The document discusses the production of a music video and ancillary materials for an artist. It summarizes the creative choices made for the music video, such as using quick cuts and shots to portray distance and the passage of time between lovers set to the song's lyrics. Color and black and white filming were used to convey mood. Photographs of the artist were edited to continue the themes using tools like spot healing and looping color parts on a black and white background. Fonts, logos and a fake radio quote were included to make promotional materials look authentic and appeal to their target audience.