Presentation1
•Download as PPTX, PDF•
0 likes•109 views
The document summarizes the development of a CD cover featuring a photo of a singer holding balloons in a park. The photo was edited to black and white except for the balloons to symbolize the song's lyrics. The band's name was placed in bold capital letters at the top in a simple font for recognition. The song title was placed below in a more sophisticated font to suit the singer's image expressed in the music video.
Report
Share
Report
Share
Recommended
Development of front album cover
The image was chosen for the album cover to relate to the song and music video by showing the subject's body language and surroundings rather than directly addressing the audience. The original image was lightened by adjusting brightness, hue and saturation. The balloons were left colored by selecting and copying them to a new layer while making the background black and white using a gradient map, symbolizing being free as in the video. The band name and album title were placed at the top in big capital black font and sophisticated fonts respectively to be readable and recognize the band and relate to the sophisticated portrayal of the actress in the video and fonts that look both simple yet sophisticated.
Making back cover
The document summarizes the process of designing the back cover of an album. Key details include testing different images of the band to feature their lead singer looking at the camera, addressing spacing issues when including song titles, and experimenting with textures and colors to achieve a painted canvas effect to match the album title of "Canvas". The final design incorporated a craquelure texture overlay and customized record label logo to distinguish it from other elements.
digipak making
The document discusses choosing photos for the cover of a digipak to promote a dance music project. It describes 5 photos selected: 1) a mid-air jump suggesting a "dropping beat"; 2) a shot in Southend near an amusement park to depict "gloomy depression"; 3) colorful walls contrasting with a character's plain clothes; 4) a mysterious shot of a character walking into darkness; 5) a faded shot of a female character with Southend pier in the background. The photos were edited using Color Splash software to apply effects and keep to a bright color scheme fitting for dance/house music.
Evaluation activity 2 - Media A2
For my evaluation 2, i used power point and various of pictures and text to help understand my answer.
Evaluation question 3
The document discusses how the main product (music video) and ancillary texts (album covers, inserts, poster) work together through consistent use of house colors, imagery, and typography. The creator established green, blue, and brown as the house colors based on a location shoot. These colors were then featured across all ancillary texts through photo editing to create a cohesive brand identity. Additionally, imagery of the artist and location were repeated as motifs, white typography was used consistently, and fake industry information was included to make the materials seem more professional.
Evaluation question 2
The document discusses the production of a music video and accompanying promotional materials. It summarizes the creative choices made regarding editing, cinematography, lighting, costumes, and photo editing to convey themes of distance, confusion, and mixed emotions between lovers. Shots of the artists moving in opposite directions, a map, and lyrics were used to portray distance. Black and white with pops of color, natural lighting, and three flowy dresses for the artist continued this theme across the video and promotional poster, magazine photos, and digipack.
How effective is the combination of your main product and ancillary texts?
The document discusses how the main product (a song) and ancillary texts (a Digipak, poster, and music video) work together effectively through common themes, genre, and target audience. Specifically:
1) They use a dark theme throughout with contrasting light and dark colors and imagery to tell a narrative story.
2) The genre of alternative rock is shown through a darker music video and gritty Digipak design while still maintaining a realistic style.
3) The media targets teenagers by featuring young actors/characters and lyrics about problems they may face to create relatability and interest in the underground sound and urban lifestyle portrayed.
Evaluation question 2
The document discusses the production of a music video and ancillary materials for an artist. It summarizes the creative choices made for the music video, such as using quick cuts and shots to portray distance and the passage of time between lovers set to the song's lyrics. Color and black and white filming were used to convey mood. Photographs of the artist were edited to continue the themes using tools like spot healing and looping color parts on a black and white background. Fonts, logos and a fake radio quote were included to make promotional materials look authentic and appeal to their target audience.
Recommended
Development of front album cover
The image was chosen for the album cover to relate to the song and music video by showing the subject's body language and surroundings rather than directly addressing the audience. The original image was lightened by adjusting brightness, hue and saturation. The balloons were left colored by selecting and copying them to a new layer while making the background black and white using a gradient map, symbolizing being free as in the video. The band name and album title were placed at the top in big capital black font and sophisticated fonts respectively to be readable and recognize the band and relate to the sophisticated portrayal of the actress in the video and fonts that look both simple yet sophisticated.
Making back cover
The document summarizes the process of designing the back cover of an album. Key details include testing different images of the band to feature their lead singer looking at the camera, addressing spacing issues when including song titles, and experimenting with textures and colors to achieve a painted canvas effect to match the album title of "Canvas". The final design incorporated a craquelure texture overlay and customized record label logo to distinguish it from other elements.
digipak making
The document discusses choosing photos for the cover of a digipak to promote a dance music project. It describes 5 photos selected: 1) a mid-air jump suggesting a "dropping beat"; 2) a shot in Southend near an amusement park to depict "gloomy depression"; 3) colorful walls contrasting with a character's plain clothes; 4) a mysterious shot of a character walking into darkness; 5) a faded shot of a female character with Southend pier in the background. The photos were edited using Color Splash software to apply effects and keep to a bright color scheme fitting for dance/house music.
Evaluation activity 2 - Media A2
For my evaluation 2, i used power point and various of pictures and text to help understand my answer.
Evaluation question 3
The document discusses how the main product (music video) and ancillary texts (album covers, inserts, poster) work together through consistent use of house colors, imagery, and typography. The creator established green, blue, and brown as the house colors based on a location shoot. These colors were then featured across all ancillary texts through photo editing to create a cohesive brand identity. Additionally, imagery of the artist and location were repeated as motifs, white typography was used consistently, and fake industry information was included to make the materials seem more professional.
Evaluation question 2
The document discusses the production of a music video and accompanying promotional materials. It summarizes the creative choices made regarding editing, cinematography, lighting, costumes, and photo editing to convey themes of distance, confusion, and mixed emotions between lovers. Shots of the artists moving in opposite directions, a map, and lyrics were used to portray distance. Black and white with pops of color, natural lighting, and three flowy dresses for the artist continued this theme across the video and promotional poster, magazine photos, and digipack.
How effective is the combination of your main product and ancillary texts?
The document discusses how the main product (a song) and ancillary texts (a Digipak, poster, and music video) work together effectively through common themes, genre, and target audience. Specifically:
1) They use a dark theme throughout with contrasting light and dark colors and imagery to tell a narrative story.
2) The genre of alternative rock is shown through a darker music video and gritty Digipak design while still maintaining a realistic style.
3) The media targets teenagers by featuring young actors/characters and lyrics about problems they may face to create relatability and interest in the underground sound and urban lifestyle portrayed.
Evaluation question 2
The document discusses the production of a music video and ancillary materials for an artist. It summarizes the creative choices made for the music video, such as using quick cuts and shots to portray distance and the passage of time between lovers set to the song's lyrics. Color and black and white filming were used to convey mood. Photographs of the artist were edited to continue the themes using tools like spot healing and looping color parts on a black and white background. Fonts, logos and a fake radio quote were included to make promotional materials look authentic and appeal to their target audience.
Evaluation question 2
The document discusses the production of a music video and ancillary materials for an artist. It summarizes the creative choices made for the music video, such as using quick cuts and shots to portray distance and the passage of time between lovers set to the song's lyrics. Color and black and white filming were used to convey mood. Photographs of the artist were edited to continue the themes using tools like spot healing and looping color parts on a black and white background. Fonts, logos and a fake radio quote were included to make promotional materials look authentic and appeal to their target audience.
Question2
The document discusses and compares the effectiveness of ancillary texts, such as a music video and digipack, for a music product. It notes differences between the close-ups used in the video versus photography studio shots for the digipack. The target audience is identified as mainly females aged 12-25. Different designs and elements of two digipacks are described, and how they aim to attract the target audience through unique and eye-catching aspects. In conclusion, both digipacks are considered effective at displaying and promoting the artist clearly to the target audience.
Natasha queestion 2
The music video uses natural lighting and weather effects to enhance the artist's emotions and match the lyrics. Still images from the music video are used on the CD packaging and advert to familiarize audiences.
The CD packaging, advert, and music video all use a consistent black, white, and yellow color scheme. A location shot is used for the advert rather than a studio shot to link it to the CD packaging. Positive reviews from music magazines are included.
Fonts, symbols, and layouts are kept consistent across the CD packaging and advert to clearly associate all the products with the artist. Social media and online promotion would be used to advertise and interact with fans if operating in the real world.
Ancillary Task Research - Tara Rendell
The document discusses the album packaging and websites of three musical artists: The Last Shadow Puppets, Hozier, and Lana Del Rey. For each artist, it analyzes design elements like colors, fonts, images and layouts used in their album digipacks and websites. It notes similarities and conventions that help engage audiences and show synergy across the different media. Key elements like dominant colors, fonts, and types of photos are consistently used to clearly link the album and website identities for each artist.
Ancillary Task Evaluation - Tara Rendell
This document discusses the design choices for various elements of an album packaging and gig poster. For the inside left of the digipack, a subtle photo of the artist was chosen to introduce them. The CD image leaves room for imagination without identifying text. The inside right features the artist playing guitar to indicate the genre as slow and love-related. An extra panel includes forest imagery and song lyrics. The back cover lists songs and includes something new while maintaining the green theme. The front cover stands out with a warmer color and simpler image. The gig poster uses the same font and front cover image for synergy and artist recognition.
Magazine advert
The document provides guidance on designing a magazine advertisement for an artist's world tour. It recommends that the main image should act as the background and link to the album cover and music video. Key information like the artist's name, album name, and "World Tour" text should be at the top in bold, san serif fonts following the overall style. Release dates for the tour should be listed on the left in smaller text and white color. The label's logo and secondary black and white images of the artist should also be included.
John Boundy Ancillary Task
The document discusses how various musical artists, including The 1975, Ed Sheeran, and Passenger, employ consistent conventions in the visual design of their album packaging and promotional materials like tour posters. This helps develop a clear, recognizable identity and brand. Common techniques mentioned include using consistent color schemes, fonts, and imagery that tie the different materials together and convey the tone and style of the artist. Simplistic, retro-inspired designs are often employed to match the intended aesthetics and target audiences.
DVD Digipak Research
The document discusses existing DVD digipaks from various artists such as Paul Van Dyk and Adele. It notes that they maintain a consistent style across their albums through the use of logos, colors, and overall design. This consistency helps establish the artist's individual style and identity. The document also discusses digipaks from Rihanna that effectively showcase her image and previous albums. It concludes that maintaining a clear and cohesive style across the packaging and content will help introduce a new artist and define their identity for audiences.
Q2
The document summarizes three products - a music video, poster, and digipack - created to appeal to a teenage audience. It discusses focusing on the pop/rock genre and using consistent color schemes and styles across the products. The poster features stereotypical teenage characters and social media links. The digipack uses grainy, polaroid-style images and filters to achieve an indie vibe. The music video tells a simple narrative of a boy winning over a girl by dumping her jerk boyfriend.
Media evaluation 1
Andrew Goodwin challenges traditional narrative analysis for music videos, arguing they approach narrative differently than films and novels. He identifies three types of relationships between songs and videos: illustration, amplification, and disjuncture. The group's video follows the illustration type, using the narrative to tell the story of the song's lyrics. Laura Mulvey's "Male Gaze" theory is not followed as including half-naked women would not suit the song. Carol Vernallis observed music video edits occur more frequently and rhythmically than film edits. The group's video follows this convention by cutting to the song's bass. Influences include visual styles from Mumford & Sons' "Hopeless Wanderer" video and a split screen
Presentation3valuation question 1 digipak and advert
Our digipak for the song "Dull Boy" by The Growlers uses purple as a key color inspired by the music video. The front cover features a symbolic image also seen in the video. The middle panel continues the black and purple color scheme linked to locations in the video. The back follows conventions from the front with matching colors and font for track names. The advertisement employs indie conventions like an urban setting shown in the video, and replicates the font and layout of the digipak cover to promote the EP.
Eval task 2
The combination of the music video and ancillary texts is highly effective. They maintain a consistent black and white color scheme and font throughout. This represents the rock genre and minimalist theme. The same elephant productions logo and main character's simple outfit are used in both the music video and ancillary texts. The mis-en-scene and character's distant, uninterested demeanor are portrayed similarly. The colors across materials are muted and cold, reinforcing the rock vibe. Overall, the music video and ancillary texts form a cohesive presentation through their matching visual style, branding, characters, and themes.
Cd inlay ideas
The document discusses 5 different ideas for CD inlays for an artist named Sandhya Acharya. Idea 1 uses text but the font is hard to read. Idea 2 is inspired by a Bruno Mars album but does not suit Sandhya Acharya. Idea 3 combines elements of Ideas 1 and 2 but with a different image. Idea 4 uses a collage background to imply the album theme. Idea 5 changes the background of Idea 3 to black and white to make the artist stand out more clearly.
Digipak
The document summarizes the design choices for a digipak album cover. For the front cover, the artist is featured prominently in the center wearing clothing representing the indie genre to attract the target audience. Research on other indie albums informed the use of the artist as the main focus. The inside cover features a close-up of the artist looking directly at the viewer to create a personal connection. The disc image also shows the artist to allow it to stand out without the case. The back cover includes the artist with a girl looking at him and the song titles to provide context for the album's focus on relationships. Cohesion across the design is created through consistent fonts and matching clothing elements in the images.
Evaluation q1
This document analyzes how the author's media product uses and is influenced by conventions of real music videos. It provides examples from the author's video as well as popular music videos to illustrate techniques like relating lyrics to visuals, editing visuals to match the beat, representing the band, defining genre through performance, using various lighting and locations, employing green screens, and utilizing split screening. The author concludes that drawing inspiration from successful existing music videos helped them conform to conventions and create a video that would appeal to their target audience.
Digipak Designs and Development
The document describes the development process for artwork and packaging for a music release. It details how the designer experimented with different designs, images, fonts and layouts based on feedback. Key elements included photos from the music video shoot location and of the artists. The final designs incorporated natural, earthy tones and textures across the front and back covers and inside panels to create cohesion and reference different scenes from the video.
Final layout designs 1
The document provides explanations and designs for a proposed digipak layout for a song that will be featured in a music video. It includes designs and explanations for the front cover, inside sleeve, CD panel, and back cover. The front cover design features a photo of hands in bandages to represent a scene from the music video. The inside sleeve features color photos from the music video. Design elements like fonts, colors, and images are intended to tie the digipak visually to the black and white theme of the music video and provide insights into the video without excessive text. Simplicity and focus on iconic images are prioritized based on research of other successful artist designs.
Digipak template
The document provides layout designs for the front, left inside, CD, and back covers of a digipak. For the front cover, a close-up image of hands is proposed to convey power and vulnerability. The left inside cover would feature dancers in black and white to depict power and love. The CD cover displays hands with undone chains to symbolize freedom and breaking free. Finally, the back cover shows hands pulling away to represent love and loss. Throughout the digipak, a consistent black and white aesthetic and abstract hand images tell a story reflecting the music and themes.
How effective is the combination of your product and ancillary texts?
1) The document discusses the creative choices made in designing the packaging, advertising, and visual components for a pop album by artist Madelyniris.
2) Key elements like outfits, locations, and color palettes were chosen to create continuity across the music video, album cover, and additional marketing materials.
3) Photographic styles ranging from close-ups to landscape shots were selected deliberately based on research of successful indie pop artists, with the goal of representing the artist and appealing to their target audience.
Making back cover
The document summarizes the process of designing the back cover of an album. Key decisions included choosing a central image showing the band's lead singer looking at the camera to catch viewers' attention, cropping and blending background images to avoid overlapping text, blurring and adjusting colors of the background to make elements stand out, and adding a craquelure texture to make the central image appear painted onto a canvas like the album's title suggests. The goal was to include necessary information while creating a simple, readable, and visually appealing design.
Making back cover
The document summarizes the process of designing the back cover of an album. Key decisions included choosing a central image showing the band's lead singer looking at the camera to catch viewers' attention, cropping and blending background images to avoid overlap, blurring and adjusting colors of the background to focus on the band, and adding a craquelure texture to make the image look painted on a canvas as suggested by the album title "Canvas". The back cover design was finalized to include all necessary information while stylizing elements like the record label logo to make it cohesive and appealing.
How effective is the combination of your main product and ancillary texts
1) The document analyzes how the ancillary materials for a band called Fire Drive Tiger effectively complement their music video.
2) Key elements that link the ancillary materials and video together include consistent use of the band's signature orange, black and white color scheme, similar fonts, imagery of the band's tiger logo, and portrayals of the band's rock/pop genre and appeal to teenage audiences.
3) The document concludes that the ancillary materials and video work well together to represent the band's style and genre while appealing to their target audience.
More Related Content
What's hot
Evaluation question 2
The document discusses the production of a music video and ancillary materials for an artist. It summarizes the creative choices made for the music video, such as using quick cuts and shots to portray distance and the passage of time between lovers set to the song's lyrics. Color and black and white filming were used to convey mood. Photographs of the artist were edited to continue the themes using tools like spot healing and looping color parts on a black and white background. Fonts, logos and a fake radio quote were included to make promotional materials look authentic and appeal to their target audience.
Question2
The document discusses and compares the effectiveness of ancillary texts, such as a music video and digipack, for a music product. It notes differences between the close-ups used in the video versus photography studio shots for the digipack. The target audience is identified as mainly females aged 12-25. Different designs and elements of two digipacks are described, and how they aim to attract the target audience through unique and eye-catching aspects. In conclusion, both digipacks are considered effective at displaying and promoting the artist clearly to the target audience.
Natasha queestion 2
The music video uses natural lighting and weather effects to enhance the artist's emotions and match the lyrics. Still images from the music video are used on the CD packaging and advert to familiarize audiences.
The CD packaging, advert, and music video all use a consistent black, white, and yellow color scheme. A location shot is used for the advert rather than a studio shot to link it to the CD packaging. Positive reviews from music magazines are included.
Fonts, symbols, and layouts are kept consistent across the CD packaging and advert to clearly associate all the products with the artist. Social media and online promotion would be used to advertise and interact with fans if operating in the real world.
Ancillary Task Research - Tara Rendell
The document discusses the album packaging and websites of three musical artists: The Last Shadow Puppets, Hozier, and Lana Del Rey. For each artist, it analyzes design elements like colors, fonts, images and layouts used in their album digipacks and websites. It notes similarities and conventions that help engage audiences and show synergy across the different media. Key elements like dominant colors, fonts, and types of photos are consistently used to clearly link the album and website identities for each artist.
Ancillary Task Evaluation - Tara Rendell
This document discusses the design choices for various elements of an album packaging and gig poster. For the inside left of the digipack, a subtle photo of the artist was chosen to introduce them. The CD image leaves room for imagination without identifying text. The inside right features the artist playing guitar to indicate the genre as slow and love-related. An extra panel includes forest imagery and song lyrics. The back cover lists songs and includes something new while maintaining the green theme. The front cover stands out with a warmer color and simpler image. The gig poster uses the same font and front cover image for synergy and artist recognition.
Magazine advert
The document provides guidance on designing a magazine advertisement for an artist's world tour. It recommends that the main image should act as the background and link to the album cover and music video. Key information like the artist's name, album name, and "World Tour" text should be at the top in bold, san serif fonts following the overall style. Release dates for the tour should be listed on the left in smaller text and white color. The label's logo and secondary black and white images of the artist should also be included.
John Boundy Ancillary Task
The document discusses how various musical artists, including The 1975, Ed Sheeran, and Passenger, employ consistent conventions in the visual design of their album packaging and promotional materials like tour posters. This helps develop a clear, recognizable identity and brand. Common techniques mentioned include using consistent color schemes, fonts, and imagery that tie the different materials together and convey the tone and style of the artist. Simplistic, retro-inspired designs are often employed to match the intended aesthetics and target audiences.
DVD Digipak Research
The document discusses existing DVD digipaks from various artists such as Paul Van Dyk and Adele. It notes that they maintain a consistent style across their albums through the use of logos, colors, and overall design. This consistency helps establish the artist's individual style and identity. The document also discusses digipaks from Rihanna that effectively showcase her image and previous albums. It concludes that maintaining a clear and cohesive style across the packaging and content will help introduce a new artist and define their identity for audiences.
Q2
The document summarizes three products - a music video, poster, and digipack - created to appeal to a teenage audience. It discusses focusing on the pop/rock genre and using consistent color schemes and styles across the products. The poster features stereotypical teenage characters and social media links. The digipack uses grainy, polaroid-style images and filters to achieve an indie vibe. The music video tells a simple narrative of a boy winning over a girl by dumping her jerk boyfriend.
Media evaluation 1
Andrew Goodwin challenges traditional narrative analysis for music videos, arguing they approach narrative differently than films and novels. He identifies three types of relationships between songs and videos: illustration, amplification, and disjuncture. The group's video follows the illustration type, using the narrative to tell the story of the song's lyrics. Laura Mulvey's "Male Gaze" theory is not followed as including half-naked women would not suit the song. Carol Vernallis observed music video edits occur more frequently and rhythmically than film edits. The group's video follows this convention by cutting to the song's bass. Influences include visual styles from Mumford & Sons' "Hopeless Wanderer" video and a split screen
Presentation3valuation question 1 digipak and advert
Our digipak for the song "Dull Boy" by The Growlers uses purple as a key color inspired by the music video. The front cover features a symbolic image also seen in the video. The middle panel continues the black and purple color scheme linked to locations in the video. The back follows conventions from the front with matching colors and font for track names. The advertisement employs indie conventions like an urban setting shown in the video, and replicates the font and layout of the digipak cover to promote the EP.
Eval task 2
The combination of the music video and ancillary texts is highly effective. They maintain a consistent black and white color scheme and font throughout. This represents the rock genre and minimalist theme. The same elephant productions logo and main character's simple outfit are used in both the music video and ancillary texts. The mis-en-scene and character's distant, uninterested demeanor are portrayed similarly. The colors across materials are muted and cold, reinforcing the rock vibe. Overall, the music video and ancillary texts form a cohesive presentation through their matching visual style, branding, characters, and themes.
Cd inlay ideas
The document discusses 5 different ideas for CD inlays for an artist named Sandhya Acharya. Idea 1 uses text but the font is hard to read. Idea 2 is inspired by a Bruno Mars album but does not suit Sandhya Acharya. Idea 3 combines elements of Ideas 1 and 2 but with a different image. Idea 4 uses a collage background to imply the album theme. Idea 5 changes the background of Idea 3 to black and white to make the artist stand out more clearly.
Digipak
The document summarizes the design choices for a digipak album cover. For the front cover, the artist is featured prominently in the center wearing clothing representing the indie genre to attract the target audience. Research on other indie albums informed the use of the artist as the main focus. The inside cover features a close-up of the artist looking directly at the viewer to create a personal connection. The disc image also shows the artist to allow it to stand out without the case. The back cover includes the artist with a girl looking at him and the song titles to provide context for the album's focus on relationships. Cohesion across the design is created through consistent fonts and matching clothing elements in the images.
Evaluation q1
This document analyzes how the author's media product uses and is influenced by conventions of real music videos. It provides examples from the author's video as well as popular music videos to illustrate techniques like relating lyrics to visuals, editing visuals to match the beat, representing the band, defining genre through performance, using various lighting and locations, employing green screens, and utilizing split screening. The author concludes that drawing inspiration from successful existing music videos helped them conform to conventions and create a video that would appeal to their target audience.
Digipak Designs and Development
The document describes the development process for artwork and packaging for a music release. It details how the designer experimented with different designs, images, fonts and layouts based on feedback. Key elements included photos from the music video shoot location and of the artists. The final designs incorporated natural, earthy tones and textures across the front and back covers and inside panels to create cohesion and reference different scenes from the video.
Final layout designs 1
The document provides explanations and designs for a proposed digipak layout for a song that will be featured in a music video. It includes designs and explanations for the front cover, inside sleeve, CD panel, and back cover. The front cover design features a photo of hands in bandages to represent a scene from the music video. The inside sleeve features color photos from the music video. Design elements like fonts, colors, and images are intended to tie the digipak visually to the black and white theme of the music video and provide insights into the video without excessive text. Simplicity and focus on iconic images are prioritized based on research of other successful artist designs.
Digipak template
The document provides layout designs for the front, left inside, CD, and back covers of a digipak. For the front cover, a close-up image of hands is proposed to convey power and vulnerability. The left inside cover would feature dancers in black and white to depict power and love. The CD cover displays hands with undone chains to symbolize freedom and breaking free. Finally, the back cover shows hands pulling away to represent love and loss. Throughout the digipak, a consistent black and white aesthetic and abstract hand images tell a story reflecting the music and themes.
What's hot (18)
Presentation3valuation question 1 digipak and advert
Presentation3valuation question 1 digipak and advert
Similar to Presentation1
How effective is the combination of your product and ancillary texts?
1) The document discusses the creative choices made in designing the packaging, advertising, and visual components for a pop album by artist Madelyniris.
2) Key elements like outfits, locations, and color palettes were chosen to create continuity across the music video, album cover, and additional marketing materials.
3) Photographic styles ranging from close-ups to landscape shots were selected deliberately based on research of successful indie pop artists, with the goal of representing the artist and appealing to their target audience.
Making back cover
The document summarizes the process of designing the back cover of an album. Key decisions included choosing a central image showing the band's lead singer looking at the camera to catch viewers' attention, cropping and blending background images to avoid overlapping text, blurring and adjusting colors of the background to make elements stand out, and adding a craquelure texture to make the central image appear painted onto a canvas like the album's title suggests. The goal was to include necessary information while creating a simple, readable, and visually appealing design.
Making back cover
The document summarizes the process of designing the back cover of an album. Key decisions included choosing a central image showing the band's lead singer looking at the camera to catch viewers' attention, cropping and blending background images to avoid overlap, blurring and adjusting colors of the background to focus on the band, and adding a craquelure texture to make the image look painted on a canvas as suggested by the album title "Canvas". The back cover design was finalized to include all necessary information while stylizing elements like the record label logo to make it cohesive and appealing.
How effective is the combination of your main product and ancillary texts
1) The document analyzes how the ancillary materials for a band called Fire Drive Tiger effectively complement their music video.
2) Key elements that link the ancillary materials and video together include consistent use of the band's signature orange, black and white color scheme, similar fonts, imagery of the band's tiger logo, and portrayals of the band's rock/pop genre and appeal to teenage audiences.
3) The document concludes that the ancillary materials and video work well together to represent the band's style and genre while appealing to their target audience.
Photoshop work
The document summarizes the process of creating a print task for a pop album. It discusses how the group collaborated on ideas and decided on design elements like the front cover photo, back cover photo, and inside photos. For the front cover, they selected a close-up shot to emphasize the female artist. The back cover uses a long shot to showcase her costume. Photos were edited to airbrush skin and darken lips to portray her as flawless. Filters and fonts were used to tie the design together and match conventions of pop album covers.
Digipicccs
The document discusses selecting images for a band's album packaging. It describes 6 images that will be used for the front cover, inside pages, behind the CD, and back cover. Key details include:
- The front cover image features a balloon with the band's song name showing their motif and allowing more people to see it.
- Inside images continue the balloon/costume theme and include guitars to indicate the acoustic/indie genre.
- The image behind the CD keeps the balloon/words theme but uses a happier image to show the band is also fun.
- Additional inside images again feature guitars and take inspiration from other indie bands' bright photography.
- A close-up portrait
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts (album covers, advertisements, etc). For both, a simple white typography was used to relate to the jazz/soul genre. Natural lighting and positioning the actress in the center were employed to represent the genre authentically. Black and white was largely used throughout to reflect mood, with hints of color on covers to connect to an uplifting final scene in the video. Conventions from real jazz/soul artists were considered to achieve the closest representation of the genre across all elements.
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts designed to resemble jazz/soul genre conventions of the 1960s. For both, a simple white typography was used against backgrounds to look eye-catching but not complicated. Natural lighting and outfits were employed to seem realistic. Black and white was dominant with hints of color on album covers relating to an uplifting color scene at the video's end. Conventions from artists like John Coltrane informed the designs' old-fashioned aesthetic.
Presentation2
This document summarizes the steps taken to develop the back cover of a CD:
1) The back cover image features the singer holding balloons, relating to the front cover image from a different perspective.
2) To create the back cover image, the same process as the front cover was followed - using magnetic tools to paste the image into a new layer and change the coloring.
3) Additional elements were added, including the song names on the left in the same font as the front cover, a barcode in the bottom left corner, and institutional information to make the back cover realistic.
Evaluation
This photograph was taken indoors with a high ISO to capture a drummer reenacting another photographer's composition in black and white. Minor editing was done to convert it to black and white and crop the sides. The photographer found it challenging to recreate the pose but thought focusing on just the drummer worked best. Photoshop was used to apply a monochrome filter. Details like the drummer biting his drumstick show his instrument and personality. It would be suitable to advertise the drummer's band in a music magazine, especially if on the page of an interview with him.
Evaluation question 2
The document discusses how the creator linked together their main media product (a music video) with ancillary texts (a CD cover and poster). Specifically:
- The CD cover and poster used the same font and certain colors like pinks and purples to create a consistent brand identity and make it clear they were related.
- Photographs from the music video shooting were used on the CD cover and poster to directly connect the visuals between the products.
- Locations and clothing featured on the CD cover matched what appeared in the music video to help the audience understand the connections.
- The logo, font, and colors were carried through all pieces to tie them together as a cohesive package representing
Digipak Analysis Daisy
The document discusses the creative decisions behind the album cover design for an indie band. It was decided to use an image of a girl rather than the band to show their focus is on the music. The image depicts the girl on a journey to represent the experience of listening to the band's music. The layout places the image and tracklist on a wall to give it a personal feel that will appeal to indie audiences. Red was selected as the dominant color to link all the band's materials and convey their passion for music. The font choices are bold to emphasize the importance of the music and resemble handwriting to evoke the live music experience.
Deconstruction of own digipak for Q1
1) The digipak uses conventions such as a close-up portrait of the artist, white backgrounds, edited photos, and the artist's name on the spine. However, it challenges conventions by putting the album title instead of name on the spine for visibility.
2) Photos were edited in Photoshop for skin and eye color to create intimacy and connection with the audience. Costumes from the music video are also used to remind audiences of the performance.
3) Lyrics and additional photos from the music video were included to further develop the artist's character beyond just a model and capture a sense of live performance. Conventions such as generic signifiers and lighting techniques were employed.
2.
The combination of the main music video product and ancillary magazine ad and album cover tasks is effective because there is clear continuity across all three. Specifically, the same scenic location, similar shots of the artist walking, matching color schemes, costumes, hairstyles, and lighting create coherence. Establishing a recognizable trademark look for the artist through these repeated visual elements can help promote and market the artist as a brand.
Nicola media a2 evaluation
The document summarizes a student's media production project creating an R&B music video and accompanying materials. The project draws on conventions from real R&B music videos such as Usher's "My Boo" video. Scenes, camera angles, and lip syncing were incorporated from the original video. The student created an album cover, advertisement, and filmed the music video outside to develop the story in a non-stereotypical way. Audience feedback was gathered through YouTube comments, questionnaires, and discussions to evaluate the project.
Evaluation – the ancillary task
Katherine evaluates her ancillary task of designing a CD cover and inserts for the fictional band Fire Drive Tiger. She summarizes the design process for each element, including using inspiration from real band covers and layouts. Key design elements included a cartoon tiger face, orange and black colors, and matching fonts. Katherine believes the final ancillary product captures the pop/rock genre, appeals to their target audience, and complements their music video well through consistent use of the tiger icon and colors across all pieces.
Evaluation task 1 Codes and Conventions
This document discusses the conventions used in the media product's music video, album, and website to develop forms and conventions of real country music products. Specifically, it focuses on using close-ups of the singer in the chorus, wide shots to establish the natural setting, slow paced editing to match the mellow song, natural lighting, pastel costumes and props to reflect the organic genre, outdoor locations for the artist to lip sync, and direct address from the singer to make the audience feel a close connection. The album cover includes the artist holding an acoustic guitar in black and white to represent the emotional music. Similarly, the website incorporates natural elements and links the themes to the latest release to connect the audience to the artist.
Development of ancillary texts 2ppt
1) The document describes the development of ancillary texts, including a poster and CD cover, for a music video production. Photos were taken and edited to design the poster, which includes wings and text added to promote the theme.
2) For the CD cover, the singer's face was used with added wings, petals, and text. The inside lists lyrics in red text against a black and white photo representing the video's piano theme.
3) On the back, a fall photo serves as the background with added song details. Three additional photos were inserted and altered, including one with scribbles, to reflect a scene in the video.
Evaluation question 2
The document discusses the creative choices made in producing promotional materials for a pop rock band. Key elements discussed include:
- Choosing pink/purple and red colors that relate well to the pop rock genre and allow the materials to stand out.
- Selecting a font with arrows in the letters to suggest the band is pushing boundaries while staying true to their style.
- Using dark lighting on performers' faces in the music video to intrigue audiences and LED lights on the singer to build their star image.
- Outfitting actors in typical pop rock attire of t-shirts and jeans to make the band relatable.
- Telling a narrative music video theme of a relationship breaking up
Digipack Construction
The document discusses images selected for a band's album packaging. The front cover image features a balloon with the band's song name showing their motif. It also shows the band is acoustic and indie genre through the guitar and costumes. An inner image was taken in a field with flowers and a friendly horse. Another inner image features the balloon and words repeated to familiarize the band name. A back cover image features the singer pointing at song names with landscape in focus rather than just her.
Similar to Presentation1 (20)
How effective is the combination of your product and ancillary texts?
How effective is the combination of your product and ancillary texts?
How effective is the combination of your main product and ancillary texts
How effective is the combination of your main product and ancillary texts
More from aferdita123
Presentation13
The audience provided feedback on several elements of the music video project. They responded positively to the performer and thought she captured the look and acting skills for a jazz/soul artist. However, they noted that the footage quality was better for the street scenes compared to the park scenes, which the students corrected in editing. The audience also commented positively on the camerawork techniques like continuity editing and using real people, but noted issues with the green screen use that students later improved. For the ancillary products, the audience felt the color of the magazine ad did not fit the genre but liked the cohesive brand identity across the front and back covers. Students adjusted the ad color and rearranged content based on this feedback.
Presentation13
The audience provided feedback on several elements of the music video project. They responded positively to the performer and felt she captured the look and acting skills for a jazz/soul artist. However, they noted that the footage quality was better for the street scenes compared to the park scenes, which the students corrected in editing. The audience also commented positively on the camerawork techniques but identified issues with the green screen use that needed adjusting. For the ancillary products, the audience felt the magazine advertisement was too crowded with a blue background and suggested changing it to a lighter champagne color to better fit the genre.
Presentation12
Throughout the construction of the music video and ancillary products, the student used a camcorder, tripod, Adobe Premier, and a bridge camera. For the music video, footage was recorded with the camcorder and edited in Adobe Premier. Pictures for advertisements were taken with the bridge camera. Photoshop was used to add effects to ancillary products.
For research, planning and evaluation, the student used Blogger to document the process and present work, embedding Slideshare presentations. YouTube was used to upload the final music and research videos. Microsoft Word was used for brainstorming ideas, with the Snipping Tool used to insert images into the blog.
Presentation12
Throughout the construction of the music video and ancillary products, the student used a camcorder, tripod, Adobe Premier, and a bridge camera. For the music video, footage was recorded with the camcorder and edited in Adobe Premier. Pictures for advertisements were taken with the bridge camera. Photoshop was used to add effects to ancillary products.
For research, planning and evaluation, the student used Blogger to document the process and present work, embedding Slideshare presentations. YouTube was used to upload the final music and vox pops. Microsoft Word was used for notes and sketches, with images inserted into the blog using the Snipping Tool.
Presentation8
This document summarizes the analysis and development of Inlay Card 2. It describes choosing an image of the artist giving a direct gaze to provide personal appeal, changing the background color to a darker green to focus on the artist, and inserting lyrics from the song's music video to create a link between the video and image forms. The inlay card was kept simple to relate to the jazz/soul genre of the music.
Presentation4
This document summarizes the development process of a magazine advertisement for a jazz/soul singer. It began with a simple shot of the singer gazing upwards. The background color was darkened and blurred to soften the image and suit the mood. Text was added identifying the band and song. Feedback noted the background colors did not suit the genre so it was changed to champagne. Unnecessary text was removed and logos were adjusted for size and placement. The process involved testing designs and making revisions based on feedback to create an advertisement that effectively promoted the artist and album in line with the jazz/soul genre.
Presentation7
The inlay card was designed to match the black and white theme of the album cover, featuring only colored balloons and artist. The artist image was placed on a black and white background depicting a park to relate to the music video. Balloon images were then overlaid and separated to float at the top, symbolizing the song title "Floating around".
Presentation6
The document discusses the development of a music video. Scenes of the artist performing were filmed in front of a green screen and later edited with different background images. Additional scenes showing the artist's everyday life were filmed in black and white to represent memories. Towards the end, the theme changes from black and white to color to represent a change in the artist's state of mind. Different camera techniques like close-ups and handheld shots were used to set the location and provide realism.
Presentation4
The document discusses the development of a music video. Scenes of the artist performing were filmed in front of a green screen and later edited with different background images. Additional scenes showing the artist's everyday life were filmed in black and white to represent memories. Towards the end, the theme changes from black and white to color to represent a change in the artist's state of mind. Different camera techniques like close-ups and handheld shots were used to set the location and provide realism.
Presentation3
The document discusses common technical codes and conventions in jazz/soul music videos. There are usually live performances shown with close-up and wide shots of the band performing together on stage. Singers typically wear dark, sophisticated yet simple clothing like dresses. The lighting is often black and white to take a minimalist approach and focus on the song rather than the performers' images. Jazz/soul music videos also tend to be performance-based.
More from aferdita123 (10)
Recently uploaded
-- June 2024 is National Volunteer Month --
Check out our June display of books on voluntary organisations
Company Valuation webinar series - Tuesday, 4 June 2024
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Structural Design Process: Step-by-Step Guide for Buildings
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
How MJ Global Leads the Packaging Industry.pdf
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
CALL 8867766396 SATTA MATKA | DPBOSS | KALYAN MAIN BAZAR | FAST MATKA | DPBOSS GUESSING | TARA MATKA | KALYAN CHART | MATKA BOSS
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Part 2 Deep Dive: Navigating the 2024 Slowdown
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
How to Implement a Real Estate CRM Software
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSSThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoCorey Perlman, Social Media Speaker and Consultant
Social media for business Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Best practices for project execution and delivery
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
一比一原版新西兰奥塔哥大学毕业证（otago毕业证）如何办理
一模一样【微信：A575476】【新西兰奥塔哥大学毕业证（otago毕业证）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Industrial Tech SW: Category Renewal and Creation
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
3 Simple Steps To Buy Verified Payoneer Account In 2024
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
Creative Web Design Company in Singapore
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
Digital Transformation Frameworks: Driving Digital Excellence
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Recently uploaded (20)
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
Structural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for Buildings
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
Presentation1
- 1. Development analysis of CD front cover
- 2. Our group had decided upon using this image of the singer holding up balloons In the park mainly due to us trying to link the scenes within the song with the actual front cover. It is a mid long shot to reveal her body image she is portraying and to express the surrounding That she is placed in. The way she addresses the audience is not straight towards the camera but Solely focused elsewhere. This is common amongst many indie artists because their music Is not all about the image but rather their music alone.
- 3. This was the original photo that we intended on using and in order to achieve the effect that we desired for we had to change the brightness, contrasting and saturation of the image. Our idea next was to leave the balloons with their original colour and change the rest of the image in black and white. This was done by using the magnetic lasso tool around The image except for the balloons, copied and pasted into a new layer. And then the Development went on to adjust the black and whiteness of the image. Having the balloons Unchanged is very symbolic due to it representing the lyrics of the song.
- 4. The final addition to the album cover was the font that the bands name and song name was going to be put in. the name of the band was placed in capital letters in bold black font, so that it is easily read by people and they could remember the name of the band due to the simply font. it is placed at the top to not overshadow the image that is being used. the name of the song was then placed underneath in a more sophistic font. The singer throughout the video is expressed in this way so having the font suit her image we felt it was appropriate to use this style of writing.