The document discusses a retailer's transition to multichannel sales. It notes that in 2010 the retailer began exploring e-commerce, but by 2011 they were still unsure if they had fully implemented it. By 2012, e-commerce had become a priority. The document also analyzes consumers' online shopping behaviors and preferences for different product categories, finding that many consumers research products online before shopping in-store. Finally, it shares results of an offline survey which found high awareness of but low actual visits and purchases from the retailer's e-commerce site.
e-Commerce Trends from 2014 to 2015 by Divante.coDivante
The new and actual version of this Report is here
https://www.slideshare.net/divanteltd/ecommerce-trends-from-2017-to-2018-by-divante
e-Commerce sales worldwide will reach $1.7 trillion in 2015. The World's Leading E-Commerce Companies, Capital Market, E-Commerce startups to watch, Omnichannel, B2C e-commerce sales worldwide and more!
e-Commerce Trends from 2014 to 2015 by Divante.coDivante
The new and actual version of this Report is here
https://www.slideshare.net/divanteltd/ecommerce-trends-from-2017-to-2018-by-divante
e-Commerce sales worldwide will reach $1.7 trillion in 2015. The World's Leading E-Commerce Companies, Capital Market, E-Commerce startups to watch, Omnichannel, B2C e-commerce sales worldwide and more!
Conversation Index Q3 2011 gewährt überraschende.
Einblicke in das Verbraucherverhalten.
5,8 Mio. Einzeldaten aus 210 Ländern. Echte, nutzbare Ergebnisse.
In jedem Quartal werten wir die Millionen von Verbrauchergesprächen aus, die es inzwischen online gibt, und leiten daraus verwertbare Erkenntnisse ab. Der Index Q3 2011 gewährt u. a. folgende wichtige Einblicke:
-Der über Benutzer von Mobilgeräten erwirtschaftete Umsatz hat sich dieses Jahr verdreifacht. Verbraucher verwenden ihre Mobilgeräte inzwischen nicht nur zum Abrufen von Informationen, sondern auch für Bestellungen, zum Hinterlassen von Feedback und für vieles mehr. Verfügen Sie über eine Strategie für Mobilgeräte?
-Langjährige Kunden von Finanzdienstleistern geben Produkten eine um 8 Prozent geringere Bewertung als neue Kunden — – und tragen mehr nutzergenerierte Inhalte bei. Wie zufrieden sind Ihre langjährigen Kunden?
-Der Lebenszyklus der Verbrauchermeinung zu Produkten folgt einem vorhersehbaren Muster, das in allen Phasen der Produktentwicklung berücksichtigt werden kann. Welche Auswirkungen hat die Meinung der Verbraucher in frühen und späten Phasen auf Ihre derzeitigen – und künftigen – Innovationen?
Und das ist noch nicht alles. The Conversation Index ist nicht nur eine Sammlung von Social-Media-Daten: Wir ermitteln wichtige Erkenntnisse, die sich für Ihr Geschäft auswerten lassen und direkt auf authentischem Kundenfeedback beruhen.
Cylinder 8 has published the most current mobile statistics for the retail market for both Canada and the US.
Cylinder 8's statistics show that Canadian smartphone marketshare as follows:
~ Blackberry 42%
~ iPhone 31%
~
Conversation Index: Mapping the Value of the Social World by Bazaar VoiceWaqar Riaz
Brands that lead, capture, and analyze customer conversations develop a deeper understanding of what they must do to meet and exceed expectations and become truly customer-centric enterprises. In serving over 220 billion pieces of user-generated content (and counting), Bazaarvoice has collected massive amounts of customer data across hundreds of clients in many industries, allowing for a uniquely holistic view of consumers and their use of user-generated content (UGC).
5.8 million data points from 210 countries. Real, actionable results.
Each quarter, we analyze millions of online consumer conversations to present, then turn this social data into actionable insights.
-Revenues generated from mobile device users tripled this year. Consumers no longer simply browse via mobile: they buy, leave feedback, and more. Is your strategy fully mobile?
-Long-term financial services customers rate products 8% lower than newer customers — and they contribute more user-generated content than new customers. How happy are your long-term customers?
-Consumer sentiment about products follows a predictable lifecycle, which can inform product development at all stages. How can early- and late-stage customer sentiment impact your current — and future — innovation?
And there's more. The Conversation Index doesn't just compile social data: We strive to uncover vital insights that power business, based directly on the authentic feedback of consumers.
Communications Excellence: Tactics Used by BioPharma Execs to Increase Organi...Best Practices
This report will help organizations to improve their efficiency and effectiveness through the creation of internal and external communication processes. It also provides key insights like effective channels for internal and external communication, as well as preferred medium for communications frequently used by executives and others.
The explosion of mobile internet usage has enabled the mobile advertising opportunity, but as most advertising planners know, truly engaging advertising doesn’t work in silos, it works together.
The aim of this report is to show how mobile media usage works in conjunction with other media (in particular TV), and how this creates new opportunities for advertisers to influence consumers at the point of purchase (m-commerce).
To provide a global perspective the initial section of this report looks into data across: UK, US, Brazil, Indonesia, Egypt, Singapore, India, South Africa and Qatar. The second section takes a more qualitative look into the day in the life of a mobile consumer in the UK, using mobile diaries to track behaviour.
Conversation Index Q3 2011 gewährt überraschende.
Einblicke in das Verbraucherverhalten.
5,8 Mio. Einzeldaten aus 210 Ländern. Echte, nutzbare Ergebnisse.
In jedem Quartal werten wir die Millionen von Verbrauchergesprächen aus, die es inzwischen online gibt, und leiten daraus verwertbare Erkenntnisse ab. Der Index Q3 2011 gewährt u. a. folgende wichtige Einblicke:
-Der über Benutzer von Mobilgeräten erwirtschaftete Umsatz hat sich dieses Jahr verdreifacht. Verbraucher verwenden ihre Mobilgeräte inzwischen nicht nur zum Abrufen von Informationen, sondern auch für Bestellungen, zum Hinterlassen von Feedback und für vieles mehr. Verfügen Sie über eine Strategie für Mobilgeräte?
-Langjährige Kunden von Finanzdienstleistern geben Produkten eine um 8 Prozent geringere Bewertung als neue Kunden — – und tragen mehr nutzergenerierte Inhalte bei. Wie zufrieden sind Ihre langjährigen Kunden?
-Der Lebenszyklus der Verbrauchermeinung zu Produkten folgt einem vorhersehbaren Muster, das in allen Phasen der Produktentwicklung berücksichtigt werden kann. Welche Auswirkungen hat die Meinung der Verbraucher in frühen und späten Phasen auf Ihre derzeitigen – und künftigen – Innovationen?
Und das ist noch nicht alles. The Conversation Index ist nicht nur eine Sammlung von Social-Media-Daten: Wir ermitteln wichtige Erkenntnisse, die sich für Ihr Geschäft auswerten lassen und direkt auf authentischem Kundenfeedback beruhen.
Cylinder 8 has published the most current mobile statistics for the retail market for both Canada and the US.
Cylinder 8's statistics show that Canadian smartphone marketshare as follows:
~ Blackberry 42%
~ iPhone 31%
~
Conversation Index: Mapping the Value of the Social World by Bazaar VoiceWaqar Riaz
Brands that lead, capture, and analyze customer conversations develop a deeper understanding of what they must do to meet and exceed expectations and become truly customer-centric enterprises. In serving over 220 billion pieces of user-generated content (and counting), Bazaarvoice has collected massive amounts of customer data across hundreds of clients in many industries, allowing for a uniquely holistic view of consumers and their use of user-generated content (UGC).
5.8 million data points from 210 countries. Real, actionable results.
Each quarter, we analyze millions of online consumer conversations to present, then turn this social data into actionable insights.
-Revenues generated from mobile device users tripled this year. Consumers no longer simply browse via mobile: they buy, leave feedback, and more. Is your strategy fully mobile?
-Long-term financial services customers rate products 8% lower than newer customers — and they contribute more user-generated content than new customers. How happy are your long-term customers?
-Consumer sentiment about products follows a predictable lifecycle, which can inform product development at all stages. How can early- and late-stage customer sentiment impact your current — and future — innovation?
And there's more. The Conversation Index doesn't just compile social data: We strive to uncover vital insights that power business, based directly on the authentic feedback of consumers.
Communications Excellence: Tactics Used by BioPharma Execs to Increase Organi...Best Practices
This report will help organizations to improve their efficiency and effectiveness through the creation of internal and external communication processes. It also provides key insights like effective channels for internal and external communication, as well as preferred medium for communications frequently used by executives and others.
The explosion of mobile internet usage has enabled the mobile advertising opportunity, but as most advertising planners know, truly engaging advertising doesn’t work in silos, it works together.
The aim of this report is to show how mobile media usage works in conjunction with other media (in particular TV), and how this creates new opportunities for advertisers to influence consumers at the point of purchase (m-commerce).
To provide a global perspective the initial section of this report looks into data across: UK, US, Brazil, Indonesia, Egypt, Singapore, India, South Africa and Qatar. The second section takes a more qualitative look into the day in the life of a mobile consumer in the UK, using mobile diaries to track behaviour.
Wysoka skalowalność systemu e-commerce na przykładzie magentoDivante
W prezentacji m.in. znajdziecie odpowiedzi na pytania jak obsłużyć ruch i dlaczego to jest problem i zapoznanie się z skalowalną architekturą aplikacji.
Prezentacja przedstawia wzorce projektowe, które używane są w Magento.
Znajdziecie tu opis między innymi zastosowania wzorców: factory, singleton. Część prezentacji przedstawia również użycie wzorca MVC w rozumieniu Magento, a także niestandardowe podejście do widoku.
Technical details with lot of numbers. Git, Redmine, Hipchat, 10 654 working hours and more. Now and only now you could see background details of very sophisticated e-commerce solution. You could look under the hood.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Praktiker - eCommerce for Retailer
1. Retailer’s
Dilemmas
on
the
Way
to
Mul4channel
Sale
Krzysztof
Włodarczak
Marek
Górecki
E-‐Commerce
Manager
eCommerce
Specialist
h<p://prak4ker.pl/
h<p://divante.pl/
3. Timeline
• March
2010
–
we’re
going
e-‐commerce!
• March
2011
–
do
we
have
e-‐commerce?
• March
2012
–
OMG
e-‐commerce!
4. 20%
40%
60%
80%
100%
0%
Browser (i.e., Google,
43%
yahoo)
On-line DIY stores
(e.g., praktiker.pl ,
42%
ezakupy.leroymerlin.pl)
47%
Websites of DIY stores
presenting general
27%
information
Websites connected
with Home&Garden
24%
products
the store, do it online.
Manufacturer’s website
22%
On-line product or price
comparison
14%
clients who plan
service(e.g.,
shopping ahead, before visiting
On-line auctions
13%
(allegro, ebay etc.)
On-line stores selling
Home&Garden
12%
products
Websites (e.g., onet, 8%
wp etc.)
On-line blogs and
forums on building
8%
materials
Consumers’ opinions
6%
on the Internet
Sanitary products
Tools
Building materials
Home decoration and lighting
Garden
Video sites, e.g.,
0%
0%
YouTube
Social networking
service (e.g.,
0%
Facebook)
43%
46%
48%
49%
product category
51%
The role of online sources vs.
20% 40% 60% 80% 100%
Where
do
people
buy?!
We
ask
offline
foto:
whdhwhb.blogspot.com
5. Where
do
people
buy?!
We
ask
offline
Do
you
know
prak4ker.pl
e-‐store?
Awareness Visit Purchase
Yes
5%
Yes
Yes
Yes,
52% Yes
N=732
N=495
68%
No
95%
Online
purchase
of
products
in
The
possibility
of
online
purchase
in
Home&Garden
category
Home&Garden
product
category
• Very
likely
• Rather
likely
• Neutral
Yes
No,
• Rather
not
N=260
likely
• Not
likely
at
all
• I
don’t
know
foto:
whdhwhb.blogspot.com
6. Where
do
people
buy?!
We
ask
online
What is your reason to visit the Website?
• Learning
about
discounts
• Checking
prices
• Searching
for
a
product
and
checking
its
availability
in
a
Prak4ker
store
• Finding
the
address
and
opening
hours
of
a
Prak4ker
store
• Online
purchase
of
a
product
• Others
• Tasks,
ques4ons,
help
• Gegng
professional
help
Check
product
availability
in
Prak5ker
stores
8. More
ROPO!
Poorly
described
products
There
are
less
products
displayed
Small-‐sized
than
the
actual
font
number
of
products
in
storea
The
most
common
commentaries
regarding
the
Website
Lack
of
small
products
(drills,
Very
few
colors
screws,
etc.)
No
promo4onal
paper
10. • Product
descrip4on
Product
Descrip4ons
• Product
photos
• Addi4onal
descrip4on,
e.g.
size,
weight,
etc.
• Discount
price
or
addi4onal
extras
• Informa4on
about
product
availability
in
stores
What
is
the
most
important
• The
possibility
to
ask
a
ques4on
about
the
product
feature
of
a
product
page
for
• Opinions
of
other
users
• The
possibility
of
recommending
a
product
you?
to
a
friend/friends
• Similar
products
chosen
by
other
users
• Product
number
and
EAN
code
• Others
• Sugges4ons
of
the
most
commonly
purchased
products
How
does
a
detailed
product
descrip4on
influence
purchase
decision?
11. Test:
Product
Descrip4ons
–
Guidelines
We
added
500-‐700
characters-‐long
descrip4ons
of
100
products
from
5
categories:
• divided
into
2
paragraphs;
• including
the
following
informa4on:
– Appearance
(color,
texture,
e.g.
ma<,
shiny,
etc.);
– Product
use
(home/office,
type
of
room:
bathroom,
kitchen,
living
room
etc.);
– Style
(modern,
classic,
rural
etc.);
– Materials;
– Technical
defini4ons
(thermal
head
etc.).
12. Test:
Product
Descrip4ons
–
Results
A"er
adding
unique
product
descrip2ons,
Google-‐generated
traffic
responding
to
the
chosen
keywords
grew
by
120%.
Similarly,
sales
of
these
products
grew
3
2mes
from
July
to
August.
33%
of
sales
comes
from
SEO.
13. Product
Descrip4ons
Today
Technical
descrip4on
(buyers/
suppliers)
Product
descrip4on
Keywords
for
a
given
product
category
(SEM
agency)
….but
product
descrip4on
is
not
just
words!
h<p://www.prak4ker.pl/produkt,37786,258/
mlotowiertarka_makita_hr2450_780w_sds-‐plus.html
15. Strategy
–
Communica4on
Synergy
TV
+
OOH
+
radio
–
Maciek
Gajwer
and
the
OOH
lawn
mower
TV
+
OOH
+
radio
buy
online!
TV
+
OOH
+
radio
–
Maciek
Gajwer
and
–
Maciek
Gajwer
and
the
washcloth
the
shower
cabin
17. Strategy
of
Development
+
Synergy
• Online
sales
increase
aver
launching
new
channels
of
promo4on
• Using
the
ROPO
effect
to
increase
sales
in
stores
• Gaining
unique
market
domina4on
regarding
func4onality,
usability
and
technology
• Increasing
the
effec4viness
via
op4miza4on
of
client
service,
store
management,
logis4cs
and
legal
processes
21. HOW TO FIX (ALMOST)
EVERYTHING
Does
it
move?
Yes
No
And
should
it
And
should
it
move?
move?
Yes
No
Yes
No
Problem
solved!
Silver
tape
Thank
you!
facebook.com/MaciekGajwer
23. The Quality of Service
• Sa/sfac/on
from
the
coopera/on
with
our
agency:
4.6
/
5
-‐
2nd
place
in
Poland
The
survey
carried
out
on
all
Divante
clients
by
Media&Marke4ng
Poland
in
2011.
• Sa/sfac/on
from
our
customer
service:
4.9
/
5
–
3rd
place
in
Poland
The
survey
carried
out
on
all
Divante
clients
by
Media&Marke4ng
Poland
in
2011.
• 100%
of
our
clients
would
recommend
us
to
their
friends.
The
survey
carried
out
on
all
Divante
clients
by
Divante
Company
in
2010.
• Almost
60%
new
ques/ons
which
we
receive
comes
from
the
references
from
our
previous
customers.
• 10
/10
points
in
„punctuality
and
reliability”
category.
The
survey
carried
out
on
all
Divante
clients
by
an
independent
unit
in
2009.
24. The Quality of Work
New
ideas
helping
to
improve
the
func2oning
of
a
company.
-‐
Puls
Biznesu
magazine,
2009
Such
examples
show
that
our
economy
is
really
innova2ve
and
has
a
huge
poten2al
of
the
human
capital.
-‐
Sebas4an
Christow,
Ministry
of
Economy
of
the
Republic
of
Poland
Divante
is
able
to
connect
product
innova2ons
with
the
care
for
the
best
quality
of
its
customer
service.
Thanks
to
that,
Divante
carries
out
projects
for
clients
in
Poland
and
all
over
the
world.
-‐
Michał
Żyliński,
Microsov
A
great
communica2on
and
openness
to
new
solu2ons,
these
are
certainly
the
strong
sides
of
the
team.
-‐
Izabela
Dauksza,
Coordinator
of
Project
Managers,
Gazeta.pl
25. Technology
• Scalability
–
PromoRing
enables
ca.
5
mln
PV
per
day,
serving
3
mln
UU
per
month
• Flexibility
-‐
.NET,
Django,
PHP
• We
are
a
partner
of
Apple
and
the
Microsov
Company
• We
are
integrated
with
many
outside
systems
(improvement
systems,
warehouse
systems,
ERP,
CRM)
26. Thank you for your attention
Contact
divanteltd.com
info@divanteltd.com
twi<er.com/divanteltd
phone:
+48
71
34
22
406