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Jaana Keskitalo, Product Manager, Stora Enso Food Service Board
Today’s trends effecting
packaging business
• Changing consumer
  purchasing behaviour
• High concerns about the
  environment
• Competition for the
  consumer
• Energy and other major
  costs increasing
Multiple demands on packaging


                  Attractive
                   Design

     Ecological                Economical

                   Brand
                   Image

       Safe                    Convenient

                   Easy to
                  implement
How is the shelf today
Our strengths to serve demanding
food packaging market

• Widest pallette of packaging
  boards and papers
• Captive extrusion barrier
  coating technology
• Food safety know-how
• Industry leading R&D
• Global presence
• Innovations and packaging
  solutions
Different extrusion coating
possibilities
• Different polymers are used
  for different end uses
• Stora Enso polymer coating
  options
   – PE coating
   – PP coating
   – PET coating
   – High Barrier coating
   – Biopolymer coating
Innovation based on experience

• Stora Enso has long experience
  in paperboard based tray
  material
• How to replace rigid plastic
  packages in form fill and seal
  packaging
• Stora Enso has combined its
  knowledge in board making
  and plastic coating
Primeforma is developed for form,
fill & seal technology

• Fully suitable for existing
  plastic film based
  packaging lines
• Approx. 12 mm deep tray
• Recyclable together with
  other board based
  packaging materials


                                    Sealpac, Oldenburg
The benefits of paperboard


                       • A specially designed
                         paperboard for
                         thermoforming

                       • Gives the rigidity for
                         the package

                       • Excellent printability
High barrier coating


                       • Low oxygen transmission
                         rate
                       • Low water vapour
                         transmission rate
                       • Excellent grease barrier
                       • Performs also as aroma
                         barrier
                       • For long shelf-life products
Convenient to use


                    • Safe to seal

                    • Available with peelability
                      function

                    • Easy to open

                    • Also non-peel version
                      available
Production of packed food
dominates the carbon footprint

                                 Waste management
                                 Package
                                 Product loss
                                 Product processing




                                   SOURCE:
                                   FUTUPACK
                                   EKO2010 STUDY
Carbon footprint, packaging
production (without waste management)




                                        SOURCE:
                                        FUTUPACK
                                        EKO2010 STUDY
Different from conventional form,
fill and seal package
• Based on renewable raw materials

• Minimized fossil based raw material
  with plastic content of 13%

• Haptic: warm touch and feel

• No labels in board side needed
Primeforma – for your packaging
needs
                       • Based on our Primeforma
                         paperboard with high
                         barrier polymer coating

                       • New opportunities for
                         consumer packaging arise
                         through board formability

                       • Low carbon footprint

                       • Recyclable with other
                         carton packages
Move up to Prime Time!
Thank You!

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Primeforma seminar 280312 jaana keskitalo

  • 1. Move up to Prime Time Jaana Keskitalo, Product Manager, Stora Enso Food Service Board
  • 2. Today’s trends effecting packaging business • Changing consumer purchasing behaviour • High concerns about the environment • Competition for the consumer • Energy and other major costs increasing
  • 3. Multiple demands on packaging Attractive Design Ecological Economical Brand Image Safe Convenient Easy to implement
  • 4. How is the shelf today
  • 5. Our strengths to serve demanding food packaging market • Widest pallette of packaging boards and papers • Captive extrusion barrier coating technology • Food safety know-how • Industry leading R&D • Global presence • Innovations and packaging solutions
  • 6. Different extrusion coating possibilities • Different polymers are used for different end uses • Stora Enso polymer coating options – PE coating – PP coating – PET coating – High Barrier coating – Biopolymer coating
  • 7. Innovation based on experience • Stora Enso has long experience in paperboard based tray material • How to replace rigid plastic packages in form fill and seal packaging • Stora Enso has combined its knowledge in board making and plastic coating
  • 8. Primeforma is developed for form, fill & seal technology • Fully suitable for existing plastic film based packaging lines • Approx. 12 mm deep tray • Recyclable together with other board based packaging materials Sealpac, Oldenburg
  • 9. The benefits of paperboard • A specially designed paperboard for thermoforming • Gives the rigidity for the package • Excellent printability
  • 10. High barrier coating • Low oxygen transmission rate • Low water vapour transmission rate • Excellent grease barrier • Performs also as aroma barrier • For long shelf-life products
  • 11. Convenient to use • Safe to seal • Available with peelability function • Easy to open • Also non-peel version available
  • 12. Production of packed food dominates the carbon footprint Waste management Package Product loss Product processing SOURCE: FUTUPACK EKO2010 STUDY
  • 13. Carbon footprint, packaging production (without waste management) SOURCE: FUTUPACK EKO2010 STUDY
  • 14. Different from conventional form, fill and seal package • Based on renewable raw materials • Minimized fossil based raw material with plastic content of 13% • Haptic: warm touch and feel • No labels in board side needed
  • 15. Primeforma – for your packaging needs • Based on our Primeforma paperboard with high barrier polymer coating • New opportunities for consumer packaging arise through board formability • Low carbon footprint • Recyclable with other carton packages
  • 16. Move up to Prime Time!