The document outlines the use and implications of predictive analytics in healthcare, emphasizing its ability to forecast potential outcomes and inform decision-making. It discusses how effective implementation requires executive support, a clear business challenge, substantial data, and collaboration among staff. Key areas of predictive analytics application include improving patient flow, reducing readmissions, predicting disease outbreaks, and assessing emergency room risks.

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Predictive Analytics
Usage and Implications
in Healthcare
J. Bryan Bennett, Adjunct Professor and Predictive
Analytics SME, Northwestern University
June 6, 2014
Presented by: HIMSS Management Engineering and Process
Improvement (ME-PI) Community

2. www.enabledhealthcare.org
Agenda
 Predictive Analytics (PA) Versus Other
Types of Analytics
 Getting Started With a Healthcare
Predictive Analytics Program
 Areas Where Predictive Analytics Can be
Utilized Right Away
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Predictive Analytics
Versus Other Types
of Analytics

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What is Predictive Analytics?
 Predictive analytics is the practice of
extracting information from existing data
sets in order to determine patterns and
predict future outcomes and trends.
 It does not tell you what will happen in the
future.
It forecasts what might happen in the future
with an acceptable level of reliability, and
includes what-if scenarios and risk
assessment.
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Gartner Even Goes Further
 In addition to predicting what might
happen, they add:
Analysis measured in hours or days (real-time
or near real-time).
The emphasis on the business relevance of
the resulting insights, like understanding the
relationship between x and y.
An emphasis on ease of use, thus making the
tools accessible to business users.
Source: www.gartner.com
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Gartner Analytic Ascendancy Model
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Gartner Analytic Model Examples
Type of
Analytics
Question
Answered
General Business
Example
Healthcare Example
Descriptive
Analytics
What
Happened?
How many cars did
we sell last year?
How many patients were
diagnosed with HBP last
year?
Diagnostic
Analytics
Why Did It
Happen?
Why did we only sell x
cars last year?
Why did these patients
develop HBP?
Predictive
Analytics
What Will
Happen?
If I run x advertising
programs, how many
cars can we sell?
What are the chances
Mr. Jones’ HBP will
result in a stroke?
Prescriptive
Analytics
How Can We
Make it
Happen?
What do we need to
do to sell x number of
cars?
Mr. Jones should be put
on x medication to
prevent his HBP from
resulting in a stroke.
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Getting Started With a
Healthcare Predictive
Analytics Program

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Predictive Analytics Implementation
 Needs executive support
 Needs a well-defined business challenge or query
 Want to know something more about your organization
 Is there a relationship between x and y?
 Needs lots of data
 Past and current
 Need the right team
 Quantitative (numbers) and qualitative (strategic)
 Transform data from information to intelligence and insight
for organization
 Needs to be an integral part of the organization’s
operations
 Need to track results and update models
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Implementation Challenges
in Healthcare
Program Needs Healthcare Challenge
Executive Support Executives have to manage organization’s staff to get
their cooperation and buy-in.
Well-Defined Business
Challenge
Business challenges are everywhere. The real problem is
prioritizing which one to address first.
Lots of Data There’s lots of data but a lot of it is locked in departmental
silos which ultimately makes all the data useless.
Right Team The challenge will be finding qualified people in an already
scarce resource pool and getting them to accept the lower
wage healthcare may pay. Outsourcing might need to be
an option. Bottom Line: GET HELP!
Integral Part of Organization Everyone must buy-in to the results of the analytics
program including clinical, finance and operational staff.
Track Results and Update
Models With the right team in place this should not be an issue.
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HIMSS Value Steps Impact

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Areas Where Predictive
Analytics Can Be Utilized
Right Away

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Areas Showing Benefits Now
 Improved Patient Flow
 Reduced Readmissions
 Disease Outbreak Prediction
 Emergency Room Risks
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Improved Patient Flow
 Can help an organization predict which
resources will be needed at any given time
 Predicting patient flow versus patient
tracking
 Reduces bottlenecks and wait times
Especially in the emergency room
Increases patient satisfaction
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Improving Patient Flow
 Admissions and discharges
 Efficient patient placement at admission
 Find bottlenecks and drive for earlier or later
discharge times
 Capacity management
 Identify underused beds and labs to better target
patient usage
 Improves patient care and increased revenues
 Transport and housekeeping
 Track job times and responsiveness to improve
turnover
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Reduced Readmissions
 Risk of readmission in 30 days can be
predicted in order to assist with the
decision to release a patient
 Reduces cost of readmission and the
opportunity cost of a patient occupying a
bed that could be used by someone else
 Requires a proactive versus reactive
approach
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Reducing Readmissions
 The hospital must understand the factors effecting
readmissions (discovery)
 Create an algorithm built on data from past patients
who were and were not readmitted, i.e. what was
different?
 Create automated processes to identify patients
who are at risk for readmission based on clinical,
demographics, etc.
 Counter with a strategic response
 Gaining information immediately from failures
 Make sure personnel adher to the identified
strategy
 Evaluate effectiveness of their approach
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Disease Outbreak Prediction
 Google Flu Trends has been shown to
foresee an increase in influenza cases 7 to
10 days earlier than the CDC
Based on online search trends
 People with symptoms seek further information
 Can pinpoint disease increase down to the hospital
level
Resources can be allocated to prepare for
influx of patients with the flu
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Predicting Disease Outbreak
 Google Flu Trends found a close relationship
between how many people search for flu-related
topics and how many people actually have flu
symptoms
 A pattern emerges when all the flu-related search
queries are added together
 They compared query counts with traditional flu
surveillance systems
 Discovered that many search queries tend to be
popular exactly when flu season is happening
 By counting the frequency of the search queries
they can estimate how much flu is circulating in
different countries and regions around the world
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Emergency Room Uses
 Used to predict whether a patient is likely
to:
Go into cardiac arrest
Suffer a stroke
Potentially suffer from sepsis shock
 While in the emergency room
 Collecting real time data along with
patient’s clinical history
Compare to prior patient data
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Questions and Answers
 Contact Information:
 J. Bryan Bennett
 Healthcare Information Manager, Data Scientist and
Professor
 E-mail
 bryan@enabledhealthcare.org
 Website / Blogs
 www.enabledhealthcare.com
 www.himssfuturecare/blog/1266
 Twitter
 @enabledhealth
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