This document discusses conventions used in supernatural thriller trailers. It covers various cinematic techniques including camera movements like zooming and panning to build tension. Composition and framing, as well as lighting, editing and sound design are discussed. Common character archetypes and narrative structures are also summarized, including a build up of scares and a climactic jump scare at the end of trailers. Locations and costumes used help set the tone for supernatural events. Overall, the document provides an overview of techniques employed in trailers for this genre to effectively tease and scare audiences.