The document summarizes key findings from Interbrand's "Japan's Best Global Brands 2011" report, which ranks the values of Japanese brands with global operations. Some key points:
- Toyota retained the top spot but fell 16% in value due to recalls. Excluding Toyota/Lexus, total brand value grew 2%.
- Shiseido rose to #10 due to success in China. Asics had the largest value increase thanks to running shoes and European apparel.
- Nomura, Unicharm, and Ajinomoto debuted in the rankings. NTT Docomo was ranked the top domestic Japanese brand but is only 1/3 the value of China Mobile.
- The
The automotive industry in Colombia has experienced rapid growth in recent years. Domestic production of light vehicles, trucks, buses, and auto parts has increased significantly. In 2011, total vehicle sales reached a record high of 324,570 units, up 28% from 2010. The industry represents about 2.5% of Colombia's manufacturing workforce. Key advantages for the industry in Colombia include an extensive network of domestic auto parts suppliers and favorable trade agreements that support regional content requirements for vehicle assembly. Continued growth of the middle class and implementation of mass transit systems are expected to further drive demand for vehicles in the coming years.
Yandex - Russian Automotive Market Update - February 2011Preston Carey
The document summarizes the Russian automotive market in February 2011. It notes that the automotive industry is one of Yandex's top industries and is growing quickly. The Russian automotive market saw strong growth in 2010 and is the 10th largest market worldwide, though car ownership remains low compared to Western countries. The government strongly supports the domestic automotive industry through subsidies and import restrictions. Foreign brands dominate the top automotive brands in Russia by market share. Passenger cars represent the largest category of automotive spend on Yandex.
The two-wheeler market in India has witnessed significant growth over the last decade due to increased demand in urban and semi-urban areas and relatively low cost of ownership. However, the industry now faces challenges such as rising fuel prices, stricter BS6 emission standards increasing costs, safety issues, high insurance rates, and a push for electric vehicles. Major players in the industry have urged the government to lower GST rates on two-wheelers from 28% to 18%, which could reduce prices by Rs. 8,000-10,000 per vehicle.
The document summarizes key findings from a global mobile survey about automotive preferences:
- Toyota was the most preferred global auto brand, chosen by 32% of over 60,000 respondents across 125 countries. BMW was the most desired luxury brand at 35%.
- When evaluating auto purchases, nearly 20% said cost was the top factor, followed by safety at 15% and engine/power at 13%.
- Over a third intend to purchase a new car within the next three to six months.
1. ACMA is the apex body representing the Indian automotive component industry, with over 700 members accounting for 85% of the industry's turnover. It works to promote the growth of the industry through various services and technology upgradation programs.
2. The Indian automotive component industry has grown significantly over the past decade, with turnover increasing at a CAGR of 11% to reach INR 2.35 trillion in 2014-15. Exports have grown even faster at a CAGR of 29% and account for over 10% of the industry's turnover.
3. The industry faces challenges in areas like high cost of capital, capacity utilization, infrastructure bottlenecks, and developing in-house R&D
Here are some of the key challenges that Hero and its rivals encountered due to their relationships with foreign partners:
- Dependency on foreign technology and know-how made them vulnerable. When relationships soured or partners wanted more control, it impacted operations.
- Foreign partners had different business priorities and strategies which didn't always align with the Indian partners over time. This led to conflicts and parting of ways.
- Inability to develop indigenous technology and R&D capabilities independently as long as foreign partner held majority stake and control over technical aspects.
- Restrictions on using partner's brand and technology beyond agreed terms of collaboration. This limited growth opportunities.
- Loss of ownership and control over strategic decisions as equity stake of
Pakistan Auto Industry
The Big Question In our 67-year History, Pakistan has wasted numerous Opportunities to Achieve Rapid Growth Will we miss-out again on the Great Opportunity to realize our Unique Potential & Capabilities in the Automobile Sector ?
The automotive industry in Colombia has experienced rapid growth in recent years. Domestic production of light vehicles, trucks, buses, and auto parts has increased significantly. In 2011, total vehicle sales reached a record high of 324,570 units, up 28% from 2010. The industry represents about 2.5% of Colombia's manufacturing workforce. Key advantages for the industry in Colombia include an extensive network of domestic auto parts suppliers and favorable trade agreements that support regional content requirements for vehicle assembly. Continued growth of the middle class and implementation of mass transit systems are expected to further drive demand for vehicles in the coming years.
Yandex - Russian Automotive Market Update - February 2011Preston Carey
The document summarizes the Russian automotive market in February 2011. It notes that the automotive industry is one of Yandex's top industries and is growing quickly. The Russian automotive market saw strong growth in 2010 and is the 10th largest market worldwide, though car ownership remains low compared to Western countries. The government strongly supports the domestic automotive industry through subsidies and import restrictions. Foreign brands dominate the top automotive brands in Russia by market share. Passenger cars represent the largest category of automotive spend on Yandex.
The two-wheeler market in India has witnessed significant growth over the last decade due to increased demand in urban and semi-urban areas and relatively low cost of ownership. However, the industry now faces challenges such as rising fuel prices, stricter BS6 emission standards increasing costs, safety issues, high insurance rates, and a push for electric vehicles. Major players in the industry have urged the government to lower GST rates on two-wheelers from 28% to 18%, which could reduce prices by Rs. 8,000-10,000 per vehicle.
The document summarizes key findings from a global mobile survey about automotive preferences:
- Toyota was the most preferred global auto brand, chosen by 32% of over 60,000 respondents across 125 countries. BMW was the most desired luxury brand at 35%.
- When evaluating auto purchases, nearly 20% said cost was the top factor, followed by safety at 15% and engine/power at 13%.
- Over a third intend to purchase a new car within the next three to six months.
1. ACMA is the apex body representing the Indian automotive component industry, with over 700 members accounting for 85% of the industry's turnover. It works to promote the growth of the industry through various services and technology upgradation programs.
2. The Indian automotive component industry has grown significantly over the past decade, with turnover increasing at a CAGR of 11% to reach INR 2.35 trillion in 2014-15. Exports have grown even faster at a CAGR of 29% and account for over 10% of the industry's turnover.
3. The industry faces challenges in areas like high cost of capital, capacity utilization, infrastructure bottlenecks, and developing in-house R&D
Here are some of the key challenges that Hero and its rivals encountered due to their relationships with foreign partners:
- Dependency on foreign technology and know-how made them vulnerable. When relationships soured or partners wanted more control, it impacted operations.
- Foreign partners had different business priorities and strategies which didn't always align with the Indian partners over time. This led to conflicts and parting of ways.
- Inability to develop indigenous technology and R&D capabilities independently as long as foreign partner held majority stake and control over technical aspects.
- Restrictions on using partner's brand and technology beyond agreed terms of collaboration. This limited growth opportunities.
- Loss of ownership and control over strategic decisions as equity stake of
Pakistan Auto Industry
The Big Question In our 67-year History, Pakistan has wasted numerous Opportunities to Achieve Rapid Growth Will we miss-out again on the Great Opportunity to realize our Unique Potential & Capabilities in the Automobile Sector ?
The automobile sector in India accounts for over 7% of GDP but has faced a prolonged slowdown. Sales declined in 12 of the past 13 months and fell sharply in July 2019 across segments like passenger vehicles (-30.9%), commercial vehicles (-25.7%), and two-wheelers (-16.8%). Stocks of major automakers have declined substantially over the past year. Implementation of stricter BS6 emission norms from 2020 will further pressure automakers and increase costs, with two-wheelers and commercial vehicles being most impacted. The government hopes a new scrappage policy offering incentives for dumping vehicles over 15 years old can boost new vehicle demand, but the policy may have limited effect given the broader economic slowdown.
The automotive aftermarket industry in the US is poised for steady growth driven by several factors:
- The average age of vehicles on the road is at an all-time high of 11.5 years, creating more demand for repairs and replacements.
- The total number of vehicles in operation continues to rise and is expected to grow 5% in the next five years.
- Vehicles are becoming more complex with advanced technologies, leading to more expensive repairs that many owners turn to professionals for.
- Online sales of auto parts are a growing segment, estimated at $6 billion currently and projected to reach $16.6 billion by 2020.
- The industry is consolidating through mergers and acquisitions as
China overtook the United States as the world’s largest automotive market in 2009 and has retained the crown since then. China’s automotive aftermarket industry value reached USD 118 billion in 2015 and it is expected to grow at 12.7% CAGR to reach USD 214 billion by 2020. The average age of vehicles in China is expected to reach 5.0 years by 2018. As in developed countries, the Chinese automotive aftermarket will experience a boom once average vehicle age exceeds 5 years. This automotive industry guide takes a look at the realities and trends of the automotive aftersales market in China and sets out some of the opportunities and challenges that automotive companies, auto part makers and aftersales service providers will encounter when looking to secure high performance.
Email your questions and comments about this complimentary report to china.bc@ipsos.com
Indian Auto Components Industry Presentation 060109Workosaur.com
The document provides an overview of the Indian auto components industry. It discusses the evolution and growth of the industry, highlighting that it has reached a size of US$18 billion in 2007-2008. It also notes that the industry is highly fragmented with over 575 organized players accounting for 77% of value added. Finally, it discusses the industry's focus on quality improvement and some Indian companies' overseas acquisitions to gain access to new skills and customers.
5 companies are selected for having diversity in studying their products and operations. So automobile, technology, space and online service are the selected sectors from which companies are selected.
PakWheels.com has been conducting automobile industry surveys during recent years and is a pioneer in the field. This edition of survey covered all aspects of the industry, mainstream and otherwise.
The data that we’ve gathered covers the public’s spending habits, driving behavior, expectations and routine practices in the automobile sector in Pakistan. Products associated with the automobile sector were also included in the survey, including motor oils, insurance companies, tracking companies, tyre companies, battery companies and radio channels.
The first part of the survey asked users to rate the cars that they own or use the most. These ratings, which were entirely based on users’ experiences, lead to the crowning of awards.
The second part of the survey included users’ perceptions, regardless of what brands they used or owned. This gave us insights into people’s viewpoints about different brands available in Pakistan.
This report analyzes all data collected and extracts useful information for consumers and stakeholders of the automobile industry in Pakistan.
Industry report-trends-in-china's-automotive-component-manufacturing-industryIpsos France
L’industrie des composants automobiles en Chine devrait atteindre une croissance annuelle de 20% d’ici cinq ans grâce à la demande croissante en voitures neuves et du bon développement du marché de l’occasion. Le marché secondaire deviendra d’ailleurs le principal débouché pour les pièces automobiles, l'âge moyen des véhicules ne cessant d'augmenter et le nombre de voitures en circulation en Chine dépassant dorénavant les 100 millions.
En parallèle, le marché chinois de la contrefaçon de pièces automobiles – le plus important au monde évalué à 40 milliards de dollars – ne fera également qu'accroître avec le développement du marché légal.
This 2016 complimentary publication from our automotive practice team members in Thailand looks at the opportunities and challenges within the Thai automotive after sales market.
China's automotive components sector is set to achieve annual growth of 20 per cent for the next five years driven by demand for new cars and a growing secondary market. The aftermarket segment will become the main outlet for automotive parts as the average age of vehicles on the road continues to rise and the current total car population has already surpassed 100 million. The counterfeit auto parts market, already the world's largest with a current value of about US$40bn, will only increase as the overall market grows. Email automotive.bc@ipsos.com to find out more
Foot on the Pedal - Opportunities Fuelled by a Booming ASEAN Automotive IndustryIpsos Business Consulting
ASEAN is one of the world’s fastest-growing markets, and has all the right elements for a robust automotive sector.
For more information, please email consulting.bc@ipsos.com
The automobile industry in India is the seventh largest in the world, producing mainly small cars. Major players include Maruti, Tata, and Mahindra & Mahindra. The industry has grown due to government policies, increasing consumer demand, cost competitiveness, and new product launches, though it faces challenges like low productivity, infrastructure issues, and high defect rates. Strengths that have driven growth include a wide range of affordable options and financing schemes, while rising incomes and urbanization present opportunities for further expansion.
The Indian Auto Components Industry Latestvijaybudhdeo
The Indian auto components industry has grown at an average rate of 20.78% annually and is poised to become a global manufacturing hub. It depends on the expansion plans of automakers, competition, costs, and outsourcing needs. Investments in the industry have increased from Rs. 168 billion in FY2005 to Rs. 240 billion in FY2007. Projections estimate demand will continue growing through 2011-12. Over 40% of the global auto components market can be addressed by low-cost countries like India. India's market share has potential to grow as it has advantages over China in areas like labor efficiency and infrastructure. Outsourcing is emerging as a key advantage for the industry.
This document summarizes a working paper about the automobile industry in Pakistan and potential for increased trade with India. It finds that Pakistan's automobile market is dominated by three Japanese companies, limiting competition and prices for consumers. While Pakistan has a comparative advantage in some auto parts, exports face non-tariff barriers in India. The paper argues liberalizing trade could benefit both countries by addressing each other's concerns, challenging domestic manufacturers in Pakistan to increase competition, and creating jobs. However, multiple Pakistani institutions would need to facilitate market opening and ensure quality and safety standards. Increased trade in auto parts and components from India could lower costs and allow new producers to enter Pakistan's market.
The document presents the results of the U.S.Brand 2010 rating, which identifies the top 100 most valuable brands in the United States based on an analysis of various factors that influence brand value. Google was ranked as the most valuable brand at $80.5 billion, followed by Walmart at $74.2 billion and Microsoft at $61.34 billion. The rating methodology evaluated brands based on their owners' market position, financial performance, investments, geography, technology, and competition. The report concludes that the rating provides a means for companies and investors to understand the national market and guide effective brand development strategies.
The document provides an overview of developments in the global automotive industry and automotive mergers and acquisitions. It discusses trends such as rising vehicle production and sales globally, with growth concentrated in emerging markets like China and India. It also examines the increasing influence and value capture of automotive suppliers. The summary concludes with statistics on automotive M&A transactions in Q3 2016, which saw over 100 deals announced or closed worldwide.
The document provides an overview of the automotive aftermarket landscapes in Indonesia and Thailand. It discusses the distribution channel structures for parts and repair services in both countries. In Thailand, general parts distributors play an important role in distributing parts from manufacturers to retail shops and repair outlets. Meanwhile, Indonesia's aftermarket is less developed, though growing rapidly driven by favorable demographics. The document concludes with recommendations for parts companies looking to enter these markets.
Key Findings of the Study:
More than 3-fold increase in subscribers since 2008
64.4% of the current subscribers are urban
Total wireless segment accounts for 933.7mn
Wireline accounts for a 3.2% of the overall market
The document provides an overview of the Indian auto and auto ancillaries sector. It discusses the sector's contribution to GDP and industrial output. It outlines the history and growth of the sector from the 1940s through today. The current status section details production and sales trends showing strong growth over the past two decades. It also examines India's role as an exporter of automobiles. Competition in the sector is discussed, outlining major players like Maruti Suzuki, Hyundai, Tata Motors, and others.
The vice president of ACMA discussed the growth of the automotive industry in India and the development of automotive clusters. He noted that the industry has grown from 6 OEMs producing a few models in 1980 to over 1 million vehicles annually by Maruti Suzuki and over 5 million motorcycles by Hero Honda in 2010. This growth led to the development of large clusters of automotive suppliers in three main regions of India. The clusters have helped improve competitiveness, innovation, employment levels and regional prosperity. However, the industry still faces challenges in areas like capital investment, scaling production, infrastructure, productivity, skills and R&D to sustain its high growth trajectory.
1. Unemployment and poverty/social inequality remain the top global worries according to citizens in 24 countries.
2. A majority (62%) of citizens say their country is heading in the wrong direction.
3. Only one third (33%) of global citizens are satisfied with the way things are going in their country today.
The automobile sector in India accounts for over 7% of GDP but has faced a prolonged slowdown. Sales declined in 12 of the past 13 months and fell sharply in July 2019 across segments like passenger vehicles (-30.9%), commercial vehicles (-25.7%), and two-wheelers (-16.8%). Stocks of major automakers have declined substantially over the past year. Implementation of stricter BS6 emission norms from 2020 will further pressure automakers and increase costs, with two-wheelers and commercial vehicles being most impacted. The government hopes a new scrappage policy offering incentives for dumping vehicles over 15 years old can boost new vehicle demand, but the policy may have limited effect given the broader economic slowdown.
The automotive aftermarket industry in the US is poised for steady growth driven by several factors:
- The average age of vehicles on the road is at an all-time high of 11.5 years, creating more demand for repairs and replacements.
- The total number of vehicles in operation continues to rise and is expected to grow 5% in the next five years.
- Vehicles are becoming more complex with advanced technologies, leading to more expensive repairs that many owners turn to professionals for.
- Online sales of auto parts are a growing segment, estimated at $6 billion currently and projected to reach $16.6 billion by 2020.
- The industry is consolidating through mergers and acquisitions as
China overtook the United States as the world’s largest automotive market in 2009 and has retained the crown since then. China’s automotive aftermarket industry value reached USD 118 billion in 2015 and it is expected to grow at 12.7% CAGR to reach USD 214 billion by 2020. The average age of vehicles in China is expected to reach 5.0 years by 2018. As in developed countries, the Chinese automotive aftermarket will experience a boom once average vehicle age exceeds 5 years. This automotive industry guide takes a look at the realities and trends of the automotive aftersales market in China and sets out some of the opportunities and challenges that automotive companies, auto part makers and aftersales service providers will encounter when looking to secure high performance.
Email your questions and comments about this complimentary report to china.bc@ipsos.com
Indian Auto Components Industry Presentation 060109Workosaur.com
The document provides an overview of the Indian auto components industry. It discusses the evolution and growth of the industry, highlighting that it has reached a size of US$18 billion in 2007-2008. It also notes that the industry is highly fragmented with over 575 organized players accounting for 77% of value added. Finally, it discusses the industry's focus on quality improvement and some Indian companies' overseas acquisitions to gain access to new skills and customers.
5 companies are selected for having diversity in studying their products and operations. So automobile, technology, space and online service are the selected sectors from which companies are selected.
PakWheels.com has been conducting automobile industry surveys during recent years and is a pioneer in the field. This edition of survey covered all aspects of the industry, mainstream and otherwise.
The data that we’ve gathered covers the public’s spending habits, driving behavior, expectations and routine practices in the automobile sector in Pakistan. Products associated with the automobile sector were also included in the survey, including motor oils, insurance companies, tracking companies, tyre companies, battery companies and radio channels.
The first part of the survey asked users to rate the cars that they own or use the most. These ratings, which were entirely based on users’ experiences, lead to the crowning of awards.
The second part of the survey included users’ perceptions, regardless of what brands they used or owned. This gave us insights into people’s viewpoints about different brands available in Pakistan.
This report analyzes all data collected and extracts useful information for consumers and stakeholders of the automobile industry in Pakistan.
Industry report-trends-in-china's-automotive-component-manufacturing-industryIpsos France
L’industrie des composants automobiles en Chine devrait atteindre une croissance annuelle de 20% d’ici cinq ans grâce à la demande croissante en voitures neuves et du bon développement du marché de l’occasion. Le marché secondaire deviendra d’ailleurs le principal débouché pour les pièces automobiles, l'âge moyen des véhicules ne cessant d'augmenter et le nombre de voitures en circulation en Chine dépassant dorénavant les 100 millions.
En parallèle, le marché chinois de la contrefaçon de pièces automobiles – le plus important au monde évalué à 40 milliards de dollars – ne fera également qu'accroître avec le développement du marché légal.
This 2016 complimentary publication from our automotive practice team members in Thailand looks at the opportunities and challenges within the Thai automotive after sales market.
China's automotive components sector is set to achieve annual growth of 20 per cent for the next five years driven by demand for new cars and a growing secondary market. The aftermarket segment will become the main outlet for automotive parts as the average age of vehicles on the road continues to rise and the current total car population has already surpassed 100 million. The counterfeit auto parts market, already the world's largest with a current value of about US$40bn, will only increase as the overall market grows. Email automotive.bc@ipsos.com to find out more
Foot on the Pedal - Opportunities Fuelled by a Booming ASEAN Automotive IndustryIpsos Business Consulting
ASEAN is one of the world’s fastest-growing markets, and has all the right elements for a robust automotive sector.
For more information, please email consulting.bc@ipsos.com
The automobile industry in India is the seventh largest in the world, producing mainly small cars. Major players include Maruti, Tata, and Mahindra & Mahindra. The industry has grown due to government policies, increasing consumer demand, cost competitiveness, and new product launches, though it faces challenges like low productivity, infrastructure issues, and high defect rates. Strengths that have driven growth include a wide range of affordable options and financing schemes, while rising incomes and urbanization present opportunities for further expansion.
The Indian Auto Components Industry Latestvijaybudhdeo
The Indian auto components industry has grown at an average rate of 20.78% annually and is poised to become a global manufacturing hub. It depends on the expansion plans of automakers, competition, costs, and outsourcing needs. Investments in the industry have increased from Rs. 168 billion in FY2005 to Rs. 240 billion in FY2007. Projections estimate demand will continue growing through 2011-12. Over 40% of the global auto components market can be addressed by low-cost countries like India. India's market share has potential to grow as it has advantages over China in areas like labor efficiency and infrastructure. Outsourcing is emerging as a key advantage for the industry.
This document summarizes a working paper about the automobile industry in Pakistan and potential for increased trade with India. It finds that Pakistan's automobile market is dominated by three Japanese companies, limiting competition and prices for consumers. While Pakistan has a comparative advantage in some auto parts, exports face non-tariff barriers in India. The paper argues liberalizing trade could benefit both countries by addressing each other's concerns, challenging domestic manufacturers in Pakistan to increase competition, and creating jobs. However, multiple Pakistani institutions would need to facilitate market opening and ensure quality and safety standards. Increased trade in auto parts and components from India could lower costs and allow new producers to enter Pakistan's market.
The document presents the results of the U.S.Brand 2010 rating, which identifies the top 100 most valuable brands in the United States based on an analysis of various factors that influence brand value. Google was ranked as the most valuable brand at $80.5 billion, followed by Walmart at $74.2 billion and Microsoft at $61.34 billion. The rating methodology evaluated brands based on their owners' market position, financial performance, investments, geography, technology, and competition. The report concludes that the rating provides a means for companies and investors to understand the national market and guide effective brand development strategies.
The document provides an overview of developments in the global automotive industry and automotive mergers and acquisitions. It discusses trends such as rising vehicle production and sales globally, with growth concentrated in emerging markets like China and India. It also examines the increasing influence and value capture of automotive suppliers. The summary concludes with statistics on automotive M&A transactions in Q3 2016, which saw over 100 deals announced or closed worldwide.
The document provides an overview of the automotive aftermarket landscapes in Indonesia and Thailand. It discusses the distribution channel structures for parts and repair services in both countries. In Thailand, general parts distributors play an important role in distributing parts from manufacturers to retail shops and repair outlets. Meanwhile, Indonesia's aftermarket is less developed, though growing rapidly driven by favorable demographics. The document concludes with recommendations for parts companies looking to enter these markets.
Key Findings of the Study:
More than 3-fold increase in subscribers since 2008
64.4% of the current subscribers are urban
Total wireless segment accounts for 933.7mn
Wireline accounts for a 3.2% of the overall market
The document provides an overview of the Indian auto and auto ancillaries sector. It discusses the sector's contribution to GDP and industrial output. It outlines the history and growth of the sector from the 1940s through today. The current status section details production and sales trends showing strong growth over the past two decades. It also examines India's role as an exporter of automobiles. Competition in the sector is discussed, outlining major players like Maruti Suzuki, Hyundai, Tata Motors, and others.
The vice president of ACMA discussed the growth of the automotive industry in India and the development of automotive clusters. He noted that the industry has grown from 6 OEMs producing a few models in 1980 to over 1 million vehicles annually by Maruti Suzuki and over 5 million motorcycles by Hero Honda in 2010. This growth led to the development of large clusters of automotive suppliers in three main regions of India. The clusters have helped improve competitiveness, innovation, employment levels and regional prosperity. However, the industry still faces challenges in areas like capital investment, scaling production, infrastructure, productivity, skills and R&D to sustain its high growth trajectory.
1. Unemployment and poverty/social inequality remain the top global worries according to citizens in 24 countries.
2. A majority (62%) of citizens say their country is heading in the wrong direction.
3. Only one third (33%) of global citizens are satisfied with the way things are going in their country today.
The document discusses several highly admired global companies, including Apple, Berkshire Hathaway, Toyota, Google, Johnson & Johnson, Procter & Gamble, FedEx, and Southwest Airlines. It provides details on the founding, products, revenues, employees and business activities of each company.
Az Initiative Futures Sport + Entertainment elkészítette a 2010-es foci Vb-re vonatkozó ViewerTrack tanulmányát. Az 55 országból és 1998-ig visszamenőleg gyűjtött adatokból kiderül: a futball legnagyobb világeseményén nem fog a tévés fragmentáció.
The document discusses television sport and its organization, genres, scheduling, codes and conventions, narratives, and representations. It provides examples of sports genres like live broadcasts and studio-based programs. It also discusses the different organizations involved like TV channels BBC and scheduling of sports on weekends. The document concludes with tasks for students to investigate aspects of TV sport.
The document summarizes the JpBrand 2011 rating of the top 100 most valuable Japanese brands. Toyota was ranked as the most valuable brand at $17.9 billion. The ranking was conducted by MPP Consulting and evaluated brand value based on various financial and market factors, such as a brand's market position, consumer perception, and industry trends. The methodology was developed over several years to create a uniform approach for assessing brand value across different markets. The rating aims to accurately reflect the current real market value of brands.
The Japanese automotive industry ranks second globally and produces over 10 million vehicles annually. It presents opportunities for foreign firms providing innovative technologies. Japanese automakers develop advanced technologies and source over 70% of parts domestically or through foreign suppliers. Key automotive parts in demand include radiators, pistons, wiring harnesses, and transmissions. Foreign parts suppliers have found success by localizing production and closely collaborating with Japanese automakers. The industry faces pressures for cost reductions, environmental technologies, and optimization of global supply chains.
The document summarizes the top 80 global brands from the 2007 Best Global Brands ranking. It lists each brand's 2007 and 2006 ranks, country of origin, sector, 2007 brand value in US dollars, and percentage change in brand value from 2006 to 2007. The top brand was Coca-Cola, followed by Microsoft and IBM.
Speeda insights_Understanding japan’s automobile related industries through t...Kyna Tsai
This document provides an overview of Japan's automobile industry through an analysis of key trends and statistics. It discusses the importance of the automobile industry to Japan's economy and workforce. It also examines industry trends toward new power sources like electricity, advanced driver assistance systems, and connected vehicles. Finally, it analyzes financial and employment data for major Japanese automakers and auto parts manufacturers over the last ten years.
Logistics management in indian automotive component industrylogautam
The document discusses logistics management in the Indian automotive component industry. It notes that efficient logistics management is now essential for leading firms in the industry given global opportunities. The industry has grown significantly in recent decades in both production and exports. Leading firms now have efficient logistics systems to handle activities like demand forecasting, inventory management, order processing, packaging, and purchasing among others. Logistics management helps firms meet the stringent quality and time demands of global customers.
Strategic Management Report on Automotive sector.Nayan Momaya
This document provides a summary of the automotive industry in India and globally. It discusses the size and growth of the Indian automobile market. It outlines the production and export trends in India and provides global production statistics. It also describes the various components that make up the automotive industry supply chain and discusses some of the major players in the Indian car manufacturing market like Maruti Suzuki, Mercedes Benz, BMW and others.
The document discusses Michelin, a tire and mobility company. It provides details on Michelin's history, leadership, organizational structure, strategic business units which include tires, tourism and navigation products. There is an analysis of Michelin's tire production rates, manufacturing process, internal financial situation, and external competitive environment. Key competitors in the tire industry like Bridgestone and Goodyear are also discussed. Government regulations and the potential for new competitors entering the Asian market are noted as influences in Michelin's industry environment.
This document discusses the need for low-viscosity engine oils for low-fuel consumption and zero-emission cars. It provides background on emission regulations and how they are driving engine technology development requirements. Fuel and engine oil specifications must also be developed to meet these new standards. The document concludes by discussing how low-viscosity lubricants can help achieve both low fuel consumption and zero emissions from cars.
This document discusses the need for low-viscosity engine oils for low-fuel consumption and zero-emission cars. It provides background on emission regulations and how they are driving engine technology development requirements. Fuel and engine oil specifications must also be developed to meet these new requirements. The document concludes by discussing how low-viscosity oils can help meet environmental and efficiency goals.
Semiconductor 130327 the 2013 mc_clean_ic_insightsMTKDMI
1) Intel remained the top semiconductor supplier in 2012, widening its lead over Samsung. Qualcomm saw the largest growth of 34% among the top suppliers to move up to fourth.
2) Pure-play foundries and fabless suppliers performed strongly, with GlobalFoundries and TSMC growing over 30% and Qualcomm growing 34%.
3) Seventeen of the top 25 suppliers saw declining sales in 2012, including eight of the top ten, as the overall semiconductor market declined 3%. Pure-play foundries and fabless companies were exceptions to this trend.
The document summarizes Mahindra's vehicle sales figures for July 2012 compared to July 2011. UV sales grew 32% and total 4W sales were up 19%. However, Verito sales decreased 23% and LCV and MHCV sales fell 17%. Total domestic auto sales increased 15% and total sales including exports rose 19%. It also announces that Mahindra has unveiled a new version of the Verito sedan with 23 new changes and features aimed at making it more stylish, contemporary and premium. Key updates include new exteriors, premium interiors, and improved ergonomics.
The document provides an overview of the Japanese automotive industry. It discusses how Japan has been one of the top automotive producing countries since the 1960s and was a pioneer in automotive robotics in the 1970s. Throughout the 1980s and 1990s, Japan rapidly developed its automotive industry and overtook the US as the leading producer of automobiles. While China has since surpassed Japan due to rapid growth in the early 2000s, Japan remains one of the leading automotive producers globally. The document is intended to provide business development opportunities and contacts for international companies seeking to do business in Japan's automotive industry.
Micromax is proposing a marketing plan to expand its presence in India and internationally. Currently Micromax dominates the rural Indian market but faces competition from established brands like Nokia, Samsung, and Apple. The plan aims to position Micromax as customers' preferred brand and target the potential urban and youth markets. It proposes strategies for products, pricing, promotion, placement, distribution, and customer acquisition to help Micromax achieve its objectives.
Review of Indonesia's Automotive Market Review by Daniel Doni SundjojoDaniel Doni
Indonesia's automotive industry has been growing steadily in recent years. Toyota dominates the market, holding 40.6% market share as of September 2010. Daihatsu and Mitsubishi are the second and third largest manufacturers. Toyota also leads in unit sales with over 150,000 vehicles sold so far in 2010. Suzuki has the most dealer outlets at 202, followed closely by Toyota and Daihatsu. Toyota outlets have the highest sales productivity. The industry has recovered strongly since its decline in 2006 and the government forecasts continued GDP growth which bodes well for further expansion of Indonesia's automotive sector.
The Japanese electronics and semiconductor industry remains globally competitive due to strong demand for digital consumer electronics and products with integrated chips. While some manufacturing has moved overseas, domestic production of high-quality semiconductors remains high to meet local demand. Growing applications of semiconductors in wireless technologies and automotive electronics are driving continued growth in the production and demand for electronic components and semiconductors in Japan.
Kubota Corp is a Japanese machinery manufacturer headquartered in Osaka, Japan. It produces industrial and farm machinery, including tractors, combine harvesters, excavators, and piping systems. In the fiscal year ending March 2013, Kubota generated over 1 trillion JPY in revenue, with its machinery segment accounting for over 70% of sales. The company has over 29,000 employees and sells its products worldwide, with nearly 50% of revenue coming from sales in Japan and over 20% from North America. Kubota is currently trading on the Tokyo Stock Exchange at around 1314 JPY per share and has a market capitalization of nearly 1.7 trillion JPY.
Hero Moto Corp Ltd. is an Indian motorcycle and scooter manufacturer formerly known as Hero Honda. In 2010, Honda decided to move out of the joint venture, leading Hero and Honda to see each other as competitors. This caused issues around brand identity, technology sharing, and royalty payments that Hero Moto Corp had to address. It responded with defensive marketing strategies and buying a stake in Honda. The document discusses Hero Moto Corp's market share and competitors, revenue growth, bargaining power with suppliers and customers, R&D investments, and political, technological, economic, and social factors influencing its business environment.
The document provides an overview of the Japanese automotive industry. It discusses how Japan has been one of the top automotive producing countries since the 1960s and was a pioneer of robotics in automotive manufacturing in the 1970s. Throughout the 1980s and 1990s, Japan rapidly developed its automotive industry and overtook the US as the leading producer of automobiles. Today, Japan remains one of the leading automotive producers globally. The document is intended to provide business development, outsourcing, and localization support for managers interested in Japan's automotive industry.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
1. Japan’s Best
Global Brands
2011
Special Features: Japan’s Top 30 Domestic Brands
Comparison of Japanese and Chinese Brand Value
Press Release
1 February 2011
2. Interbrand Japan’s Best Global Brands 2011
Announcing “Japan’s Top 30 Global Brands” and
“Japan’s Top 30 Domestic Brands”
Although the Toyota brand retained its number-one value
ranking, it fell 16% from last year.
Nomura, Unicharm, and Ajinomoto made the rankings for the
first time.
NTT Docomo ranked Japan’s number-one domestic brand but
is only 1/3 the value of China Mobile!
Global brand consultant Interbrand has released “Japan’s Best Global Brands 2011”, a
ranking of the values of Japanese brands according to a global standard. This ranking converts
the values of global brands originating in Japan — the brands of Japanese companies doing
business globally — into monetary amounts, and ranks them. This year is Interbrand’s third
publication of this ranking. The Japan’s Best Global Brands ranking can also be compared with
“Best Global Brands”, a ranking of the top 100 global brands that Interbrand has been
publishing every year since 1999.
2
3. Interbrand Japan’s Best Global Brands 2011
Highlights from “Japan’s Best Global Brands 2011”
In this year’s ranking, the recalls that plagued Toyota (-16%; 1st place) at the beginning of 2010
were covered by papers worldwide, causing consumers to lose trust in the Toyota brand. As a
result, the values of both the Toyota and Lexus (-19%; 8th place) brands fell substantially. This
drop in value was enormous: the total value of the top 30 brands fell 3% from the previous year.
But if the drop in value of these two brands is excluded, the total grew 2% overall, showing the
strong reputation of most Japanese brands despite the highly unfavorable exchange rates of the
Japanese yen in 2010.
Meanwhile, Shiseido (+3%; 10th place) continues its meteoric rise in the Chinese market. This
year it became the first non-automotive or electronics brand to break into the top 10.
The brand that most increased its value year on year was Asics (+12%; 22nd place), thanks to
its popular running shoes, as well as its reinvigorated promotions of European apparel products
that brilliantly communicate the brand philosophy.
Three brands made the ranking for the first time this year:
Nomura (16th place), whose global presence skyrocketed after taking over Asia Pacific,
European, and Middle Eastern personnel and operations from the former Lehman Brothers;
Unicharm (28th place), which continues to battle P&G and other global brands, especially in East
Asia and Southeast Asia; and Ajinomoto (29th place), which does sales in over 100 countries
worldwide, and began publishing common global standards for personnel, providing equal
opportunities and chances at education to its around 20,000 foreign employees.
Although each of these companies is in a different industry, a large number of global brands are
competing in each one, and focusing their efforts on Asia.
The reputations of automotive and electronics brands were split. Some brands grew by 10% or
more year on year: Nikon (+11%; 13th place) enjoyed growth in the SLR camera market, which
is its strength; Fujitsu (+10%; 24th place) launched a new globally integrated
brand-communication campaign; and Hitachi (+10%; 25th place) is strengthening its
social-innovation business. Meanwhile, some brands fell by 10% or more. These include the
abovementioned Toyota and Lexus, as well as Yamaha (-11%; 21st place). These brands
already have high levels of global recognition, but as they move forward, they will need to
increase customer loyalty by positioning themselves in a way that differentiates them.
3
5. Interbrand Japan’s Best Global Brands 2011
Special Feature 1 :
Japan’s Top 30 Domestic Brands
(Overseas sales making up less than 30% of total sales)
As described above, one of the requirements of the “Japan’s Best Global Brands” ranking is
that the company’s overseas sales make up 30% or more of its total sales (from FY 2009 results).
Brands that do not meet this standard (whose sales are mainly in Japan) are adopting policies for
expansion overseas, especially into Asia, within the next few years.
This year, we have additionally calculated the values of the top 30 domestic brands: brands whose
overseas sales were less than 30% of total sales (from FY 2009 results), and therefore did not
qualify as “global brands” (FY 2009 results). We believe that some of these brands may be Japan’s
next global industry/brand, following in the footsteps of automotive and electronics brands.
The number-one domestic brand was NTT Docomo. This was one of the three mobile carriers to
make the top 10, together with Softbank (3rd place) and au (5th place). Three “megabank”
group brands also made the top 10: MUFG (2nd place), SMFG (4th place), and Mizuho (6th
place). The other members of the top 10 were Uniqlo (7th place), Kirin (8th place), Kao (9th
place), and Rakuten (10th place).
By industry, financial service brands were the most numerous. In addition to the three brands in
the top 10, Tokio Marine (11th place), Dai-ichi Life (21st place), and Orix (29th place) also
made the ranking. Each of these brands is advancing steadily toward becoming a global brand.
For example, MUFG launched its first retail business in Hong Kong at the end of 2010, and Tokio
Marine has been aiming to expand overseas in recent years, especially in Asia, and is involved in
large number of mergers and acquisitions.
Financial service brands are also the most numerous type of industry in the Top 100 “Best Global
Brands”. Amid the unstable markets following the financial crisis, new brands are gaining
strength. For example, last year, in addition to US brands, Barclays (UK), Credit Swiss
(Switzerland), and Santander (Spain) also made the global brands ranking.
The next-highest number of entries in the Japanese domestic ranking was by food and beverage
brands. Five food and beverage brands made the ranking: Kirin; Asahi (12th place); Nissin
(13th place); Yakult (22nd place); and Meiji (24th place). As with financial service brands, many
food and beverage brands also made the “Best Global Brands” Top 100 ranking, and this
industry also has great potential for becoming a global brand. In fact, each of these brands is
currently expanding overseas, with a focus on emerging economies (especially in Asia), and
5
6. Interbrand Japan’s Best Global Brands 2011
results are starting to appear. For example, in June of last year, Yakult’s average daily worldwide
sales passed the 30 million bottle mark. Leading global brands from the west are also focusing on
these markets, and surviving this competition will be the greatest key to becoming a global brand.
There are also many personal care brands in the “Best Global Brands” ranking, including
L’OREAL and NIVEA. Kao made this year’s Top 30 domestic brand ranking. Japanese brands,
including Shiseido and Unicharm, both of which are ranked among “Japan’s Best Global
Brands”, have better understanding of local Asian populations than the leading Western brands,
and their increasing popularity in Asian markets is a key step toward becoming global brands.
On the other hand, some of the brands in the Japanese domestic ranking buck the trends in the
global ranking: these are convenience-store brands, construction and real-estate brands, and
Internet-service brands.
The convenience-store business model was born in the United States, and grew enormously in
Japan. This model is currently spreading around the world, especially in Asia. Two brands made
this year’s domestic ranking: Lawson (15th place) and FamilyMart (20th place). FamilyMart
already has significant international penetration, especially in Asia — with over 9,000 stores
outside Japan (as of end-2010). Moreover, it is possible that its worldwide recognition will increase
as it expands in scale through growth in each country, making it a true global retail brand. (Note:
Seven Eleven was excluded from this ranking because it was created in the United States.)
Four construction and real-estate brands made the domestic ranking: Mitsubishi Estate (17th
place); Mitsui Fudosan (18th place); Sekisui House (25th place); and Daiwa House (27th
place). The branding-building methodology of creating combined housing, hotel, and shopping
complexes through visionary urban-planning, and the experience they offer differentiates these
brands from Western-style mega malls. These brands have significant potential to compete on the
global level, and hint at the possibility of becoming worldwide leaders in next-generation urban
planning.
Three Internet services made the domestic ranking: Rakuten ; Mobage (28th place); and Gree
(30th place). Although Mobage and Gree have yet to launch a full-scale overseas expansion,
massive growth of their brand value is expected from their successful market entry, when their
unique business models are accepted internationally. Google, which is currently ranked 4th in the
“Best Global Brands 2010”, was only founded 13 years ago. Internet service brands are
growing at a much faster pace than other industries, and massive growth can be expected by
acquiring the position of a global standard.
6
7. Interbrand Japan’s Best Global Brands 2011
Japan's Best Domestic Brands 2011 TOP30
Ratio of
2011 Brand Value
Brand Sector Overseas sales
Rank (US million $)
(FY 2009)
1 NTT Docomo Telecommunications 10,757 under 10%
2 MUFG Financial Services 5,750 22%
3 Softbank Telecommunications 4,133 under 10%
4 SMFG Financial Services 3,648 15%
5 au Telecommunications 2,981 under 10%
6 Mizuho Financial Services 2,820 16%
7 Uniqlo Retail 2,606 17%
8 Kirin Food & Beverages 1,809 25%
9 Kao Personal Care 1,602 25%
10 Rakuten Internet Services 1,360 under 10%
11 Tokio Marine Financial Services 1,184 17%
12 Asahi Food & Beverages 1,030 under 10%
13 Nissin Food & Beverages 978 15%
14 Secom Security 847 3%
15 Lawson Retail 817 under 10%
16 TEPCO Energy 785 under 10%
17 Mitsubishi Estate Construction & Real Estate 672 under 10%
18 Mitsui Fudosan Construction & Real Estate 593 under 10%
19 NEC Computer Services 566 20%
20 FamilyMart Retail 498 15%
21 Dai-ichi Life Financial Services 490 under 10%
22 Yakult Food & Beverages 483 24%
23 Benesse Education 465 12%
24 Meiji Food & Beverages 431 under 10%
25 Sekisui House Construction & Real Estate 387 under 10%
26 NTT Data Computer Services 378 under 10%
27 Daiwa House Construction & Real Estate 363 under 10%
28 Mobage Internet Services 356 under 10%
29 Orix Financial Services 352 20%
30 Gree Internet Services 345 under 10%
7
8. Interbrand Japan’s Best Global Brands 2011
Special Feature 2 :
Comparison of Japanese and Chinese Brands
Growing toward Global Brand Status
Every year, Interbrand announces the “Best Global Brands”, a ranking of the 100 global brands
with the highest value. In July 2010, Interbrand released the “Best Chinese Brands”, a ranking
of the top 50 Chinese brands which do not qualify for inclusion in the global ranking. With this
release of the top 30 Japanese global brands and the top 30 Japanese domestic brands,
Interbrand compared Japanese brands with rapidly growing Chinese brands, analyzed trends for
these brands, and compared them with global brands to gauge their success from the global
perspective.
It seems certain that China’s GDP surpassed that of Japan in 2010, vaulting it into the position of
the world’s second-largest economy. Although the Japanese and Chinese economies are
neck-and-neck in terms of size, there is currently less competition from the perspective of global
brands. While Japan had six brands in the “Best Global Brands 2010” (Toyota, Honda,
Canon, Sony, Nintendo, and Panasonic), China had none.
However, the top-ranked brand in “Best Chinese Brands 2010”, China Mobile, would rank
eighth in terms of brand value if placed in the “Best Global Brands 2010” table. This would rank
it higher than Japan’s top brand (Toyota), showing that the massive size and high growth
potential of the domestic Chinese market give Chinese brands extremely high value. We thus
verified the value of Japanese and Chinese brands by industry, including comparisons with global
brands.
8
9. Interbrand Japan’s Best Global Brands 2011
“Best Chinese Brands 2010” (Released July 2010)
2010 Brand
Brand Sector
Rank Value
1 China Mobile Telecommunications 29,718
2 CHINA LIFE Financial Services 14,578
3 CHINA CONSTRUCTION BANK Financial Services 14,093
4 ICBC Financial Services 11,383
5 BANK OF CHINA Financial Services 10,023
6 PING AN Financial Services 8,346
7 China Merchants Bank Financial Services 3,399
8 TENCENT Internet Services 3,364
9 MOUTAI Alchohol 3,139
10 CHINA PACIFIC Financial Services 2,249
11 BANK OF COMMUNICATION Financial Services 1,871
12 LENOVO Electronics 1,481
13 WULIANGYE Alchohol 1,290
14 TSINGTAO BEER Alchoholic Beverage 1,242
15 Shanghai Pudong Development Bank Financial Services 1,192
16 LUZHOU LAOJIAO Alchohol 1,081
17 BAIDU Internet Services 1,018
18 CITIC SECURITIES Financial Services 861
19 LI NING Sporting Goods 845
20 DONGFENG MOTOR Automotive 781
21 ANTA SPORTS Sporting Goods 772
22 CITIC BANK Financial Services 757
23 CHANGYU Alchohol 743
24 MINSHENG BANK Financial Services 738
25 INDUSTRIAL BANK Financial Services 657
26 GREE Electronics 605
27 Alibaba Internet Services 588
28 MENGNIU Food & Beverages 578
29 CHINA MERCHANT SECURITIES Financial Services 564
30 YUNNAN BAIYAO Pharmaceuticals 559
31 MIDEA Electronics 548
32 SOHU Internet Services 490
33 CTRIP Internet Services 485
34 NETEASE Internet Services 484
35 YURUN FOOD Food & Beverage 482
36 HAIER Electronics 457
37 BYD Automotive 455
38 SHINEWAY Food & Beverages 417
39 SUNING Retail - Electronics 402
40 NEW ORIENTAL EDUCATION Education 387
41 METERSBONWE Retail - Apparel 373
42 999 Pharmaceuticals 307
43 361° Sporting Goods 292
44 PEAK SPORT Sporting Goods 264
45 HAITONG SECURITIES Financial Services 256
46 BOSIDENG Retail - Apparel 208
47 Gome Retail - Electronics 180
48 HISENSE Electronics 178
49 GEELY Automotive 176
50 HUAXIA BANK Financial Services 169
Calculated at USD 1 = RMB 0.1465 (rate as of May 22, 2010)
9
10. Interbrand Japan’s Best Global Brands 2011
Analysis by sector:
Automotive
Although Toyota was rocked by a recall in 2010, it remains the world’s most valuable automotive
brand. Honda is ranked fourth following Mercedes-Benz and BMW.
Japan has many other global-level automotive brands, in “Japan’s Best Global Brands 2011”
including Nissan, Lexus, Suzuki, Mazda, and Mitsubishi Motors. Meanwhile, although the
Chinese brands Dongfeng Motor, BYD, and Geely were ranked in the “Best Chinese Brands
2010”, the values of these brands remain low. Chinese automakers are building strength by
rapidly acquiring globally recognized brands. However, considerable effort will probably be
required to transform a made-in-China brand into a global brand.
Brand Value Comparison (US million $)
(Japanese/Chinese/Global Brands)
25,661 25,179
22,322
18,510
781 455
Toyota Honda Dongfeng BYD Mercedes- BMW
Motor Benz
Japan's Best Global Brands Best C hinese Brands 2010 Best Global Brands 2010
2011 (Released July 2010) (Released September 2010)
Electronics
Japanese brands in the electronics industry have extremely high value. Canon, Sony, Nintendo,
and Panasonic made the “Best Global Brands 2010” ranking, although they were somewhat
behind the globally successful Apple and Samsung. There were also electronics brands that
meet most of the global standards, such as Toshiba and Sharp, which are ranked in “Japan’s
Best Global Brands 2011”.
10
11. Interbrand Japan’s Best Global Brands 2011
Although several Chinese electronics brands made the “Best Chinese Brands 2010”, including
Lenovo, Gree, Midea, and Haier, as with automotive brands, the values of these brands remain
low. Although there is growing global recognition for Lenovo, which acquired IBM’s PC division,
and Haier, which has growing worldwide sales of white goods (large household appliances), their
scale remains extremely small. The value proposition of most Chinese white goods is low price,
which does not equate to brand value. We believe that Japanese brands must create clear brand
images in the global market, and lock in relationships with loyal customers, before Chinese brands
begin a push to shift from the low-price track to the brand-centric high value-added track.
Brand Value Comparison (US million $)
(Japanese/Chinese/Global Brands)
21,143
19,491
11,356
4,351
1,481
457
Sony Panasonic Lenovo Haier Apple Samsung
Japan's Best Global Brands Best C hinese Brands 2010 Best Global Brands 2010
2011 (Released July 2010) (Released September 2010)
Personal care
Although “Best Global Brands 2010” includes a large number of personal-care brands, the
ranking includes no Japanese brands in this category. In contrast, Shiseido and Unicharm made
the “Japan’s Best Global Brands 2011” list, while Kao made the Japanese domestic ranking.
No Chinese personal-care brands made the “Best Chinese Brands 2010” ranking. There are
currently no powerful domestic brands in China, while Japanese and Western brands are in fierce
competition there. There is a 1.5-fold brand-gap between Shiseido and Lancôme, which is
ranked in the “Best Global Brands”, but this gap may shrink rapidly as Shiseido establishes a
position as a leading brand in China and other Asian markets.
11
12. Interbrand Japan’s Best Global Brands 2011
Brand Value Comparison (US million $)
(Japanese/Global Brands)
7,981
3,734
3,403
2,215
1,602
587
Shiseido Kao Unicharm L'Oreal NIVEA Lancome
Japan's Best Global Brands Best Global Brands 2010
2011 (Released September 2010)
Financial services
Following the financial crisis, the lineup of financial-service brands in the “Best Global Brands”
ranking has changed dramatically. In addition to the former US-centric cast of brands including
Citi and Goldman Sachs, the latest ranking (“Best Global Brands 2010”) also includes such
European players as Barclays (UK), Credit Suisse (Switzerland), and Santander (Spain).
Although the highest-ranked financial-service brand in the Japanese domestic top 30 was MUFG,
there is a 2.1-fold gap between its value and that of J.P. Morgan, which is the highest-ranked
financial-service brand in “Best Global Brands”. Meanwhile, there are seven financial-service
brands in the “Best Chinese Brands 2010” top 10 ranking, and the top-ranked bank brand,
China Construction Bank, is 2.5 times greater than MUFG in terms of value.
Buoyed by massive markets, we expect Chinese brands to follow the example of Japanese brands
and leverage their scale to invest worldwide. In today’s financial markets, however, where trust is
a requirement, Chinese brands have not yet reached the global level. The impact of the financial
crisis on Japanese brands has been relatively small, and they have a history of worldwide trust
and offer high-quality service. For them, the key to future success is to take initiative in branding
and reach the global level ahead of their rivals.
12
13. Interbrand Japan’s Best Global Brands 2011
Brand Value Comparison (US million $)
(Japanese/Chinese/Global Brands)
14,093
12,314
11,383 11,561
5,750
3,648
2,820
MUFG SMFG Mizuho C hina C onstruction IC BC JP Morgan HSBC
Bank
Japan's Best Global Brands Best C hinese Brands 2010 Best Global Brands 2010
2011 (Released July 2010) (Released September 2010)
Details of each ranking can be found on the following sites:
Best Global Brands 2010 (published September 2010)
http://www.interbrand.com/ja/best-global-brands/Best-Global-Brands-2010.aspx
Best Chinese Brands 2010 (published July 2010)
http://www.interbrand.com/zh-CHT/Default.aspx
Calculated at USD 1 = RMB 0.1465 (rate as of May 22, 2010)
13
15. Interbrand Japan’s Best Global Brands 2011
Brand Evaluations in “Japan’s Best Global Brands 2011”
■ CRITERIA FOR CONSIDERATION
This ranking uses criteria for consideration that are similar to those of the “Best Global Brands” ranking published
by Interbrand every year in order to clarify the values of Japanese brands that are active worldwide, and compare
,
ranks using a “global standard.” Companies meeting the following criteria were selected for consideration:
• •The brand must have been created in Japan
– It must be a corporate or business brand that was created by a Japanese enterprise
• It must publish financial information
- It must be a corporation listed on a stock exchange as of October 31, 2010, and must make analyst reports
available
• Over 30% of its total sales must come from overseas sales (sales outside Japan) based on results from FY
2009
• Even if it is a B2B company, it must have general level of global recognition
– It must have recognition of at least 10% among consultants at Interbrand’s global offices
(Note: “Domestic brands” are selected by adding to the above the criterion the requirement that overseas sales
account for no more than 30% of total sales)
■ METHODOLOGY
Interbrand’s methodology evaluates brand value based on its financial strength, the influence of the brand on
purchasing decisions, and the brand’s future earning potential. In the same way that securities analysts analyze and
evaluate corporate value, we analyze and evaluate brand value based on the question, “What is its future earning
potential?” This methodology has been certified under International Organization for Standardization (ISO) 10668
as a global standard for measuring the monetary values of brands. The evaluation consists of the following three
specific analyses.
Financial Performance: Estimate the profits that the company will generate
We first estimate the current and future revenues of the business operating under the brand. We then arrive at the
future economic profit by subtracting from that number the cost of sales, taxes, and capital cost from invested
capital. This analysis is based on published corporate data, while future estimates are based on performance
estimates made by financial analysts. (Note: the performance estimates by financial analysts employed in this
evaluation use the average estimated values by major analysts called the IFIS Consensus, published by IFIS Japan,
Ltd. http://www.ifis.co.jp/index.htm)
The IFIS Consensus data used is current as of November 18, 2010.
15
16. Interbrand Japan’s Best Global Brands 2011
Role of Brand: Identify the contribution that the brand makes to profits
We next analyze the impact that the brand has on customer purchasing decisions, in order to identify the
contribution that the brand makes to the future economic profit calculated in the financial analysis. With regard to
the role that brands play in consumer purchasing trends, the evaluation uses a database of brand-value evaluation
performance that we have built up over the past 25 years, as well as benchmark analyses by industry. We then
research and analyze each individual brand based on its industry benchmark to calculate the brand’s contribution as
a score.
Brand Strength: Evaluate the future earnings potential provided by the brand
Brand-strength analysis measures the brand’s power to generate client need (the ability to maintain future earnings)
– market loyalty, repeat purchases by consumers and lock in – and calculates a current value by discounting the
brand’s earnings by this amount. This evaluation is a systematic method for determining a brand’s risk, and is made
from a wide range of perspectives relating to the brand, including the brand’s market position, consumer recognition
and popularity, image, and support for the brand. The evaluation score is then converted into a discount rate, which
is subtracted from the brand’s future profitability to arrive at the brand value.
Note: Role of brand and brand strength are calculated based on a multidimensional evaluation by expert consultants
at our global offices, using a wide range of published reports and other information.
16
17. Interbrand Japan’s Best Global Brands 2011
About Interbrand
Founded in 1974, Interbrand is recognized for being at the forefront of the dialogue on brands as
business assets. Today, Interbrand is amongst the largest brand consultancies and has grown to
include 40 offices in 25 countries. The combination of rigorous strategy and analytics with
world-class design creativity help its clients to create and manage brand value in all market
dynamics. It is widely respected for its annual study, The Best Global Brands, and creating a
broader platform for the discussion on brands in the Webby-award winning website
brandchannel.com. For more on Interbrand, visit http://www.interbrand.com/.
Contacting us
Interbrand Japan
Contact: Burton Blume / Hiromitsu Hatakeyama
tel:03-3230-1075 fax:03-3230-8772
contact@interbrand.co.jp
17