) e. Taking pictures/recording videos
9. Which do you think is the best resolution for the phone’s camera?
a. 0 MP – 4 MP b. 5 MP – 9 MP c. 10 MP – 14 MP
d. 15 MP – 19 MP e. 20 MP – 24 MP
10. Which do you think is the best resolution for the phone’s resolution?
a. 800 x 480 (e.g. Samsung Galaxy S2) b. 1136 x 640 (e.g. Apple iPhone 5S)
c. 1280 x 720 (e.g. Samsung Galaxy S3/HTC One X) d. 1920 x 1080 (e.g. Sony Xperia
Z1/LG G2)
11. Do you prefer on-screen button or off-screen button?
a. On-screen (e.g. Sony Xperia Z1/LG G2) b. Off-screen (e.g. Apple iPhone
5S/Samsung Galaxy S4)
12. How often do you check your phone per hour?
a. 1 – 5 times b. 6 – 10 times c. 11 – 15 times d. 16 – 20 times
13. Which screen size do you prefer?
a. 1.1 – 2.0 inches b. 2.1 – 3.0 inches c. 3.1 – 4.0 inches
d. 4.1 – 5.0 inches e. 5.1 – 6.0 inches f. 6.1 – 7.0 inches
10. 14. How many apps did you download?
a. 0 – 19 apps b. 20 – 39 apps c. 40 – 59 apps d. 60 – 80 apps
15. What is the main use of your camera?
a. Taking memories (e.g. friends, families, selfies) b. Photography (e.g. landscape,
environments)
c. Information (e.g. notes) d. Recording videos
16. Among this apps, which apps you cannot live without?
a. SNS (e.g. Facebook, Twitter, Instagram, Vine) b. Messaging (e.g. KakaoTalk, Line, WhatsApp,
WeChat)
c. Navigation (e.g. Maps, Waze) d. Entertainment (e.g. Music/Video Player,
YouTube)
e. Gaming (e.g. Asphalt 8, Candy Crush, Clash of Clans, Infinity Blade II)
17. Do you buy a case for your phone?
a. Yes b. No
18. What is your reason for using a case?
a. I do not use a case b. Fashion c. Function (e.g. battery, flip cover, stand)
d. Protection e. Wasting my money
19. What do you think of having water-resistance as a phone’s feature?
a. I will appreciate it very much b. I do not really mind having one c. Nah, it is just a
gimmick
20. What kind of apps are you more likely to purchase?
a. None, I only download free apps b. Education (e.g. books, languages)
c. Multimedia (e.g. games, music, videos) d. Security (e.g. Norton)
14. Number Of Respondents And Age Of Respondents
Figure 1(a) shows the number of respondents and the age of respondents
The figure above shows that the number of respondent that took part in the
survey is all equally distributed among the age of the respondent. To have a fair
statistic result, 100 pieces of survey forms were equally divided among 4 groups,
namely adolescent male, adolescent female, young male adults and young female
adults.
0
5
10
15
20
25
30
Aged 18-20 Aged 21-23
Male
Female
15. Number Of Adolescents And Young Adults Who Own A Powerbank
Figure 2(a) shows the number of adolescent and young adult who owns a
powerbank
Figure 2(b) shows the number of adolescent and young adults who does not
owns a powerbank
26%
29%
18%
27%
Number Of Adolescents and Young Adults
Who Owns A Powerbank
Adolescent Male
Adolescent Female
Young Male Adults
Young Female Adults
25%
20%
22%
33%
Number Of Adolescent And Young Adults
Who Does Not Owns A Powerbank
Adolescent Male
Adolescent Female
Young Male Adults
Young Female Adults
16. Based from Figure 2(a), we can conclude that females are way more likely to
prepare a powerbank beforehand to charge their phones on the go. A powerbank is
a portable battery on the go that is used to charge devices such as phones while on
the move. Adolescents and Young adults are more likely to own a powerbank
because most adolescents and young adults in the university environment stay back
for long hours. For example, some students stay back after class till late at night to
complete their assignments together. Due to this very reason, a student needs to
keep their phone charged and therefore are more likely to own a powerbank. The
powerbank can be used to charge their devices such as phone so that they could
continue to keep their phones in power for important notifications or messages and
to work through the day. For example, students that are not able to attend the group
discussions in university will use their phones to exchange important messages with
their friends while working on assignments.
Based from the Pie chart in Figure 2(a), 53% of adolescent female and 60% of
young female adults do own a powerbank. On the other hand, 47% of adolescent
male and 40% of young male adults own a powerbank. The results from Figure 2(a)
indicate that females are more careful and prepares beforehand than males do. At
the same time, it could also mean that females are a heavier user of their phones as
they needed more charge on the go than their male counterpart.
On the other hand, in Figure 2(b) it shows the number of adolescent and young
adults who does not owns a powerbank. The highest percentage in the pie chart in
Figure 2(b) indicates that 33% of female young adult do not own a powerbank.
Followed by 25% adolescent male that do not own a powerbank. All in all, 45% of
adolescent and 55% of young adults do not own a powerbank.
17. Favourite Operating System Among The Respondent On A Phone
Figure 3(a) shows the favourite operating system among the respondents on a
phone
From Figure 3(a) above, we know that most of the respondent prefers Andriod
operating system phone. Out of the 100 respondent that took the survey, 49 of the
respondent are using Andriod powered operating system phone models. All in all,
Andriod and iOS are among the most welcomed operating system by the
respondents. A number of 12 out of 25 male adolescent prefers Andriod operating
system. On the other hand, there is a number of 10 out of 25 female adolescent that
prefers the android operating system. For the Male young adult, 15 out of 25 prefers
the android operating system. At the same time, 12 out of 25 female young adult
prefers the android operating system.
Coming second would be the iOS operating system. 48 out of 100 respondents
favours the iOS operating system. There is a number of 12 out of 25 male
adolescent that favours the iOS operating system. Besides that, there is a number of
15 out of 25 female adolescent that favours the iOS operating system. A number of 9
out of 25 male young adult respondents and 12 out of 25 female respondents prefer
the iOS operating system.
0
2
4
6
8
10
12
14
16
Male Adolescent Female
Adolescent
Male Young Adult Female Young
Adult
Windows Phone
iOS
Andriod
18. Lastly, Windows phone operating system are the least welcomed operating system
among the respondent. Part of the reason could be because Windows phone
emerged in the market much later compared to iOS and Andriod operating system.
Only 3 out of a total of 100 respondents favour the Windows phone operating
system. The male adolescent respondent that favour the Windows phone operating
system consist of only one person. On the other hand, there is none that favour the
Windows phone operating system among the adolescent female. Both the young
adult’s male and female’s respondent consists of 1 respondent that favours the
Windows phone operating system.
All in all, Andriod and iOS operating system are among the most welcomed and
favoured operating system on a smartphone.
19. Favourite Brand Of Smartphone Among The Respondents
Figure 4(a) shows the favourite brand of smartphone among the respondents
Based on figure 4(a), we can derive that 44 out of 100 respondents prefers
Apple brand. A number of 14 adolescent male and 16 adolescent female prefers
Apple brand. At the same time, 10 male young adult and 14 female young adults
prefer the Apple brand as well.
On the other hand, it is also shown that 31 out of the 100 respondent prefer the
Samsung brand. Based from Figure 4(a), there is a number of 8 adolescent male
and female that prefers the Samsung brand respectively. Also, there is a number of
8 male young adult and 6 female young adult that prefers the Samsung brand.
Besides that, Sony and HTC brand comes in as the third most favoured brand
among smartphones by the respondents. A total number of 6 out of 100 respondents
favours the Sony brand. There is none out of the 25 adolescent male favours the
Sony brand. Also, a number of 1 out of 25 female adolescent favours the Sony
brand. Besides that, there is 2 out of 25 male young adult and 3 female young adults
that prefers the Sony brand.
0 2 4 6 8 10 12 14 16 18
Female Young Adult
Male Young Adult
Adolescent Female
Adolescent Male
Sony
Samsung
Nokia
HTC
Blackberry
Apple
20. While the HTC brand has a total number of 6 out of 100 respondents that favours it.
Based from Figure 4(a), 2 out of 25 male adolescents favour the HTC brand. At the
same time, none of the female adolescents favour HTC brand. Also, 3 out of 25 of
the young male adult prefer the HTC. While there is 1 out of 25 female young adult
that prefer the HTC brand.
Lastly, based from Figure 4(a), none of the respondents favour Blackberry brand.
Blackberry was a smartphone that was mostly used by people that needed mobile
data in the past. However, time has changed and more and more service provider
nowadays are providing smartphones with mobile data. Another reason could be that
Blackberry’s smartphone does not provide a wide range of apps in the store for their
consumers.
21. Figure 5(a) shows the willingness of respondent in spending for a phone
Amount (RM) Midpoint, x Frequency, f fx
1 – 500 250.5 1 250.5
501 – 1000 750.5 2 1501
1001 – 1500 1250.5 11 13755.5
1501 – 2000 1750.5 17 29758.5
2001 – 2500 2250.5 17 38258.5
2501 – 3000 2750.5 2 5501
∑f = 50 ∑fx = 89025
Table 5(a) Willingness of Adolescent in Spending for a Phone
𝑀𝑒𝑎𝑛 =
∑fx
∑f
𝑀𝑒𝑎𝑛 =
89025
50
𝑀𝑒𝑎𝑛 = 1780.5
0 2 4 6 8 10 12 14
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Willingness Of Respondent In Spending For A
Phone
RM2501-3000 RM2001-2500 RM1501-2000 RM1001-1500 RM501-1000 RM1-500
22. Amount (RM) Midpoint, x Frequency, f fx
1 – 500 250.5 6 1503
501 – 1000 750.5 9 6754.5
1001 – 1500 1250.5 11 13755.5
1501 – 2000 1750.5 10 17505
2001 – 2500 2250.5 14 31507
2501 – 3000 2750.5 20 55010
∑f = 50 ∑fx = 71025
Table 5(b) Willingness of Young Adult in Spending for a Phone
𝑀𝑒𝑎𝑛 =
∑fx
∑f
𝑀𝑒𝑎𝑛 =
71025
50
𝑀𝑒𝑎𝑛 = 1420.5
23. Figure 6(a) shows how often do the respondent change their phones
Based from Figure 6(a), we can conclude that young adults tend to
change their phone more often than adolescents. The reason could be because
young adults are already mature enough to source for money. For example, most
young adults will be mature enough to source for money in their free time like taking
a part time job. Another reason could be the young adults are more mature in
managing their time, thus resulting in more organized time to do their part time jobs.
Also, based from Figure 6(a), we can derive that majority of the adolescents and
young adults do not change their phones till a problem occurs or it starts giving
problems. This is because most people do not find the need to get the latest phone.
By not changing and always getting the latest phones also can help adolescents and
young adults to save money for their future.
0 2 4 6 8 10 12 14 16 18
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
How Often Do The Respondent Change Their
Phone
1-12 Months 13-24 Months 25-36 Months 36-48 Months Until Having Problem
24. Figure 7(a) shows what do adolescents and young adults do most with their
phone
Based from Figure 7(a), a number of 24 out of 50 respondents among young
adult spend their time messaging on phones compared with a total number of 15 out
of 50 adolescents respondent. This is an obvious observation of how young adults
tend to be in a relationship with a girlfriend or boyfriend when compared to
adolescents. For example, the young adults are more likely to communicate with
their lover through messaging. Because of this reason, most young adults are more
likely to engage in using messaging apps or sending messages with their phones.
On the other hand, there are a total number of 17 out of 50 adolescent respondents
shown to browse the internet more often than the total number of 14 out of 50 young
adults on their phones. The reason could be adolescents are young active people
having the desire to seek for more knowledge in the web. For example, adolescents
would be more likely to surf the internet to gain knowledge and prepare themselves
to face the challenging world.
At the same time, based from Figure 7(a), we can also conclude that majority of the
adolescents and young adult uses their phones for entertainment. A total number of
11 out of 50 adolescents and a total number of 9 out of 50 young adults were shown
0
5
10
15
20
25
30
Male Adolescent Female Adolescent Male Young Adult Female Young Adult
What Do Adolescents And Young Adults Do Most
With Their Phone
Messaging Phone Calling Internet Browsing Entertainment Taking Picture/Video
25. to spend their time for entertainment purposes. For example, some adolescents and
young adults browse through Youtube on their phones to watch videos.
Also, there are a total number of 2 out of 50 adolescent respondents that take
pictures/videos with their phones most often. In contrast, there is no respondent for
the young adults that spends their time with their phones taking pictures/videos. One
of the reason that could be given for the young adults of not taking pictures is that
they are more careful in sharing personal information online. Because of this reason,
they tend to take lesser picture or don’t spend their time taking selfies and so etc.
Another reason could be most of the young adults do not have time taking
pictures/videos. Perhaps the young adults need to manage their time in studying and
working part time at the same time.
There is also a surprising result which shows that the majority of the adolescent and
young adults used less of the phone calling feature on their phones. There are a total
number of 5 adolescents out of 50 and a total number of 3 out of 50 young adults
that still uses the phone call feature most often on their phones. Besides that, the
reason for this result could be that majority of the adolescents and young adults
nowadays uses their phone to communicate with others through free messaging
apps like kakaotalk, whatsapp, viber and so on to call or even sending messages
rather than calling with their service provider. Moreover, with the advancement of
technology and social media like Facebook, most adolescents and young adults gets
the advantage to use it to get in touch with their loved ones more easily. For
example, instead of calling up their loved ones through a phone call, most
adolescents and young adults can do a Skype video call for free instead of using the
traditional phone call. At the same time, Skype technology also allows more than one
user to chat together at the same time. Because of communication technology like
this, it also reduces the need for adolescents and young adults to use traditional
phone calling methods.
26. Figure 8 (a) shows the respondent preference on the best resolution for
camera in megapixels (mp)
Based on Figure 8 (a), most respondents believe that the higher the MP, the
better the quality of the pictures. As we are living in the digital world, digital
photography plays an important role in improving our lifestyles. Some people take
pictures to keep their memories of certain events, mainly the enjoyable events. This
leads to a question, what is the best resolution for cameras? It seems that 20-24 MP,
which is the highest, is the best resolution for camera in respondents’ opinions.
Higher MP allows the user, in this case the respondents, to enjoy more details on
their images. For example, a parent can look how cute their children are as they can
even see the dimples on their children’s faces by zooming up the pictures.
Besides having more details, pictures with higher MP is good for editing and
cropping. Pictures with lower MP will be harder to edit as it has fewer details than
those with higher MP. With higher MP, cropping will be better as you have more
pixels to be cropped, which later results in better quality pictures than those with
lower MP.
0 2 4 6 8 10 12 14
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Respondents Preference On The Best Resolution
for Camera in Megapixels ( MP )
20-24 MP 15-19 MP 10-14 MP 5-9 MP 0-4 MP
27. Figure 9 (a) shows the best screen resolution that the respondent think is for a
phone
Based on Figure 9(a), regardless of their ages, most of the respondent thinks that
1136x640 resolution is the best screen resolution for a phone. This result shows that screen
resolution of a phone is not the main thing people are looking at when they are buying and
purchasing a phone.
One factor to take into consideration when purchasing a phone is the battery life. Most
adolescent and young adult will definitely go with a phone that could take them long enough
for a day. However, phones with a higher screen resolution will also drain up battery life
faster. This is due to the Graphic Processing Unit (GPU) that needs more power to push the
higher screen resolutions in a phone which ultimately will affect the battery life of a phone
negatively.
Secondly, the screen sizes of their phones may probably be the reason why both adolescent
and young adult respondents choose the answer. The respondents probably own phone that
is not too big. A medium-sized phone does not need that high of a screen resolution like
1280x720 or 1920x1080 as the differences in sharpness is not noticeable to the average
human’s eyes. Although, by looking about 1 inch away the phone, a slight noticeable
sharpness may be present. However, 1136x640 screen resolution for a phone is already
more than enough for a human to fully experience the usage and experience with their
phone.
0 2 4 6 8 10 12 14 16
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
The Best Screen Resolution That The Respondent
Think Is For A Phone
1920 X 1080 1280 X 720 1136 X 640 800 X 480
28. Figure 10 (a) shows the type of screen button that the respondent prefers
From Figure 10(a), we can conclude that most people, regardless of their
ages, prefer off-screen button. On-screen buttons are a set of buttons which uses a
small portion of the screen and on the screen itself, mainly the bottom part of the
phone’s screen and it acts as a button. However, off-screen buttons are a set of
buttons which do not use any portion of the screen at all. And it has a physical button
that could be easily accessed by the user. The examples for phones with on-screen
buttons are Sony Xperia Z1 and LG G2 while the examples for phones with off-
screen button are Apple iPhone 5s and Samsung Galaxy S4.
One of the main reason most people prefer off-screen button is that on-screen button
takes a small portion of the screen. This will affect a lot of things like watching
videos. Most phones nowadays have a screen with the aspect ratio of 16:9. At the
same time most videos are filmed using the same exact ratio. Therefore, to fully
enhance and to enjoy the playback of video with the proper exact ratio, one has to
utilize and maximize the phone’s screen. For example, by having a screen with this
ratio will allow the phone to play videos without any trace of black bars on the side,
0
5
10
15
20
25
30
Male Adolescent Female Adolescent Male Young Adult Female Young Adult
What Type Of Screen Button The Respondent
Prefers
On Screen Off Screen
29. the bottom, or the even on top of the screen. Having an on-screen button will defeat
the purpose of enjoying a video experience playback.
Secondly, the off-screen buttons do have their own benefits. While it does not take
small portion of the screen, it also gives the user a physical touch and feel of having
a button. On-screen button does not feel like a button at all since the people are
basically “touching” the screen only while off-screen buttons lets the people feel the
goodness of “pressing” the button and therefore more satisfying and gives the user a
better control. Having the feeling of “pressing” a button will reduce accidental touch
as the users know that they are “pressing” instead of “touching” the buttons.
30. Figure 11 (a) shows how often does the respondent check on their phones Per
Hour
Number of times Midpoint, x Frequency, f fx
1 – 5 3 15 45
6 – 10 8 16 128
11 – 15 13 9 117
16 – 20 18 10 180
∑f = 50 ∑fx = 470
Table 11 (a) shows how often do adolescents check on their phones per hour
𝑀𝑒𝑎𝑛 =
470
50
𝑀𝑒𝑎𝑛 = 9.4
0 1 2 3 4 5 6 7 8 9
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
How Often Does The Respondent Check On Their
Phones Per Hour
1-5 Times 6-10 Times 11-15 Times 16-20 Times
31. Number of times Midpoint, x Frequency, f fx
1 – 5 3 15 45
6 – 10 8 17 136
11 – 15 13 12 156
16 – 20 18 6 108
∑f = 50 ∑fx = 445
Table 11 (b) shows how often do young adults check on their phones per hour
𝑀𝑒𝑎𝑛 =
445
50
𝑀𝑒𝑎𝑛 = 8.9
Based from Figure 11(a), it shows that 15 out of 50 males and females Young adult
respondent check on their phones 1-5 times per hour. At the same time, 15 out of 50
males and females adolescent respondents check on their phones 1-5 times per
hour. This clearly indicates that it is a norm for both adolescents and young adults to
check on their phones 1-5 times per hour. For example, most adolescents and young
adults tend to check on their phones after receiving a notification from Facebook,
Whatsapp or even from game notifications. Sometimes, it could distract them from
focusing on discussions, assignments and so on.
At the same time, Figure 11(a) shows that 16 out of 50 adolescent respondents
checks on their phones about 6-10 times per hour. In contrast, 17 out of 50 young
adult respondents check their phones about 6-10 times per hour. Besides that,
Figure 11(a) also shows that 9 out of 50 adolescent respondents checks on their
phones about 11-15 times per hour. Moreover, 12 out of 50 young adult respondents
check their phones about 11-15 times per hour.
On the other hand, there is the extreme part of the results whereby 10 out of 50
adolescents and 6 out of 50 young adults check on their phones about 16-20 times
per hour. Perhaps the adolescents and young adults that checks on their phones
frequently has a phone addiction. This may also affect the quality of their life as they
will be constantly checking on their phones and thus lowering their ability to perform
32. properly. For example, the adolescents and young adults that have a phone
addiction of constantly checking their phones may not want to leave the comfort of
their home and exercise to get healthy.
Based from table 11(a), it shows the average number of times adolescents check on
their phone per hour. The mean of the number of times adolescents check on their
phone per hour is 9.4. On the other hand, table 11(b) shows the average number of
times young adults check on their phone per hour. The mean of the number of times
adolescents check on their phone per hour is 8.9.
In conclusion, the average number of times the adolescents check on their phone
per hour is more than the average number of times the young adults check on their
phone. This is perhaps due to the fact that young adults are more mature in thinking
and therefore able to focus better during assignments and meetings when compared
to adolescents. Moreover, young adults could be better in management skills and
therefore able to focus and concentrate better and prioritize on the task.
33. Figure 12 (a) shows the screen size preferred by respondent
Based from Figure 12(a), It shows that adolescents respondent prefers the
size of the phone that is around 5.1 – 6.0 inches. On the other hand, most young
adult respondent prefers the 4.1-5.0 inches screen size. One of the reason that
adolescents prefer the bigger screen size is that it gives them pleasure to enjoy
movies and videos. At the same time, one of the reasons that young adult prefers
the smaller 4.1-5.0 inches is that they do not necessarily have time for enjoying
entertainment on their phones. Due to this fact, young adults tend to purchase
phones with a smaller screen size.
0 2 4 6 8 10 12 14
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Screen Size Prefered By Respondent ( Inches)
1.1 - 2.0 2.1 - 3.0 3.1 - 4.0 4.1 - 5.0 5.1 - 6.0 6.1 - 7.0
34. Figure 13 (a) shows the number of apps that respondent downloaded on their
phone
Based on Figure 13 (a) , Adolescent group has 29 out of 50 who has 0-19
application downloaded on their phone whole young adult have 30 out of 0 who has
0-19 application on their phone. This indicate that most of them doesn’t used their
phone too much on daily life.
There are 15 out of 50 adolescent who has 20-39 apps on their phone while young
adult has 14 out of 50 who has 20-39 apps on their phone. These group of people
might spend more time on their phone during their daily life for Social network,
photography and etc.
There are 6 adolescents and only 5 young adults who has 40-59 apps on their
phone. These group of people would do extra stuff using their phone such as note
taking, listen to music, and so on. Only 1 Female young adults and non from other
categories who has 60-79 application on their phone. Which probably she almost
spend all her time on her phone.
0 2 4 6 8 10 12 14 16
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Number Of Apps That Respondent Downloaded On
Their Phone
0 - 19 20 - 39 40 - 59 60 - 79
35. Figure 14(a) shows the main uses of camera of respondent
Based from Figure 14 (a) It shows that adolescents respondent prefers to use
their camera for taking memories (eg. Friends, family & selfies). On the other hand,
most young adult respondent prefers to use it for photography. One of the reason
that adolescents prefer taking memories is they get to cherish the moment again in
the future and keep the photos as a memento. At the same time, one of the reasons
that young adult prefers photography is their interest shifted from taking memories to
photography. At the same time, it could be said that young adults tend to be
interested in photography as it is also a form of art that could release the stress and
tensions from the workload the young adults are facing.
0 2 4 6 8 10 12 14 16 18 20
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Main Uses Of Camera by Respondent
Recording Video Information Photography Taking Memories
36. Figure 15 (a) shows the apps that respondent can’t live without
Based on Figure 15(a) , It shows that 17 out of 50 Adolescent can’t live
without Social Networking Site ( SNS ) which is also the same goes to the Young
adult group which they also having the same number of them who can live without
the SNS. This indicate that social networking is a core of connection between people
who is far or who you couldn’t reach at the moments.
There are 27 Adolescent who can’t live without Messaging and 29 out of 50 of the
young adult who can’t live without messaging. Young adult have the majority of them
who can’t live without messaging which the reason behind it will be most of the
young adult have their partner which they connect through messaging while they
couldn’t meet up.
There was 1 male adolescent and 1 female young adult who think that they can’t live
without navigation system. Probably they are not very good at recognizing their ways
well. There are 3 adolescent and also 3 Young adult think that they can’t live without
0 2 4 6 8 10 12 14 16 18
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
Apps That Respondent Can't Live Without
SNS Messaging Navigation Entertainment Gaming
37. entertainment. It probably they feel that entertainment is a good ways to kill time
during bored or free time.
Only 2 out 25 male adolescent and none from other categories thinks that gaming is
what they can’t live without.
38. Figure 16 (a) shows the number of respondents that own and do not own a
case for their phone
Based on the above figure 16(a), it shows that most of the male and female
adolescents owned more phone cases than their male and female young adult
counterparts and vice versa. The above graph can shows clearly that the blue
figures for both male and female are comparatively higher than male and female
young adults. But there is a slight difference between the male and female
adolescent. This might be girls tend to own more than 2 or 3 phone cases for
decorative purposes or following the latest and newest trend to keep themselves up
to date. For the males, they might have an idea “why change it if it is not broken”
caused they tend to change their smartphones frequently and at the same time their
phone cases as well.
For both the male and female young adult, we have found that they tend to own
fewer than 2 phone cases. The reason is since they are progressing further in their
studies they tend to buy an iPad that is useful for university purposes that a normal
smartphone can’t. The other reason might be that this type of smartphones does not
usually comes with a phone.
0
5
10
15
20
25
30
Male Adolescent Female Adolescent Male Young Adult Female Young Adult
Number Of Respondents That Own And Do Not
Own A Case For Their Phone
Yes No
39. Figure 17 (a) shows the reason of purchasing a phone case
Based on the above figure 17(a), we can clearly see that most of the Taylor’s
students tend to purchase a phone case for protection purposes. Other than that,
they mostly purchase it for either fashion purposes or just for wasting their money
due to their poor judgement and planning.
The large increase in the orange bar is due to the fact that most like to prefer a
phone case to protect their phones from scratches and dust blurring their screen or
from any physical disturbance like accidently knocking the phone on something.
While the second reason why they tend to waste a lot sum of money on buying it
might come from the fact that they tend to buy any new case that they like without
proper planning instead of being patience and compare it with others. In addition the
media advertisement is also another factor that contributes to their own downfall.
As for the yellow bar, we can see that the reason they buy a phone case is just for
fashion. This is mostly true to most girls as they like anything that is stylish and most
interestingly to made their phone looks nice and colourful.
0 2 4 6 8 10 12 14 16 18 20
Female Young Adult
Male Young Adult
Female Adolescent
Male Adolescent
The Reason Of Purchasing A Phone Case
No Cases Fashion Function Protection Wasting My Money
40. Finally for the blue bar, it shows the number of students that does not own a phone
cases.
41. Figure 18 (a) shows the respondents thought of water resistance as a feature
Based on Figure 18(a), most respondents will appreciate having water
resistance as one of their phones’ feature. The trend of having water resistance as a
feature is believed to start when Sony released Xperia Z in first half of 2013. Later in
the same year, Samsung released Galaxy S4 Active which is one of the Galaxy S4
variants with water resistance but lower specifications. As this trend starts to grow,
we decided to ask opinions from the respondents about water resistance. It turns out
that most of them would appreciate this features with the exception of male
adolescent. This group of respondents do not really mind having one though.
Due to the protective nature of humans, the respondents would appreciate water
resistance because their life are exposed to water every day. If we were to think
carefully, water is inevitable in our life mainly because water is our basic needs of
life. The sources of water can include the respondents’ drinks, bath rooms, rains,
and others.
Next, the respondents may appreciate water resistance because of the ability of
taking pictures and recording videos inside water. Since the existence of social
networking sites like Instagram, people have been taking a lot of pictures anywhere,
0
5
10
15
20
25
30
Male Adolescent Female Adolescent Male Young Adult Female Young Adult
Respondents Thought Of Water Resistance As A
Feature
Appreciate It Much Don’t Really Mind A Gimmick
43. Figure 19 (a) shows what kind of apps will be more likely purchased
by the respondent
From the Figure above, Most of the respondent prefers not to buy any apps
for their phone. According to the chart, There are 14 Male adolescent , 15 Female
adolescent , 20 Male young adult and 16 female young adult who prefer not to buy
any application on their phones. But there are still few of them who would buy
Educational application , Multimedia application or security application. There are 3
Male adolescent , 2 Female adolescent , 1 Male young adult and 4 female young
adult would buy educational application. For multimedia applications , there are 8
male adolescent 7 female adolescent , 4 male young adult and 4 female young adult
would prefer to purchase it. There are only 1 Female adolescent and 1 female young
adult would choose to purchase a security applications.
0
5
10
15
20
25
Male Adolescent Female
Adolescent
Male Young
Adult
Female Young
Adult
What Kind Of Apps Will Be More Likely Purchased
By The Respondent?
None Education Multimedia Security
44. Conclusion
From surveying the adolescents and young adults at Taylor’s University
Lakeside Campus, we have achieved better understanding of the phones trend
among them. We have found out how much they are willing to spend for a phone.
Not to mention that we have also found out how much they would spend on their
phone, be it by buying accessories or even downloading apps that could enhance
their experiences while using their phones. By doing this assignment, we have also
found more about their preference in operating system, brand of phones, button
placement, screen resolution, camera resolution, and screen size. We also managed
to achieve our biggest goal of exploring how phones had become a norm in society
and a lifestyle to society. While doing our assignment, we realize the need of
applying our statistical skills when necessary in order to understand them better.
Among the statistical skills we have applied are calculation of mean (average),
finding out modal class, et cetera. Being a group assignment, there are hurdles we
have overcome while doing this assignment. The hurdles we have overcome include
communication problem and time management. Our relationship at one point might
be at the danger of breaking up, but luckily we managed to overcome it with patience
and consideration.