This document discusses how a band's album poster uses, develops, and challenges conventions of real media products. It uses conventions by featuring a recurring piano image and including standard information like release date and names. It develops conventions by making the piano, not the band members, the main focus. It challenges conventions by including a large amount of text, as low-profile bands need more promotional content than just images of recognizable artists.

1. {
How does your media product
use, develop or challenge forms
and conventions of real media
products?
Evaluation question: Poster

2.  I have used a recurring theme within my album
poster, that is evident in my other types of
media for the song.
 Much like, Jessie J’s debut album, ‘Who you
are’. She shows the same image of her posing
for her poster and her CD, and everything
related to that album.
 In doing so, she creates an assosiated image for
that particular album.
Use conventions:

3.  I have tried to recreate this with the use of the
piano image.
 It is an image I have used for the digipak front
cover, and so have done so with my poster. It is
also a recurring piece of instrument in the
video, as Ben is seen playing it.
 In using the piano, I have tried to create an
identity for the band, by using a musical image
that can be associated with us.
Use conventions:

4.  Also, after research into what is usually
included in a typical digipak, I have included
features such as the release date, the album and
band names, production companies, etc.
 Doing so makes the poster look more
professional, and conforms to the conventions
of real life media products.
Use conventions:

5.  To develop the conventions of real life media
products, I have displayed the artist of the band, but
I have altered this so that he is not the main focus.
 I decided to make the piano the main focus of the
picture, and so including the artist of the band as a
‘side-image’.
 I feel that this puts emphasis on the uniqueness of
our band, and also highlights the theme of the piano
to our audience.
 Unlike most posters, including the artists as a side
image I feel works particularly effective for a small
band such as us, because the audience would not be
drawn to the poster via a picture of an artist they do
not recognise.
 Including the artist as a main image works well only
if they are high-profile and have a good fan base, as
their face is recognisable, and sells their albums.
Develop conventions:

6.  To challenge the conventions of real media posters, I have included a mass
amount of content, all of which are visible.
 Nowadays, posters for albums tend to include few words and are based
mainly on imagery and the artist.
 However, for my poster I feel that the more content I include the better due
to the stature of our band.
 As a low-profile band, including a lot of content about the album the poster
is trying to sell will appeal to the audience, as they learn more about the
album through the poster.
 Unlike the big stars, I could not have made my poster effective with just an
image and name as this would not catch the eye of the audience.
 I need a lot of content in order to promote the band, and attract people.
Challenge conventions: