PROJECT INTERACTION is a 10-week program where students conceptualize designs to address issues in their community through an Understanding by Design approach. Students conduct market research like interviews and surveys to understand user needs, do ethnographic research through cultural probes to study human behavior, and use participatory design techniques like co-design to engage with users. They then brainstorm, prototype, test, and refine their design concepts. In the final week, students present their pitched design proposals to an audience seeking feedback on making their designs a reality.